La Leche League of the Garden State
2017 Breastfeeding and Parenting Conference
Embassy Suites by Hilton in Parsippany, NJ
April 28-29, 2017
La Leche League is an international non-profit, non-sectarian organization dedicated to
providing education, information, support, and encouragement to women who want to
breastfeed. La Leche League of the Garden State is pleased to invite you to the 2017
Breastfeeding and Parenting Conference, "Celebrate 60: Building a Legacy...Let the
Festivities Continue." Our featured speakers will be Kay Hoover, M Ed, IBCLC, RLC,
FILCA; Lawrence Rosen, MD; and Jill Wodnick, MA, LCCE, CLC, IMH-E®(II).
The attached documents outline marketing opportunities available to your organization in
conjunction with this event that will take place at Embassy Suites by Hilton in Parsippany,
NJ, April 28-29, 2017. Our conference attracts 200-300 attendees from across the state
including nursing mothers, families, educators, and International Board Certified Lactation
Consultants.
LLL of the Garden State welcomes for-profit and not-for-profit organizations and
businesses to participate in our conference by exhibiting, advertising, donating, and/or
sponsoring a particular element of our event.
The schedule for the conference has been designed to allow for ample non-competing
time for attendees to visit the Exhibit Hall at their leisure during breaks and meal times.
Information is included in this mailing about a variety of opportunities including:
 Exhibiting at the conference
 Inserting your organization’s literature into conference registration materials
 Advertising in the Conference Program Booklet
 Sponsoring of conference activities that offer high visibility and show your support
for the work of LLL of the Garden State.
 Donating an item for our Silent Auction
 Making a monetary donation to the conference.
Please don’t hesitate to contact me if you have any questions about any of these options.
We look forward to your participation and support in 2017!
Sincerely,
Zilia Medina, Ads & Exhibits Coordinator
9 Randolph Terrace
Fair Lawn, NJ 07410
201-952-2485 or [email protected]
La Leche League of the Garden State
2017 Breastfeeding and Parenting Conference
Embassy Suites by Hilton in Parsippany, NJ
April 28-29, 2017
Are you looking for a way to reach parents and health care providers? Would you like to educate
customers about your products or services in a direct manner? La Leche League of the Garden State
offers a variety of ways to participate in our annual Breastfeeding and Parenting Conference.
Providing information about businesses of interest to conference participants is an important element of
our conference. In fact, you are receiving this information because past attendees indicated an interest
in hearing more about your company. Choose the type of participation that best meets your needs. Tap
into a receptive market while helping to support a worthy organization in your community.
Advertise your products or services in the Conference Program Booklet. Advertising is a great, low-cost
way to provide exposure to more than 200 conference registrants, all of whom will receive our Program
Booklet. Your ad must be output (jpeg format preferred) or a camera ready hard copy in black ink on
white paper printed on a laser printer to assure the highest quality reproduction. Your ad will be printed
in the exact layout and size you submit. If an ad is not submitted in copy-ready form, an additional fee
may be charged based on our costs.
Sponsor the conference by financially supporting a specific project; you will receive special
recognition in the Program Booklet.
Contribute monetarily and be recognized in the Conference Program Booklet.
Donate products or services that will be presented to Conference registrants and featured in our
Silent Auction. Donations of books, baskets, subscriptions, coupons, apparel, toys, tickets, gift
certificates, and other merchandise are all welcome. A receipt for your donation can be provided.
Exhibit your products and services during the Conference. This is a unique opportunity to showcase
and sell your wares to a target group of conscientious parents, children, health care providers, LLL
Leaders, and members.
Registration Insert
Provide even more information about your product or service directly to each attendee by including your
catalog or other literature in the registration packets! Registration Insert rates are 1.5 times the
appropriate one day exhibitor rate listed above for your organization. (For example, if you are a
commercial business, you would pay $240 for the registration insert).
Contact Information
Zilia Medina, Ads & Exhibits Coordinator
9 Randolph Terrace
Fair Lawn, NJ 07410
201-952-2485 or [email protected]
La Leche League of the Garden State
2017 Breastfeeding and Parenting Conference
Embassy Suites by Hilton Parsippany, Parsippany, NJ
April 28-29, 2017
Guidelines for Exhibitors
GENERAL POLICY AND INFORMATION
All exhibits must be compatible with La Leche League International (LLLI) principles and policies and in
adherence with the World Health Organization (WHO) International Code of Marketing of Breast Milk
Substitutes. The exhibits should be of some value to (most) people attending the Conference. Exhibits should not
be obtrusive or detract from the primary purpose of the Conference, which is to reflect good mothering through
breastfeeding. Exhibits accepted previously may become unacceptable due to changes in LLLI policies and/or
philosophy. The LLL of the Garden State Area Network (GSAN) will have final approval of all exhibitors.
ENDORSEMENT
Acceptance of an exhibit does not constitute an endorsement by LLLI or LLL of the Garden State. A disclaimer to
that effect will be printed in the conference Program Booklet. Materials approved for an LLLI Conference or by
LLLI may not necessarily be approved for the LLL Garden State Area Network Conference.
ITEMS NOT PERMITTED
Unacceptable advertisements include:
 Infant formula
 Baby bottles and nipples except as used in conjunction with breastfeeding pumps and breastfeeding aid
products.
 Pacifiers
 Tobacco products and alcoholic beverages
 Contraceptives and/or contraceptive devices
PRODUCTS PERMITTED WITH CAUTION
The following products may be advertised and/or exhibited with caution:
 Foods intended for children of an appropriate age
 Food supplements, vitamins, minerals, and medications
An organization which promotes a cause, supports either or both sides of a controversial issue, and/or advocates a
particular procedure, method, or system related, however vaguely, to health must have express, written
permission from La Leche League in order to exhibit.
SALE OF ALL PRINTED AND RECORDED MATERIALS
Written and/or recorded materials, including, but not limited to books, pamphlets, magazines, articles, reprints,
tapes, records, CDs, etc. are not to be sold at any exhibit without prior approval from LLL. Items competitive with
the Conference Book Table, or items in the LLLI catalogue may be rejected solely because of the competition. LLL
does not guarantee sales to any exhibitor.
ADVANCE APPROVAL REQUIRED FOR ALL EXHIBIT MATERIALS
All literature and a detailed list of items to be exhibited and/or sold must be submitted for approval prior to the
conference. Deadline for approval is March 31, 2017. Samples may be requested at a later date. A copy of all
printed materials (e.g. brochures, catalogues, flyers, etc.) for each exhibit should be reviewed by an LLL of the
Garden State Representative. The LLL Representative will preview the exhibit hall prior to opening. Exhibitors
will be asked to remove any items, products, or materials that were not pre-approved or are deemed
inappropriate.
Note: All exhibitors must meet the deadline listed on the exhibit contract. An exhibitor’s products and/or
literature may be rejected for lack of appropriate approval time. The exhibit fees will be returned if the
exhibit is not approved.
PRIVILEGE OF REGULATION AND REFUSAL
LLL of the Garden State reserves the right to regulate or prohibit any exhibit and/or materials deemed
inappropriate or unacceptable.
CONTRACT AGREEMENT
The exhibitor contract form must be signed and returned to LLL of the Garden State and all fees must be paid in
full prior to the opening of the Conference. The exhibit fee is noted on the contract form. LLL of the Garden State
must have the names of the personnel who will staff your exhibit. An official conference name badge will be
required for all who enter the Exhibit Hall and who wish to be in the Conference areas of the facility. We ask that
you limit the number of exhibit personnel to three persons per exhibit. Exhibitors must pay a registration fee to
attend the Conference sessions and purchase lunch. Exhibitors shall not schedule private functions during the
Conference hours. LLL of the Garden State reserves the right to limit or prohibit prize drawings or contests,
distribution of items, and any “extreme” promotional activities. In all cases you must obtain written permission
from the LLL Garden State Council.
EXHIBIT LOCATION
LLL of the Garden State will make every effort to assign table locations according to exhibitor preference. Priority
is determined by the order in which applications accompanied by payment in full are received. LLL of the Garden
State will attempt to separate exhibits of similar products and/or services and will try to honor your request if you
do not wish to be located near a specific organization or product. However, LLL cannot guarantee such spacing.
EXHIBITOR DATE AND HOURS
Saturday, April 29, 2017: 7 AM-5 PM
SET UP AND BREAKDOWN
Set up of exhibits will begin at 7 AM Saturday and should be completed by 8 AM. Exhibits may not be taken down
before the official closing at 5:00 pm Saturday. It is the responsibility of each Exhibitor to have exhibit set up prior
to the opening of the Exhibit Hall and taken down immediately after its close. Entire breakdown and removal
must be completed by 6 PM Saturday. Exhibit space not occupied by 7:45 AM on Saturday will be forfeited by
Exhibitor. LLL may resell, reassign, or use any such forfeited space.
EXHIBIT SPACE
The cost of each exhibit space includes a six foot table and two chairs. Exhibitor materials displayed on table
should be arranged in a way so that sight lines of adjacent exhibits are not obstructed.
SIGNAGE
Each exhibitor will provide a sign displaying the full name or an accepted well-known abbreviation of the
organization’s name.
SELLING RESTRICTIONS
Exhibitors are solely responsible for the acquisition of all state and local permits and for all tax forms and the filing
and payment of any and all state and local taxes generated by the over the counter sale of merchandise during the
run of the conference.
EXHIBIT CONTENT
Exhibitor agrees to exhibit only those items or services normally supplied or manufactured by said exhibitor in the
normal course of business and agrees to comply with the conditions and policies set forth in this document. La
Leche League of the Garden State reserves the right to make any changes it deems necessary and retains the right
to control, remove, prohibit, and/or refuse any exhibitor material(s) and/or item(s) which it considers
inappropriate or unacceptable.
Exhibitor agrees not to assign, sublet, or apportion any part of the allotted exhibit space assigned.
CONTRACTED SERVICES
Exhibitor agrees to accept the terms and conditions contained in the agreements between Embassy Suites by
Hilton Parsippany and La Leche League of the Garden State on matters and questions not covered in this contract.
The Exhibitor assumes entire responsibility and hereby agrees to protect, indemnify, defend, and save La Leche
League of the Garden State, LLLI, and Embassy Suites by Hilton Parsippany, their officers and employees, against
all claims to person or property, governmental charges or fines, and attorney fees arising out of or caused by
Exhibitor’s installation, removal, maintenance, occupancy, or use of the exhibition premises or any part thereof.
LLL of the Garden State is not responsible for theft or damage to exhibit or materials. Exhibitor is responsible for
security of their own exhibits. Exhibitor assumes the entire cost of insurance.
EXHIBITOR CATEGORIES AND FEES
Cottage Industry: $70/table
An individual selling hand crafted items made in the home. No outside employees may be employed in the making
of the items to be sold or exhibited (e.g. doll clothes, baby clothes, T-shirts, etc.). Cottage industry exhibitors must
provide LLL of the Garden State with a copy of liability insurance for items such as homemade slings, baby
carriers, puzzles, or other items with small pieces.
Distributor: $90/table
An individual working out of the home and selling items on consignment for one company (e.g. Discovery Toys,
Shaklee, Tupperware, etc.). Individuals selling items for more than one company are considered commercial
exhibitors.
Educational: $50/table
A 501(c) (3), not-for-profit, individual membership association or organization whose materials are educational in
nature (e.g. Cesarean support group, Childbirth Education Association, ILCA, etc.). There are to be no sales at the
table, however orders for items may be taken and pre-approved and free brochures may be distributed. The
nonprofit ID# should be provided for organizations using this category.
Small Business: $80/table
A for-profit business owned by an individual (must be a single-proprietor business with no employees). Some
other examples: individuals who publish printed materials (e.g. newsletters) from their home, authors selling their
own books (no others).
Commercial: $160/table
For-profit business, such as health care providers, hospitals, and other corporations.
REGISTRATION INSERTS
Provide even more information about your product or service directly to each attendee by including your catalog
or other literature in the registration packets! Registration Insert rates are one and half times the appropriate one
day exhibitor rate listed above for your organization.
Cottage
Distributor
Educational
Small Business
Commercial
$105
$135
$75
$120
$240
ROOM RATES
A block of guest rooms at a reduced rate has been reserved at Embassy Suites by Hilton Parsippany. The base rate
is $109 for a king size bed, based on one person occupancy and includes free cooked-to-order breakfast in the
hotel restaurant. Please visit http://www.lllgardenstateconference.org/hotel-information.html for details and a
link to book your room.
LUNCH
Exhibitors can register to attend conference sessions (see our website or contact [email protected]) or
purchase our buffet lunch ( mark your form below and include payment).
EXHIBIT REGISTRATION
Please complete this Exhibitor Contract on the next page and return by March 31, 2017.
Exhibit space will not be reserved until LLL of the Garden State has received full payment. All exhibitors will be
listed in the Conference Booklet and the LLL of the Garden State conference webpage.
CANCELLATION
After April 1, 2017, exhibit fees will not be refunded for cancelled exhibits.
PLEASE SIGN AND DATE THE FORM BELOWAND RETURN THIS PAGE TO:
Zilia Medina, Ads & Exhibits Coordinator
9 Randolph Terrace
Fair Lawn, NJ 07410
Exhibit space is limited and is assigned on a first-pay, first-served basis, except for LLL Garden State partners.
If you have any questions, please contact Zilia at 201-952-2485 or [email protected]
Exhibiting Company/Organization Name: (As you wish it to appear in the program booklet and on the LLL of the Garden State
website)
__________________________________________________________________
Exhibitor Category __Cottage Industry __Distributor ___Educational __Small Business
Contact Name:
__Commercial
Title of contact person:
Exhibitor Badges: List names of all personnel working at exhibit table.
Phone Number:
Website URL:
E-mail address:
State:
Zip Code:
Street Address:
City:
Products/Services to be exhibited or advertised:
One Day Exhibit Hall Rate
$
One Year La Leche League USA membership
$40
Registration Insert in Conference Packet (one and one half times one-day exhibit category fee)
$
Buffet Lunch: (optional)
(meals include all fees and gratuities)
Electrical Outlet needed: (add additional fee)
$
Friday dinner__@ $40
Saturday lunch__ @$32
$20
Total Fees:
$
Sending tax-deductible Donation item(s)/Product(s) for the Silent Auction?
___Yes ___ No
___Sending ___Bringing
AGREEMENT: In signing and returning this form, the undersigned agrees to comply with the policies, rules,
and requirements set forth in this contract and the “Guidelines for Exhibitors.”
Signature (Duly authorized agent of exhibitor)

Title of Signatory
Date
Payment enclosed (Please make check payable to LLL OF THE GARDEN STATE.)

Please bill via PayPal
Exhibit space will not be reserved until LLL of the Garden State has received full payment.
La Leche League of the Garden State
2017 Breastfeeding and Parenting Conference
Embassy Suites by Hilton Parsippany, Parsippany, NJ
April 28-29, 2017
Guidelines for Advertisers
GENERAL POLICY AND INFORMATION
All advertisements must be compatible with La Leche League International (LLLI) policies and in
adherence with the World Health Organization (WHO) International Code of Marketing of Breast Milk
Substitutes. Ads accepted previously may become unacceptable due to changes in LLLI policies. The
LLL of the Garden State Area Network Council and Conference Workgroup will have final approval of
all advertisements. Deadline for ad submission is March 31, 2017.
Advertisements should be of some value to most people attending the conference. Your ad must be
output-ready (high resolution jpg format preferred) or a camera-ready hard copy in black ink on white
paper printed on a laser printer to assure the highest quality reproduction. Your ad will be printed in
the exact size and layout you submit. If an ad is not submitted in copy-ready form, an additional fee
may be charged based on our costs. Full page, half page, quarter page, and business card
advertisements are available.
ENDORSEMENT
Acceptance of an advertisement does not constitute an endorsement by LLLI or LLL of the Garden State
Area Network. A disclaimer to that effect will be printed in the Conference Program Booklet which will
be distributed to all conference participants.
ITEMS NOT PERMITTED
Advertisements for the following items will not be accepted:
 Infant formula
 Baby bottles and nipples except as used in conjunction with breastfeeding pumps and
breastfeeding aid products.
 Pacifiers
 Tobacco products and alcoholic beverages
 Contraceptives and/or contraceptive devices
PRIVILEGE OF REGULATION AND REFUSAL
LLL of the Garden State reserves the right to regulate or prohibit any advertising deemed inappropriate
or unacceptable.
La Leche League of the Garden State
2017 Breastfeeding and Parenting Conference
Embassy Suites by Hilton Parsippany, Parsippany, NJ
April 28-29, 2017
Advertiser Contract
La Leche League of the Garden State agrees to place an ad in the 2017 Conference Program Booklet for the
business listed below.
Organization
Contact Name
Position
Phone
Fax
Email
Address
City
State
Zip
Layout and size of ad must be as listed below. If an ad is not submitted in the correct size or proportion,
additional charge based on our costs may apply. All ads are subject to approval; money will be refunded if ad is
not accepted. Your ad should be provided output-ready in jpeg or tiff format, either on CD or via email. If this
is not possible, a high-resolution camera-ready print will be accepted. Include this form and payment when
submitting your advertisement.
Advertisement Size
Cost
Full Page (6.5”W x 8”H)
$100
Half Page (6.5”W x 4”H)
$55
Quarter Page (3.25”W x 4”H)
$30
Business Card (3.25”W x 2”H)
$20
Advertising Total:
$
AGREEMENT: In signing and returning this form, the Advertiser agrees to comply with policies, rules, and
requirements set forth in this Advertising Contract and the “Guidelines for Advertisers.”
Signature
Title
Date
Send this form and camera-ready ad to: Zilia Medina, Ads & Exhibits Coordinator
9 Randolph Terrace
Fair Lawn, NJ 07410
If available, also send advertisement in high resolution (>500kb) jpg format to [email protected].
 Payment enclosed (Please make check payable to LLL OF THE GARDEN STATE.)

Please bill via PayPal
Deadline for ad submission is March 31, 2017.
Ad will not be inserted until this contract and payment are received.