OFFICEUS
Exposición del Pabellón de Estados Unidos
en la Bienal Internacional de Arquitectura de Venecia
Comisario principal de la Bienal:
Rem Koolhaas
Título de la Bienal:
FUNDAMENTALS - Absorving Modernity 1914-2014
7 de junio - 23 de noviembre 2014
Pabellón de EEUU comisariado por:
Eva Franch i Gilabert (Storefront for Art & Architecture New York)
Ana Miljacki (MIT)
Ashley Schafer (Praxis Journal)
Memoria Descriptiva
de la participación de
Daniel Fernández Pascual
(Studio Cooking Sections)
www.cooking-sections.com
www.officeus.org
As participant of the US Pavilion at the 2014 International Architecture Biennale in Venice, Italy, our
project is researching the history of American architecture and its international exports over the
last hundred years.
The OfficeUS exhibition is an interactive and evolving installation that reframes the history of
American architecture through the topic of building abroad in two interrelated constructs: The
Office and The Repository. The Repository documents 1000 projects from the last 100 years,
designed by US offices working abroad. Collectively these projects tell multiple, imbricated
stories of America’s firms, typologies, and technologies, as well as a broader narrative of
American modernization and its global reach. The Office engages these same projects,
remaking them over the course of the Venice Biennale. It functions as a laboratory staffed by a
diverse cast of individuals including resident design fellows collaborating with outpost offices and
an ever-changing cast of expert critic-consultants. Together, these two halves of OfficeUS
create both a historical record of the American contribution to global architectural thought, and a
petri dish in which the legacy of that contribution can be evaluated today.
The International Architecture Exhibition at the Venice Biennale calls itself “the oldest specialized
exposition of its kind in the world, developed in the same spaces as the International Art
Exhibition; in 13 editions it has become a point of reference for designers, architects,
professionals and trend setters from the world of art, fashion and communication.” Over the
course of the six month exhibition over 200,000 people from around the world will visit the
pavilion.
As participants of OfficeUS, our architecture and research practice Cooking Sections investigates
American built environment through the space of production and consumption of food. For the
US Pavilion in Venice, we are exploring domestic interiors, especially kitchen design as the
construction of Modernity. Through our practice, we transform architecture and landscape into a
series of recipes in order to create new forms of engagement with space and geography. During
the six months of the exhibition in Venice, we are planning to set up a kitchen inside the pavilion,
and cook, within it, a whole range of dishes that connect architecture, food and home
appliances. The open kitchen will be the central mediatic place to start public discussions and
meals with all the visitors to the pavilion, an extraordinary opportunity for KitchenAid to exhibit its
appliances.
Cooking Sections
OFFICEUS, 2014 International Architecture Biennale, Venice, Italy.
US PAVILION
14TH INTERNATIONAL
ARCHITECTURE
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Co-Organizer
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Revisiting one hundred years of US architecture’s
global production in conditions that are decidedly
different from those in which the projects were
initially conceived opens them to engagement
and “ownership” by a vast and heterogeneous
audience. OfficeUS is a growing open structure
that brings together collective aspirations and
expertise to constitute new conversations, new
concerns, and a new politically engaged
architectural culture — a new form and format
of an architectural us.
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The twenty-five weeks of OfficeUS production are
guided by twenty-five OfficeUS Issues — issues
that emerge from the historical archive and that
register contemporary anxieties. These Issues
are: Ex-Im, Trojan Horses, Best Practices, Crude
Ideals, Democratizing Action, International Comfort,
Reprogramming, The Invisibles, Global Citizenship,
Magical States, Profit Margin, Smart Concrete,
Little Americas, Anger/Love Management,
Cargo Cult, Housing Public Good, Bullets Without
Ideology, Code Upgrade, Culture Capital,
Superlatives, Big Box Rules, Network Patents,
Mission Good, Around the Clock, and Labor LEED.
Each of these themes has multiple manifestations
within the project library, while simultaneously
anticipating and structuring the work of the office
over the course of the Biennale.
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through these stories that we can see a history
of architectural modernity anew and project its
alternative futures.
Will you be part of OfficeUS?
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OfficeUS is led by Partners Arielle AssoulineLichten, Cooking Sections: Daniel Fernández
Pascual & Alon Schwabe, Curtis Roth, Manuel
Shvartzberg Carrió, Matteo Ghidoni, and
M-A-U-S-E-R: Mona Mahall & Asli Serbest,
working in collaboration with outpost offices and
an ever-changing cast of visiting experts.
Together, they engage the projects documented
in the pavilion, revisiting their premises and
conclusions. If indeed our present is the inevitable
outcome of the stories OfficeUS examines, it is
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The forms, technologies, and production processes
of US architectural offices have traveled the globe
over the last hundred years, from the 1920s
European importation of US architectural ingenuity,
through the 1950s Marshall Plan architecture and
the 1970s oil-fueled projects in the Middle East,
to the contemporary global proliferation of supertall buildings and NGO-sponsored interventions.
Individually and collectively, these projects tell
multiple, imbricated stories of US firms, as well
as a broader narrative of modernization and its
global reach.
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The first headquarters of OfficeUS, located within
the US Pavilion at the Biennale Architettura 2014,
presents a global history of the architecture office
while mapping aspirations for its future. A live,
working office surrounded by a library of one
thousand projects realized by US offices abroad
between 1914 and 2014, OfficeUS situates and
re-imagines the operations of US architectural
firms and their global impact.
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ARE YOU PART
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Technology and Production Coordinator
Piotr Chizinski
Outreach and Communications Manager
Zeynep Göksel
Project Assistant
Natalie Snyder
Praxis
Amanda Reeser Lawrence, Margaret Arbanas,
Andrew Colopy, Megan Miller, Fred Tang,
Irina Verona
Public Relations
Novità Communications
Coordination in Venice
Chiara Barbieri (Peggy Guggenheim Collection),
Giacomo Di Thiene and Germano Colonna
(Th&Ma Architettura), Saverio Panata &
Silvia Zini
MIT Department of Architecture
Kyle Barker, Christianna Bonin, Kyle Coburn,
Nathan Friedman, Sam Ghantous, Anastasia
Hiller, Jessica Jorge, Karen Kitayama, Gabriel
Kozlowski, Jasmine Kwak, Patrick Evan Little,
Ann Lok Lui, Moojin Park, Austin Smith, Tyler
Stevermer, Evelyn Ting, Michael Waldrep, Sarah
Weir, Natthida Wiwatwicha, Rixt Woudstra,
Wenfei Xu; Support: Daniel Chang, Kristina
Eldrenkamp, Nicolo Guida, Lee Moreau, David
Oliver, Chiranit Prateepasen, Claire Shafer,
Trygve Wastvedt
Austin E. Knowlton School at The Ohio State University
Laila Ammar, Levi Bedall, Tyler Brozovich,
Joe Carifa, Nicholas Castillo, Luke Dougal, Clay
Ellerbrook, Abdelrahman Elzamly, Talia Friedman,
Chris Mannella, Nicholas Miller, Dustin Page,
Darren Spensiero, Alexander Stagge, Jacqueline
Stern, Jianning Zhong, Michael Zumpano
Project Contributors
Daniel Barber, Barry Bergdoll, Phil Bernstein,
Brett Beyer, Aleksandr Bierig, Michael Blackwood,
Gabrielle Brainard, Felix Burrichter, Beatriz
Colomina, Designers Assembly, Peggy Deamer,
Elizabeth Diller, Keller Easterling, Branden
Hookway, Timothy Hyde, Christophe Laudamiel,
Miguel McKelvey, Ijlal Muzaffar, Jorge Otero-Pailos,
Johnathan Puff, Pierce Reynoldson, Ivan Rupnik,
Hilary Sample, Denise Scott Brown, Amie Siegel,
Slow and Steady Wins the Race by Mary Ping,
Omar Sosa, Liam Young, Claire Zimmerman
Project Support
Silvia Callegari, Michelle Callinan, Tyrene
Calvesbert, Diandra Cohen, Ian Costello, Ashely
Kuto, Francesca Lantieri, Itzel Lavanderos,
Anu Lill, Yuma Shinohara, Michael Signorile, Zaina
Soueid, Melody Stein, Elise Stella, Mario Torres
Project Advisors
Laurie Beckleman, Aaron Betsky, Holly Block,
Beatriz Colomina, Keller Easterling, Campbell
Hyers, Cathy Lang Ho, James von Klemperer,
Marc Kushner, Lars Müller, Douglass Rice,
Bob Rubin, Sylvia J. Smith, Lisa Phillips,
Artur Walther, Sarah Whiting, Karen Wong
Special Thanks
Peter Aaron, Iris Alonzo, Zahra Ali Baba, Dana
Aljouder, Alan I. Appel, Iwan Baan, Chiara Barbieri,
Roberta Bartalone, Barry Beagan, Cameron
Blaylock, Gary Boyd, Roy Brand, Beth Broome,
Abby Bussel, Michelle Callinan, Ana Cannepa,
Bryan Cave LLP: Alan Appel, Greg Galvin, Nicole
Gates, Robert Lancaster, Margery Perlmutter, Stefan
Skulesch; Michael Cadwell, Rebecca Chamberlain,
Alan Cross, Nicholas de Moncheaux, Th&Ma Studio:
Giacomo Di Thiene, Germano Colonna; Patricia
Driscoll, Ignacio Peydro Duclos, Ellen Finnie
Duranceau, Nazareth Ekmakijan, Igor Ekštajn,
Rami el Samahy, Britt Eversole, Alia Farid, Enrico
Fontanari, Christine Foushee, Frener & Reifer:
Thomas Geissler, Michael Purzer; Curt Gambetta,
Emil Rodriguez Garabot, Joseph Grima, Roland
Halbe, Jim Harrington, Sarah Herda, Dessen
Hillman, Adam Himes, Sarah Hirschman, Margaret
Ho, Mark Jarzombek, Duncan Kincaid, Arianne
Kouri, Naho Kubota, Neil Levine, Rungu Lin, Rob
Livesey, Hannah Loomis, Elizabeth Gill Lui,
Sebastian Lux, Richard Mandelkorn, Sandro
Marpillero, Melissa Marsh, Jack Masey, Lorrie A.
McAllister, Brendan McGetrick, Cathleen McGuigan,
John McLaughlin, Franco Micucci, Antoni Muntadas,
Hansrobyn van Oosten, Saverio Panata & Silvia
Zini, Janet Parks, Partner & Partners: Greg Mihalko,
Zach Mihalko, David Liss; Beverly Payeff-Masey,
Neal Prince, Ivan Rašković, Julian Rose, Marco
Roso, Marco Ariso Rota, Ryan Rothman, Joel
Sanders, Adèle Naudé Santos, Kelly Schein, Ori
Scialom, Neslihan Sen, Karin Šerman, Douglas
Sershen, Sarah Sherman, Tarek Shuaib, Amber
Sinicrope, Alexandra Lee Small, Erica Stoller, Hicks
Stone, Sam Sweezy, Nader Tehrani, Wayne Thom,
Allie Turner, Dicle Uzunyayla, Gary Van Zante, Ana
Cristina Vargas, Mariel Villeré, Ann Whiteside,
Jaren Wilcoxson, Mark Young, Ines Zalduendo
SPONSORS
OfficeUS Sponsors
Austin E. Knowlton School of Architecture at the
Ohio State University
Autodesk, Creative Partner
Bureau of Educational and Cultural Affairs, U.S.
Department of State
Herman Miller, Creative Partner
Peggy Guggenheim Collection, Venice
(Solomon R. Guggenheim Foundation, New York)
The Massachusetts Institute of Technology,
Department of Architecture
OfficeUS Supporter
AECOM
Arup
Esto
Graham Foundation for Advanced Studies
in the Fine Arts
Hewlett Packard | AMD
Kohn Pedersen Fox Associates (KPF)
Reggiani S.p.A. Illuminazione
OfficeUS Benefactor
American Apparel
Elise Jaffe + Jeffrey Brown
Frederick Iseman
FXFOWLE Architects
MakerBot
Oldcastle BuildingEnvelope
Robert Melvin Rubin and Stéphane Samuel
Skidmore, Owings & Merrill, LLP
Walther Family Foundation
OfficeUS Leader
Arthur H. Schein Memorial Fund
JAHN
OfficeUS Contributor
Cornell University School of Architecture,
Art and Planning
Lanny and Sharon Martin
OTTO Archive
RTKL
OfficeUS Patron
Charles Renfro
Control Group
Iwan Baan
Michael A. Manfredi and Marion Weiss
Peter Aaron
RD RICE Construction Inc.
The American Institute of Architects
OfficeUS Circle
Acción Cultural Española
Adrian Smith + Gordon Gill
Barbara Jakobson
Beth Rudin DeWoody
Daniel and Estrellita Brodsky
David and Jane Walentas
Elizabeth Gill Lui
Eva Ching and Jeff Small
Frederieke Taylor
Knowlton School Alumni Society
Lauren Kogod and David Smiley
Michael Blackwood Productions Inc.
Peter Aaron
Richard Mishaan Design
Roland Halbe
Todd DeGarmo
Toshiko Mori Architect PLLC
OfficeUS Friends
American Printing Company
Belmont Freeman
Brian Butterfield
Carlos Brillembourg
Claudia Gould
C & M Shade Corporation
Glenn Horowitz
Jinhee Park and John Hong, SsD
Karen Wong
Linda and Harry Macklowe
Lucy Bullivant
Mabel Wilson
Margery Perlmutter
NRI (National Reprographics Inc.)
Sara Meltzer
Sheila Kennedy, AIA & Juan Frano Violich, FAIA
Soho Art Materials
Steve T. Incontro and David Joselit
The Legacy Companies
The Henry Ford
Vram Malek
Design: Pentagram
This project is commissioned by Storefront for Art and Architecture
on behalf of the U.S. Department of State’s
Bureau of Educational and Cultural Affairs
In Collaboration with and the Support of
C48M27Y18K61
Vista general de la
Bienal en Giardini.
Vista exterior del
Pabellón de EEUU
Vista interior de
concepto de exposición
del Pabellón de EEUU
Vista interior del
Pabellón de EEUU
Vista interior del
Pabellón de EEUU
Vista interior del
Pabellón de EEUU
Vista interior del
Pabellón de EEUU
Primera publicación por Lars Müller Publishers (de
un total de 4) y postales y posters.
inauguración del
Pabellón de EEUU
opening performance by
Cooking Sections