HeartChase: Contagiously fun with a purpose
For people who enjoy friendly competition,
the American Heart Association’s HeartChase
is the community event that provides a new,
fun way to support a great cause. Think
Amazing Race meets Minute to Win It – a
community-wide competition to solve clues
and complete activities that engage friends
and families of all ages in a race to the finish
line.
HeartChase volunteers are connected in their
community – they have a traditional and a
digital network. They know their community – and others in their community know
them. They thrive with friendly competition that is engaging and motivating. The ideal
HeartChase Chair is passionate about building a healthier community, highly networked
and experienced in leading volunteer groups to deliver memorable community events.
The ultimate HeartChase includes great volunteer
leadership, lots of event participants, a fantastic,
memorable event, post-event participation in building
healthier lives and raising significant funds to support the
AHA. The Volunteer Leadership Committee will combine
their creative imaginations and tools from the AHA to
achieve the ultimate HeartChase.
HeartChase participants are adventurers with heart.
Participation requires smart problem- solving resulting in
real solutions that can help build healthier lives. They enjoy
friendly competition that is engaging and motivating.
HeartChase participants like to achieve, no matter what
prize is at stake.
Participants pay an entry fee and, ideally, conduct personal
fundraising as they join other adventurers in their
communities on a quest to decipher clues and participate
in activities at a series of checkpoints around town – all
engaging, participatory activities. The program will involve
social media platforms for individual fundraising at event
challenges. Through post event communication and on-line
activities, participants will be engaged in the AHA mission:
Building healthier lives free of cardiovascular disease and
stroke.
Sample HeartChase Checkpoints
Checkpoint A
Calorie Temptation – Teams must choose a snack – energy bars, cereal
bars, candy bars – then burn the calories contained in their choice on
treadmills nearby.
Checkpoint B
Everybody Let’s Zumba – Teams must learn and perform a videotaped
Zumba exercise dance routine.
Checkpoint C
Text to Give – Recruit 10 friends to donate $10 each.
Your friends can donate at any point in time, but that
checkpoint (and your race) is not complete until they do,
so teams better ask as many people as possible.
Checkpoint D
Field-day – Hula Hoop for a full minute, sack race, run a
three-legged race.
Checkpoint E
Food Pyramid – Using cereal boxes with the AHA HeartCheck Mark, teams must construct a towering pyramid,
minimum six feet high, that stands upright for a full 60
seconds.
Volunteer Leadership Committee Structure