A pessimist sees the difficulty in every opportunity, an op6mist sees opportuni6es in every difficulty. Sir Winston Churchill Det vi själva kan påverka... Challenges – the focus Clubs Federa,on Swedish Sports Trends -­‐ iden?fica?on Lifestyle
Science &
Tech
Economy
Environment
Media
Trends
Holistisc health
Sociatal responsibility
heterogenisering
Creative economy
New senior citizens
Tribes
The winning path
Professionalism
Gamification
1. Holis,sk health ”Health is the greatest gift...”!
Buddha
2. Heterogeneous society Increased gaps between those that have and those who don’t… 3. New seniors Today's 65-year-olds have many
healthy and active years to live. They
will not accept to be subtracted
because of their age!
Susanne Iwarsson, professor
4. The winning path In the future, there will be no
female leaders. There will just be
leaders.
Sheryl Sandberg, "
operativ chef på Facebook och författare till boken
”Lean In”
5. Community capitalism ”To be economically meaningful is to
be able to specify, prove, and improve
outcomes: ‘We make people fitter’, ‘We
make communities smarter’, ‘Our
customers get healthier.’”
Umair Haque, "
professor Harvard University
6. Crea?ve economy! ”One of the things that characterizes
the web generation is the instinct to do
things in public, the instinct to share,
the instinct to collaborate with people
who you don’t know.”
Chris Anderson,"
författare till ”Makers: "
Den nya industriella revolutionen”
7. Tribal communi?es At one time, people were born into a
community and had to find their
individuality. Today you are born as individuals and
have to find their community.
Trendkollektivet K-Hole
8. Professionals – increased demands and besserwissers ”I bought a Leica Camera for 50,000
bucks. What was great was that it forced
me to learn the settings. "
-
Henrik Schyffert "
i tv-programmet ”Alla är fotografer
9. Gamifica?on – cyber or IRL ”
Games are the new normal.
Al Gore