2017 MEDIA KIT
2017 FIELD & STREAM MEDIA KIT
MISSION STATEMENT
Field & Stream is America’s largest outdoor
sports magazine brand, delivering extensive service,
compelling stories and blogs, and great photography
and video to an audience of over 9 million hunters
and fishermen.
Our multiple platforms—magazine, website,
television, consumer shows, and social media—
provide the information and entertainment these
passionate sportsmen desire, and serve as a
ubiquitous validation of their lifestyle.
2017 FIELD & STREAM MEDIA KIT
EDIT CALENDAR
FEBRUARY/MARCH: THE FIRE ISSUE
SEPTEMBER: PUBLIC LAND WHITETAILS
AD CLOSE: 11/22/16
AD CLOSE: 7/7/17
ON SALE: 1/17/17
ON SALE: 8/22/17
A special theme issue about all things fire—skills for starting fires in the wild, campfire-cooking
recipes, “fire drills” for rifle and shotgun hunters, red-hot adventures, and more.
Gear Special: 2017 Fishing Gear Guide
How to hunt and where to find big whitetails on public land.
APRIL: SPRING TO ACTION
OCTOBER: 20 BEST AMERICAN BIG GAME HUNTS
AD CLOSE: 2/3/17
ON SALE: 3/21/17
Tips and skills for the best hunting and fishing adventures this spring.
Other Stories: A Southern cast-and-blast for turkeys, hogs, and inshore fishing; aggressive
turkey tactics; big trout on small flies; spring food plots; 6.5 Weatherby review
Gear Special: Fishing reel test
MAY: 10!
AD CLOSE: 3/10/17
ON SALE: 4/25/17
Tips, skills, best lures, and best hotspots for catching a 10-pound largemouth bass.
Other Stories: The world’s largest raccoon hunt; flyfishing for trout; knife skills; prairie gobblers.
Gear Special: Fishing rod test
JUNE/JULY: BEST SUMMER EVER
AD CLOSE: 4/7/17
ON SALE: 5/23/17
A special theme issue packed with summer stories, including: fishing road trips; bass tips from
the pros; an Amazon River adventure; and more.
Gear Special: 2017 Hunting and Shooting Gear Guide
AUGUST: ULTIMATE GUNS
AD CLOSE: 6/2/17
ON SALE: 7/18/17
David E. Petzal picks the perfect rifle-and-scope combos for whitetails, elk, mule deer, pronghorn,
varmints, moose, dangerous game, and more.
Other Stories: Wet-wading for smallmouth bass; bowhunting skills; how to teach a kid to hunt
Gear Special: Bow and crossbow test
2017 FIELD & STREAM MEDIA KIT
Other Stories: Canada goose road trip; black bear adventure; dove hunting skills
Gear Special: Optics test and trail camera test
AD CLOSE: 8/11/17
ON SALE: 9/26/17
From elk to bear, muleys to moose, these are the 20 best D.I.Y. big-game hunts—
that the typical hunter can actually take.
Other Stories: Maine sporting camps; the best fall fishing; waterfowl skills.
Gear Special: New rifles test
NOVEMBER: BEST DAYS OF THE RUT
AD CLOSE: 9/8/17
ON SALE: 10/24/17
Our annual guide to the best days of deer hunting’s best season—plus, the reader
“Rut Club”
Other Stories: Coyote tactics; goose hunting skills; Bill Heavey travels to “The
Buck Pole”
Gear Special: New shotgun test
DEC ’17/JAN ’18: THE OBSESSION ISSUE
AD CLOSE: 10/6/17
ON SALE: 11/21/17
A special theme issue packed with stories about hunting and fishing obsessions,
including: how to shoot the biggest deer of your life; freezing for giant trout;
hunting adventure quests; gear collectors; bizarre trophies; and more.
Gear Special: 2017 Best of the Best Awards; and Holiday Gift Guide
NOTE: EDIT CALENDAR SUBJECT TO CHANGE
BRAND OVERVIEW
TOTAL AUDIENCE
F&S ENEWSLETTER
PRINT
116,000
8,166,000
Average Subscribers Per Send
Audience
1,000,000
Rate Base
/FIELDANDSTREAM
TOTAL AUDIENCE
AS OF 10/11/16
TABLET
26,172
1,043,672
Audience
TOTAL AUDIENCE
DIGITAL
2,280,020
@FIELDANDSTREAM
Average Monthly UV
AS OF 10/11/16
8,460,088
89,583
Average Monthly Page Views
TOTAL AUDIENCE
EVENTS
80,000 Attendees
FIELDANDSTREAM
D&T Expos
AS OF 10/11/16
87,000 Attendees
92,990
CMA (Daily Attendance)
Source: MRI Doublebase 2016; AAM Publisher’s Statement 6/30/16;
Omniture September 2016 (12 month average)
2017 FIELD & STREAM MEDIA KIT
READER PROFILE
DEMOGRAPHICS
AUDIENCE SNAPSHOT
READER PROPENSITIES
AGE BREAKDOWN
82% / 18%
26%
Male / Female
18 - 34
48.6
54%
Median Age
25 - 54
$66,872
47%
Median HHI
50+
52%
Att/Graduated College
64%
Employed
62%
Married
37%
Any kids
Readers spend 42 days annually engaged in hunting or fishing
73% have given advice to an average of 3.2 people on fishing
(freshwater) equipment
82% have given advice to an average of 4.3 people on
hunting equipment
HHI BREAKDOWN
63%
HHI $50,000+
44%
HHI $75,000+
27%
Spent $116.7 billion on automobiles (most recent purchase/lease)
74.7% of audience enjoying making things with their hands
Ranks #4 against all Men’s titles in reaching B/C/D counties
HHI $100,000+
71%
Own Home
27%
Served in Armed Forces
2017 FIELD & STREAM MEDIA KIT
Source: F&S 2015 Subscriber Study; MRI Doublebase 2016
PRODUCTION SCHEDULE
ISSUE
SPACE CLOSE
MATERIALS DUE
REGIONAL/SELECTS CLOSE
ON-SALE
9/30/16
11/22/16
DECEMBER/JANUARY 2017
10/7/16
10/11/16
FEBRUARY/MARCH
11/22/16 11/29/16 11/15/161/17/17
APRIL
2/3/17
MAY
3/10/17 3/14/17
3/3/174/25/17
JUNE/JULY
4/7/17
4/11/17
3/31/175/23/17
AUGUST
6/2/17
6/6/17
5/26/177/18/17
SEPTEMBER
7/7/17
7/11/17
6/30/178/22/17
OCTOBER
8/11/17 8/15/17
8/4/179/26/17
NOVEMBER
9/8/17
9/12/17
9/1/1710/24/17
DECEMBER/JANUARY 2018
10/6/17
10/10/17
9/29/17
Note: Please upload files to ad portal – http://adportal.bonniercorp.com
2017 FIELD & STREAM MEDIA KIT
2/7/17
1/27/173/21/17
11/21/17
PRINT SPECS
PRINT SPECIFICATIONS
PRODUCTION GUIDELINES
Trim Size: 8" x 10.5"
Binding: Perfect Bound, Jog to Foot
For all bleed ads: Build file to trim size (see chart at right)
and add .125” bleed on all 4 sides. Ensure that crop marks are
offset .125” from bleed.
Supplied materials that do not comply with the following
specifications will be corrected and the advertiser billed for
the required production. All ads supplied must be CMYK. For
ads requiring a spot color, please contact your production
manager for specifications.
AD SIZES: Follow ad size specifications and guidelines provided
in this document. Ads that do not meet exact size specifications
listed on the rate card will incur charges for resizing.
REQUIRED FORMAT: PDF/X-1a format files required for
submission. Files should conform to SWOP guidelines, and
total ink density should not exceed 300%. View specifications
online at www.swop.org.
PROOFS: Bonnier Corporation utilizes Virtual Proofing
technology. Hard copy guidance is no longer required. If you
opt to send a proof for internal color approval, please send a
Web Coated SWOP 2006 certified proof.
INSERTS: Consult your advertising representative. Production,
design and prepress services are available; rates upon request.
FEB/MAR 2017 The Fire Issue
APR 2017
Catch Trophy Fish
MAY 2017
Hunting & Fishing Grand Slam
JUN/JUL 2017
AUG 2017
MATERIALS REQUIREMENTS FOR
IN-HOUSE DESIGN SERVICES
PHOTOS: Supplied images should be high res (300 dpi) in
CMYK. B/W images must be high res (300 dpi) grayscale.
Images supplied in RGB will be converted to CMYK.
LOGOS: Vector .eps or .ai files are preferred. Type must be
converted to outlines unless the fonts are provided. Jpgs
should be 300 dpi.
Native files supplied for corrections/adjustments, must be
accompanied by the fonts and links used in those files.
(Recommended: use the packaging function in InDesign to
gather fonts and links.) Black type on light background should
be defined as 100% black only. Files should conform to SWOP
guidelines, and total ink density should not exceed 300%.
SPACE CLOSE
11/22/16
MATERIALS DUE ON SALE
11/29/16
1/17/17
3/21/17
4/25/17
Best Summer Ever (Sporting Road Trips)
4/7/17
4/11/17
5/23/17
The Cutting Edge of Bowhunting
6/2/17
6/6/17
7/18/17
7/7/17
7/11/17
8/22/17
8/11/17
8/15/17
9/26/17
NOV 2017
Best Days of the Rut
9/8/17
9/12/17
10/24/17
DEC/JAN 2018
The Obsession Issue
10/6/17
10/10/17
11/21/17
(Edit Calendar subject to change)
2017 FIELD & STREAM MEDIA KIT
8.25" w x 10.75" h
8" w x 10.5" h
14" x 10"
16.25" x 10.75"
16" x 10.5"
4.625" x 10"
5.25" x 10.75"
5" x 10.5"
Digest
2/7/17
Public Land Whitetails
7" w x 10" h
2-Page Spread
7" x 5"
8.25" x 5.25"
8" x 5"
N/A
16.25" x 5.25"
16" x 5"
4.625" x 7.5"
5.25" x 8"
5" x 7.75"
1/2 Page Horiz. Spread
3/14/17
Hunting Camps
Full Page
1/2 Page Horizontal
2/3/17
SEP 2017
TRIM
Spread ads: Supply in a single document
3/10/17
OCT 2017
BLEED
2/3 Page Vertical
ISSUE THEME & CLOSING DATES
THEME
NON-BLEED
Allow .25" safety area within trim on all 4 sides (no live matter)
If we do not receive instructions regarding your materials, the most recent ad of the same size scheduled will be picked up.
Materials received after the deadline may incur late fees, unless an ad extension is arranged with ad services prior to the deadline.
ISSUE
AD SIZE
1/3 Page Square
4.625" x 5"
5.25" x 5.25"
5" x 5"
1/3 Page Vertical
2.25" x 10"
2.875" x 10.75"
2.625" x 10.5"
1/6 Page Vertical
2.25" x 5"
N/A
N/A
SHOWCASE
NON-BLEED
1/2 Page Horizontal
7" x 5"
1/3 Page Square
4.5" x 5"
1/3 Page Vertical
2.25" x 10"
1/6 Page Vertical
2.25" x 5"
1/6 Page Horizontal
4.5" x 2.375"
1/12 Page Square
2.25" x 2.375"
1/24 Page Square
2.25” x 1”
LAYOUT/PRODUCTION NOTES:
• Allow .25" safety area
within TRIM on all 4 sides
(no live matter)
• Ensure that crop marks are
offset .125" from bleed
1/12
SQ
FULL PAGE
BLEED
FULL PAGE
NON-BLEED
1/3
SQUARE
1/24
1/6 HOR
1/3
VER
2/3 PAGE
1/6
VER
1/2 PAGE
DIGEST
AD MATERIAL SUBMISSIONS
Submit files via our Ad Portal at adportal.bonniercorp.com
For ads supplied electronically,
advertiser must supply an
additional content proofing
jpg. We do not accept ads
via e-mail. Electronic files are
stored for one year only, unless
otherwise requested in writing.
SEND ALL OTHER MATERIALS TO:
Field & Stream / Magazine Issue
Attn: Kelly Weekley
460 N. Orlando Ave. Suite 200
Winter Park FL 32789
PRODUCTION CONTACT
Kelly Weekley / 407.571.4792
[email protected]
IPAD SPECIFICATIONS & FEATURES
ADOBE DPS PLATFORM
FOR CLIENT SUPPLIED ADS DESIGNED FOR TABLET
Accepted Formats and Specs:
InDesign: Create document at 768 px x 1024 px. Use
InDesign’s Package Feature for gathering and supplying fonts
and images.
If adding interactive elements such as video, audio and
HTML5, please be sure to test in Adobe Content Viewer
before submitting and notify your production contact. These assets must also be submitted with ad materials. For specs on interactivity or additional screens, see enhancement details to the right.
PDF: 10.667" x 14.222" 300 dpi
JPEG: or any rasterized file – 1536 px x 2048 px 264 dpi
RGB
Layout Guidelines:
Keep any live material away 130 px from top and 200 px from
bottom of screen
MATERIALS SUBMISSION
Upload a .zip file of your ad materials and all assets to the
Field & Stream iPad Editon on our ad portal at:
adportal.bonniercorp.com
Field & Stream on Kindle, Nook, Zinio & Google
Newsstand are replicas of the print edition.
PRODUCTION CONTACT:
Kelly Weekley, Senior Production Manager
407.571.4792
[email protected]
2017 FIELD & STREAM MEDIA KIT
FOR ENHANCEMENTS TO YOUR STRAIGHT FROM PRINT AD OR CUSTOMIZED AD BUILDS
Available Features and Specs:
External Web Links
• Your iPad-friendly web page can open up from a link on your ad without the user having to leave the app
• Webpage should not have Flash elements
• Avoid pages with long load times
Interactive Gallery
• Supply 300 dpi images at 536 px x 2048 px , 8 images max
• Button or touchable photo thumbnails bring up larger versions or scroll through multiple images in one frame
Additional Screens
• Four total screens max
• Two or three more screens can be stacked below your initial ad, offering more of your messaging and reader engagement
Video Player
• Maximum length for embedded videos is 30 seconds.
• Specs: 720p .mp4 file using .h264 compression
• Full Screen: 1280 x 720 (16:9 aspect ratio)
• In-Content: Specs are TBD depending upon scope
Advanced Interactivity / HTML 5
Will generally require greater pre-planning and lead time, and a creative call should take place well in advance of
the ad close date. Adobe Flash formats are not acceptable since they are not compatible with the iOS platform.
Flash formats or hyperlinks that link to Flash based websites will not work.
ISSUE SPACE CLOSE, MATERIALS DUE & ON SALE DATES
ISSUE
SPACE CLOSE
MATERIALS DUE
ON SALE
FEB/MAR 2017
11/22/16
11/29/16
1/9/17
APR 2017
2/6/17
2/7/17
3/13/17
MAY 2017
3/13/17
3/14/17
4/17/17
JUN/JUL 2017
4/10/17
4/11/17
5/15/17
AUG 2017
6/5/17
6/6/17
7/10/17
SEP 2017
7/10/17
7/11/17
8/14/17
OCT 2017
8/14/17
8/15/17
9/18/17
NOV 2017
9/11/17
9/12/17
10/16/17
DEC/JAN 2018 10/9/17 10/10/1711/13/17
DIGITAL SPECS
BANNERS:
INITIAL LOAD
POLITE LOAD*
COMPLETE DOWNLOAD*
728 X 90 PX
40K
80K
120K
300 X 250 PX
40K
80K
120K
300 X 600 PX
40K
80K
120K
* Polite and Complete download only apply to creatives served via a third party
E-NEWSLETTER
(SPONSORED EDITORIAL CONTENT):
— 728x90 and 300x250
— File size cannot exceed 40k
— Standard gif or jpg only. No swf or rich media will be accepted
— Click-tracking URL’s ONLY for tracking purposes
E-BLASTS
(CUSTOM ADVERTISE MESSAGE):
— Max pixel width 650. Size recommend as standard is 569
— All images are jpeg and gif format with layered files or
removable text
— Max small file 50k including images
— Requires: subject line, seed list, click-tracking URL
— Delivered in HTML or PSD format
FEATURED PRODUCT
(300X250)
— Bold Headline: 20 characters max with spaces
— Copy: 100-105 characters with spaces, text will wrap naturally
— Click thru URL must be provided; 1x1 tracking pixels accepted
— 120x100 product image (gif or jpg), 4k max file size with
white background
— 100x65 company logo (gif or jpg), 4k max file size with
white background
RICH MEDIA BANNERS
2017 FIELD & STREAM MEDIA KIT
PUSHDOWN
— 970x90 (non-expanded)- 40k
­— 970x250 (expanded)- 60k
— Controls: Expanded must be user initiated
— Expanded Panel must include a close button
— Expanded Panel must close on mouse of
INTER-STITIAL/PRE-STITIAL
— 640x480 (site-served gif, jpg, or flash), 70K max weight
­— Length cannot exceed 10 seconds
(15 sec case by case)
STANDARD GUIDELINES
These guidelines are consistent with the Interactive
Advertising Bureau specifications (www.iab.net)
— DoubleClick for Publishers (DFP) is used to
serve all Bonnier Corp advertisements
­— There is a minimum of 48 hour turn around time
once all creatives are submitted to Online
Advertising Operations
— All ad units must launch a new browser window
when clicked on
— All standard ad types are accepted (JPG, GIF,
SWF, HTML) except where noted
APPROVED THIRD PARTY AD TAGS
Below is a list of the most commonly used third party
vendors. For a complete list of approved vendors please
contact FieldandStream.com. Bonnier has the ability to
serve additional third party tags that are not on the list of
approved vendors but may not be able to track clicks.
— Atlas
— Doubleclick
— Mediaplex
­— Bluestreak — Interpolis
— Etc.
EXPANDING ADS
— 728x90 expands to 728x225 (down)
— 300x250 expands to 400x350, 300x600, 600x250 (left)­
MOUSE OVER / MOUSE OFF
— Ad should expand upon mouse over or click on expand button
— Ad should retract upon mouse off or clicking a close button If the ad
expands with user click, the panel still must retract when mouse is removed
— Any sound should be user initiated by click, not mouse over
THIRD PARTY SPECIFICATIONS
— Third Party tags should be served via JavaScript ad calls, not iframes
— Audio must be user initiated with a clearly recognizable on/off button
— All floating ad units should have a clearly recognizable close button
— Frame rate per second should not exceed 18fps
— Animation length should not exceed 15 seconds
FLASH AD UNITS
— Flash files served via DFP must be coded properly for click and impression tracking
— All flash files must be submitted as a .SWF file with accompanying back up gif/jpg for display to users who do not accept Flash
— A click through URL must be supplied
— We accept flash versions 6-10
CORRECT ACTION SCRIPT FOR FLASH
— Create an invisible button over the area that you want ‘active/
clickable’ to users
— On the invisible button, put the following action:
on (release) {
getURL (_level0.clickTag, “_blank”); }
PRE-ROLL
Video Size (W X H): At least 640x480.
Video File Type: FLV, MP4, MOV, VAST tag.
Max Video File Wt.: 2 Mb.
Aspect Ratio: 16: 9.
Target Bit Rate: 400 Kps.
Animation Length: 15 seconds
Looping Frame: 29.97 FPS.
Lead Time: 5 Days Prior to Launch
Additional Notes: *VAST/VPAID creatives accepted
(linear format only, no companion units)
SELECT CALENDAR
WHITETAIL HANDBOOK / CIRC 790,000
AD CLOSE
ON SALE
AUGSEPT OCT NOV
5/26/17 6/30/17 8/4/17
9/1/17
7/18/17 8/22/17 9/26/1710/24/17
Subscribers who have recently purchased a hunting license
or reported that hunting is one of their favorite pastimes.
FISHING HANDBOOK / CIRC 250,000
FEB/MARAPRMAY
AD CLOSE 11/15/16
1/27/17 3/3/17
ON SALE
1/17/173/21/174/25/17
Subscribers who have recently purchased a fishing license
or reported that fishing is one of their favorite pastimes.
TURKEY HANDBOOK / CIRC 350,000
FEB/MARAPR
AD CLOSE 11/15/161/27/17
ON SALE
1/17/173/21/17
Subscribers who have recently purchased a turkey hunting
license or reported that turkey hunting is a particular passion.
2017 FIELD & STREAM MEDIA KIT
FEB/MARCH
APRIL
MAY
JUNE/JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DEC/JAN ‘17
FEB/MARCH
APRIL
MAY
JUNE/JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DEC/JAN ‘17
FEB/MARCH
APRIL
MAY
JUNE/JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DEC/JAN ‘17
WATERFOWL HANDBOOK / CIRC 350,000
AD CLOSE
ON SALE
SEPTOCT
6/30/17 8/4/17
8/22/179/26/17
Subscribers who have recently obtained a waterfowl hunting
license or reported that waterfowl hunting is a particular passion.
BOWHUNTING HANDBOOK / CIRC 225,000
AD CLOSE
ON SALE
AUGSEPT OCT
5/26/17 6/30/17 8/4/17
7/18/178/22/17 9/26/17
Subscribers who have recently purchased a bow-hunting license
or reported that bow hunting is a particular passion.
FEB/MARCH
APRIL
MAY
JUNE/JULY
AUGUST
SEPTEMBER
OCTOBER
OCTOBER
NOVEMBER
DEC/JAN ‘17
FEB/MARCH
APRIL
MAY
JUNE/JULY
AUGUST AUGUST
SEPTEMBER
SEPTEMBER
OCTOBER
OCTOBER
NOVEMBER
DEC/JAN ‘17
CIRCULATION BY STATE
STATECIRC
STATECIRC
STATECIRC
Alabama Louisiana Oklahoma 14,300
Oregon 14,200
18,100
Maine 12,000
Alaska 2,900
Arizona 11,600
Maryland11,600
Pennsylvania 54,600
Arkansas 13,500
Massachusetts 12,100
Rhode Island 1,700
California 45,400
Michigan 48,400
South Carolina 15,400
Colorado 16,400
Minnesota 31,600
South Dakota 6,600
Connecticut 7,500
Mississippi 10,600
Tennessee 22,800
Delaware 2,300
Missouri 28,300
Texas 56,300
D.C.400
Montana 7,700
Utah 7,300
Florida 37,400
Nebraska 10,700
Vermont 4,100
Georgia 25,900
Nevada 4,900
Virginia 24,700
Hawaii 1,400
New Hampshire 5,200
Washington 19,400
Idaho 8,600
New Jersey 14,800
West Virginia 10,600
Illinois 35,000
New Mexico 5,100
Wisconsin 43,600
Indiana 24,900
New York 42,500
Wyoming 3,900
Iowa 16,200
North Carolina 29,800
Canada 4,400
Kansas 12,600
North Dakota 5,400
Kentucky 21,300
Ohio Circulation without newsstand: 969,900
Newsstand: 30,100
Circulation with newsstand: 1,000,000
2017 FIELD & STREAM MEDIA KIT
7,300
Other*26,100
50,500
*Foreign & Personnel Overseas, Digital Replica & Other
Note: Allow a 5%-10% margin in the circulation of regional editions.
Circulation based on June 2016 Publisher’s Statement
TERMS & CONDITIONS
The following are certain general terms and conditions governing advertising published
in FIELD & STREAM MAGAZINE (the “Magazine”) published by Bonnier Active Media
(the “Publisher”).
1. Submission of advertising for publication constitutes acceptance of these terms by
Advertiser and Agency. no conditions other than those set forth on this rate card
and the insertion order shall be binding on Publisher unless specifically agreed to
in writing by Publisher.
2. The Magazine is a member of the Audit Bureau of Circulations (ABC). Total
audited circulation is reported on an issue-by-issue basis in Publisher’s statements
audited by the ABC. Total audited circulation for the Magazine comprises paid plus
verified.
3. All advertisements and their content are subject to Publisher’s approval. Publisher
reserves the right to reject or cancel any advertisement, insertion order, space
reservation or position commitment at any time. Publisher shall not be liable for any
costs or damages if for any reason Publisher fails to publish an advertisement, or
for errors in key number or advertiser index.
4. Conditions, other than rates, are subject to change by Publisher without notice.
Rates are subject to change upon notice from the Publisher, except as specified
in a signed contract, and are based on combined print and digital circulation.
Cancellation of any space reservation by the Advertiser or its Agency for any
reason other than a change in rates will result in an adjustment of the rate
(shortage) based on past and subsequent insertions to reflect actual space used
at the earned frequency or volume rate.
7. Publisher is not liable for delays in delivery, or non- delivery, in the event of an Act of
god, action by any governmental or quasi-governmental entity, fire, flood, insurrection,
riot, explosion, embargo, strikes whether legal or illegal, labor or material shortage,
transportation interruption of any kind, work slow down, or any condition beyond
the control of Publisher affecting production or delivery in any manner. Any claim for
underdelivery not asserted within one year of insertion is waived.
8. Advertiser and Agency shall be jointly and severally liable for monies due and
payable to Publisher for advertising ordered and published. Should collection
efforts become necessary, Advertiser and Agency agree to pay reasonable attorney
fees, expenses, and costs incurred in connection with collection of all monies due.
9. Advertiser and Agency warrant that they are properly authorized to publish the
entire content and subject matter of all advertising submitted for publication. When
advertisements containing the names, likenesses and/or testimonials of living
persons are submitted for publication, the order or request for the publication
thereof shall be deemed to be a warranty by Advertiser and Agency that they have
obtained written consent of the use of the name, likeness and/or testimonial of
each and every living person which is contained therein. Advertiser and Agency
agree to indemnify and hold Publisher harmless from and against any loss,
expense or other liability resulting from any claims or suits for misappropriation,
libel, violation of rights of privacy, plagiarism, copyright infringement and any other
claims or suits that may arise out of the publication of such advertisement as
provided by Advertiser or Agency.
10.Creative work produced by Publisher remains the sole property of Publisher.
11.Until credit is approved, Advertisements are run on a prepaid basis only.
5. Cancellation or changes in orders may not be made by Advertiser or Agency
after specified closing date or digital campaign launch date. Advertisements
not received by closing date will not be entitled to approval or revision by
Advertiser or Agency. In the event of cancellation, Advertiser and Agency agree to
reimburse Publisher for any unit-related outside production costs incurred prior to
cancellation.
6. Positioning of advertisements is at the discretion of Publisher except where
request for a specific position is granted, in writing, by Publisher.
2017 FIELD & STREAM MEDIA KIT
12.Agency commission (or equivalent): up to 15% (where applicable to recognized
agents) of gross advertising charges after earned Advertiser discounts.
13.Special advertising production premiums do not earn any discounts or
agency commissions.
14.The Magazine is subject to the FIELD & STREAM 2017 issue-by-issue tally (IBIT)
pricing system.
CONTACTS
SALES
ENDEMIC SALES
New York
212.779.5173
Jeff Roberge
248.213.6154
[email protected]
Detroit
248.213.6154
David Hawkey
248.213.6155
[email protected]
Chicago
312.252.2847
Brian Peterson
425.562.7072
[email protected]
PRODUCTION
Kelly Weekley
Senior Production Manager
407.571.4792
[email protected]
Michelle Doster
Group Production Director
407.571.4782
[email protected]
Katie Logan
407.637.3640
[email protected]
Send Advertising Materials To:
Field & Stream/Production
460 N. Orlando Ave. Suite 200,
Winter Park FL 32789
Attn: Kelly Weekley
Special Instructions: Magazine Issue
For Customer Service and Subscription questions,
such as renewals, address changes, e-mail preferences, billing and account status, go to fieldandstream.com/cs. Or call toll free 1.800.289.0639.
2017 FIELD & STREAM MEDIA KIT