9
MEDIA ARTS/
PHOTOGRAPHY
Certificate Program in
Photography and Digital Imaging
This certificate is designed for anyone
who has a passion for photography
and wants to gain the skills, techniques, and aesthetics to become a
professional photographer, or just
shoot like one. We offer a course
of study that will take you through
the fundamentals, intermediate,
and advanced level classes in digital
photography including the technical
principles of photography and camera, lighting, esthetics, process, and
individual creative vision. Digital imaging, including retouching, color correction, asset management and workflow will prepare photographers for
the new digital photography studio.
Students will build a thorough body of
work and a professional portfolio.
Our courses are taught by professionals in small, hands-on classes
with personal attention to guide you
to develop your unique style. Noncertificate students are welcome to
take individual classes as long as class
prerequisites are met or they are
admitted through a portfolio review.
OneKey Account Information
OneKey user names and passwords
are necessary for all students and
faculty of Pratt Institute. Please see
page 63 for detailed instructions.
Registration Deadlines
Registration deadlines for all courses
are one week prior to course start
dates, unless otherwise noted.
Exceptions will be allowed based on
space availability. We recommend
that you register early.
VA Benefits for
Certificate Program
This program is approved for veterans and other eligible persons under
the GI Bill for education. Contact the
Department of Veterans Affairs at1888-GI BILL1 (1-888-442-4551), or
www.gibill.va.gov regarding eligibility.
Contact: Perry Han phan@pratt.
edu or Karen D’Angelo kdangelo@
pratt.edu
CERTIFICATE PROGRAM
IN PHOTOGRAPHY AND
DIGITAL IMAGING
Photography and computer courses may be taken individually or as part of the certificate program.
CERTIFICATE
REQUIREMENTS
To receive Pratt’s Certificate in
Photography and Digital Imaging,
students must complete foundation
courses, required core classes, and
at least four electives. A Foundation
or required Core Course(s) may be
waived for a more advanced course if
you show competency—for example,
through a portfolio review in the
subject of the course wishing to be
waived. Students without computer
experience must begin with PMCG
180 Computer Comp (Mac). Design
courses recommended.
Application fee: $100, non-refundable
Required Foundation Courses: Four
PMCG 500 Digital Photography I
PMCG 442Photoshop for
Photographers
PMPH 485 Photographic Lighting I
Choose one of the following:
PMPH 471 Survey of Contemporary Photography
PMCG 472 The Grammar of
Photography
Required Core Courses: Four
PMCG 501 Digital Photography II
PMCG 426 Photoshop Retouching
PMPH 487 The Art of Photographic
Portraiture
or
PMPH 520 A Portrait: Beyond the
Image is a Story
PMPH 535 Photography Portfolio
Electives: Choose at least Four
PMPH 481aBlack and White Art
Photography
PMCG 425 Photoshop: Imaging II
PMPH 518Intro to Fashion
Photography
PMPH 524 Storytelling for the Still
and Moving image
PMCG 308 Design for the Web
PMCG 316Coding I: Intro to HTML
and CSS
PMPH 700Photography and Digital
Imaging Certificate
Program Internship
media arts,
PHOTOGRAPHY
AND DIGITAL ART
Introduction to the Camera
The basic principles of the camera
are explained in this workshop. An
adjustable SLR or 35mm camera is
required. Please bring your camera
to class.
Topics include: F-stops, shutter
speeds, exposures and light readings, backlighting, depth of field, film
types, and ASA.
• Sa 10 AM–4 PM
1 session Sept 21
Richard Beenen
PMPH 480 .5 C.E.U.s $95
The Grammar of
Photography
Photographs tell stories. As a
writer might use cadence, sentence
structure, or even the sounds of
the words used to help advance
the story, photographers use light,
shape, and color. But beyond
employing general visual principles,
photographers have a specific
set of problems to solve in order
to communicate effectively. This
course provides an analysis of those
problems and their potential solutions. Primarily based on ideas suggested in two seminal writings on
photography, John Szarkowski’s The
Photographer’s Eye and Stephen
Shore’s The Nature of Photographs,
the class will be an investigation of
how photographs say what they say.
Through regular shooting assignments dealing with the principles
of photographic vision and composition, students will have a better sense of how to formulate and
strengthen an idea and be better
able to translate that idea into the
visual form of a photograph.
Students are required to purchase
both books.
Topics include: Camera Vision vs.
Human Vision; Principles of Formal
Analysis; Composition and the
Frame; Active vs. Passive Frame; How
to Use Color; Renditions of Space;
Approaches to Narrative; and Mental
Models: How Photographers See.
Prerequisite: Digital Photography II
• Section 1 (w): W 6:05–9:05 PM
10 sessions Oct 2–Dec 4
Christopher Giglio
PMPH 472 3.0 C.E.U.s $405
Survey of Contemporary
Photography
Survey the diversity in photography
as it has developed over the last 60
years with special emphasis on the
last 30 both in America and abroad.
Learn about key trends—especially
the overarching intellectualization of
the medium—groundbreaking exhibitions and key photographers’ books.
Movements in other media will also
be explored, as will the important
critical debates. During gallery visits
and in class conversation you will
have the opportunity to hone your
own critical skills in terms of looking
at and evaluating photographs. A
short analytical paper on a topic of
your choice will be required at the
end of the semester.
Topics include: the critique of
suburbia and the man-altered
landscape, the set up photography
of the eighties and nineties often
inflected by academic theories, and
the plastic nature of digital photography as expressed in portraits,
landscape and other genres.
• Sa 1–4 PM
10 sessions Sept 28–Dec 7
Vivien Knussi
PMPH 471 3.0 C.E.U.s $395
Black and White Art
Photography
Explore the fundamentals of black
and white photography in this introductory course. The focus of the
class is to empower the students to
gain control of the use of the camera, the processing of film, and the
printing process through lectures,
demonstrations, darkroom work, and
individual or small group critiques.
Topics include: basic technical skills
needed for 35mm camera operation, exposing and developing film,
making contact sheets, and enlarging and finishing of black and white
10
Fall 2013
photographs, lighting and compositional techniques and an overview of
history of photography.
• Section 1: W 6:30–9:30 PM
10 sessions Oct 2-Dec 4
Federico Savini
• Section 2: Su 1:30–4:30 PM
10 sessions Sept 29–Dec 8
Federico Savini
PMPH 481a 3.0 C.E.U. $405
Digital Photography I
This course is an overview of digital
photography, camera systems and
controls, and photography techniques. Knowing how your camera
functions, how it collects information, how you can take control of
the photo-making process to create the images you want, and how
we see will be the primary focuses
of this course. Photographic techniques including content, composition, selecting focal length, focus,
and light will be explored. The course
combines lectures, demonstrations,
fieldwork, and photography
projects.
Topics include: basic camera functions, exposure controls, file formats and resolution, cataloging
images, camera raw image files, new
photographers and trends. Also
covered are image aesthetics;
composition, basic image editing
with camera raw image files, color
correction; image and color management, storage archiving; and
image output.
Prerequisite: Computer Competency
(Mac/PC).
Please note: Digital SLR cameras or
those capable of processing raw
formats are recommended. Class is
taught in a Mac lab.
Computer facilities fee: $25
• Section 1 (m): M 6:05–8:05 PM
15 sessions Aug 26–Dec 16
Steven Hirsch
• Section 2 (m): F 3–6 PM
10 sessions Sept 27–Dec 6
Laura Dodson
PMCG 500 3.0 C.E.U.s $805
Digital Photography II
This course will cover how to integrate camera, Adobe Lightroom, and
Adobe Photoshop into a workflow
process to achieve both controlled
and creative results. This is a handson course where you will develop
two projects, one involving straight
photo images and one using creative
techniques.
Topics include: overview of monitor and camera calibration; use
of the color checker library and
develop modules in Lightroom;
how to migrate the workflow from
Lightroom to Photoshop; hdr; creative techniques; basic automation
in Lightroom and Photoshop, printing and alternative printing media.
Prerequisite: Photoshop: Imaging I or
Photoshop for Photographers and
Digital Photography I.
Computer facilities fee: $25
• Section 1 (m): F 6–9 PM
10 sessions Sept 27–Dec 6
Federico Savini
PMCG 501 3.0 C.E.U.s $805
Intro to Fashion Photography
This course is designed for those
interested in the fashion photography genre. The course will emphasize the art and production of the
fashion shoot. Primarily a hands-on
studio course, all aspects of the field
will be examined: editorial, advertising, and beauty.
Topics include: many lighting techniques will be covered, including
strobe and natural light. You will
learn to produce your own photo
shoots including scouting locations,
working with models, makeup artists, etc. The relationship between
photographer and model, art
director and client will be covered.
Photoshop processing and retouching techniques will also be incorporated into your photographic projects. Portfolio development discussion will include portfolio content
and professional presentation.
Prerequisite: Digital Photography
I and Imaging I or Photoshop for
Photographers.
Please note: Students must work with
a digital SLR camera. Please bring
samples of your work to the first
session.
• Tu 6–9 PM
10 sessions Oct 1–Dec 3
Tracy Toler
PMPH 518 3.0 C.E.U.s $405
Photographic Lighting I
This course will teach you the fundamentals of working with a variety
of lighting systems and techniques
and will cover the theory and application of lighting in the studio and
on location. The photographic works
and lighting of master photographers will be introduced to give you
a background in visualizing light and
lighting methodology. Work with a
variety of lighting systems including
existing light, enhanced by fill cards,
reflectors and flash, tungsten and
studio strobes with umbrellas, and
soft boxes. Set ups will include art
and commercial applications of portraiture, still life and food, editorial,
magazine, and beauty photography.
You may shoot in black and white,
color, and digital formats.
Topics include: historical perspectives, capturing truthful moments,
new perspectives, organizing a portrait session, including scheduling and
setup, managing client expectations,
lighting, backgrounds, clothes, props,
and makeup. In-class critiques on
your personal imagery, the success
of your communication, and telling a
personal story will be covered.
Prerequisite: Intro to Photography,
Digital Photography, or portfolio
review.
• M 6–9 PM
10 sessions Sept 30–Dec 9
Kevin Sweeney
PMPH 485 3.0 C.E.U.s $405
Storytelling for the
Still and Moving Image
This course is for photographers
and videomakers who want to learn
how to tell personal stories with
their images. It offers an in-depth
study of all phases of a narrative
production. Students are encouraged to develop their own voice and
are free to choose between conceptual or documentary projects.
Storytelling strategies for a wide
range of genres such as commercial,
editorial, and fine art photography/
video production will be discussed.
Lectures cover project research
and development, plot and scene
structure, directing, casting, strategies for styling, props, setting and
art direction, location scouting,
scheduling and shot breakdown,
effective editing and presenting
work to photo editors/ad agencies/
art clients. Technical demonstrations include camera, composition
and lighting setups. Students will
learn to build sequences and create
narrative scenes in both studio and
on location.
Topics include: Project research
and development; production of
a narrative commercial, editorial,
documentary, and fine art shoot
(making an estimate, building a crew,
scouting locations, finding subjects/
casting talent, setting, styling and
props, equipment rental, transport,
scheduling and shooting on location
and in studio); camera, composition and lighting setups; directing
techniques: working with actors and
non-actors; acting methods for narrative photography and video; editing and presenting final work to your
audience or clients.
Prerequisite: Students must own
their own DSLR cameras, basic to
intermediate digital photography
and Photoshop skills.
• Section 1 (w): Th 6:05–9:05 PM
10 sessions Oct 3-Dec 12
Tina Schula
PMPH 524 3.0 C.E.U.s $405
A Portrait: Beyond the Image
is a Story
This course is a study of portraiture, both behind and in front of
the camera. Knowledge of useful
resources such as lighting set–ups
and techniques, subject performance and establishment of a scenario are key to finding your own
voice when portraying a person’s
image. The class will be divided into
discussion of various lighting and
creative thinking exercises, readings,
and artistic portraiture by other
photographers. At the end, you will
be prepared with the right tools that
should serve as the starting point of
a continuing body of work in the art
of portraiture.
Topics include: creative lighting
techniques, self-portraiture, directing, acting, props, wardrobe, background, and equipment. There will
be guest speakers as well as gallery/
museum visits that will nurture and
inspire the process.
• Sa 9:30 AM–12:30 PM
10 sessions Sept 28–Dec 7
Monica Felix
PMPH 520 3.0 C.E.U.s $405
The Art of Photographic
Portraiture
Portraiture represents perhaps the
most practical skills a photographer can have. It is the foundation
of a professional photographer’s
repertoire. This course offers an
intensive experience on all phases
of the discipline—from lighting to
studio and location. The instructor
will illustrate how to use portraiture
within photography. Geared to both
the amateur and
professional, this course will integrate creative and professional skills
so that each student can express his
or her own individual creative abiliKEY
(m) = Macintosh Platform
(w) = Windows Platform
ties. Work in this class can be done
in black and white, color, or digital
camera formats. Students must have
a camera, tripod, and cable release.
Topics include: lighting studio,
beauty, location, editorial, group
portraits, and environment, building
a cohesive portfolio of portraits for
exhibition and publication.
Prerequisite: Digital Photography
I and Imaging I or Photoshop for
Photographers.
• Th 6:30–9:30 PM
10 sessions Spring 2014
Michael Lisnet
PMPH 487 3.0 C.E.U.s $405
Photography Portfolio
In this course students
will develop their personal vision
and perfect their portfolios, both
technically and aesthetically. Class
discussions will center on contemporary issues in Photography as
well as historical precedents, and
will present students with visual and
conceptual tools that will enhance
their own work.
Topics include: writing an artist’s
statement, editing images for a
cohesive style, presentation techniques, exploring the gallery scene,
peer and professional networking.
In-depth critiques will be balanced
by assignments meant to improve
each individual’s artistic voice.
Prerequisite: Digital Photography I
and II or portfolio review.
• Section 1 (w): F 6:05–9:05 PM
10 sessions Sept 27-Dec 6
Laura Dodson
PMPH 535 3.0 C.E.U.s $405
Photography and
Digital Imaging
Certificate Program
Internship
This course will enable students
to apply their education, abilities
and theories in a professional setting while developing new skills
through participation on site. You
are expected to plan, communicate,
develop goals, reflect and evaluate
the entire experience. An internship is a learning experience that
provides opportunities for you to
apply knowledge gained through
coursework while building a resume
and growing a professional network.
The primary purpose of the internship in not to advance operations
of the internship site/employer,
or complete work that a normal
employer would perform.
For more information concerning
internship, contact Chris Ferrara at
[email protected] to apply.
• PMPH 700 3.0 C.E.U.s $805
See page 21 for course
descriptions.
Color Management Workshop
Photoshop Beauty Retouching
Photoshop for Photographers
Photoshop Montage and Collage
CAREER
DEVELOPMENT
Exploring Careers in Visual
Arts Administration
This course is an introduction to
learning about exciting careers available in visual arts administration
such as working for an art gallery,
museum, auction house, art consultancy, or nonprofit art center.
Whether you are currently a student, just starting out professionally,
thinking about switching fields, or
returning to the work force, you will
be introduced to the wide variety
of positions available for both entry
and mid-level job-seekers. Get
practical career guidance on how
to apply your existing educational
background and work experience
in disciplines such as fine or commercial art, art history, fashion and
design, sales or business management, to name just a few.
Topics include: examining various
job titles and functions to gain
understanding of the field; meeting art professionals on site visits
to galleries, museums, art-related
businesses, and nonprofit arts organizations in New York City. Expand
your professional network and
discover new valuable resources.
Learn about paid and unpaid internships for future contacts. This is a
results-oriented course. Students
will identify their marketable skills,
write a game plan, and determine if
additional coursework or practical
training is the next step for reaching
their professional goals.
• Sa 1–4 PM
6 sessions Oct 5–Nov 9
Vida Schreibman
PMCD 220 1.8 C.E.U.s $295
Managing Your Career/
Career Change
Learn the basics of writing effective
resumes and cover letters that get
results. Understand the importance
of and differences between transferable skills, soft skills, and core
skills. This class will provide students
with the essential tools required to
maneuver competitively through the
professional world with a focus on
career exploration, career transitions, and interviewing.
Topics include: components of
career exploration for both new
graduates and career changers;
developing a cover letter, resume,
and “thank you” letter; and understanding the subtext of job postings.
• Sa 9:30 AM–12:30 PM
5 sessions Oct 5–Nov 2
Hera Marashian
PMCD 121 1.5 C.E.U.s $255
Selling Your Art in
New York City
New York is a place filled with artwork, but where can you sell it?
Not only are there galleries, but
many stores and shops that sell
artwork. There are also new venues
available online.
Topics include: preparing your work
for galleries; sending out postcards;
self-promotion; making contacts
and following up with calls and
e-mails; preparing art for public display; selling your art at an art fair.
• Sa 9 am–5 PM
1 session Nov 9
Mark Ziemann
PMCD 120 .7 C.E.U.s $105
Fall 2013
Certificate
Programs
Computer Graphics
See page 15 for details.
Design Entrepreneurship
See page 56 for details.
Fashion New Media
See page 29 for details.
Online and Social Media Marketing
See page 31 for details.
Photography and Digital Imaging
See page 9 for details.
Perfumery
See page 55 for details.
Sustainable Building, Infrastructure
Design and Management
See page 50 for details.
Urban Green Infrastructure: Green
Systems Clean Water
See page 52 for details.
CONSTRUCTION
MANAGEMENT
See pages 36 and 47 for
AIA-approved course descriptions.
Construction Cost Estimating
Construction Specifications Writing
Specifications Writing, Principles,
and Practice
See pages 21–22 and 31–32
for course descriptions.
Create a Professional Design
Portfolio
Design for the Web
Social Media and Social Media
Marketing
REGISTER ONLINE:
pratt.edu/prostudies
11
5 ways to register
Manhattan
Brooklyn
We ACCEPT
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www.pratt.edu/prostudies
Online/Instant Enrollment:
www.pratt.edu/prostudies
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Pratt Institute
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and Professional Studies
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Brooklyn, NY 11205
Pratt Institute
Center for Continuing
and Professional Studies
144 West 14th Street, Room 209
New York, NY 10011
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Online and Social Media Marketing
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computer graphics
sustainable bUIldINg, infrastructure design, and management
URBAN GREEN INFRASTRUCTURE:
Perfumery
note: All courses with numbers beginning with PM meet in Manhattan.
Fashion New Media
Course numbers beginning with X meet in Brooklyn.
design entrepreneurship
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