KN Baton Challenge
An opportunity to make the difference
Mad ZP-C / Mad ZV-V
"Sometimes we feel that what we do is just a drop in the ocean, but the
ocean would be less if it lacked that drop" (Mother Teresa of Calcutta).
Resumen
What is KN Baton Challenge?
Who is the team?
Which countries participate in 2014?
When will we receive the baton in Spain?
Why KN Baton Challenge?
¿Quiénes serán los beneficiarios?
¿Qué iniciativas solidarias realizaremos en KN España?
WHAT IS KN BATON CHALLENGE?
•
The KN Baton Challenge is an Olympic-themed volunteering project, led by a
group of Kuehne + Nagel employees who are working together on a
leadership training program.
•
This global project, which launched on 12 February 2014, will see a baton
begin its journey in the United Kingdom. It will then pass through 105
countries in which Kuehne + Nagel operates and arrive in Brazil for the start of
the 2016 Summer Olympics.
•
The baton will be transported via road, rail, air and sea freight; using Kuehne
+ Nagel's global network.
•
Each hosting country will hold the baton for a week, during which charitable
and community projects will take place.
•
Local KN employees in each country will select and organise an appropriate
activity. You can follow the journey via the dedicated web site:
http://baton.challenge.kuehne-nagel.com/
WHO IS THE TEAM?
KN Global
 Richart Skipworth (General Manager
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National Distribution Centre - United
Kingdom)
Pete Tunney (People and Organisational
Development Consultant - United
Kingdom)
Gerard de Boer (Supply Chain
Development Manager Contract Logistics
– Netherlands)
Simon Bitter (National Manager Overland
– Luxembourg)
Zsuzsa Bleicher (National Airfreight
Manager – Hungary)
KN Spain
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Sara Armino , Human Resources
Juan Moreno, Human Resources
Laura Hernández, QSHE
Petra Bragulla, Marketing &
Communications
 Eloy Morais (LLP Airbus, Seville)
 Maria Espada (LLP Airbus, Getafe)
 Miguel Ambielle, General Manager and
Sponsor
WHICH COUNTRIES WILL PARTICIPATE IN 2014?
WHEN WILL WE RECEIVE THE BATON IN SPAIN?
• KN Spain will receive the baton from France the 22/10/2014
• We will have to send it to Portugal the 29/10/2014
WHY KN BATON CHALLENGE?
•
There is an incredible amount of wonderful charity work that happens around
the globe within Kuehne + Nagel. The team sees the KN Baton Challenge as
an exciting new way of celebrating and consolidating both new and existing
charitable.The aim is to involve as many KN employees as possible in good
work to benefit charitable causes in the countries in which we operate.
•
We also wish to showcase the global logistics capabilities of KN by moving the
Baton through all of our operating countries, until it reaches Brazil by August
2016 bringing our operational centers closer and being a fantastic learning
platform.
•
It provides us the ability to learn more about other countrie and its culturas.
WHO WILL BENEFIT?
UNO ENTRE CIEN MIL
 A non profit foundation established to create social projects whose funds are
destinated exclusively to the investigation of childhood leukemia.
 Why did we choose Uno entre cienmil.org and not another NGO?
a) Childhood leukemia is the most common cancer, 30% out of all childhood
cancers. 300 cases per year in Spain.
b) Nobody invests in its continuous research in Spain as it is considered a
cancer of the lower range.
c) 2 out of 10 children die, there has been no progress for almost 20 years to
improve investigations.
http://unoentrecienmil.org/
 CHILDHOOD LEUKEMIA IS AN ENEMY TOO STRONG FOR ONLY ONE, BUT
NOT FOR 100,000
WHO WILL BENEFIT?
EDUCO.ORG
 It is a global NGO development cooperation that defends the rights of children
and acts locally with communities to promote sustainable social change by
improving the living conditions of vulnerable populations, especially children,
and through addressing the causes of poverty and inequality.
 Why did we choose Educo.org and not another NGO?
THEIR GOALS:
a) That all children can go to school and complete at least primary education.
b) Reach as many children as possible at school age from families with
economic difficulties and grant them at least one complete, nutritious and
healthy daily meal.
https://www.educo.org/
¿WHO WILL BENEFIT?
SPANISH FEDERATION OF FOOD BANKS
 Food banks are non profit organizations based on voluntary, aimed to recover
surplus food in our society and redistribute to those in need, avoiding any
waste or misuse.
 Food Banks do not provide food directly to the needy but officially recognized
charity and social institutions who have the closest contact with the needy.
 They are officially recognized entities. In the case of Spain, fifty Food Banks
are integrated into the Spanish Federation of Food Banks (FESBAL) which in
turn is a member of the European Federation of Food Banks (FEBA) based in
Paris.
http://www.bancodealimentos.es/
WHO WILL BENEFIT?
FOUNDATION JUAN XXIII IBERGRUPO
 The Juan XXIII Foundation is a private non profit initiative, dedicated over 40
years to improve the quality of life of adults with disabilities, especially
intellectual disabilities, enhancing their quality of life and promoting their social
integration through comprehensive care, which includes educational,
therapeutic, psychosocial and labor partner aspects.
 Kuehne + Nagel has been working with the foundation since several years.
 http://www.fundacionjuanxxiii.org/la-fundacion/
WHO WILL BENEFIT?
BLOOD TRANSFUSION CENTER COMMUNITY OF MADRID
 The Blood Transfusion Center, Community of Madrid, was created by law
44/1988, and its functions are regulated by the mentioned legislation.
 It is the entity responsible for promoting and planning blood donation
campaigns, processing, studying, storing and distributing blood products in
order to fulfill the needs of all public hospitals in the Community of Madrid.
Madrid Blood Transfusion Center
WHICH CHARITABLE EVENTS WILL WE
CONDUCT IN KN SPAIN?
EVERY KILOMETER COUNTS
 We will install in each Spanish branch / logistics platform, mountain bikes/indoor trainers
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(18 bikes in total, sponsorship by KN Spain). Branches with a small number of
employees are not taken into account.
Each employee, in shifts, may ride the bike for a maximum time of 10 minutes, prior to
donation of 1 € into money boxes that will be installed next to them.
At the end of the day, there will be one responsible person per branch collecting the
money boxes and writing down the total nº of kms achieved by bike.
The company will donate a certain amount of money depending on the kms. achieved by
all employees.
Donations will be granted to:
 Uno entre cienmil.org: they will make available to the company a link on their website to buy “racing
dorsals“ for employees who do not want or cannot ride the bike. The money raised by the sale of
the dorsals plus the donations into the money boxes, will be donated to the mentioned NGO.
 The money raised by the “ride the bike” achieved kilometers will be donated to the Juan XIII
Foundation.
WHICH CHARITABLE EVENTS WILL WE
CONDUCT IN KN SPAIN?
FEED A CHILD
 The beneficiary will be educo.org. Feeding a child within the canteens of public
schools represents a cost of about 2.5 € per day. The challenge is about to
achieve as many meals as possible (€ 405 would be a full dining scholarship
per child).
 How will we achieve this? We will organize a price draw, each ticket will cost
2.5€
 What is the price? The 18 mountain bikes sponsored by KN Spain for the “ride
the bike, every kilometer counts” project.
 The money raised will be donated to educo.org for the dining scholarships.
WHICH CHARITABLE EVENTS WILL WE
CONDUCT IN KN SPAIN?
ONE KILO OPERATION
 We will distribute in the KN branches/logistics platforms, several plastic
containers in order to collect non perishable food like lentils, chickpeas, beans,
rice, pasta etc. ..
 It is a simple and easy to carry out project because it does not require much
efforts from the employees, who does not have a kilo of lentils at home?
 The KN Spain Logistics department will organize the transport of the containers
to the respective Food Banks.
WHICH CHARITABLE EVENTS WILL WE
CONDUCT IN KN SPAIN?
BLOOD DONATION
 Not a pioneering project for KN Mad, for many years we have been
collaborating with the Blood Transfusion Center of Madrid and traditionally
every 6 months, employees of KN Mejorada del Campo, participate in this
altruistic action.
 The blood donation only will take place at KN Mejorada del Campo, as it is
difficult to organize and obtain permissions and licenses in order to station the
bus in front of the KN facilities.
The Star Thrower, by Loren Eiseley, 1979
One day an old man was walking down the beach just before dawn. In
the distance he saw a young man picking up stranded starfish and
throwing them back into the sea. As the old man approached the young
man, he asked, "Why do you spend so much energy doing what seems to
be a waste of time?" The young man explained that the stranded starfish
would die if left in the morning sun. The old man exclaimed, "But there
must be thousands of starfish. How can your efforts make any
difference?" The young man looked down at the starfish in his hand and
as he threw it to safety in the sea, he said," It makes a difference to this
one!”.
Join us in the journey! Thanks for participating in the
KN Baton Challenge