LOOK DEEPER
Paris
The world's largest food
innovation exhibition
16 TH-20 TH OCT 2016
PARIS NORD VILLEPINTE - PARIS
W W W . S I A L P A R I S . C O M
Join us
LOOK DEEPER...
INTO A DYNAMIC SECTOR AND MARKET
• Worldwide food consumer demand driven by demography (9 billion by 2050) and
economy (growing middle class craving for food diversity)
• Agribusiness: largest sector in the majority of G20 countries
• 2.1% EU GDP expected growth in 2016
• EU, N°1 agribusiness region (import and export)
• European household food and drink spending represents 14.6% of their income
• In France, largest industrial sector and food culture*
BENEFIT FROM AN INSPIRING BUSINESS HUB
• Key producers and buyers join forces to reveal major food trends and face world
challenges
• Excellent return on investment with nearly 6 months’ additional turnover for SIAL
2014 exhibitors (2014 TNS survey)
• A unique food inspiration platform to test, launch, increase brand awareness, exchange
best practices…
• New services available for you to get even more from taking part (Match-making,
VIP services, PR guide, Emails to our database...)
* source Eurostat
TOP 3 OBJECTIVES
• Develop export
• Increase brand
awarenesst
• Meet the worldwide food community with privileged
access to European and
French buyers
O
...WITH 360 VISION
FROM INGREDIENTS TO VEGETABLES, FROM ORGANIC
TO DRY PRODUCTS, ALL FOOD SECTORS MEET AT SIAL PARIS
TO SHARE THEIR VIEWS AND DEVELOP THEIR BUSINESS
ALCOHOLIC
BEVERAGES
(OTHER)
MEAT
& TRIPE
FRUIT &
VEGETABLES
CURED &
SALTED
MEAT
DAIRY
DRIED FRUITS
PRODUCTS,
EGGS
EQUIPMENT
FISH, MOLLUSCS
TECHNOLOGIES
& SERVICES
AND SHELLFISH
POULTRY
WINES
AND GAME
CONFECTIONERY,
BISCUITS AND
& SPIRITS
PASTRY
GROCERY
& GOURMET
PET FOOD
HORTICULTURE
DELICATESSEN
NON-ALCOHOLIC
BEVERAGES
AND READY-PREPARED
DISHES
LOOK DEEPER INTO
6,500
WORLDWIDE DIVERSITY
FRANCE
104
COUNTRIES
REPRESENTED
TOP 10
COUNTRIES
France
Italy
China
Spain
Turkey
Belgium
Germany
Poland
United States
United Kingdom
EXHIBITORS
63%
is the most
strongly
represented
country
INTERNATIONAL
EXHIBITORS
Average of
200 meetings
per stand, 1/3
COMES
FROM EU
82%
89%
would
recommend
the show*
85%
new contacts*
SATISFACTION
RATE*
Nearly
6 MONTHS
additional
turnover
79%
TOP 5
SECTORS
highlighted
the quality of
the contacts
they had*
Meat
Dairy
Grocery
Frozen
Sweet
* Source SIAL Survey 2014
“We were keen to play a role… because
the SIAL – as the world’s foremost
international agribusiness show –
is a showcase for excellence.”
Luis Mira, secretary general of the CAP Portugal
“For a brand with strong local
roots in Brittany, but also
extensive international
exposure,… this window on the
world gives us the opportunity
to create a showcase for the
entire planet.”
Marie Tacquard LOC MARIA (France)
155,766
VISITORS
ENTRIES
BROADEN YOUR HORIZONS
AND PREPARE TO MEET
THE BIGGEST FOOD COMMUNITY
71%
INTERNATIONAL
VISITORS
100%
+70%
194
worldwide
retail industry
are decision
makers
FROM
88%
SATISFACTION
RATE*
DIFFERENT
COUNTRIES
9/10
visitors acclaimed
the variety of
products presented
VISITOR PROFILE
16% food service
23% agrifood industries
51% retail / commerce
MAJOR BRANDS VISIT
TO FIND INSPIRATION
AND PRODUCTS
Wallmart, Carrefour, Tesco, Elior,
Sodexo, Consumer Goods Forum,
Michelin stars Chefs…
91%
would
recommend
the show*
10% services &
professional bodies
TOP 10
COUNTRIES
France
Italy
Spain
United Kingdom
Netherlands
Belgium
Germany
United States
Turkey
China
LIVE INSPIRATION OVER FIVE DAYS
SIAL Innovation: benefit from
this major event to put your products
under the spotlight and get immediate
attention from 2/3 visitors focusing on
innovation
WORLD TOUR: look deeper
into 30 countries’ food trends to adapt
your product range, or increase your
market share…
SIAL TV: debates, conferences
and interviews around major topics shaping the future of food
La Cuisine: Michelin chefs,
demos, recipes, worldwide tour of local
foods… be part of this major live food
tasting event
Wine & Food Lab, InFood center…
So many opportunities to inspire professionals thanks to your products, services, equipment…
NEW! WORLD SUMMIT:
In a one day congress, major stakeholders will discuss the way forward in
terms of food 4.0
THE PLACE TO BE FOR FOOD
•Paris, the capital city of food
In 2016, Paris will become the world
capital city of food over five days thanks
to SIAL and all stakeholders. The opening
day will coincide with the World Food Day
organized by UNO.
•4th most attractive business city in the world.
•Top European city for shows; the 500 most
important international companies are based
in Paris.
•Major tourist destination.
•Enjoy and visit Paris during the exhibition.
“SIAL helped unveil the most significant innovations and trends in
the catering of the future, and offered plenty of delicious tasting opportunities!”
Delphine Villaret, ELIOR
BENEFIT FROM HIGH VISIBILITY
PROMOTING YOUR PRESENCE
•1,500 journalists
•40 international press conferences
•192 official delegations with Ministers, Presidents and ambassadors
•Marketing activities in more than 50 countries and 50 trade publications
over 12 months
•500,000 invitations sent out
•SIAL Social communities and website to relay your videos,
messages, events…
•Press team at your disposal to help you meet with the press
In 2014, more than 6,500 worldwide spin-offs
and more than 9 hours of TV broadcast.
SOCIAL MEDIA COVERAGE
(2014 FIGURES)
• 1.5 million visits
• 11.5 million page views
on sialparis.com
• : + over 13,000
facebook likes
• : + over 3,000 Twitter
followers
• : + over 1,600
members on LinkedIn
• : + over 62,000
views on Youtube
thanks to 77 videos
posted
JOIN THE WORLD'S LARGEST
FOOD EVENT
Paris
DATES
Online Registration
Sept 2015
Deadline for priority booking
Mid-Nov 2015
Booth Location
March to May 2016
Registration for events, catalogue
Exhibitor platform opening
March 2016
April 2016
Show
16-20 Oct 2016
CONTACT US
OR REGISTER ONLINE
[email protected]
www.sialparis.com
+33 (0)1 76 77 13 33
JOIN US
JOIN SIAL NETWORK
FOR MORE INFORMATION,
PLEASE GO TO OUR WEBSITES OR CONTACT US
GOURMET SELECTION **
Paris
EXPOVINIS BRAZIL *
Sao Paulo
SIAL ASEAN *
Philippines / Manila
• 27-28 September 2015
• September 2017
www.salon-gourmet-selection.com
• 5-7 April 2016
www.expovinis.com.br
• 15-17 June 2016
www.sialasean.com
SIAL CANADA *
Montréal
SIAL PARIS **
Paris
• 13-15 April 2016
• 16-20 October 2016
www.sialparis.com
• 11-13 November 2015
• 9-11 November 2016
www.sialinterfood.com
Toronto
SIAL MIDDLE EAST *
Abu Dhabi
SIAL CHINA *
Shanghai
• 7-9 December 2015
• 5-7 December 2016
www.sialme.com
• 5-7 May 2016
www.sialchina.com
www.stockfood.com
• 4-7 May 2017
www.sialcanada.com
* annual ** biannual
SIAL • Immeuble le Wilson • 70, avenue du Général de Gaulle – 92 058 Paris La Défense Cedex France
SA with a Supervisory Board and a Board of Directors, and capital of €640,000 – RCS Nanterre no. 692 029 788
© Images by
SIAL INTERFOOD *
Jakarta
Conception:
contact: [email protected] - www.sial-group.com