St. Michael-Albertville High School
Media Literacy (Master)
Teacher: Curt Hahn
September 2014
Content
Skills
CEQs:
Advertising Unit
 How does the media affect
1. Define various
society?
propaganda
 What does it mean to be
techniques used in
media literate?
advertising
 What are current trends in
2.
Provide examples
the media?
of propaganda
techniques
Advertising Unit
UEQs:





How are
individuals affected by
advertising?
What are the current
forms of advertising?
What are the propaganda
techniques used in
advertising?
Propaganda techniques
Bias and motivation
Censorship Unit
UEQs:

What makes up a
Censorship Unit
Reading
1. Explain plot
2. Analyze
symbolism within
novel
3. Identify themes
4. Compare
totalitarianism
(utopia/dystopia) in
different works
5. Generate opinions
about TV influence
Writing
1. Format a works cited
page
2. Include specific ideas,
logical organization, and
Learning Targets
Media Literacy
Small group media topic
research project:
Assessment
Advertising Unit
1-2. Advertising project
Research
Censorship Unit
Reading
-I can analyze information to
determine a source’s
relevance and credibility.
-I can select material that is
relevant to my main ideas.
1-4. Final test and
quizzes (CA=Fahrenheit
451 Final Test)
5. Class discussion
-I can paraphrase,
summarize, and directly
quote sources that support
my ideas.
-I can construct my works
cited page and page setup
in MLA format.
Literature:
-I can independently
comprehend literature.
-I can determine theme,
author’s purpose, or main
idea in a literary work.
-I can analyze how the
literature is influenced by
the culture, context, or era
Writing
1-2. Formal Essay
Current Media Issues
Unit
1-3. Group
presentation or similar
assignment
1. Gender quiz
Resources & Technology
Advertising Unit
1. Magazine
advertisements
2. Propaganda Power
Point
3. Sell & Spin: The
History of
Advertising video
4. The Persuaders
video
5. Advertising and the
End of the World
video
6. The Truman Show
Censorship Unit
Reading
1. Fahrenheit 451 or
similar content
2. "Harrison Bergeron"
video and article
3. Ray Bradbury and
Fahrenheit 451
Power Point
4. The Matrix
Writing
1. MLA Handbook
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Media Literacy (Master)
Hahn
Content
totalitarianism society?
 How do theme and
symbolism contibute to a
work of literature?
 How does censorship play
in current society?
Reading





Censorship
Plot
Television influence
Theme, symbolism,
Totalitarianism, utopia,
dystopia
Writing
MLA Documentation
Ideas
Organizations
Skills
proper conventions in an
essay.
Current Media Issues
Unit
1. Evaluate gender
stereotypes
2. Identify violent
medium
3. Criticize reality TV
and movies
St. Michael-Albertville High School
Learning Targets
Assessment
Resources & Technology
in which it was written.
-I can effectively
communicate critical
thinking through literarybased writings, discussions,
and presentations.
Current Media Issues Unit
1. Internet research
2. Newspaper article
Fahrenheit 451
Literature:
-I can independently
comprehend literature.
-I can identify and explain
the use of figurative
language in a literary work.
-I can understand the visual
elements and style of the
author’s work.
-I can determine theme,
author’s purpose, or main
idea in a literary work.
Conventions
Current Media Issues Unit


What are current types
of manipulation/propagan
da used in the media?
What are issues of violence
in the media?
-I can independently identify
literary elements.
-Foreshadowing
-Symbolism
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Media Literacy (Master)
Hahn
Content
 What are issues of gender
in the media?
Skills
St. Michael-Albertville High School
Learning Targets
Assessment
Resources & Technology
-Conflict
-Satire
-Characterization
Gender stereotypes
Violence in the media
Trends in television and film
-Plot Line
-I can analyze how authors
use literary elements to
enhance works.
-I can analyze how the
literature is influenced by
the culture, context, or era
in which it was written.
-I can effectively
communicate critical
thinking through literarybased writings, discussions,
and presentations.
-I can evaluate the quality of
literature (i.e. what makes a
work a classic versus
popular).
Self-Analysis Paper
Writing and Literary
Analysis:
-I can formulate a thesis
statement that clearly
communicates the focus of
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Media Literacy (Master)
Hahn
Content
Skills
Learning Targets
St. Michael-Albertville High School
Assessment
Resources & Technology
a longer work.
-I can support a thesis
statement with specific
evidence, examples, and/or
details that show the reader
my ideas.
-I can organize supporting
details into paragraph
structure with a definite
introduction, body, and
conclusion.
-I can enhance organization
through the use of topic
sentences, transitions, and
concluding sentences.
-I can improve my work by
revising content and editing
writing so it is free of
punctuation, capitalization,
and usage errors.
-I can extend the appeal of
my work so it goes beyond
functional writing (basic
execution of the
assignment) and entertains,
provokes thought, and/or
connects with a variety of
target audiences. (SPECIFY
FOR DIFFERENT LEARNING
TARGETS
-I can select material that is
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Media Literacy (Master)
Hahn
Content
Skills
Learning Targets
St. Michael-Albertville High School
Assessment
Resources & Technology
relevant to my main ideas.
-I can paraphrase,
summarize, and directly
quote sources that support
my ideas.
-I can integrate source
material smoothly into my
own writing.
-I can construct my works
cited page, in-text citations,
and page setup in MLA
format.
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