Event showcase
Made in New Zealand
INVESTING
IN WORLD
CLASS EVENTS
PAGE 1
PAGE 2
Made in New Zealand
Event showcase
Haere mai, Welcome
New Zealand is renowned worldwide for the friendliness of its
welcome, for its ‘can-do’ attitude
and for our ability to excite
and surprise those bringing
international events here.
Whether you are looking to deliver
an established event or grow and
develop a new concept, we will
work with you to make your time
here special: from the moment
we know you’re coming until the
last visitor has left...and beyond.
Content
WELCOME4
Hongi - traditional Māori welcome. When you’re
being greeted in a traditional Māori setting,
you may find your host’s face looming closer
and closer to yours. Don’t panic, you’re simply
receiving a hongi. Press your nose gently to your
host’s nose and pause. Relax, clear your mind
and enjoy the sincerity of your welcome.
PHOTO CREDIT: Chris Sisarich
October 2015 ISBN 978-0-908335-88-6
PAGE 3
ABOUT NEW ZEALAND AND
NEW ZEALAND MAJOR EVENTS 5
MAJOR EVENTS OVERVIEW 7
NEW ZEALAND MAJOR EVENTS
OUR POINT OF DIFFERENCE 9
EVENT SHOWCASE:
MADE IN NEW ZEALAND 15
EVENT SHOWCASE:
BROUGHT TO NEW ZEALAND 21
EVENT SHOWCASE: FROM
NEW ZEALAND TO THE WORLD 25
EVENT SHOWCASE:
COMING UP 29
THE NEW ZEALAND
EXPERIENCE31
MAJOR EVENTS CALENDAR 37
CONTACT NEW ZEALAND MAJOR EVENTS 39
PAGE
PAGE
4 4
New Zealand Major Events
New Zealand Major Events
About New Zealand and
New Zealand Major Events
NEW ZEALAND OFFERS SO MUCH
With stunning landscapes, global expertise
The New Zealand Government works in
We recognise the importance of
OUR ROLE
New Zealand is a spectacular destination
and excellent infrastructure, we have
partnership with the events sector to
optimising event experiences – which
› An advisor to Government Ministers on the value of the New Zealand events industry
for your next international event. Safe
everything you need to ensure your next
support New Zealand’s growing reputation
is why we work hard to ensure every
› A partner with the events sector to attract major events, boost sector capability
and easy to get around, participants and
event will be truly world-class.
as an attractive events destination. As the
event can be showcased in innovative
official Government agency, New Zealand
ways: from picture perfect settings
COMMITTED TO EVENTS
Major Events provides a single point of
to engaging urban fan zones to world-class
Most events in New Zealand are organised
contact within government to attract,
VIP hosting. Legislation also clearly
spectators alike will relish the opportunity
to visit one of the most attractive travel
destinations in the world.
and delivered by the private sector without
retain, grow and enhance major events so
controls ambush marketing, reassuring
A proud Pacific nation, the first country in
the need for Government involvement.
that their full potential and wider benefits
your sponsors that their investment
the world to see the sun rise, New Zealand’s
However, in some instances Government
are realised. We collaborate with industry
is encouragedand protected.
vibrant embracing culture, inspired by
assistance is required to secure an event
stakeholders and work alongside the events
ancient traditions and pioneering
through a bidding process. In others,
sector to support international bids, event
adventurers, embraces innovation with
it adds to the benefits for the country.
delivery and valuable leverage and legacy
enthusiasm and hospitality with heart.
PAGE 5
programmes.
Since 2005, New Zealand Major Events
has invested in 160 events through the
and leverage benefits arising from events to maximise them for New Zealand
› An investor to secure and support events and to ensure valuable
leverage and legacy outcomes are identified and achieved
› A one-stop-shop for the events sector to engage with Government.
“This is a truly world-class venue”
Gergely Markus
International Triathlon Union
Sport Director
Major Events Development Fund.
Please see the inside back cover of this booklet
for photo credits.
PAGE 6
New
Zealand
Events
brought
Made in
to Major
New Zealand
New Zealand
Major Events
Event
showcase
Major Events
Overview
24
“Best Country” for the third
year in a row at the 2014
Daily Telegraph Travel
Awards
12
Our economy
1ST IN THE WORLD FOR GOVERNMENT
BUDGET TRANSPARENCY
1
11
Source: International Budget Partnership,
Open Budget Survey, 2012.
4
12
3RD OF 183 ECONOMIES FOR EASE
OF DOING BUSINESS.
Our people
1
3
1ST IN THE WORLD FOR HUMAN RIGHTS.
Based on time and cost of meeting
government requirements in areas
such as starting and operating a
business, trading across borders,
and paying taxes.
Based on a country’s level of civil
liberties such as freedom of speech,
religion, individual economic choice.
Source: IFC World Bank – Doing Business
Report, 2012.
Source: Fraser Institute Worldwide Index
of Human Freedom, 2013.
1ST AMOUNT OF ANNUAL BUDGET
3RD OF 162 NATIONS MEASURED FOR
New Zealand ranked 1st place in the
OECD for percentage of total budget
spent on education.
PEACEFULNESS.
Peacefulness is measured by a panel
of peace experts on factors such as
violence, crime, military spend and
wars.
Source: Institute for Economics and Global
Peace Index, 2012.
180 ETHNICITIES MAKE AUCKLAND
CULTURALLY DIVERSE.
37% OF AUCKLAND’S POPULATION
SPENT ON EDUCATION.
OVER 5,500 VOLUNTEERS FOR
THE 2011 RUGBY WORLD CUP,
A NEW ZEALAND RECORD.
PAGE 7
3
Serviced by major
international airlines
Region
highlights
24 HOURS FLYING
11 HOURS FLYING TIME
TIME FROM EUROPE
FROM SOUTHEAST ASIA
3 – 4 HOURS FLYING
12 HOURS FLYING TIME
AUCKLAND – emerging as a global city;
ranked as the 10th best Global
Sporting City.
TIME FROM THE EAST
FROM NORTH AMERICA
Source: Global Sports Impact Report, 2015.
COAST OF AUSTRALIA
WELLINGTON – the ‘Coolest Little
Capital’ in the world.
Source: Lonely Planet’s Best in Travel 2011
Environment
Source: OECD Annual Report on
Education, 2012.
Auckland
CHRISTCHURCH – re-emerging as a
SOME OF THE WORLD’S MOST
3RD IN ASIA AND OCEANIA
FOR INNOVATION.
According to the Global Innovation
Index, New Zealand ranks 3rd in Asia
and Oceania for innovation.
Source: INSEAD Business School Global
Innovation Index, 2012.
WAS BORN OVERSEAS.
Source: Auckland Council Monitor Auckland
Tracking Our Progress Report, 2006.
3
77% RENEWABLE RESOURCES
TOWARDS ELECTRICITY.
New Zealand placed 3rd in the world
for contribution of renewables to
electricity generation.
3
vibrant, ever-changing city. Top 10
cities to visit in 2013.
RENOWNED HIKING TRACKS; EXPLORING
NEW ZEALAND’S WALKING AND HIKING
Source: Lonely Planet; and ranking
number 2 on The New York Times’ 52
Places to go in 2014.
TRAILS IS ONE OF THE MOST REWARDING
WAYS OF SEEING THE COUNTRY’S
OUTSTANDING NATURAL BEAUTY.
Wellington
OVER 2,500 KM OF OFF-ROAD CYCLE
TRAILS ATTRACT TOURISTS FROM
AROUND THE WORLD; NGA
HAERENGA THE NEW ZEALAND
Christchurch
CYCLE TRAIL
QUEENSTOWN – recognised as one
of the most beautiful towns on Earth,
2015 winner of the Most Stunning
Airport Approach.
Source: PrivateFly, 2015.
Queenstown
Source: Energy in New Zealand,
Ministry of Business, Innovation,
and Employment, 2011.
PAGE 8
Major Events Our point of difference
New Zealand
Event
showcase
New Zealand
Events
Made in Major
New Zealand
Stunning landscapes
and modern urban
infrastructure
New Zealand is an unforgettable mix
of breath-taking unspoilt landscapes
and vibrant cosmopolitan centres.
From the sub-tropical north to the
spectacular Southern Ocean,
New Zealand’s three main islands
are home to an astonishing
variety of climates and cultures.
Just 4.4 million people means
there’s always room
to breathe and places
to find.
An aerial view of the Wakatipu Basin during round one
of the New Zealand PGA Championships at The Hills,
Arrowtown, New Zealand. Thursday, 29 March 2012.
PHOTO CREDIT: Michael Thomas / Photosport
PAGE 9
PAGE10
Major Events Our point of difference
New Zealand
Event
showcase
New Zealand
Made in Major
New Zealand
Events
Perfect hosts
New Zealand is home to a culturally
diverse range of innovative, talented,
creative and welcoming ‘kiwis’.
From renowned film-maker Sir Peter
Jackson to pop phenomenon Lorde,
New Zealanders are interesting
individuals with fascinating stories
to tell. Hospitality comes naturally
to New Zealanders. Here, care for
the land and people is genuine, and
strangers quickly become friends.
You’ll have no trouble attracting
a crowd or finding a strong and
loyal volunteer work force to help
make your event a success.
PAGE11
Some of the over 2,000 volunteers supporting
the ICC Cricket World Cup in New Zealand during
the Pool Play match between India and Zimbabwe,
Saturday March 15 2015. PHOTO CREDIT: Cricket
ICC World Cup 2015 / Brendon O’Hagan
PAGE12
Major Events Our point of difference
New Zealand
Event
showcase
New Zealand
Made in Major
New Zealand
Events
Expertise
and capability
New Zealanders are renowned for
their ‘can do’ attitude. In our country,
challenges are embraced and ingenuity
drives design and innovation. Big ideas
are born and realised with astonishing
speed. New technologies are perfected
in ways that visitors find extraordinary.
The events sector has capitalised on
many of these traits. Together we can
do amazing things.
‘First Contact’ by Michel Tuffery, a spectacular
digital moving art work projected on to the
west wall of Te Papa Tongarewa, the Museum
of New Zealand, during the 2012 New Zealand
International Festival of the Arts. PHOTO CREDIT:
Matt Grace, New Zealand Festival 2012
PAGE 13
PAGE 14
Made in New Zealand
Event showcase Home-grown
“...rated by the players as
one of professional golf’s
favourite events.”
NZ Open:
Par excellence
Innovative format
World-class fields
PGA-sanctioned event
The New Zealand Open is an iconic New Zealand golf event held annually in March
in Queenstown at the Hills Golf Course and Millbrook Resort.
A cornerstone event on the PGA Tour of Australasia, the New Zealand Open includes
a unique Pro-Am structure where a field of at least 140 amateur and 140 professional
players compete alongside one another. Professional golfers compete for the
New Zealand Open title. At the same time, a pairing of one amateur and one
professional play a best-ball format for the New Zealand Pro-Am Championship.
“The New Zealand Open Championship is now rated by the players as one of
professional golf’s favourite events. We have developed a unique world-class event,
that continues to grow; stated simply, this progression could never have occurred
without the help and financial support from the New Zealand Government, and in
particular, the Major Events Development Fund. The New Zealand Major Events team
have been incredibly supportive throughout, and we are extremely grateful for all
the assistance and ongoing co-operation that we have received.”
Michael Glading
Tournament Director
New Zealand Open
PAGE 15
Ryan Fox competes in the Extreme Golf
Challenge trying to hole in one off Cecil
Peak, Queenstown, New Zealand, ahead of
the 2015 BMW New Zealand Golf Open.
11 March 2015. PHOTO CREDIT: Photosport/
NZ Open 2015. PHOTO CREDIT BOTTOM
RIGHT: The Hills Clubhouse, The Hills,
Arrowtown, New Zealand
PAGE 16
“...the biggest cultural
event on the New Zealand
calendar.”
Event showcase Home-grown
Made in New Zealand
World of WearableArt
(WOW): Wear else?
World-class design competition
A collision of fashion, art and theatre
Live audience of 53,700 in 2014 across 14 shows
The World of WearableArt, is a New Zealand
“We are very grateful to the New Zealand
event that showcases the breadth and
Government through Major Events who
depth of creativity. The audience is invited
have supported our international marketing
to ‘enter another world’ where the human
campaign in the form of a touring exhibition.
body is the canvas, nothing is ‘normal’;
It has been a long held dream of mine to
and everything is extraordinary.
take the idea of WOW to the world, and it is
The WOW shows take place annually
in Wellington over a three week period.
Spectacular performances showcase
the innovative and wild garments in
immersive experiences. WOW has also
launched an international travelling
exhibition to take the show to the world.
The exhibition showcases winning and
iconic WOW garments, incorporates
interactive activities, and uses innovative
multimedia and application technology
to provide a tantalising glimpse of what
it’s like to be in a WOW audience.
with pride that we are showcasing not only
an entrepreneurial element of New Zealand,
but also celebrating the innovation and
creativity of our designers. This exhibition
not only tells the stories of these wonderful
works of art, it documents the evolution of
an idea that has captured the imagination of
designers from all over the world. This idea
has grown into a significant international
design competition and the biggest cultural
event on the New Zealand calendar.”
Dame Suzie Moncrieff, ONZM
Founder, World of WearableArt
Return From The Dead, Christopher Davis, Auckland
University of Technology, New Zealand. Avant Garde
Section, 2013 WOW® Awards Show. PHOTO CREDIT:
World Of WearableArt™ Ltd. PHOTO CREDITS BOTTOM
LEFT: World Of WearableArt™ Ltd.
PAGE 17
PAGE 18
Event showcase Home-grown
Made in New Zealand
Winter Games:
So cool
One of the world’s top five snow sports events
An important Winter Olympics qualifier event
for many snow sport disciplines
Committed volunteer workforce
Winter Games New Zealand attracts the world’s elite winter sports athletes including
multiple Olympic medallists, Paralympic medallists and world champions in free skiing,
snowboarding, alpine skiing and curling. It has also positioned New Zealand at the forefront
of competitive winter sports development; with the Winter Games playing an instrumental
part in the decision to include free skiing in the most recent Winter Olympics in Sochi in 2014.
This biennial, home grown event provides excellent opportunities to promote New Zealand
as a competitive and recreational ski destination and delivers economic benefit to New Zealand
by attracting elite athletes and visitors from around the world. Every second event takes place
six months prior to the Winter Olympics. The 2015 event included 4 FIS World Cups, 2 IPC
Continental Cups, 3 FIS Continental Cups, AFP Platinum Free Ski Big Air, World Snowboard
Tour National Level Big Air, and an international mixed pairs curling tournament. It received
extensive media coverage, and was supported by approximately 1,500 volunteer positions
over a 14 day period, many of which were international.
“The Winter Games New Zealand is a very bold initiative with the long term goal of being
a significant event in the world of snow sports. Without the support of the Government
through New Zealand Major Events this event would never have passed go. The on-going
support from Major Events for the first four Games has enabled us to progress towards
becoming financially sustainable and so to promote New Zealand as a winter destination.”
Arthur Klap
Chief Executive
Winter Games New Zealand
Winners celebrating after the FIS Snowboard
World Cup Halfpipe Finals during the Winter
Games NZ at Cardrona Alpine Resort on
August 30, 2015 in Wanaka, New Zealand.
PHOTO CREDITS ALL: Getty Images
PAGE 19
PAGE20
Brought to New Zealand
showcase International
Event showcase “Crankworx Rotorua
didn’t just exceed
expectations, it blew
expectations away.”
Crankworx
Rotorua:
Extreme rides
One of three international Crankworx Festivals
held worldwide
Instrumental in establishing the Crankworx
World Tour
Launched The Enduro World Series’ 2015 season
The Crankworx Mountain Biking Festival celebrates mountain biking and has been
running for 12 years in Whistler, Canada. An event in Les 2 Alpes, France, has run
for four years. In 2015, the Festival debuted its first Southern Hemisphere event
with the inclusion of a five day festival in Rotorua, New Zealand.
With the addition of the Crankworx Rotorua event, the Crankworx World Tour concept
was also launched. This event sees several disciplines within the Tour holding
Crankworx Series titles and an overarching competition with the winner crowned as
King or Queen of the Crankworx World Tour. The launch of the Crankworx World Tour
concept created one of the strongest participant fields seen at a Crankworx Festival.
The event showcased Rotorua as a world-class mountain biking destination.
In fact, in 2013, Red Bull ranked Rotorua’s Whakarewarewa forest in the top eight
mountain biking destinations in the world – the only Southern Hemisphere location
to feature. In August 2015, the International Mountain Biking Association awarded
Rotorua with its most prestigious gold-level ride centre status. This positions
Rotorua as one of six preeminent Ride Centres in the world.
“Crankworx Rotorua didn’t just exceed expectations, it blew expectations away.
Everything about it was incredible…. The hospitality shown by the people here
in Rotorua, not only to our team, but the athletes, the media, it’s been world
class, second to none. It’s truly been incredible.”
Darren Kinnaird
International General Manager
Crankworx
“Having New Zealand Major Events associated with Crankworx Rotorua has given
us the opportunity to leverage from significant expertise, networks and resources
that we simply would not have otherwise had access to. There is no doubt in my
mind that the collaboration with New Zealand Major Events was a critical factor
in delivering the level of event that we knew Crankworx Rotorua 2015 could be.”
Slope Style at Crankworx Rotorua
2015. PHOTO CREDIT: Crankworx
2015 / Chester Boyes.
PAGE 21
Ariki Tibble
Event Manager
Crankworx Rotorua
PAGE 22
Event showcase International
Volvo Ocean Race:
The non-stop stopover
“It’s one of the very
best venues we have
around the world
… it’s kind of the
spiritual home
of the race.”
Brought
Made in
to New Zealand
Extensive leverage activity
Seamlessly incorporated into the global race
Long history of involvement with the event
The Volvo Ocean Race is considered the
“ It’s one of the very best venues we have
premier round-the-world ocean race.
around the world – it’s pretty much perfect
Conference attended by an international
Held every three years, the race includes
for the race … It’s kind of the spiritual
group of scientists, designers and
stopovers at international ports across
home of the race.”
academics.
nine months of racing. These stopovers
Knut Frostad
Chief Executive Officer
Volvo Ocean Race
are designed to allow for boat maintenance
and can be leveraged by hosts and sponsors
to generate additional economic activity
and increase media exposure for the port
EXTENSIVE LEVERAGE ACTIVITY
of country. Race villages at each stopover
The 2015 event included an extensive
include entertainment hubs, music and
range of leverage activity:
attractions. In-port and Pro-am races are
› New Zealand Marine Showcase that
also held.
The 2015 Volvo Ocean Race Auckland
Stopover was the ninth stopover staged
in Auckland in the 42 year history of the
event. The city has also secured the rights
to a stopover in the 2017/2018 race.
included on-water and marine industry
activity.
› An incredibly successful ‘Give it a Go’
sailing programme which provided
New Zealand students and the general
public with opportunities to try sailing.
› A High Performance Yacht Design
› An on-water Volvo Ocean Race Academy
for up and coming youth sailors aged
nine to 19 years in which sailors and
prospective umpires refined their on-water
skills, culminating in a grand final.
› A Classic Yacht Regatta celebrating
New Zealand’s maritime history.
› A One Tonne Cup Revisited Regatta
featuring historic boats which competed
in three in-shore races, a short ocean
race and full ocean race.
› An educational schools programme
for children aged five to 12 years.
New Zealand has a deep connection with
sailing and the sea which is reflected in
our yachting and sailing successes and
the expertise of our world-class marine
industry. Events like the Volvo Ocean
Race demonstrate these connections and
provide an opportunity to showcase the
country to an international audience.
February 28,2015. Leg 4 arrivals in
Auckland; Dongfeng Race Team arrives
in Auckland taking fourth place. PHOTO
CREDIT: Ainhoa Sanchez / Volvo Ocean
Race. PHOTO CREDIT BOTTOM LEFT:
Victor Fraile / Volvo Ocean Race.
PAGE 23
PAGE 24
Event showcase Mega events
FIFA U-20
World Cup 2015:
Global event
Football is one of the world’s most preferred
“Kiwi sports fans have been part of an
sports and New Zealand is one of the world’s
incredible celebration of world football …
most preferred destinations. Put them
We have also been privileged to witness
together and you get an out of this world
so many special moments through the
atmosphere and fever pitch excitement.
engagement of our visiting teams and
The FIFA U-20 World Cup was hosted by
New Zealand in 2015 and was attended
by over 300,000 people, with the 22 day
tournament hailed a resounding success.
The Final, which was won by Serbia who
beat Brazil 2-1 after extra-time, took place
in front of a sell-out crowd of over 25,000.
Some examples that spring to mind were
our 300 Myanmar refugees travelling to
the New Zealand-Myanmar game thanks
to the generosity of the Wellington
community; and the German football team
spending the day with our Sunshine Football
team (which gives sporting opportunities
to young people with special needs) in
with New Zealand Football throughout
Christchurch. Truly inspiring! The long-term
the bid-phase to attract the tournament
benefits from the tournament bodes well
to New Zealand. An all-of-government
for the future of football in New Zealand.”
approach was then orchestrated to
Dave Beeche
Chief Executive Officer
FIFA U-20 World Cup Local Organising
Committee
in delivering a world-class event and
generating wider and enduring benefits
From New Zealand to the world
fans with our communities…
The New Zealand Government worked
support the Local Organising Committee
“Truly inspiring! The long-term
benefits from the tournament
bodes well for the future of
football in New Zealand.”
for New Zealand.
Auckland, New Zealand - May 30:
A general view of the action during the
FIFA U-20 World Cup New Zealand 2015
Group A match between New Zealand and
Ukraine on May 30, 2015 in Auckland,
New Zealand. PHOTO CREDITS ALL:
FIFA U-20 World Cup 2015 LOC.
PAGE 25
PAGE 26
From New Zealand to the world
Event showcase Mega events
New Zealand has “come alive
with the colour and vibrancy
that makes this tournament
so special.”
Cricket World Cup
2015: Game on
14 WORLD-CLASS CRICKET TEAMS
42 POOL MATCHES
14 HOST CITIES
1.5+ BILLION TV AUDIENCE
Competitive, colourful, and historically a commonwealth sport, Cricket binds
countries and ignites friendships. In 2015, New Zealand and Australia jointly
hosted the ICC Cricket World Cup. Traditional foes with a sibling rivalry that
crosses many sporting codes, New Zealand and Australia came together to
deliver an outstanding tournament and celebrate its unique brotherhood.
Watched by an estimated quarter of the world’s population, the Cricket World Cup
showcased aspects of New Zealand’s diverse and unique country on the world
stage. Matches were played across 14 venues in New Zealand and Australia, and
included seven New Zealand host venues: Auckland; Wellington; Christchurch;
Dunedin; Hamilton; Napier; and Nelson.
The Government played a key role in the tournament and worked closely with the
New Zealand Organising Committee, providing support and resource, to achieve
joint outcomes and wider benefits for New Zealand.
“New Zealand has been a great host to the 14 teams and the seven host cities
have come alive with the colour and vibrancy that makes this tournament
so special.”
David Richardson
Chief Executive Officer
International Cricket Council
In the New Zealand Black Caps fanzone at Eden
Park on February 28, 2015 in Auckland, New Zealand.
PHOTO CREDIT: ICC Cricket World Cup 2015.
PHOTO CREDIT BOTTOM RIGHT : ICC Cricket World Cup
2015 / Brendon O’Hagan.
PAGE 27
PAGE 28
showcase Mega events
Event showcase Coming up
World Masters
Games 2017
28 SPORTS
45 DISCIPLINES
New Zealand will play
host to an expected
25,000 athletes over
10 days
From NewMade
Zealand
to the
world
in New
Zealand
5,000 + VOLUNTEERS
45 COMPETITION VENUES
With more athletes than the Olympics, the
New Zealand Major Events invested in both
World Masters Games is the single biggest
the bid to host the event and the event itself.
multi-sport event on earth. The World
The direct economic benefit to New Zealand
Masters Games is for everyone – whether
is estimated at NZD $56 million, with an
you play to stay fit, to have fun or quite
estimated economic benefit of NZD $36
simply to win. It’s all about the love of sport,
million for the Auckland region.
so it seems highly appropriate that it should
be hosted in a country where sport is such
a key part of the national DNA and where
inclusiveness and the wish to “give it a go”
are baked into the national psyche.
“On behalf of the International Masters Games
Association, I would like to warmly congratulate
New Zealand on their outstanding bid to host
the 2017 World Masters Games in Auckland.
The decision was easy because the country
The New Zealand Government worked
offers the complete package – high-quality
alongside the New Zealand Masters Games
infrastructure and an excellent reputation
body and host city, Auckland, to secure the
for delivering major events. It’s also a
event for Auckland from a field of 10
sophisticated destination in one of the
possible international locations.
most beautiful parts of the world.”
Kai Holm
President
International Masters Games Association
PHOTO CREDITS ALL:
World Masters Games 2017.
PAGE 29
PAGE 30
New Zealand
Major
Events
Made in New
Zealand
New Zealand Major Events
The New Zealand
Experience
The destination everyone wants to come to...
With its towering mountains, dense forests and golden beaches, all within
close proximity to thriving urban centres, New Zealand offers much more
than an exceptional events destination. Regularly rated as one of the world’s
preferred destinations, New Zealand itself will not only add to your participants’
and spectators’ experience, it will also add value to the reputation and brand
of your event.
SO MUCH TO DO
› Award winning wine and quality cuisine
› Glacial valleys and alpine lakes
› Volcanic and geothermal landscapes
› Explore untouched forests, alpine
North Island
and coastal tracks on New Zealand’s
Great Walks
› Cycle the growing network of Great
Rides across the length and breadth
of New Zealand via Nga Haerenga
– The New Zealand Cycle Trail
› Adventures galore – skydive, bungy
jump, jet boat, canyon and
so much more
› Encounter special wildlife,
South Island
seals, whales, dolphins,
rare birds
Aoraki, Mount Cook, National-Park, Canterbury.
PHOTO CREDIT: Rob Suisted
PAGE 31
PAGE 32
New Zealand Major Events
New Zealand Major Events
While you’re here …
North Island
NORTHLAND & BAY OF ISLANDS: The subtropical Northland region stretches from Auckland
to the very top of New Zealand. Take a journey along stunning coastlines, rolling hills, and
enchanting kauri forests. Explore the beautiful Bay of Islands by boat, swim with dolphins,
fish, dive, and relax in the sunshine.
AUCKLAND: New Zealand’s largest and most diverse city. Drop in for a spot of shopping,
some delicious food and wine, and explore Auckland’s natural playground of black sand
beaches and volcanic cones.
ROTORUA: New Zealand’s geothermal wonderland, Rotorua is known for its bubbling
mud, shooting geysers and natural hot springs. Indulge at a luxury spa, explore some of the
world’s best mountain biking tracks, and experience genuine Māori culture and hospitality.
TAUPO: Taupo sits neatly around the shores of Lake Taupo, which was created nearly two
thousand years ago by a volcanic eruption so big it darkened the skies in Europe and China.
From Taupo explore national parks, spectacular waterfalls, or partake in some water sport
on the lake. Taupo’s central location makes it a great base for exploring central New Zealand,
and having a relaxing break.
HAWKE’S BAY: One of New Zealand’s famous wine regions, and the first stop on the
Classic New Zealand Wine Trail. From Napier, New Zealand’s Art Deco centre, jump on
a bike and cycle through wine country, tasting and indulging in the accompanying cuisine.
WELLINGTON & WAIRARAPA: Situated at the southern
end of the North Island, Wellington was recently named
the “coolest little capital” in the world by Lonely Planet.
Nestled between a sparkling harbour and rolling hills,
Northland &
Bay of Islands
Auckland
the capital is known for its art, heritage culture and native
beauty. In the Capital of cool, indulge in the three C’s –
coffee, cuisine and cocktails! From Wellington, explore
Rotorua
Taupo
the vineyards, stunning coast and eclectic towns
Hawke’s Bay
of rural New Zealand in the Wairarapa.
Wellington
& Wairarapa
PHOTO CREDITS BY ROW: ROW ONE FROM L TO R:
Chris Williams | Chris McLennan.
ROW TWO: Chris
Williams | Eric Lindberg |
Crankworx 2015/ Clint Trahan.
PAGE 33
ROW THREE: Wellington / Images via
WellingtonNZ.com | Chris Williams |
Tourism New Zealand.
ROW FOUR: Wellington
/ Images via
WellingtonNZ | Amos Chapple.
PAGE 34
New Zealand Major Events
New Zealand Major Events
While you’re here …
South Island
NELSON & MARLBOROUGH: Situated at the top of the South Island, the sunniest
place in New Zealand, Nelson epitomises New Zealand’s beauty. Native untouched forests
and national parks meet long golden beaches and crystal clear water. From Nelson, explore
two of New Zealand’s ‘Great Walks’, explore seal and blue penguin colonies by sea kayak,
or simply sip local wine and dine on fresh seafood.
New Zealand’s largest wine region, and the home of world-renowned sauvignon blanc,
Marlborough’s temperate climate makes it a spectacular destination all year round.
Explore the Marlborough Sounds and hike the Queen Charlotte Track, and then with
over 40 cellar doors within close proximity, take a wine tour and taste the cuisine.
WEST COAST: The wild West Coast is home to rivers, rainforests, glaciers and geological
treasures. ‘The Coast’ (as locals call it) is best explored by car, take the Great Coast Road
which stretches from Westport to Greymouth and was recently voted one of top
10 drives in the world by Lonely Planet.
CHRISTCHURCH & CANTERBURY: Canterbury stretches from the ocean to the alps,
and is home to Christchurch, New Zealand’s ‘transitional city’. Following the 2010-11
earthquakes, Christchurch has re-emerged as a vibrant and ever-changing city.
With the unprecedented opportunity to rethink, revitalise and renew, a bold new
Christchurch is emerging. A gateway to the South Island, Christchurch is surrounded
by a region of natural wonders, a great base to ski, golf, bungy jump, whitewater raft,
bike, surf, whale watch and explore.
QUEENSTOWN: Queenstown is one of New Zealand’s top
visitor destinations, sitting on a crystal clear lake below
the dramatic alpine range. Home of the ultimate adventure
bucket-list, world-class wine, and luxury hospitality,
Queenstown shines all year round. With close proximity
to international-quality ski fields and the spectacular
Central Otago, you may not ever want to leave.
DUNEDIN: Known as the Edinburgh of the south,
Dunedin offers unique landscapes, rare wildlife
Nelson &
Marlborough
and a city vibe entrenched with Scottish
heritage and pride.
West Coast
Christchurch
& Canterbury
Queenstown
Dunedin
PAGE 35
PHOTO CREDITS BY ROW: ROW ONE
FROM L TO R: Miles
Holden |
Miles Holden | Sergio Del Rosso.
ROW TWO: Julian
Apes | Gareth Eyres.
ROW THREE: Derek
Morrison | David
Wall | AJ Hackett Bungy
New Zealand .
ROW FOUR: David
Swanson | Miles
Holden | Mike Heydon.
PAGE 36
Made in Major
New Zealand
New Zealand
Events
EventZealand
showcase
New
Major Events
Major Events
calendar
Major Events Development Fund investment
recipients, correct as at September 2015.
Challenge Wanaka
Wanaka
Challenge Wanaka
Wanaka
IPC Athletics World
Championships
Christchurch
Auckland Festival
Auckland
ITF Taekwon-Do World
Championships
Auckland
Golden Shears Shearing
and Woolhandling World
Championship
Masterton
New Zealand International
Arts Festival
Wellington
Christchurch Events
Village 2011
Christchurch
Volvo Ocean Race
- Auckland Stopover
Auckland
PGA Championship
of New Zealand
Queenstown
Rugby World Cup 2011
Multi-region
Rally of New Zealand
Multi-region
ITU Triathlon
World Cup
Auckland
FIH Men’s Champions
Trophy
Auckland
UCI Junior Track Cycling
World Championships
Invercargill
Winter Games New Zealand
Queenstown
New Zealand Golf Open
Christchurch
Optimist World
Championships
Hawke’s Bay
New Zealand IceFest
Christchurch
ITU Triathlon World
Championships
Grand Final
Auckland
Fast5 World
Netball Series
Auckland
Challenge Wanaka
Wanaka
PGA Championship
of New Zealand
Queenstown
ISF Men’s Softball
World Championships
Auckland
Auckland Arts Festival
Auckland
ITU World Triathlon
Auckland
V8 Supercars
Auckland
UCI BMX World
Championships
Auckland
Winter Games
New Zealand
Queenstown
Fast5 World
Netball Series
Auckland
World Rafting
Championships
Rotorua
Art Deco Weekend
Hawke’s Bay
New Zealand Open
Queenstown
New Zealand Festival
The BBC Proms Production
of Doctor Who
Wellington
Tarawera Ultramarathon
Bay of Plenty
ITU World Triathlon
Auckland
Tarawera Ultramarathon
Bay of Plenty
Art Deco Weekend
Hawke’s Bay
ICC Cricket World Cup 2015
Multi-region
New Zealand Open Queenstown
Volvo Ocean Race Auckland Stopover
Auckland
The Ultimate Waterman
Multi-region
Crankworx Rotorua
Rotorua
V8 Supercars
Auckland
World Veteran Table
Tennis Championships
Auckland
ITU World Triathlon
Auckland
IRB Junior World
Championship
Auckland
Winter Games
New Zealand
Queenstown
World of WearableArt
Awards Show
Wellington
New Zealand IceFest
Christchurch
World of WearableArt
Awards Show
Wellington
Fast5 World
Netball Series
Auckland
FIFA U-20 World Cup 2015
Multi-region
Lake Taupo Cycle Challenge
Taupo
V8 Supercars
Auckland
The Pioneer
Multi-region
Tarawera
Ultramarathon
Bay of Plenty
The Ultimate Waterman
Multi-region
New Zealand Open Queenstown
Crankworx Rotorua
Rotorua
World of WearableArt
Awards Show
Wellington
Lake Taupo Cycle Challenge
Taupo
V8 Supercars
Auckland
World Bowls
Championships
Christchurch
The Pioneer
Multi-region
The Ultimate Waterman
Multi-region
The Pioneer
Multi-region
World Masters
Games 2017
Auckland
Volvo Ocean Race
- Auckland Stopover
Auckland
Winter Games
New Zealand
Queenstown
The Ultimate Waterman
Multi-region
Lake Taupo Cycle Challenge
Taupo
V8 Supercars
Auckland
Women’s Hockey World
League Final Round 4
Auckland
Golden Oldies 2018
World Sports Festival
Christchurch
Watch this space
yet to be announced and prospective
events to be confirmed soon
PAGE 37
PAGE 38
PHOTO CREDITS:
PAGES 2-3, BY ROWS ACROSS SPREAD, ROW ONE
FROM L TO R: ITU Triathlon, Auckland |
Made in New Zealand
Chris Williams | Victor Fraile / Volvo Ocean
Race | Sam Greenfield / Dongfeng Race
Team / Volvo Ocean Race | The Ultimate
Waterman 2015 / Cory Scott | IceFest /
Triebels Photography.
Event showcase
Ainhoa Sanchez /
Volvo Ocean Race | The Pioneer |
Photosport/ NZ Open 2015 | Lyndon
Marceau / marceauphotography.com |
Getty Images | Photosport/ NZ Open 2015.
ROW TWO FROM L TO R:
Come and see for yourself
ROW THREE FROM L TO R: The Ultimate
Waterman 2015 / Cory Scott | World Of
WearableArt™ Ltd | Crankworx 2015 /
Chester Boyes | Wellington City Council |
World Of WearableArt™ Ltd
| Art Deco Trust.
New Zealand is the perfect
destination for your next world-class
event. Let us show you what we
can do for your event, and learn
what many of the world’s top events
have discovered already: that once
you try it the New Zealand way,
your event will change for the better.
Contact our friendly,
experienced team
EMAIL: [email protected]
WEBSITE: WWW.MAJOREVENTS.GOVT.NZ
Ka kite ano
See you again
PAGE 39
PAGE 40