THE BASICS:
Tetris is an electronic puzzle game that was created by Alexey Pajitnov in 1984, while working in the USSR as a
computer programmer. Pajitnov often programmed games to test new equipment using simple tasks, and in
his spare time, developed a computer game inspired by his favorite puzzle board game Pentominos. The objective of Pentominos was to fit 12 different geometric-shaped pieces - each formed out of five squares - into a box.
Pajitnov’s vision was to create an electronic game in which players arrange puzzle pieces in real time as they
“fall” faster and faster from the top of the screen. Pajitnov designed the game using seven distinctive playing
pieces, each made of four squares. He called it Tetris, which was derived from “tetra,” the Greek prefix meaning
four, and “tennis,” his favorite sport. After giving the game to his colleagues, it became an instant, hugely addictive hit, and shortly thereafter spread like wildfire throughout the Soviet Bloc’s computer literature. His subsequent friendship with game designer and entreprenuer Hank Rogers, now Managing Director of The Tetris
Company, brought the Tetris game out of the Soviet Union to become one of the most widely played electronic
games of all time.
WHY YOU SHOULD BE SELLING TETRIS:
• Tetris is one of the top selling video games of all time (Source: Guiness World Records 2014 Gamer’s Edition)
• The Tetris brand’s iconic Tetriminos were featured in Sony Pictures’ 2015 film Pixels
• Tetris The Grand Master (TGM) was played at Summer Games Done Quick 2015 (a bi-annual charity gaming
marathon), making #Tetris a trending topic on Twitter
• There have been over half a billion mobile downloads of Tetris apps
• More than 23 billion Tetris games have been played on Facebook
• Tetris is played in more than 185 countries
• Tetris was inducted into the inaugural class of The Strong’s World Video Game Hall of Fame in June 2015,
demonstrating how much Tetris continues to be loved globally by people of all ages and all cultures
DID YOU KNOW?
The Tetris game has been used in over 30 scientific studies, ranging from its effects on PTSD and brain efficiency,
to treating amblyopia (lazy eye) and controlling diet and cravings.
LICENSE ALIGNMENTS:
• Pac-Man
• Sonic The Hedgehog
• Marvel
• Star Wars
• Teenage Mutant Ninja Turtles
• Transformers
RETAIL CHANNEL ALIGNMENTS:
• Music/Video/Gaming Stores
• Book Stores
• Toy Stores
• Hobby/Craft Stores
• Trend Stores
• Online Retailers
PRODUCT OFFERINGS:
• 2 pc. 16 oz. Glass Set
• 18 oz. Acrylic Travel Cup
• Tin Tote
• Large Recycled Shopper Tote
• 18 oz. Tritan Water Bottle
• 10 pc. Coaster Set w/Storage Box
• 18 oz. Ceramic Oval Mug
• 20 oz. Heat Reactive Mug
77061
18 oz. Oval Ceramic Mug
5 x 3.5 x 6”h
$5.75
77073
Large Shopper Tote
16 x 6 x 12”h
$2.95
77085
10 pc. Wood Coaster Set with
Tin Storage Box
4 x 0.15 x 4”h
$11.50
77014
18 oz. Acrylic Travel Cup
4 x 4 x 6.25”h
$4.75
COLD
HOT
77070
Large Tin Tote
9 x 3.5 x 7.5”h
$6.95
77012
2 pc. 16 oz. Laser Decal
Glass Set
3.5 x 3.5 x 5.75”h
$7.50
77051
20 oz. Heat Reactive
Ceramic Mug
5.5 x 4 x 4”h
$7.75
77075
18 oz. Tritan Water Bottle
3 x 4 x 10”h
$7.50