The CIPSA-Hackett Group procurement value, performance and capability study Contents Page Foreword by Jonathan Dutton – Managing Director, CIPSA Executive summary Introduction Distinguishing procurement performance vs. procurement value Aligning procurement, value and capabilities Study background and approach The capabilities that matter Purchase-to-Pay – a hidden opportunity Aligning value, performance, and capabilities in practice Summary findings and conclusions Looking forward Index of figures About the authors 2 Contents 3 4 5 6 10 12 23 29 33 35 36 37 38 Foreword In autumn 2010, CIPS Australasia (CIPSA) asked The Hackett Group to conduct a study focused on measuring the procurement profession's current performance, capabilities, and value. This white paper presents the main study findings and compares the results for both the CIPSA participants and the broader study population. I would like to thank the CIPSA members for their participation. Especially since the survey required significant time and effort. Those who did participate will get individual feedback naturally. The Hackett Group will also present summarized findings from this study at the 6th Annual CIPSA Annual Conference to be held in October 2010, but the wider learnings are certainly relevant to all procurement professionals in the region. The key question is, does the procurement profession today truly possess the capabilities it needs to address the growing challenges of the future and the widening demands upon it? Jonathan Dutton FCIPS Managing Director CIPS Australasia Melbourne, October 2010 Foreword 3 Executive summary 1. Procurement practitioners in the main are too reactive and need to move into better management of working capital, enterprise process sourcing (how capability should be delivered – in versus out source) and tapping supply markets for innovation. Supply assurance and purchase cost reduction where many practitioners operate are foundations for value management and Procurement practitioners need to evolve to produce greater value by getting more involved in stakeholder processes earlier. 2. Top performers have great strengths in process capabilities supported by technology that moves beyond the commoditised technology offerings available today. They have moved beyond supply sided strategic sourcing methodology application to earlier and deeper involvement in stakeholder processes. 3. Business is receptive to Procurement taking on more challenging categories of expenditure and responsibilities that give step change in performance however Procurement needs to earn the right to move into these categories and this comes from assembling a bank of wins for sustainable improvements. Procurement practitioners need to sell the Procurement value proposition, develop capability and execute to improve performance as there is a strong correlation from study findings that the value proposition, capability and performance are strongly aligned. 4 Executive summary Introduction The relentless pursuit of innovation and operational excellence in the face of risk and volatility may be the ‘new normal’, but it’s certainly created an unheralded opportunity for Procurement to evolve its value proposition to the enterprise. Smart procurement organisations have used the recent economic downturn as a burning platform to drive change within Procurement and the broader enterprise. This situation, however, is a two-edged sword. On the one hand, global supply markets have never offered so many innovations on demand to those willing to harness them. On the other, there is only so much Procurement organisations can do with limited time and decreasing budget, especially when maintaining the status quo of year-over-year cost savings is increasingly difficult. The Hackett Group has been benchmarking Procurement performance since the mid 1990s, and has seen the cost of performing Procurement processes for an average company decline from 1.1% as a percent of expenditure to today’s 0.74% (Fig. 1). Average performers have nearly closed the efficiency gap to world-class performers, which run their Procurement processes for 0.62% of expenditure.* Of course, the world-class companies haven’t been sitting idle. They’ve reinvested many of their efficiency gains into capabilities that are focused on delivering Procurement effectiveness. FIG. 1 Doing more with less is nothing new to procurement Cost of procurement Procurement cost (labor, outsourcing, technology, other) as a percent of expenditure 1.10% 0.80% 1.07% 0.81% 1.04% 0.98% 1.01% 0.85% 0.83% 0.85% 0.82% 0.82% 0.80% 0.74% 0.74% 0.68% 0.61% 1996 1998 2000 2002 2004 2005 0.64% 2006 0.63% 2007 0.64% 2008 PEER GROUP 0.60% 2009 0.62% 2010 WORLD CLASS *Note that Procurement in this benchmark includes all activity-based costs and Procurement-specific overhead costs associated with Procurement processes – not just the costs associated with the Purchasing department. This, along with peer-group selection, expenditure taxonomy definitions, detailed metric definitions, and other techniques help ensure an apples-to-apples comparison of organisations’ relative performance and capabilities to each other. Introduction 5 Distinguishing procurement performance vs. procurement value Effectiveness and efficiency are the two dimensions that empirically define measurement of Procurement performance – based on Hackett’s rolling Procurement benchmark database of organisations that participate in Hackett’s global procurement benchmark study (Fig. 2). Companies that have top-quartile performance on both dimensions (with each dimension made up of over 50 individual performance metrics) are deemed world-class and the average performance and related best practice adoption (determined by hundreds of best practice adoption metrics for practices that Hackett has correlated to world-class performance) for this top-quartile population of companies is then compared to the average values of the non-world-class performers, i.e., the peer group. A simpler version of this same basic methodology is applied to the Procurement value, performance, and capability study except that top-quartile performers will be called ‘Top Performers’ and that we’ll also add a third group called ‘Australasia Peer’ that includes all CIPSA participants (of which some are top performers and the majority being nontop-performers or ‘peer group’ companies). FIG. 2 The Hackett Group’s Procurement benchmark empirically defines world-class Procurement performance on a balanced set of effectiveness and efficiency metrics Hackett Value Grid™ for Procurement Effectiveness Efficiency • Economic return • • • • • • Supply base leverage & performance • Role of procurement • Process quality Examples: Examples: • 144% higher expenditure cost reductions • 90% higher expenditure cost avoidances HIGH World-class World-class EFFECTIVENESS 1D • 22% less suppliers that represent 80% of direct spend • 10% less suppliers that represent 80% of indirect spend EFFECTIVENESS 1Q • 58% less suppliers per billion of revenue World-class EFFICIENCY LOW HIGH 1Q 1D EFFICIENCY • 50% higher spend influence in direct materials/services • 33% higher spend influence in indirect materials/services • 42% fewer PO pricing errors 6 Process costs Productivity Cycle times Costs per transaction Staffing levels Distinguishing procurement performance vs. procurement Value • 16% lower cost of Procurement as a % of spend • 28% lower direct PR cost as a % of direct expenditures • 19% lower indirect PR cost as a % of indirect expenditure • 32% lower purchase operations cost as a % of expenditure • 12% higher span of control • 174% more POs processed per FTE • 54% faster direct receiving cycle time • 63% less cost per PO • 23% less FTEs per billion of spend – 39% less direct FTEs per billion of direct spend – 29% less indirect FTEs per billion indirect spend – All cost, FTE and wage rate data available at a process group level World-class performance is not a temporary status, but rather an ongoing journey, as the bar keeps getting raised on existing metrics. For example, over half of the companies in the CIPSA study have expenditure-cost savings targets that are increasing over the next two to three years rather than staying flat or decreasing. Also, new metrics are often added to the Procurement scorecard in order to measure newer and more strategic sources of value that Procurement (and the supply markets) can deliver. Adding new metrics for new value is very different than just setting new targets on the same old metric. This is an important difference. Value – the missing element in procurement’s service delivery Although most people lump the terms together, they are very different: ■ Value is about what you do. ■ Performance is about how well you do it. A Procurement organisation can perform extremely well on a very narrow value proposition of PO processing or tactical negotiations – or it can be an average performer across a spectrum of high-impact procurement processes. Which one is better? Value is arguably the most overused term in business today. It’s therefore important to clarify its definition and its relevance to procurement and the enterprise. ■ In the world of economics, value is defined by utility divided by cost. To get better value, you need fewer expenditures or more expenditures that are used to create enterprise advantage. ■ Procurement value is therefore defined by Procurement-led improvements that safely tap supply market power to increase expenditure value, which is about getting more out of supplier expenditures. There are two options for increasing expenditure value on supplier expenditures: – Decrease expenditure magnitude by reducing consumption and total cost of ownership (TCO). TCO includes price, other landed costs, capital costs, and the cost of procurement (shown in Fig. 1). – Increase utility of expenditure to better support end stakeholder objectives. Utility (and thus value) are defined in the eyes of the customer. A 360-degree view of customers includes expenditure owners, requisitioners, shareholders, regulators, suppliers, and Procurement staff. For Procurement to improve expenditure value, it must improve the value of the services it delivers to the enterprise in order to help it safely tap supply market power to support its mission and create strategic advantage. Procurement value is therefore about offering and executing high-impact supply services that increase expenditure value. How well (i.e., efficiently and effectively) it does this defines supply base performance and procurement performance. Distinguishing procurement performance vs. procurement Value 7 So, when the Chairman of the Board asks you in an elevator what you do, you can say in 15 seconds: “I make sure we maximize the value the company obtains for the <insert expenditure amount here> that we spend on third parties, and I help make sure that we’re safely tapping supplier innovation to cost-effectively support our core mission of <insert mission statement here>.” A classic elevator test. Then use another 15 seconds to explain how much you saved last year and a key project you’re working on for next year that could use the Chairman’s help in breaking down a few barriers. Even if you never get an opportunity to have this 30-second conversation, the Procurement services you deliver must be driven by a clear Procurement service strategy to proactively align to the strategy of the enterprise – and then be able to predictably execute (Fig. 3). FIG. 3 Procurement must be nimble to align to the enterprise response to external volatility Operational implications Business environment the “new normal” Enterprise strategic response Decisive in direction to re-set goals and drive transformation 1 2 3 4 5 Proactive in Strategy Responding to globalization megatrends Foresight to sense threats and opportunities 1 Anticipating and responding to risks and new demand drivers 2 Rapidly redefining and cascading perfor- mance goals via dynamic EPM Procurement implications A global supply base and a global procurement organization that is: • Less costly • More innovative • More flexible • Less risky 3 Retooling labor to multi-skilled global Moving from multinational operating models to a truly global operating model resource pools, including outsourced ones Excellence in Operations 4 Flexing globally competitive cost struc- Ability to execute efficiently and effectively 5 tures and delivering both operational efficiency and cash conversion efficiency All designed, built, and maintained within a holistic and flexible operating model – powered by equally flexible technology Reorientation of business support services to enable the enterprise in the “new normal” Source: “Service Delivery Playbook,” 2010 The Hackett Group Book of NumbersTM Research Series, Vol. 14, No. 2 This is no easy task, especially in the current volatile global operating environment, but most procurement organisations are at least up for the challenge. In the 2010 edition of The Hackett Group’s Annual Procurement Key Issues Study, 73% of Procurement executives said that they used the recession to recession to influence new spending areas and to put in place new policies that were not possible before. Many Procurement organisations are being opportunistic in their major initiatives that not only deliver performance, but also self-fund the building of capabilities which will take them to the next level of value and performance (Fig. 4). 8 Distinguishing procurement performance vs. procurement Value FIG. 4 2010 has been a busy year for procurement to deliver results and build capabilities Percentage of companies citing issue as a “major” or “critical” priority 76.8% Strategic sourcing efforts (e.g., supply base rationalization) 63.9% Upgrading talent and skills Driving price concessions with existing suppliers 62.1% Improving stakeholder alignment via “CRM”/other approaches 50.4% Reducing supply risk 44.8% Upgrading information technology tools 44.0% Re-thinking the operating model (e.g., roles, shared services, BPO) 43.7% Reducing cost of procurement processes through continuous improvement 42.4% Reducing spend through demand/consumption management 41.7% Preserving cash 39.8% Tapping suppliers for collaborative innovation and TCO reduction 39.8% Supporting enterprise business process sourcing activity (e.g., outsourcing, COEs, shared services, variabilization) 32.5% Green procurement and broader supply chain sustainability 31.3% PERFORMANCE DELIVERY CAPABILITY-BUILDING Source: The Hackett Group 2010 Key Issues Study Procurement organisations clearly are juggling many balls to deliver results against their current performance scorecard, but also to build capabilities for new sources of value that will hopefully show up on future scorecards. Distinguishing procurement performance vs. procurement Value 9 Aligning procurement, value and capabilities With all the activity, it’s easy for Procurement to not see the forest for the trees. Therefore, it’s critical to make sure that the capabilities built are aligned to the current scorecard and value proposition – as well as the next year’s expanded scorecard and value proposition/service mix (Fig. 5). The Procurement Value Evolution Model and the Procurement Service Delivery Model shown in Figure 5 will be discussed later. Also, the term ‘process portfolio’ used in Figure 5 might be more aptly named a service portfolio because it implies a mix of Procurement services that are clear, measured, funded, and executed deliberately by design via a service delivery model (just as a top-performing supply chain is supported by an integrated supply chain model). This service portfolio and associated performance level then ensure that the right capabilities are in put place. FIG. 5 Hackett procurement alignment framework: aligning value, performance, and capabilities to each other and to the procurement process/project portfolio Hackett Value GridTM HIGH World-class World-class EFFECTIVENESS 1D Performance (“Scorecard”) EFFECTIVENESS 1Q Output World-class EFFICIENCY LOW HIGH 1Q 1D EFFICIENCY Procurement value A global supply base (and supporting procurement organization) that is: Capability Value “Do things right” • Less costly • More flexible • Less risky Demand management Input TCO reduction Business requirements (and investment) Service placement Value management • More innovative Purchased cost reduction 2010 Key Issues and Priorities “Do the right things” Supply assurance Hackett Value Evolution Framework Governance model “Be able to do the right things the right way” Organization model Process sourcing model Service Delivery Model Functional process design Enabling technology architecture Skills and talent requirements Hackett Service Delivery Model When coaching Procurement leaders in the Executive Advisory Program, they are asked for the company’s Procurement vision/strategy (and how it ties to corporate strategy), scorecard, and a list of transformation projects underway. Their capabilities are then discussed, sometimes using the Procurement Capability Maturity Model, a diagnostic tool of over 300 elemental capabilities. Gaps are looked for within each of the three elements – and alignment gaps between these elements. 10 Aligning procurement, value and capabilities Here are some examples of what happens when these three elements are misaligned. ■ Value/performance misalignment: You are working on higher-value activities, but receive minimal or no credit for them. To make matters worse, you may not be measured on these activities but are still held responsible for them. Fifty-seven percent of Procurement organisations are not measured on supply assurance (and likely do not get many resources, if any), yet most would probably be blamed in the event of a supply shortage. Seventy-one percent get no credit whatsoever for avoided profit impact from supply risk management activities. ■ Value/capability misalignment: You want a seat at the executive table, but stakeholders do not believe that you have the capability to add value at that level. Conversely, you might be working on a strategic procurement capability, only to find out that this capability is neither valued nor able to be funded by the business. ■ Performance/capability misalignment: You have a set of performance targets which are not aligned to your capabilities, and your operating model does not allow you to effectively revise your targets At the end of this white paper, there is some guidance on how to use this alignment framework to ask some hard questions about your current level of alignment across these three foundational aspects to running your Procurement processes. While the discussion to date might make conceptual sense, there have actually never been any Procurement studies that have isolated, quantified, and compared the notion of Procurement value to Procurement performance and capabilities. The latter two of the three are certainly fairly well understood in terms of how capabilities enable per-formance. For example, does a more evolved Procurement value proposition correlate with improved performance or do companies talk a good game but fail to deliver (or vice versa)? If there is a correlation, it means that companies need to perform well enough to earn the right to sit at the table and then use that performance to self-fund the building of new capabilities to deliver the new sources of value. Aligning procurement, value and capabilities 11 Study background and approach This research is a way to help gain insight on how to compare value, performance, and capability assessments of your peers (for both average performers and top performers). However, just as the Procurement benchmark empirically discerns which Procurement practices correlate to Procurement, this study is a way to help validate our hypothesis that a higher-level Procurement value proposition is also correlated to Procurement performance and capabilities (which are basically a higher-level form of best practices). It was found… Defining procurement value, performance, and capabilities The study used a Web-based survey instrument with 46 large organisations (averaging US$1.5B total spending of which US$890M is indirect) across multiple industries. Nearly all respondents were manager/director/VP level and the study was split 50% between North America and the rest split between Australasia (39%) and other (11%). The study created three composite metrics – value, performance, and capability – which were in turn calculated by lower-level metrics derived from individual questions in the study (six, eight, and 27 metrics per group respectively). The individual and composite metrics were normalized to a 100-point scale, and the top-quartile organisations on the performance dimension were deemed ‘Top Performers’ – everyone else was called ‘Peer’ (i.e., NonTop-Performer). CIPSA participants were also segregated into a group called ‘Australasia Peer’ which contained all CIPSA members – of which some are in the Top Performer group and also in the Peer group. The average values from the three populations were compared across all three dimensions of value, performance, and capabilities. Procurement value – a revolution through evolution Procurement value is defined as helping getting more value for monies spent on suppliers – either via less expenditure or more impact from it. Doing so requires that procurement offer a set of services (and associated service levels relative to the investment in those services) that are valued by stakeholders. But what are those services and how do they change over time? For the analysis to define high value, we utilized The Hackett Procurement Value Evolution Model, which outlines five main value propositions from supply assurance to cost reduction (purchased costs and then total costs) and then to shaping demand and finally ultimately to tapping supply market innovation to support truly strategic objectives of the company (Fig. 6). 12 Study background and approach FIG. 6 Procurement value evolution model Value Proposition Role of Procurement Increasing value (and required capabilities) ...ultimately stimulating good demand and increasing business value derived from spend (and supply markets) rather than just reducing spend magnitude. Reducing unneeded demand activity, complexity, immediacy and variability... ...by reducing total supply costs (not just supplier profits). ...and at the right price... Right goods and services at the right time at the right place... Value Management Demand Management TCO Reduction Purchased Cost Reduction Supply Assurance Safely harnessing the power of supply markets for competitive advantage Customer relationship management; money management; demand/ specification influence Cost modeling; supplier/market analysis; supplier management and SRM; supply planning; project management; risk management Negotiations Site-level tactical sourcing, ordering and expediting The value levels were then used in the first three of the six value metrics used to determine Procurement value: Value evolution metric Companies with a more evolved value proposition… Percent of non-transactional FTEs by value level Dedicate more of their non-transactional FTEs to higher levels on the value pyramid Importance the business places on the value levels Have higher expectations placed on them by the business Degree that value levels are measured Measure Procurement value elements formally on their bonus-dependent scorecards Percent of total FTEs dedicated to non-transactional activities Have fewer procurement FTEs allocated to transactional activities Clarity of operating model Have a clear model that determines who delivers what aspects of procurement value Involvement in high-value enterprise projects Have the procurement organisation highly involved in strategic initiatives such as working capital improvement and the enterprise process sourcing decision In order to make the research data easily collectible, we did not try to ask for a litany of business financial metrics and then ask for data on difficult-to-collect metrics such as improved margin percent due to Procurement-led early supplier collaboration activity. While we’ve conducted studies to capture performance on such higher-value Procurement metrics, the difficulty in collecting reliable respondent data and the highly multi-variate nature of trying to prove Procurement causality (not just correlation) with business outcomes is out of scope for this study – and left to academia to pursue. Study background and approach 13 The data revealed firstly, that, Top Performers had a demonstrably more highly evolved value proposition than Peers (Fig. 7). FIG. 7 The top quartile in performance is basically also top quartile in value evolution. This group is doing better things, and doing them better, than peers. Average value score (normalized to 100%) 54% 51% 55% Top Quartile Value Top Performer 33% 34% Peer Australasia Peer The first reason is that they spend 41% of their total Procurement FTEs on non-transactional activities compared to 33% for Peers (and 30% for the CIPSA Peer Group). Assuming roughly 60 FTEs per US$ billion in spending (a figure from the 2010 Hackett Procurement Benchmark database), the 10% difference means that the 60 FTEs that a Peer company could liberate could then focus on generating value instead of generating transactions. It is often said that, the largest cost in Procurement is the opportunity cost of not freeing up staff to perform higher value activities. The question then becomes how the remaining non-transactional FTEs spend their time, and Figure 8 clearly shows that the Top Performers are allocating proportionally more to higher value activities than the CIPSA group. Additionally, they are more likely to be measuring their diverse value contributions via performance metrics on their primary Procurement scorecards (Fig. 8). The best way to systematically deliver higher value services – and to get resources and other support – is to get measured on those services (aka service levels). This often starts as a successful pilot in a certain expenditure category or part of the business – and is then rolled out as a broader capability, served up as a service, measured by associated KPIs, and hopefully accompanied by additional resources. 14 Study background and approach FIG. 8 Nearly half of non-transactional effort is for supply assurance and purchased cost reduction, but companies want it reduced to a third. Top performers align metrics to efforts better than peers. Percent of firms measuring value on primary scorecard Current FTE allocation 19% 27% Value management 58% 31% 16% 22% 16% 17% Demand management 42% 20% 20% 21% 18% 40% TCO reduction 73% 69% 19% 23% 21% 27% Purchase cost reduction 92% 33% 13% 38% 29% 20% 19% Supply assurance 50% 13% 15% AUSTRALASIA PEER TOP PERFORMER DESIRED ALLOCATION This virtuous cycle needs to be deliberate and it must be repeatable so stakeholders begin to constantly expect more from Procurement and then also give Procurement increasingly more leeway in the transformation (Fig. 9). FIG. 9 Top performers have stakeholders who expect more (and get more) value from procurement – beyond supply assurance. TCO reduction is the biggest gap for all. Importance placed by stakeholders How well procurement performs Important vs. performance gap (percent difference – less is better) 3.33 Supporting strategic initiatives 2.92 31% 2.58 3.67 2.45 55% 3.33 2.91 2 3 4 Somewhat Very Critical Strategic important important to to operations business 30% 2.92 2.24 3.45 1 8% 2.24 3.42 Assuring supply 42% 1.58 3.58 Reducing and avoiding purchased costs 25% 1.79 2.35 Reducing total supply costs 34% 2.67 3.33 Managing demand and customers 14% 1.76 2.35 1 Not Well 2 Good 17% 54% 3 4 Very Good Excellent TOP PERFORMER AUSTRALASIA PEER Study background and approach 15 However, it’s not just getting more of the same thing. As Procurement’s services evolve, so will Procurement’s role (Fig. 10) and its brand. While brand management might seem a little far-fetched, Procurement is a professional services organisation and needs to deliberately create and executed against the promise of its brand. Otherwise, the brand will be created tribally, perception will become reality, and Procurement may in fact doom its ability to transcend its historic role. FIG. 10 Evolving the value proposition means changing stakeholder perceptions of procurement’s role and “brand” Stakeholders’ perception of procurement’s primary role 13% 15% 3% 50% 69% ADMINISTRATOR GATEKEEPER NEGOTIATIONS/SOURCING EXPERT 38% 13% World-Class VALUED BUSINESS PARTNER Peer Source: Hackett Procurement Stakeholder Satisfaction database (from Hackett Procurement Benchmarking projects and from Hackett Procurement Executive Advisory program members), 2010 The differences of the brand promise, or role, of different Procurement organisations makes it difficult to compare an internal customer satisfaction score across companies, because it depends on the services offered. A company with a stakeholder saying Procurement is excellent because it scrambles well and places POs well is worse than a company where a stakeholder is saying Procurement is merely doing a good job on its broad array of strategic supply services. In other words, internal customer satisfaction is an effectiveness performance metric focused on the quality against a service level – not the quality of the Procurement service portfolio itself. It’s a good metric, but can’t be used in isolation. This evolution is not an easy process, especially when Procurement’s desire to perform higher-value activities conflicts with stakeholders’ perceptions of what it should do. Many stakeholders do not want Procurement to be anything more than the ‘bad cop’ negotiator or buying concierge. They don’t want procurement to play a role in demand management, specification management, or continuous improvement activities. Two examples that were measured in this study are procurement’s involvement in: ■ Working capital improvement: While 58% of top performers work proactively with Treasury and Accounts Payable to optimize cost (e.g., discounts, reduced capital costs for suppliers), cash (e.g., DPO), service (supplier satisfaction), and risk (supplier solvency), only 10% of peers did the same (25% for the CIPSA peer group). Part of the issue here again deals with measurement, with 55% of Procurement organisations not getting any hard savings credit for negotiating early-payment discounts1. 1 “Lessons from Leaders 2010, Part I: Defining Procurement’s Value Contribution,” Hackett Procurement Executive Insight, August 3, 2010 16 Study background and approach ■ Enterprise process sourcing decisions: The process sourcing (Figure 5) decision to optimally source business processes (e.g., insource vs. outsource; onshore vs. offshore) would seem to be an obvious candidate for deep Procurement involvement. But, while a manufacturer might have Procurement involved in a make vs. buy process for a product component in the supply chain, the sourcing of back-office processes is a very different matter. Only 33% of top performers have Procurement involved up front in a crossfunctional process (compared with only 19% for peers) versus the typical role of Procurement merely helping negotiate the outsourcing contract. There are many others examples of strategic projects: pre-merger planning, post-merger integration, asset rationalization, product/service design rationalization, etc., which Procurement should constantly be looking for to support and add to its arsenal of capabilities. This expansion of Procurement’s circle of influence2 should occur for all stakeholders in a 360-degree view, including operating units, regional groups, functional partners, senior management, regulators, suppliers, and Procurement staff (Fig. 11). Stakeholders are not just budget owners. FIG. 11 Expanding procurement’s circle of influence and level of value Shareholders, Board of Directors, Regulators Level 5 : Val ue management Competitive advantage (i.e., via innovation) Demand/ cust omer management Level 4 : Spend reductions; support of initiatives Level 3 : TCO reduct i on Cost savings; proactive risk reduction Level 2 : Pri ce reducti on Price savings Assurance of sup pl y el 1 : Lev Protect “Hit my targets” “Free up budget” “Get it cheaply” “Get it influence e-PO quickly” Increasing and value Awarded business Joint cost reduction Joint business improvement Joint strategic development Suppliers Customers supply and profits “Improve my business” A paycheck Expedite A decent job Basic self-service Training ground Guided buying Career in procurement Requisitioners Career in business Employees 2 Stephen Covey, The 7 Habits of Highly Effective People Study background and approach 17 This process should be a continuous evolution (some insights on how to use the Procurement Alignment Framework as part of your annual Procurement planning process are included in the final section of this paper), and there are many barriers to push through. In the study, respondents were asked to what extent they agreed that various barriers were holding them back from evolving their procurement value proposition (Fig. 12). FIG. 12 Broadening the procurement charter and operating model are the biggest barriers To what extent do you agree that these barriers are preventing higher Procurement value delivery? Difficult to change years/decades of perception about what procurement can and should do Procurement/Supply does not own the resources performing key activities and we do not mandate anything for resources not owned by Procurement 29% 41% 12% Technology support for higher-value activities is weak 24% Misalignment in performance metrics/incentives 18% Procurement itself is having a hard time thinking of itself as a "service provider/professional services vendor" 18 Study background and approach 24% 24% 12% 35% 12% 12% 12% 18% 12% 12% 6% 12% 6% 18% 29% STRONGLY AGREE AGREE SOMEWHAT AGREE SOMEWHAT DISAGREE DISAGREE STRONGLY DISAGREE TOP PERFORMER AUSTRALASIA PEER 6% 12% 12% 41% 29% 6% 18% 18% 29% 35% 12% 12% 12% 18% 6% 29% 24% 29% Not a very clear and agreed upon operating model 6% between procurement/supply and the business 18% 24% 35% 12% 18% 18% 47% Procurement/Supply does not have the current capabilities to provide needed higher levels 6% value to the business We do not have enough budget to get the tools and talent that we need 6% 29% We are running into turf barriers from the business as we push into innovation, strategy, risk, 6% Lean-Sigma, and other strategic areas 18% 18% 24% Operating model is clear, but it is too narrow in scope. Procurement not responsible for enough high-value activities/services Not enough urgency in the business - things are going generally well as a business 6% 41% 6% 6% 18% 12% 6% 12% NEUTRAL Although information technology was a barrier for many organisations (but not for Top Performers), the biggest issues for the CIPSA Group of respondents involved Procurement’s ability to create an operating model that allowed them to evolve their value in and create substan-tive change in their organisations. The biggest issue for Top Performers was Procurement running into turf barriers as it stepped into processes that other stakeholders within the organisation were performing. This issue is only getting more complicated with the emergence of Global Business Services organisations that are continuously pulling more processes into them (P2P transaction processes, analytics, continuous improvement, etc.) and even pulling Procurement increasingly into them. Procurement performance – quantitative and qualitative In this analysis, a Top Performer methodology was used to segregate the study population into a group with top-quartile performance across a limited set of metrics (below) that could be easily gathered for the Web-based survey instrument. Procurement performance metric Which measures… Expenditure influence (by involvement stage) The quantity and quality (e.g., earliness) of expenditure influenced by procurement best practices Annual cost savings (vs. previous baseline) as a percent of spending Ability to reduce price, non-price landed cost elements, and broader TCO elements Maverick spending percentage Compliance to contracts to ensure negotiated savings translate to realized savings Perceived performance relative to industry peers (by value level) Qualitative "wisdom of the crowd" of performance relative to peers Business perception of procurement performance relative to business expectations (by value level) Perception of procurement's performance by the business FTEs/US$ billion expenditure* (not used) Procurement workforce productivity *It was originally intended to use this metric (which, combined with cost of Procurement as a percent of expenditure, makes up our two most heavily weighted efficiency metrics), but the number is just not reliable unless an organisation uses the Hackett bottom-up activity-based methodology for collecting process costs per the Hackett Procurement process taxonomy and its associated requirements and assumptions. While this methodology is relatively crude it was still sufficient to demonstrate how Procurement performance is correlated to Procurement value and Procurement capabilities. The simplest singe metric of procurement performance is Procurement ROI, which is the ratio of traditional expenditure cost savings as a percentage of supplier spending divided by the annual investment in procurement processes (again as a percent of supplier spending). For world-class procurement performers, the ROI is 7.0% expenditure cost savings divided by 0.62% cost-of-procurement – yielding 11.3x payback. For non-world-class performers, the ratio is 3.1% divided by 0.74%, or 4.1x. Both are substantial and compelling, but the world-class vs. peer gap is equally compelling, albeit against a traditional procurement value proposition (Fig. 13). Study background and approach 19 In this CIPSA study, the savings figures were very similar (Fig. 14). Rather than 7.0% and 3.1% savings for World-Class and Non-World-Class, the study Top Performers saved 7.4% and Peers saved 3.7% (the CIPSA Peer group posted a respectable 5.2% figure). Of course, our 2010 benchmark year represents calendar year 2009 and it’s been somewhat of a banner year for delivering cost savings then due to the global economic slowdown. Another metric that was included in the performance calculation was maverick spending, which is in essence a yield loss on the negotiated savings figures cited in Fig.13. Top Performers claimed a maverick spending rate of 16% of their negotiated savings, while Peers had a much higher 25% rate (the CIPSA group came in at 21%). Additionally, the Peer groups might even be overstating their savings because of their inability to track savings to the bottom line. While only 9% of Top Performers were not on the hook to monitor actual realised savings hitting the bottom line, 58% of companies in the Peer group (and 44% of the CIPSA participating companies) did not validate the savings back to the financials. While one can argue that it might not be worth the effort versus attacking new deals, it certainly is not going to improve Procurement’s credibility with the budget owners in terms of the validity of Procurement’s claimed savings. FIG. 13 Procurement ROI illustrates high performance, but a value stream with limited potential since you can’t save your way to zero Return on investment Ratio of total spend cost savings to the cost of procurement, 2010 11.3 176% 4.1 Peer Group World-Class Source: The Hackett Group Procurement Benchmark, 2010 – excerpted from World-Class Procurement: An Evolution of Value and Capability, Chris Sawchuk, ISM 2010 Annual Conference, April 26, 2010 20 Study background and approach FIG. 14 Get the money and keep the money Year-over-year cost savings (purchased costs reduced from baseline to new price) What percent of strategically sourced spend actually goes to those preferred suppliers? 7.4% 84% 75% 79% 5.2% 3.7% Spend cost savings (as a % of total spending) Contract adherence rate (100% minus maverick spending rate) TOP PERFORMER PEER AUSTRALASIA Finally, in terms of quantitative metrics, expenditure influence by the percentage of spending influenced by procurement during three stages was evaluated: 1) planning/budgeting of the spending, 2) requirements/specification setting, and 3) contract tendering. As Fig. 15 illustrates, the quality of expenditure influence, at least in terms of earliness, clearly drops off as one moves earlier in the spending life cycle. FIG. 15 Peers touch about half their expenditure, but less than a third do so during stakeholders’ planning and budgeting processes Percentage of your spend influenced/managed by procurement in each stage 63% 59% 53% 45% 50% 43% 43% 30% 26% At the time of planning/budgeting At the time of specification/requirements setting TOP PERFORMER PEER At the time of negotiation and contracting AUSTRALASIA PEER Study background and approach 21 Top Performers are not immune to this loss of leverage by late-stage Procurement involvement, but they do have a reasonable advantage over the Peer group – and to a lesser extent the CIPSA group. Still, times are changing and Procurement is increasingly influencing new spending areas. In fact, in our 2010 Key Issues study, we found that 73% of Procurement organisations used the recession to influence new spending areas and put in place new policies that were not possible before. Procurement capabilities – to deliver valued procurement services So far, the value of offering better Procurement services and then performing those services better has been discussed. Procurement capability is now the focus. Measuring capability is simply about measuring your ability to execute. It’s the ‘how’ rather than the ‘what.’ The study questions were organized into four major categories: organisation, process, technology, and people/talent (Fig. 16). The average capability scores were then compared among a Top Performer group and Non-Top-Performer Group (“Peer”) and CIPSA group. FIG. 16 Study questions were organized into four categories: organisation, process, technology and people/talent Process Organization • Quality of highest-level Procurement Steering committee • Alignment of resource control to accountability • Alignment of metrics across functions • Support from IT, Finance, and HR • Use of services delivery structures (e.g., shared services, COEs, etc.) • Performance measurement rigor • Savings tracking capabilities • Enterprise ability to accept change • Maturity of continuous improvement methodologies/adoption • Level to which organizational barriers were removed Service placement Process sourcing Level of capability in processes such as: • Product Development Support • Customer Management • Sourcing & Supply Base Strategy and Execution • Supplier Management & Development • Purchase-to-Pay Technology Governance Service Delivery Model Components Process design Enabling technology Organization Skills and talent People / Talent • Level of budget for hiring needed talent • Formal job rotation program • Sophistication of talent management process • Level of budget for technology tools • Level of alignment with IT department • Strength of ERP and Spend Management application environment • Degree of electronic selfservice • Level of supplier B2B integration and supplier portal functionality • Strength of analytics environment • Support for Knowledge Management • Quality of master data management • Adoption of “Web 2.0” technology Measuring capabilities and their supporting best practices is a rich topic, and although the study is introductory, it does still highlight the differences between Top Performers and the others. 22 Study background and approach The capabilities that matter When the capability scores across the four major categories were aggregated, the scores were relatively consistent across the categories except for technology, which was the weakest area. Top Performers had roughly 25%-50% higher capabilities than their peers, and within the Top Performer group, it was clear that technology-enabled process excellence was the key differentiator (Fig. 17). FIG. 17 Top Performers are strong against all capability dimensions. Technology is the weakest capability area for all groups. Average Capability Score (normalized to 100%) Lagging Achieving Exceeding Leading 34% Organization 33% 47% 32% Process 30% 52% 33% People/Talent 35% 44% AUSTRALASIA PEER 27% Technology PEER 28% 48% TOP PERFORMER To get more insight, let’s drill down into the four capability areas. Organisation: the bedrock of procurement capabilities The organisation category involves much more than organisation structure. It also includes where to place processes, how those processes will be measured, and the governance structure that ties any hierarchical or matrixed organisation structure to the end-to-end procurement processes that must be delivered. Although a deep analysis of all the best practices relating to procurement organisational design is beyond the scope of this white paper, the general idea is embodied in Fig. 18. The capabilities that matter 23 FIG. 18 Slightly more than half of companies have a CPO and a strategic sourcing group separated from transactional activities, but other organisational practices are lacking 63% Strategic sourcing group separated from transactional purchasing group 58% 64% 56% Formal CPO that is responsible for all spend 48% 64% 38% An internal strategy/transformation/ metrics/systems group 36% 45% 31% A supplier management group working as a peer group (or sub-group) to strategic sourcing 21% 18% 19% Transactional purchasing group that owns not just POs, but also payables 18% 9% A formal "customer management" group which owns relationships with budget owners 19% AUSTRALASIA PEER PEER 9% 18% TOP PERFORMER The general organisational trends were: ■ There should be a single formal CPO (although some manufacturers have some success with one Procurement leader for indirect spending reporting up to the CFO/CAO and one for direct spending in the supply chain). In terms of governance, the CPO should chair a cross-functional steering committee comprised of executive stakeholders to gain their requirements, feedback, and commitment/support. Sixty-seven percent of Top Performers find them to be highly useful versus 27% of Peers (and 37% of CIPSA Peers). ■ There should also be a customer management3 role that aligns to the budget holders, independent of their organisation structure, and ensures that they are getting the best value from the supply markets and from Procurement itself. This role is performed by the CPO at the highest level and also by the category managers (e.g., an R&D category manager who manages the overall relationship with R&D – not just regarding R&D-specific spending categories such as lab supplies, design sub-contractors, etc.). The study found that 50% of Top Performers have this role (16% for Peers and 31% for the CIPSA group) and another 8% take it one step further and have a formal customer account management organisation. 3 Customer management refers to the set of processes for primarily managing internal customers – i.e., the expenditure owners who use Procurement services to get more value from suppliers. It is however more than a stakeholder management process embedded in a commodity-centric sourcing process. 24 The capabilities that matter The option of having a separate group tends to exist in very large, complex global organisations. ■ In terms of supply services, the first is a category management group which organizes around major supply markets and performs strategic sourcing activities. This group may also own supplier management, but supplier management can be run equally well as a peer function, as long as there are formal alignment mechanisms between sourcing and supplier management. This is analogous to the link-age between the sourcing and customer management roles. Supply risk management may sit within this group or elsewhere. ■ The other major procurement service line is focused on delivering the transactional Purchase-to-Pay (P2P) processes – sometimes called Requisition-to-Pay processes. It is usually split between Purchasing Operations (i.e., transactional purchasing) and Accounts Payable in Finance. The organisational best practice here is having a single accountable P2P owner, but even Top Performers lag here. Two-thirds of them have separate groups that coordinate highly with each other (with 42% of Peers and 31% of CIPSA companies do the same). The P2P organisation itself may sit within Procurement, Finance, or increasingly, in an enterprise Global Business Services organisation. The actual reporting lines do not matter (and segregation of duties and other controls must always be present) as much as the end-to-end process design, which must be formally linked back to sourcing via a methodology that we call “optimised P2P transactional channel design.”4 The study revealed that 42% of Top Performers have a standardized P2P process design across the businesses versus only 13% for Peers and 6% for the CIPSA group. ■ Finally, there should be some type of internal ‘Procurement excellence group’ that focuses on accelerating the Procurement transformation. This group performs activities such as training, benchmarking, performance measurement, methodology development, analytics, market intelligence, and continuous improvement activities. In the study, 58% of Top Performers claimed to be using a toolbox much broader than a basic sourcing methodology (versus 13% for Peers and 25% for the CIPSA group), including techniques and tools like Lean, Six Sigma, Value Engineering, scenario planning, innovation/ideation, and even CRM techniques. It might be a stand alone group or coordinate closely with other business support service groups. Coordination between Procurement and its functional partners is critical. They are budget holders and internal customers, but they are also internal suppliers to Procurement for technology support, people support, legal support, etc. Although the capabilities of business functions like HR, IT, and Finance may vary, Top Performers do enjoy higher value delivery from their functional partners compared to Peers (Fig. 19). 4 “Using an Optimized Transaction Strategy to Achieve P2P Efἀciency,” Hackett Process Perspective, June 8, 2006 The capabilities that matter 25 FIG. 19 Procurement gets mixed support from functional partners. Finance is actually the best. Top performers have better interactions. Top Performer Peer 3% 8% 17% 22% 33% 28% 33% 33% 8% 6% 16% 25% 31% 22% 25% 19% 17% 42% 25% 8% IT 13% 22% 25% 17% HR 38% 25% 31% 8% Finance IT HR Finance NOT JUST A VALUED INTERNAL CUSTOMER AND SUPPLIER, BUT ALSO AN INTEGRATED PARTNER SERVING THE BUSINESS A GOOD INTERNAL CUSTOMER AND VALUED INTERNAL SUPPLIER A GOOD INTERNAL CUSTOMER, AND A TACTICAL INTERNAL SUPPLIER TO USUALLY GET ME RESOURCES I NEED A GOOD INTERNAL CUSTOMER, BUT A SOMEWHAT BUREAUCRATIC INTERNAL SUPPLIER SILOED. WE EACH HAVE OUR OWN SEPARATE OBJECTIVES AND OUR INTERACTIONS ARE ON AN AS-NEEDED BASIS. Procurement can’t necessarily solve the problem of functional silos, but it can take a leadership role in bridging some of the gaps that might exist. In one example, a large resources company’s Procurement organisation demonstrated its closed-loop procurement planning and measurement process, and also its talent management process, to such an extent that the CPO was promoted to head the Corporate Optimisation group. In terms of performance measurement, roughly 40% of respondents have a performance measurement process that tie to stakeholder objectives, but less than 10% have forward-looking predictive measurements which could have targets cascaded down – and then performance rolled up. Seventeen percent of Top Performers have this capability. Process capabilities – the differentiator for top performance The largest capability differentiator of top Procurement performance is in the specific core Procurement processes, whether on the demand side (e.g., customer management, new product development support), the supply side (strategic sourcing and supplier management), or on the transactional dimension with P2P processes. It’s also an area where there are not only large differences between Top Performers and Peers, but also across the various Procurement process areas. For example, sourcing execution, from requirements definition to supplier identification and to RFx and tendering, is an impactful process where nearly all companies are competent. On the other hand, demand management is much less robust for average companies (only 20% of CIPSA companies have implemented), even though the majority of Top Performers have mastered this capability (Fig. 20). The same goes for supplier 26 The capabilities that matter FIG. 20 Spend analysis and sourcing execution competent, but SPM/SRM, market intelligence, and support for enterprise BPO need improvement Strength of capabilities Use of offshore BPO or captive shared services centers/centers-of-excellence 53% 44% Global sourcing/Low-cost country sourcing 25% Supply risk management 6% 33% 31% 6% 20% 13% 44% 47% Demand management 13% 31% 31% Supplier performance measurement/ management 7% 25% 27% 44% Supply market intelligence 27% 25% 40% Supplier collaboration and development Weaker 13% 19% 7% 38% 13% 13% 6% Stronger Cost management 19% Sourcing execution (eRFx and contracting) 19% Expenditure analysis 19% 38% 31% 13% 63% 44% 13% 6% 25% 13% WEAK. AD HOC, FRAGMENTED, INCOMPLETE ENTERPRISE-LEVEL FOCUS, BUT PARTIALLY/NARROWLY IMPLEMENTED SYSTEMATICALLY IMPLEMENTED. OPERATIONALLY BENEFICIAL, BUT NOT TRULY STRATEGIC PREDICTIVE, MULTI-TIER, COLLABORATIVE. CREATING ADVANTAGE BY SEEING AND SEIZING MORE OPPORTUNITIES THAN PEERS IMPLEMENTED - AUSTRALASIA PEER IMPLEMENTED – TOP PERFORMER performance measurement, and it seems that the further that the Procurement process pushes the ‘bookends’ of the end-to-end procurement process out to internal customers and external suppliers, the more difficult the capability is to build. This is one aspect of true category management, where there is not only a higher level view of globally managing supply markets, but also a broader end-to-end life cycle view. In the study, it was clear that 42% of Top Performers said that they have cross-functional supply teams that integrate relationship management roles on both the customer and supplier sides in order to perform both demand management and supply/supplier management – as compared to 16% for Peers and 19% for the CIPSA group. The capabilities that matter 27 The biggest improvement opportunity areas for the CIPSA group are twofold: spend analysis (only 38% have implemented) and supply market intelligence (only 26% have implemented). Without solid internal and external intelligence, Procurement will struggle to find all of the leverage points it needs to identify opportunities and exploit them commercially. Finally, an area for all participants to improve is utilisation of offshoring capabilities for supply chain and for back-office processes – whether done internally or via a BPO provider. The size and scope of an organisation certainly plays a factor here. The larger and more global a company is, the more that it will utilise offshoring and Centers of Excellence (COEs) – whether the latter are knowledge-based (i.e., analytics) or transac-tional. Although the study found that most organisations are using some form of COE for transactional processes or master data management, Top Performers extend this explicit service model to areas such as tactical sourcing and supply market intelligence – both of which are very active areas for progressive Procurement organisations right now. In fact, explicitly addressing ‘one-time buys’ (i.e., non-recurring busi-ness critical spending) via a reengineered tactical sourcing process supported through a COE and optional BPO component can deliver upwards of 2% annual spend savings.5 5 “Reducing Non-Recurring Business-Critical Spending,” Hackett Process Perspective, July 22, 2009 28 The capabilities that matter Purchase-to-Pay – a hidden opportunity The Purchase-to-Pay (P2P) process provides a deceivingly strong payback opportunity – to the tune of 1.8% savings on a spend basis.6 P2P is where savings are lost to non-compliance (internal or supplier), requisitioners get frustrated, payment discounts are missed, suppliers are not paid at the optimal time, and Procurement squanders its internal investment on creating orders instead of creating value. In fact, average performers spend 50% more on their internal transactional purchasing processes than world-class performers do.7 These are funds that could be much better spent elsewhere to improve capabilities, performance, and value. This capability study focussed on the effectiveness dimensions of P2P performance. Clearly, there were some opportunities for all companies to improve, namely in supplier connectivity and supplier payment optimisation – the latter of which represents $11.6M in early payment discounts for an early-payment top performer.8 Perhaps the most interesting finding was the capability gap between the Top Performers and Peers in terms of ‘guided buying’ – the process by which requisitioners are guided to preferred supply sources and associated transaction channels (e.g., requisition-based, P-card, evaluated receipts settlement, invoiceonly assumed receipts) for buying and paying for goods and services. Very few organisations deliver a truly guided buying process, but Top Performers are obviously focusing on it 60% more than Peers (Fig. 21). FIG. 21 Supplier integration and payment optimisation are the biggest shortfalls in P2P P2P Capability Score Top Performers are 60% better than peers at “guided buying” 2.63 Intuitive buying process that guides spend owners and requisitioners to preferred sources of supply and buying channels 2.71 4.33 2.56 Generation of detailed an accurate spend visibility 3.42 3.67 2.75 All processes tied back to a good "system of record" in order to help guarantee transactional compliance 2.87 3.58 1.75 Working capital optimized to support both DPO requirements while also aggressively taking early payment discounts 2.13 3.08 AUSTRALASIA PEER 2.00 Intuitive and flexible communication with suppliers via supplier portal and third-party connectivity 0 None/poor PEER 1.84 TOP PERFORMER 2.92 1 Fair 2 Average 3 Good 4 Very good 5 Excellent 6 “Purchase-to-Pay Alignment: The Missing Link to Delivering on Spend Cost Reduction,” Hackett Process Perspective, August 28, 2008 7 Hackett Procurement Functional Benchmark database, 2010 8 “Optimizing the Supplier Payment Strategy Can Generate Substantial Beneἀts for an Organization,” Hackett Process Perspective, May 30, 2009 Purchase-to-Pay – a hidden opportunity 29 In fact, 75% of top performers said that they either already “create an intuitive, compelling, and fail-safe process to guide end-users to preferred supply channels” or are “looking at ways to use technology and other means to create a better end-user experience.” In comparison, only a quarter of Peers said the same. This difference is due to Top Performers wanting to ensure that Procurement’s hard work gets utilised/realised at the moment of truth, i.e. , when someone in the organisation has a need for a product or service. It also allows Procurement to extricate itself from the P2P process and focus on truly differentiated areas such as supporting new product and service innovation and development. Yet, since most don’t free themselves from the lower-value activities, Procurement’s capabilities for supporting the new-product and service introduction process are a work in progress. Only 18% of Top Performers use advanced supply market intelligence, strategic supplier partnering, and ‘design-for-supply’ methodologies to help create breakthrough products and services (only 5% for Peers and 0% for the CIPSA peer group). Even in terms of procurement involvement during the concept/design stage, 64% of Top Performers are involved, as compared to 38% for Peers and 46% for CIPSA peers. Talent and technology capabilities: the resources powering capabilities There is an old adage that says performance ultimately comes down to its people. This statement is actually empirically true based on the years of studies that the Hackett group has done in terms of correlating talent management processes to functional outcomes and business outcomes alike – including in Procurement.9 In the Procurement capability study, the results are no different. As we saw earlier in the study, Top Performers enjoy a higher level of collaboration with their HR counterparts. Although this is only one causal factor, Top Performers have much higher capabilities in their formal talent management processes and then their peers (Fig. 22). FIG. 22 Talent management capabilities are all over the map. Top performers are better at talent management partly because of strong HR support. How effective is your Talent Management process in Procurement? 42% 41% 42% 31% 28% 31% 28% 25% 17% 13% 3% 0% Weak. Job designs and career development path not keeping up with new Procurement skill set needed. Weak support from HR Basic. Promotion opportunities beyond transactional purchasing towards strategic sourcing. Some level of HR support Good. Formal talent management processes and metrics in place, designed with HR and external experts. Formal skills/competency assessments, training, succession planning, etc. TOP PERFORMER Excellent. Customer-focused competency development. Highly scaleable training & knowledge management capabilities. Seamless use of external resources. Strong competencies in soft skills: culture, change management, leadership, etc. PEER AUSTRALASIA PEER 9 “Addressing the Talent Management Imperative in Procurement,” Hackett Procurement Executive Insight, June 9, 2008 30 Purchase-to-Pay – a hidden opportunity This is a worrying finding. Organisations need to realise that if they are not being deliberate in architecting their capabilities explicitly in terms of skills and competencies, they are going to have a difficult time hitting shorter term objectives, and an equally hard time in the longer term in retaining the top talent needed to transform the procurement organisation. Technology If you are going to have the best people, you also need to give them the best tools. While most procurement organisations have access to basic applications such as ERP and e-procurement for P2P automation, the utilisation of technology in higher-value areas is the biggest differentiator between top performers and others (Fig. 23). FIG. 23 Other than basic ER /spend management, procurement does not exhibit strong information management capabilities Information management capabilities Web 2.0 using consumer-like web innovations within the business Supplier B2B integration (including robust supplier portal) 6% 6% 6% 81% Analytics (ease-of-use, forward looking, linked to external data, dashboards, etc.) 50% Self service functionality for internal business users to guide them to proper buying channels 38% 19% 13% 44% 44% Master data management (data modeling, cross-referencing, enrichment, etc.) 19% 13% 69% Knowledge Management (i.e., managing internal/external Procurement knowledge) Strong ERP and Spend Management foundation (i.e., integrated 13% 87% 13% 38% 13% 44% 31% 44% 6% 6% WEAK. AD HOC, FRAGMENTED, INCOMPLETE GOOD APPROACH, NARROWLY IMPLEMENTED WELL IMPLEMENTED, AND OPERATIONALLY BENEFICIAL, BUT NOT TRULY STRATEGIC A STRATEGIC CAPABILITY GOOD-TO-GREAT - AUSTRALASIA GOOD-TO-GREAT – TOP PERFORMER Purchase-to-Pay – a hidden opportunity 31 As Procurement focuses increasingly on managing knowledge and intelligence (e.g., supply market intelligence), its required IT competencies change from transactional process automation to a focus on knowledge management, analytics, external trading partner integration, and the use of emerging supportive Web 2.0 technologies that support this new focus. These capabilities, like others, are built over time, with effective internal collaboration, in a self-funded way (i.e., tied to process outcomes), to align with Procurement’s evolving value proposition. Technology is like any supply market, and true differentiation will come not in the form of purchased commodity-like applications that sit on the shelf, but rather, by utilising the commodity technology for commodity processes like P2P to then freeing resources to focus on technologies that truly make a difference in terms of analytics and intelligence. 32 Purchase-to-Pay – a hidden opportunity Aligning value, performance, and capabilities in practice In this white paper, much resource was focussed upon exploring the details of where organisations stand in terms of value, performance, and capabilities, and some practical implications of these findings. The relationship and the need for alignment among these three elements has been discussed. Guidance about how to use the relationship among the three elements is now key. When we plot study respondents by order of increasing capability and then overlay value and performance on top, we can see that as organisations evolve to a higher level of capability, they in essence are building excess surplus capacity (Fig. 24). FIG. 24 While capabilities are correlated with value and performance, ‘excess capability’ is due to difficulty in measuring higher value and value of pre-building the capabilities Procurement capability vs. value and performance Excess capability Performance r2 = 0.81 r2 = 0.72 Value Prop Capability r2 = 0.62 VALUE SCORE PERFORMANCE SCORE CAPABILITY SCORE They are doing so not to build the curricula vitae of staff members – although keeping staff members engaged is certainly a key to retention. Rather, they are pre-building capabilities that can be used when formal service definitions and scorecard measurements catch up to be systematically built. It also creates a level of agility, allowing Procurement to respond better to external volatility. In a physical supply chain, supply chain agility is a function of Aligning value, performance, and capabilities in practice 33 good planning and flexible high-capability manufacturing and logistics resources. In the Procurement services value chain, it’s a very similar story in terms of managing demand, but also in terms of having high-capability, multi-skilled resources (internally and externally) that can flex as the broader organisation responds to volatility. The supply base must be agile. For that to happen, Procurement itself must be agile. It can’t be agile if it has a narrow value proposition, if it overpromises and under-delivers, or if it’s not pushing itself to develop new capabilities. It will also fail if these three components are not aligned. With this in mind, we next offer some recommendations to help you stay aligned. During your annual procurement planning process, ask yourself the following questions: 1. Is your current value proposition to stakeholders clear? Do they know what to expect from the Procurement organisation? 2. If so, is it also compelling to them? Does it link to their objectives? 3. How do you ask them the above questions? Is this requirements-gathering part of your planning/monitoring processes with them? 4. Is your current value proposition clear and articulated within the entire Procurement organisation? Is everyone ‘on message’ about the promise of Procurement’s brand and their role in delivering on that promise? Are you internally aligned and do you have formal linkages between customer management, sourcing, supplier management, and P2P? 5. How compelling is your current value proposition to you? Does your organisation’s service portfolio offer the types of services that you would like to perform, and which you think will drive most value for the enterprise? If not, how are you overcoming this? 6. How well do you link your Procurement scorecard and your supply base scorecard to each other and to the value that your stakeholders expect? Are all the value elements being measured? Conversely, are the metrics on your current Procurement scorecard tied explicitly to the voice of the customer? How? 7. To what extent do you use a service metaphor to help clarify the services offered (value) and the service levels (performance)? Do you run yourself as a professional services organisation and the best practices associated with that? 8. How do you tie your capability levels and your capability-building (based on a gap analysis of needed vs. current capabilities) back to value and performance? Can you connect your current capability improvement projects to a customer requirement and/or service offering? 9. How well have you been able to assess your diverse internal capabilities, and then use your pockets of excellence to drive similar capabilities across the rest of Procurement? How well can you take a new capability and get it baked into your overall value proposition and scorecard? 10. To what extent have you aligned Procurement’s efforts to those of your functional service partners (and any cross-functional internal service organisations) in order to find alignment opportunities? Similarly, have you done this with any suppliers (e.g., technology or service suppliers)? This list is only a start, but a good answer to most of these is a strong start to aligning and evolving your value proposition to your stakeholders and to yourself in terms of your ability to execute. 34 Aligning value, performance, and capabilities in practice Summary findings and conclusions The research study has validated the hypotheses and has also provided some deeper insights on specific capabilities. The study has shown that: ■ ■ ■ ■ ■ ■ ■ Value proposition, performance, and capability all highly correlated. Capability does indeed enable performance, but also value. Additionally, value (the utility of what you do) and performance (how well you do it) being correlated means that Procurement must continually perform to not only earn its seat at the table, but also turn that seat into a driver’s seat and deliver ever-broader services. Conversely, misalignment creates issues: – Vision (of a high-value proposition) without performance is an empty promise. – Capability without performance is an opportunity missed and an investment perhaps with little return unless focused on a customer-driven service. – Performance against a lower value proposition is comfortable today, but will increasingly become a commodity tomorrow. – Performance without capability is usually characterised by unsustainable heroics and isn’t very scalable and repeatable. Top Performers have the greatest relative strength in core process capabilities – supported by technology. Much current technology is a commodity and supportive of lower-value streams. Top Performers go beyond this to use newer, higher-impact technology to support higher-impact processes. Both the business and Procurement want activity shifted to higher-value propositions, but current measurement systems and metrics don’t encourage this. Procurement is executing well to purchased cost savings and supply assurance, goals, but is only middling at higher-value services. The biggest process-related capability gaps are in working capital management, involvement in the enterprise ‘process sourcing’ decision, and in tapping supply markets for innovation. Overall operating model (i.e., role/measurement clarity and alignment) is varied and needs improvement. Stated barriers for average performers include: no historic permission, no mandate/accountability, and weak IT support. For Top Performers, it’s primarily about the positive tension of expanding into broader areas. There’s a need to push beyond basic supply-centric n-step sourcing methodologies. Spend analysis, cost modeling, and sourcing execution capabilities are the strongest capabilities. Customer/demand management adoption is encouraging, but top Performers lead the way in earlier and deeper involvement in stakeholder processes that includes external suppliers as much as internal customers. Summary findings and conclusions 35 Looking forward Whether personally or professionally, everybody needs a vision of where they will be in three years, five years, or even a decade from now. The same holds true with Procurement as a function. Procurement in the year 2020 will likely be substantially different than today.10 However, 20/20 vision can also mean ensuring that your vision is clear – and doable – even if it might lead to some serious stretch goals. At The Hackett Group, we believe that the white-collar internal services value chains (source-to-settle, customer-to-cash, time-to-pay, account-to-report, etc.) will undergo a transformation as substantive as the global reconfiguration of physical supply chains. Since the work is knowledge-based, this allows it to become virtualised and globalised. The idea of ‘everything as a service’ will make its way into these internal end-to-end processes via a clear trend toward Global Business Services (GBS) organisations – to which Procurement will increasingly report – or at least have to coordinate closely with. The deliberate design of these value chains requires a vision, a service delivery strategy, and a supporting service delivery model and associated capabilities to make sure that the vision can be implemented. As Procurement broadens its vision, rethinks its strategies, tunes its service delivery models, and shores up its capabilities, it needs to do so while continuing to execute and also to perform this transformation as efficiently and effectively as it can. This research is designed to offer some insights into accelerating your transformation. 10 ”2020 Vision for Procurement: A Revolution through Evolution of Capabilities and Value,” Hackett Procurement Executive Insight, April 15, 2008 36 Looking forward Index of figures FIG. 1 Doing more with less is nothing new to procurement 5 FIG. 2 The hackett group’s procurement benchmark empirically defines world-class procurement performance on a balanced set of effectiveness and efficiency metrics 6 FIG. 3 Procurement must be nimble to align to the enterprise response to external volatility. 8 FIG. 4 2010 has been a busy year for procurement to deliver results and build capabilities 9 FIG. 5 Hackett procurement alignment framework: aligning value, performance, and capabilities to each other and to the procurement process/project portfolio 10 FIG. 6 Procurement value evolution model 13 FIG. 7 The top quartile in performance is basically also top quartile in value evolution. This group is doing better things, and doing them better, than peers 14 FIG. 8 Nearly half of non-transactional effort is for supply assurance and purchased cost reduction, but companies want it reduced to a third. Top performers align metrics to efforts better than peers 15 FIG. 9 Top performers have stakeholders who expect more (and get more) value from procurement – beyond supply assurance. TCO reduction is the biggest gap for all 15 FIG. 10 Evolving the value proposition means changing stakeholder perceptions of procurement’s role and “brand” 16 FIG. 11 Expanding procurement’s circle of influence and level of value 17 FIG. 12 Broadening the procurement charter and operating model is the biggest barrier 18 FIG. 13 “Procurement ROI” illustrates high performance, but a value stream with limited potential since you can’t save your way to zero 20 FIG. 14 Get the money and keep the money 21 FIG. 15 Peers touch about half their expenditure, but less than a third do so during stakeholders’ planning and budgeting processes 21 FIG. 16 Study questions were organized into four categories: organisation, process, technology and people/talent 22 FIG. 17 Top performers are strong against all capability dimensions. Technology is the weakest capability area for all groups 23 FIG. 18 Slightly more than half of companies have a CPO and a strategic sourcing group separated from transactional activities, but other organisational practices are lacking 24 FIG. 19 Procurement gets mixed support from functional partners. Finance is actually the best. Top performers have better interactions 26 FIG. 20 Spend analysis and sourcing execution competent, but SPM/SRM, market intelligence, and support for enterprise BPO need improvement 27 FIG. 21 Supplier integration and payment optimisation are the biggest shortfalls in P2P 29 FIG. 22 Talent management capabilities are all over the map. Top performers are better at talent management partly because of strong HR support 30 FIG. 23 Other than basic ERP/spend management, procurement does not exhibit strong information management capabilities 31 FIG. 24 While capabilities are correlated with value and performance, “excess capability” is due to difficulty in measuring higher value and value of pre-building the capabilities 33 Index of figures 37 About the authors Pierre Mitchell Senior Director, The Hackett Group Piere Mitchell is responsible for leading the development of research and other intellectual property within Hackett’s Procurement Executive Advisory Program, where he also serves as an adjunct business advisor. He has over 20 years of industry and consulting experience in procurement, supply chain and information technology. Previously, he was vice president of supply management research at AMR Research and a manager at Arthur D. Little, where he led numerous supply chain and procurement transformations at Fortune 500 companies. Other industry positions include manufacturing project manager at The Timberland Company, materials manager at the Krupp Companies, and an engineer at EG&G. Peter Dowling Director, The Hackett Group Peter Dowling is responsible for managing the Australasian region for Hackett’s Supply Chain and Procurement transformation service lines. He has nearly 30 years of industry and consulting experience, including supply chain experience at ExxonMobil and consulting partner experience at various top tier consulting organisations. He holds a Bachelors Degree in Civil Engineering from the University of Queensland and a Masters in Engineering Sciences from The University of New South Wales. www.thehackettgroup.com 38 About the authors Printed with the support of Blue Star Group an FSC Accredited Company (SGS-COC-004630), on Impress Satin FSC, contributed by PaperlinX. 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