How Blockchain is Bringing Authenticity Assurance to Data Storage As data becomes our new digital reality, maintaining data authenticity becomes more than just a requirement: it has to be proven as well. Legal documents in digital form can be digitally edited. How good is a data archive if you can’t prove that the data that went in is the same data that comes out years later. Listen in as Acronis experts talk about new blockchain technology, how it authenticates that your data has not been tampered with, and what this means for the future of data storage. Learn how Acronis is making data authentication available to businesses worldwide. HOW BLOCKCHAIN IS BRINGING AUTHENTICITY ASSURANCE TO DATA STORAGE Jan-Jaap Jager, SVP & GM Acronis Global Cloud Solutions & Sales What people think Blockchain is? A conspiracy theory to spy on all the world’s data? A plan to bring down the banking industry? Is it a synonym for bitcoin? View of one of America’s largest bitcoin farms in operation ACRONIS © 2017 3 What Blockchain actually is? “A technology that allows secure, distributed, immutable transactions to happen” Transactions are like signatures Private key used to sign transactions, with mathematical proof of ownership The mining process Distributed consensus system used confirm transactions by including proof of work in the blockchain BitFury’s two-phase immersion cooling system for blockchain miner ACRONIS © 2017 4 Changing various industries worldwide ACRONIS © 2017 5 What is Acronis doing about it? (1/2) Acronis Notary™ 1st consumer application of Blockchain to prove a file is authentic and unchanged since it was backed up • Public secure Blockchain ledger proves file authenticity • Backup allows recovery of original document • Mathematical assurance that content of a file is the originally backed up Blockchain mining operation ACRONIS © 2017 6 What is Acronis doing about it? (2/2) Acronis ASign™ No need for a separate backup for documents signed electronically: 1. Important documents are already protected and stored in the backup 2. Send the document for electronic signatures directly from the backup and keep the original certified copy 3. Get all of the signed documents into a backup with a complete audit trail Blockchain mining operation ACRONIS © 2017 7 But that’s just the beginning! Case study: Service Provider in Japan • Blockchain can be used in many different ways • We are working on blockchain security and protection for storage, file sync and share, monitoring, and more • • The concept: a cloud-based video surveillance platform • All imagery is cloud-hosted by the SP, driving data consumption • All content guaranteed by blockchain date, time and authenticity are verifiable Let’s discuss how to keep pushing the boundaries of the Data Protection and Hosting industries Come visit us at booth S20 Blockchain mining operation ACRONIS © 2017 8 New Generation Data Protection www.acronis.com twitter.com/acronis blog.acronis.com facebook.com/acronis
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