PASTRY, BAKERY AND ICE CREAM PARLONS,
COFFEE SHOPS GROWTH IN INDONESIAN
General Economic Outlook of Indonesia stronger domestic demand generated slightly faster growth in
Indonesia, Southeast Asia’s biggest economy, in the first half of 2016. Growth this year and next is seen
trending higher but at a lower trajectory than envisaged in March owing to a more moderate increase in
investment than earlier anticipated. Inflation is milder than projected earlier, so forecasts for 2016 and 2017
are lowered. Indeed, inflation in 2016 could be the lowest in 16 years. Current account deficits will be
narrower than forecast in March. It is predicted that while the global economic environment will remain
uncertain in 2017 Indonesias economic will growth higher than in 2016. In 2016, national economic growth
was initially set at 5.3 percent and later revised downward to 5.1 percent due to the economic downturn. By
contrast, the target for 2017 has been set at 5.1 percent yet growth could reach 5.3 percent.
Consumer Lifestyle Trends
Consumer lifestyles continuously shifted, particularly in Indonesia’s larger cities, during the review period.
Consumers in big cities started to appreciate more practical and convenient ways of serving and eating
meals. Baked goods thus successfully gained more attention. Manufacturers easily capitalised on the rising
demand by providing wider distribution networks and increasing the number of retail outlets throughout the
country. They also increased category penetration by offering several new variants. This innovation
comprised all areas, including bread, cakes and pastries. Artisanal bakeries continued to lead baked goods in
Indonesia, with a share of 49%. Artisanal bakeries successfully maintained their prominence because of their
firm presence both in independent retail bakery outlets and retail outlets inside shopping centres, particularly
in big cities throughout Indonesia. Together with a number of individual “homemade-style” bakeries, the
franchised players continued controlling baked goods in Indonesia. Indonesian consumers continued to
perceive baked goods from these bakeries as being fresher and of better quality. Middle-income to highincome consumers maintained their preference for buying baked goods from these bakeries.
Prospects Baked Goods (Pastry and Bakeries)
Shows a potential to maintain positive volume growth over the review period. The middle- to high-income
consumers are expected to continue driving volume growth of baked goods in Indonesia. The change of
urban lifestyle, in which more consumers will enjoy the practicality and convenience of serving and eating
baked goods as rice and noodles substitutes, will be the main driver. The aggressive promotion and new
product developments from manufacturers will also boost the sales of baked goods in the forecast period.
Other interesting shift are intakes of biscuits
Biscuits, despite the fact that Indonesian consumers are striving for a healthier life, a series of new products
in sweet filled biscuits were launched. Sweet biscuits continued to be a main driver of biscuits sales growth
in 2014. After a number of new products including Tango Crunch Cake, Orang Tua Group launched another
new product, Tango Kraffel (plain biscuits). Another company, Dua Kelinci, which used to specialise in
nuts, entered biscuits in 2014, promoting new products Deka Crepes (Choco Nut and Choco Banana) and
Deka Wafer Roll (Choco Choco and Choco Nut). Both products are categorised as filled biscuits. A number
of new products within other areas were also launched, namely Arnott’s Shapes Cheezy (savoury biscuits
and crackers) and Monde Chocolate Chips Cookies (cookies). Kraft Foods maintained its leadership in
biscuits in Indonesia during 2013 and 2014 with a 20% value share. The company led not only savoury
biscuits and crackers with its Jacob’s and Ritz brands, but also sweet biscuits, with its Oreo, Chips Ahoy!
and Biskuat brands. The company targeted all segments of consumers. Oreo successfully maintained its lead
in sandwich biscuits, targeting all age groups. Biskuat targets children, while Jacob’s, with its high-calcium
benefits, targets adults who are more health conscious. Mayora Indah closely tailed Kraft Foods, with a 17%
value share in 2014. Prospects, biscuits is anticipated to post a CAGR of 4% in volume terms over the
forecast period. The category will face difficulties in reaching stronger growth, given that a broad variety of
biscuits is currently available in Indonesia, with a number of players targeting all segments. The already
significant penetration of biscuits is likely to hold the category back from posting higher volume growth.
Breakfast cereal, has also becoming a trends and the breakfast cereals manufacturers continued targeting
middle-to upper-income consumers during 2014. Because consumers continued to perceive breakfast cereal
products as premium products, they gained more attention from Indonesians consumers. The rising
popularity of Western culture in Indonesia, and the growing awareness of healthy lifestyles aided the solid
growth of breakfast cereals in Indonesia during the review period. Consumers believe that, despite the high
unit price, breakfast cereals offer greater benefits for their physical health.
With few competitors, Nestlé Indonesia continued to lead breakfast cereals with a value share of 58% in
2014. The company dominated the category with its wide brand portfolio, including Koko Krunch and Milo
– the two leading brands in children’s breakfast cereals – and Nestlé Corn Flakes, the leading brand in
flakes. Consumers perceived Nestlé Indonesia’s brands of breakfast cereals as high quality products at
affordable prices. Most consumers in Indonesia consider Nestlé’s cereals to be a highly suitable meal for
their family, specifically, their children.
Prospects, the rising popularity of Western lifestyles and the need for more practical ways of serving and
eating meals will continue to drive demand of breakfast cereals over the forecast period. The category is
expected to register a CAGR of 10% in constant value terms. The growth will also be highly influenced by
the diverse use of cereals, particularly RTE cereals in Indonesia. In addition to cereals for breakfast, cereals
namely Koko Krunch and Nestlé Corn Flakes will gain more popularity as convenient snacks and main
ingredients in homemade cookies. In addition, breakfast cereals, specifically hot cereals are expected to post
solid growth given that Indonesian consumers are looking to achieve healthier lifestyles over the forecast
period. Consequently demand for the wheat gains in Indonesia increasing.
Wheat Gains in Indonesia – Downstream Opportunities on the Rise
A less than stellar beginning to 2016 has analysts across Indonesia taking steps to recalibrate industry
projections for the year amidst concerns of a longer than expected blip in economic performance. In a
particularly challenging position are the country’s many import-reliant industries, which for the most part
have struggled to cope with their exposure to the fluctuation of the local currency. Amidst this context of a
widespread move to keep expectations in check for 2016, however, are a handful of industries whose
continued growth in spite of prolonged economic headwinds points to the archipelago nation’s resilience.
Foremost among these thriving fields of business is the wheat and baked goods industry, buoyed by surging
demand over the last decade that has been largely unencumbered by the recent downturn Now already the
world’s second largest importer of wheat grain, Indonesia has in recent years taken steps to capitalise on the
market’s strengthening appetite for wheat-based goods
Indonesia’s wheat imports have risen by a cumulative 63% over the last decade – a trend expected to persist
going forward according to the USDA Foreign Agricultural Services’ projection of a 5.3% growth in imports
to reach 8 million metric tonnes between 2016 and 2017. The Association of Flour Producers in Indonesia
(APTINDO) is even more bullish in its outlook for domestic wheat demand, predicting that imports could
reach a record 10 million metric tonnes in 2016 as an indirect result of government action to limit the import
of corn for the animal feed industry.
Now already the world’s second largest importer of wheat grain, Indonesia has in recent years taken steps to
capitalise on the market’s strengthening appetite for wheat-based baked goods. Having previously laid claim
to only four operating flour mills as of 1998, the country now serves a production base for 31 flour mills
with a total installed capacity of 11.2 million metric tonnes per annum (USDA). Given the ready availability
of locally-processed wheat flour supply and the market’s growing taste for bread and noodles, the
downstream wheat-based product industry presents opportunities abound for investors.
New demand for noodles, the rising popularity of wheat in Indonesia can in part be attributed to its
suitability for use in a number of food products that have become increasingly ingrained in local diets.
Noodles, as the wheat-based product to have enjoyed the most success in penetrating the local market,
continue to dominate wheat flour use in Indonesia, accounting for 70% of total consumption. Having
emerged as an inexpensive alternative to rice that offers the added advantage of convenience, instant noodles
in particular have emerged as a consumer favourite in Indonesia, with the country placing second only to
China in a 2015 Financial Times report on the world’s biggest consumer of this product.
The Indonesian market’s loyalty to a handful of firmly entrenched brands – such as Indofood Sukses
Makmur and Wings Group, who together control nearly 80% of market share of instant noodles – however,
means that opportunities for new entrants to this area of business in Indonesia are more likely to thrive by
anticipating that demand for instant noodles will transition into a preference for more sophisticated varieties
of this meal type. The launch of a host of new restaurant chains in Jakarta offering ramen and udon dishes
certainly speaks to the early stages of this trend taking place. Investors requiring further evidence of this
pattern should look to the current strategies of prominent wheat flour manufacturers such as Sriboga
Raturaya that have increasingly turned their attention to restaurant franchise opportunities as a means of
taking full advantage of strong wheat flour supply.
Bread for the masses, the scope of downstream opportunities in Indonesia’s wheat flour industry, as well as
the growing popularity of wheat generally, is closely linked to the country’s expanding middle class and its
openness to international foods. Though often used too readily in market analysis extolling Indonesia’s
economic potential, this emerging middle class has indeed already made a considerable impact in driving
demand for breads and cakes purchased in bakeries – a trend that bodes well for the ongoing push to
integrate other wheat-based baked products into modern retail outlets. Research carried out by Rabobank
found that the sale of baked goods rose by 11.7% CAGR in value and 5.5% in volume between 2010 and
2015, with half of the Indonesian bakery market value coming from artisanal bakeries specifically focused
on catering to the needs of the middle-upper class.
BreadTalk stands among the most noticeable success stories in Indonesia, having leveraged its
understanding of local consumers’ current preference for bread as a sweet snack, as opposed to a
replacement for rice as the cornerstone of most meals. The Singaporean bakery franchise first entered the
country in 2003 and has since opened 162 stores across the nation, thereby precipitating the entry of new
competitors including South Korean franchise Tous Les Jours.
Greater appreciation for bread and its subconscious acceptance as an ‘aspirational’ product demonstrative of
a globally-influenced palate has also seen this wheat-based good experience a marked uptick in sales in
minimarkets and convenience stores. Indoritel Makmur International through its Indomaret retail outlets has
witnessed a 25-30% jump in bread sales (value and volume) every year for the last five years. Its leading
competitor, Alfamart, in the first quarter of this year saw sales of its private label bread products rise by
81.3% year on year, despite dampened consumer spending over this period of time.
A full basket of opportunities, with annual wheat consumption currently reaching only 29 kilograms per
capita – a fraction of the level seen in more mature economies – Indonesia has considerable room to grow in
building upon the recent boom in demand for wheat-based goods.
Foreign investors keen to tap into this swelling market should look to make headway by actively seeking to
provide solutions to challenges inherent to Indonesia; namely, logistics and the consequence of poor
infrastructure in distributing wheat products across the country. With longevity very much a central concern
for both retailers and end-users, there are clear opportunities to be had for businesses offering expertise in
effective supply chain management to lessen time needed for delivery. Insights into the use of natural
preservatives, frozen dough and vacuum packaging are thought to be particularly sought after among local
manufacturers in search of new methods to boost shelf life without sacrificing the product’s nutritional
value.
Given the relatively recent addition of bread to local diets, the sheer scope of new wheat-based goods that
can be introduced to the Indonesian market dictates that there are also openings for international entities with
extensive experience in product development. Those that have succeeded in this domain have done so by
paying close attention to the preferences of local consumers, and their aforementioned predilection for
breads that primarily serve as a vehicle for sweet taste.
Furthermore, as local consumers’ taste for wheat-based goods becomes more sophisticated so will their
expectations for product packaging. This is especially true for wheat-based baked items such as pastries and
cookies to be given as gifts – an ever-present aspect of Indonesian culture that becomes particularly evident
during festive periods such as Ramadan – moslem festivity where the majority of Indonesia is moslem.
Along with the growth of the pastry and bread and flour based products, cafe and bar are growing
as interest of coffee and variaty of tea drinking is growing as well as ice creams parlons.
Cafe and Bars Trends
Cafés/bars was seen as more resilient than other consumer foodservice categories in 2015, particularly in
comparison with full-service restaurants and fast food. In addition to the seemingly relentless growth of café
culture among younger Indonesian consumers, the country’s cafes and bars have been adding more options
to their menus. These new menu items include snacks, finger food and pastries as well as full meals. While it
is now more common for cafes to sell food, specialist coffee shops in Indonesia have also been adding to
their food offerings to include popular Indonesian and Western dishes such as fried rice, oxtail soup, chicken
cordon bleu, burgers and sandwiches. Some returning customers are even coming back for the food on offer
in these outlets rather than the beverages, despite overall sales still being dominated by drinks, with coffee
leading the way. Furthermore, it is increasingly common for business meetings to be held in cafes, with
lunch and/or coffee served afterwards. By serving more food, therefore, cafés/bars is increasingly presenting
competition to full-service restaurants and fast food.
Starbucks maintained the leading position in chained cafés/bars in 2015 and the chain’s brand remained
unchallenged by any other brands at any point during the review period. The outlets of this specialist coffee
shops chain have become synonymous with the lifestyles of the emerging young urban demographic across
major cities in Indonesia. These outlets have increasingly come to be seen as meeting places for various
occasions such as social gatherings, group study assignments and business meetings. The strong reputation
of the Starbucks brand, the professional, fast and hospitable service, the attractive and comfortable ambience
of the interiors of outlets and its menu of popular beverages ensured that the brand maintained its loyal
customer base of the forecast period and remained the most successful aspects of the Starbucks chain in
Indonesia. Furthermore, the company often conducts promotions, including free upsizing when using the
credit cards of Bank Indonesia, the largest transactional bank in Indonesia, to make payment. Furthermore,
in an attempt to boost the usage of Starbucks cards, a pre-paid card which can be used to make payment at
Starbucks outlets, the company also holds various promotions for customers using these pre-paid cards to
pay for their orders such as ‘buy one drink, get another free’ during 2015. Starbucks remained the highest
contributor of sales to the food and beverage division of Mitra Adi Perkasa during 2015.
Prospects
The expansion of cafés/bars is expected to remain in a healthy state during 2016 and throughout the forecast
period, in line with the anticipated improvements in the Indonesian economy and higher general spending on
consumer foodservice. Café culture is still far from reaching saturation point in Indonesia and many cafes
and specialist coffee shops are still available in more developed cities. The ongoing development of this
category in Indonesia is expected to boost demand for cafés/bars in the future especially as it is seen more as
part of a specific lifestyle than as an absolute necessity. The continuous infrastructure developments such as
the toll roads that are currently built across the islands of Sumatra and Java are likely to spread to other
islands and this is expected to benefit specialist coffee shops, a category in which outlets are often present in
travel locations. The numbers of rest areas positioned along these toll roads are increasing as they offer
facilities for resting in the middle of long journeys. The number of these rest areas is set to remain
commensurate with the length of toll roads connecting major cities in Indonesia. Despite this, however, retail
and standalone locations are set to remain dominant in cafés/bars during the forecast period, although the
value share of travel locations is set to increase in the category.
PASTRY, BAKERY, ICE CREAM, COFFEE MACHINERY
IMPORTS AND ITALY MARKET SHARE :
Given the increasing demand for wheat based products such as bread, pastry, biscuits, cereals etc, imports of
wheats are increasing. Along with the tourism growth and the change of food habits, interesting growth can
also be viewed in the Ho.Re.Ca sectors; Hotel, Restuarants and coffee shops as well as ice cream parlons.
Consequently the demand of relevant machinery for pastry, bakery and confectionary, coffee and ice creams
should also be interesting and from which countries most of these machinery are imported.
A special survey definitely must be done, a comprehensive to have a detail information and variety of the
products including the HS Codes of the machinery which are needed in the market. For identifying the
machinery that can be offered by Italian manufactures in the Ho.Re.Ca sectors.
This brief information is an initial short and brief information that tries serves some information based on the
statistical datas process from the Central Bureau of Statistics office by selecting some HS Codes for the last
3 years (2013 – 2015) and in 2016 for the month of January – October, latest available datas. As followings
information :
IMPORT
OF
PASTRY
2016 (January-October) :
MACHINERY
2013
–
2015
(January-December)
&
Value CIF (US$)
Commoddity
Country of Origin
2013
2014
2015
Jan‐Oct 15
Jan‐Okt 16
1) PASTRY, BAKERY (HS. 841720, 841780, 841790)
132,825,691
281,969,098
280,377,371
246,371,232
163,188,395
CHINA
56,549,355
179,538,243
219,845,062
192,317,475
118,383,572
JAPAN
29,783,166
25,073,067
14,782,191
12,518,979
8,223,998
TAIWAN
2,846,622
1,801,762
8,752,194
8,630,570
1,541,401
14,822,873 18,914,757
7,440,495
6,311,087
18,087,064
5,102,079
5,100,897
833,694
ITALY
FINLAND
209,981
15,648
DENMARK
1,116,386
195,195
4,667,408
4,506,328
4,379,924
BELGIUM
223,074
3,269,271
4,158,225
4,136,593
351,125
INDIA
416,000
58,528
3,633,346
3,633,346
531,379
UNITED STATES
2,110,011
10,432,214
3,440,765
2,820,800
1,835,837
GERMANY, FED. REP. OF
4,800,391
17,519,812
3,026,945
2,713,194
3,822,698
Sources : Indonesia Central Bureau of Statistics 2013-2015, 2016 (January-October)
Based on HS Code : HS Code 8417.20.00.00, 8417.80.00.00, 8417.90.00.00 (Bakery ovens, including
biscuits ovens, others and parts), HS Code 8438.10 (Bakery machinery and machinery for producing similar
products). Imports Duties for this types of Machinery are : 5% plus 10% VAT
Indonesian Imports and Italian Market Share In US$ Dollar
Share (Value) %
Commoddity
Country of Origin
2014
2015
Variation Value %
Jan‐Oct 2015 Jan‐Oct 2016
1) PASTRY, BAKERY (HS. 841720, 841780, 841790)
CHINA
63.67
78.41
78.06
72.54
2015/2014
Jan‐Oct 2016/2015
‐0.56
‐33.76
22.45
‐38.44
JAPAN
8.89
5.27
5.08
5.04
‐41.04
‐34.31
TAIWAN
0.64
3.12
3.50
0.94
385.76
‐82.14
ITALY
6.71
2.65
2.56
11.08
‐60.66
186.59
FINLAND
0.01
1.82
2.07
0.51
32,505.31
‐83.66
DENMARK
0.07
1.66
1.83
2.68
2,291.15
‐2.81
BELGIUM
1.16
1.48
1.68
0.22
27.19
‐91.51
INDIA
0.02
1.30
1.47
0.33
6,107.88
‐85.37
UNITED STATES
3.70
1.23
1.14
1.12
‐67.02
‐34.92
GERMANY, FED. REP. OF
6.21
1.08
1.10
2.34
‐82.72
40.89
Increasing trend of pastry machinery imports from Italy :
Indonesian total imports of Pastry machinery are growing from year to year for the last 3 years ; in 2013
valued US$ 132,825,691 and increased to US$ 281,969,098 in 2014 and US$ 280,377,371 in 2015.
Import mainly from Asian countries, China US$ 56,549,355 or 63.67% market share in 2013 and valued of
US$ 179,538,243 or 78.41% market share in 2014 and US$ 219,845,062 or 78.06% market share in 2015.
While in 2016 (Jan-Oct), Imports from China U$118,383, 572 compared with the corresponding year 2014
US$ 192,317,475. Decline by 38.44%
Meanwhile imports from Italy showed a fluctuating trend for the last 3 years in which in 2013 import valued
US$ 14,822,873 increased to US$ 18,914,757 (6.71% market share) in 2014 sliding to US$ 7,400,495
(2.65% market share) in 2015. While imports in 2016 (January-October) showed an increased with value
US$ 18,087,064 compared with last year of the corresponding year 2015 (January-October) US$ 6,311,087
increased by 186.59%
IMPORT
OF
BAKERY
2016 (January-October) :
MACHINERY
2013
–
2015
(January-December)
&
Value CIF (US$)
Commoddity
Country of Origin
2013
2014
2015
2) BAKERY MACHINERY (HS. 84381010, 84381020)
76,567,052
46,304,267
54,106,352
43,483,274
52,385,220
JAPAN
29,824,052
6,655,075
18,318,959
12,964,280
5,424,525
CHINA
16,153,263
14,972,901
13,222,540
12,390,336
12,476,963
TAIWAN
3,184,321
2,165,794
5,299,510
2,740,691
3,371,878
160,484
79,885
4,265,087
4,265,087
2,865,106
9,172,791
7,281,980
3,993,064
2,956,396
3,241,959
1,016,610
1,112,400
2,406,409
2,406,409
1,285,094
633,499
339,983
1,713,321
1,698,510
1,432,048
UNITED STATES
3,184,771
2,477,997
1,606,231
1,584,339
1,194,345
GERMANY, FED. REP. OF
1,938,461
3,660,266
853,721
793,041
2,470,075
536,795
375,920
770,646
671,195
1,875,463
DENMARK
ITALY
PHILIPPINES
MALAYSIA
FRANCE
Jan‐Oct 15
Jan‐Okt 16
Sources : Indonesia Central Bureau of Statistics 2013-2015, 2016 (January-October)
Imports of Bakery Machinery HS Code 8438.10.10.00 electrically operated and HS Code 8438.10.20.00 and
non electrically operated. Imports Duties for this types of Machinery are : 5% plus 10% VAT
Share (Value) %
Commoddity
Country of Origin
2014
2015
Jan‐Oct 2015 Jan‐Oct 2016
BAKERY MACHINERY (HS. 84381010, 84381020)
JAPAN
14.37
33.86
29.81
10.36
CHINA
Variation Value %
Jan‐Oct 2015/2014
2016/2015
16.85
20.47
175.26
‐58.16
32.34
24.44
28.49
23.82
‐11.69
0.70
TAIWAN
4.68
9.79
6.30
6.44
144.69
23.03
DENMARK
0.17
7.88
9.81
5.47
5,239.03
‐32.82
15.73
7.38
6.80
6.19
‐45.17
9.66
2.40
4.45
5.53
2.45
116.33
‐46.60
ITALY
PHILIPPINES
MALAYSIA
0.73
3.17
3.91
2.73
403.94
‐15.69
UNITED STATES
5.35
2.97
3.64
2.28
‐35.18
‐24.62
GERMANY, FED. REP. OF
7.90
1.58
1.82
4.72
‐76.68
211.47
FRANCE
0.81
1.42
1.54
3.58
105.00
179.42
Sources : Indonesia Central Bureau of Statistics 2013-2015, 2016 (January-October)
IMPORT OF ICE CREAM
2016 (January-October) :
MACHINERY
2013
–
2015
(January-December)
&
Value CIF (US$)
Commoddity
Country of Origin
ICE CREAM APPLIANCES AND MACHINERY FREEZER (HS. 821
2013
2014
2015
Jan‐Oct 15
Jan‐Okt 16
103,993,919
95,212,254
84,316,361
66,396,051
94,660,192
CHINA
52,028,805
49,331,380
56,024,713
44,016,530
56,637,581
THAILAND
31,334,689
23,832,457
11,833,490
10,329,219
16,130,048
MALAYSIA
6,608,517
5,827,388
6,347,090
5,181,344
9,779,686
LUXEMBOURG
2,164,653
448,362
3,885,638
1,772,890
6,589,829
KOREA, REPUBLIC OF
4,165,373
1,666,340
1,688,267
1,324,997
1,293,535
ITALY
830,191
980,815
1,272,870
1,172,279
811,192
JAPAN
749,530
809,068
737,040
555,861
373,698
TURKEY
976,092
2,113,894
734,211
655,073
875,830
GERMANY, FED. REP. OF
809,726
2,738,113
459,501
284,632
461,831
1,506,705
3,758,166
371,749
323,349
267,812
TAIWAN
Based on HS Code 8210 (Hand operated mechanical appliances weighing 10kg or less used in the
preparation conditioning and serving of food and drinks). Import duties : 10 % and VAT 10%
HS Code 8418 (Refrigerators, freezers and other refrigeraing or freezing equipment, electric or other)
Import duties : 15% and VAT 10% - Sales on Luxury Tax 10%
Indonesian Imports and Italian Market Share In US$ Dollar
Share (Value) %
Sources : Indonesia Central Bureau of Statistics 2013-2015,
2016 (January-October)
Commoddity
Country of Origin
2014
2015
Jan‐Oct 2015 Jan‐Oct 2016
ICE CREAM APPLIANCES AND MACHINERY FREEZER
Variation Value %
Jan‐Oct 2015/2014
2016/2015
‐11.44
42.57
CHINA
51.81
66.45
66.29
59.83
13.57
28.67
THAILAND
25.03
14.03
15.56
17.04
‐50.35
56.16
MALAYSIA
6.12
7.53
7.80
10.33
8.92
88.75
LUXEMBOURG
0.47
4.61
2.67
6.96
766.63
271.70
KOREA, REPUBLIC OF
ITALY
1.75
2.00
2.00
1.37
1.32
‐2.37
1.03
1.51
1.77
0.86
29.78
‐30.80
‐32.77
JAPAN
0.85
0.87
0.84
0.39
‐8.90
TURKEY
2.22
0.87
0.99
0.93
‐65.27
33.70
GERMANY, FED. REP. OF
2.88
0.54
0.43
0.49
‐83.22
62.26
TAIWAN
3.95
0.44
0.49
0.28
‐90.11
‐17.18
IMPORT
OF
COFFEE
2016 (January-October) :
MACHINERY
2013
–
2015
(January-December)
&
Value CIF (US$)
Commoddity
Country of Origin
COFFEE MACHINES
SINGAPORE
2013
2014
2015
9,697,246
9,116,082
3,207,707
1,827,737
2,891,148
2,432,840
371,957
794,723
317,706
214,924
558,601
7,339,658
684,068
460,759
874,955
2,157,075
193,513
624,833
177,720
422,725
636,874
656,211
305,621
229,982
96,198
16,975
16,611
201,602
201,602
0
927,071
70,413
173,797
131,447
209,490
894,176
100,741
111,511
102,378
0
9,225
0
88,806
0
833,945
1,018,806
9,800
65,815
65,815
51,425
18,095
0
64,642
62,897
14,961
CHINA
GERMANY, FED. REP. OF
JAPAN
NETHERLANDS
ITALY
SWITZERLAND
PHILIPPINES
INDIA
UNITED STATES
Jan‐Oct 15
Jan‐Okt 16
Coffee Machinery (82.10.00.00.00) and 84.19 Other machinery plants and equipments for making hot
drinks of for cooking or heating food: electrically operated. Import duties for Coffee Machies are 12.5%
Import Duty and 10% VAT
Indonesian Imports and Italian Market Share for Coffee machines, :
Share (Value) %
Commoddity
Country of Origin
2014
2015
Jan‐Oct 2015 Jan‐Oct 2016
COFFEE MACHINES
SINGAPORE
CHINA
GERMANY, FED. REP. OF
4.08
7.43
Variation Value %
Jan‐Oct 2015/2014
2016/2015
‐64.81
58.18
113.66
‐32.35
24.78
17.38
80.51
21.33
25.21
30.26
‐90.68
89.89
2.12
19.48
9.72
14.62
222.89
137.86
JAPAN
7.20
9.53
12.58
3.33
‐53.43
‐58.17
NETHERLANDS
0.18
6.28
11.03
0.00
1,113.67
‐100.00
ITALY
0.77
5.42
7.19
7.25
146.83
59.37
SWITZERLAND
1.11
3.48
5.60
0.00
10.69
‐100.00
PHILIPPINES
0.00
2.77
0.00
28.84
‐
‐
INDIA
0.11
2.05
3.60
1.78
571.58
‐21.86
UNITED STATES
0.00
2.02
3.44
0.52
‐
‐76.21
Singapore, China, Germany, Japan, Netherlands are dominating the imports of coffee machines to Indonesia.
However Italian market share from 2014 to 2015 showed an increased from 0.77% up to 5.42% and 2016