Frankfurt
16–18 May 2017
16–18 May 2017
ADVERTISING
2017
Hello Show Planner,
farewell catalogue &
pocket guide
We’re making some important changes which relate to the IMEX catalogue and your
exhibitor listing. The biggest change of all is that, aer many happy years, we’re waving
goodbye to our printed catalogue.
However, we also know that many of you love the convenience of a printed guide so we’re
launching a smaller, more useful ‘Show Planner’. This 48-page, A4, Show Planner will be
magazine style with a fold-out floor plan, event and education listings, partner
acknowledgements and an easy-to-read A-Z exhibitor list. (The Show Planner also
replaces our Pocket Guide - potential sponsors and advertisers, please take note).
The advertising will be limited to around 18 pages and therefore represents a fantastic
promotional opportunity for the companies included, on the basis that the whole product
is set to be a very concise 48 pages and will be the only product available alongside the
Daily.
Finally, we used to print 4,000 catalogues for IMEX in Frankfurt (at nearly 300 pages) –
working out at 2.7 tons, about the same weight as a baby blue whale! By saving all that
paper we’re also living up to the sustainability values we hold so dear at IMEX.
All the advertising
information you need
for IMEX 2017
imex-frankfurt.com
#IMEX17
JAPAN
B510
B300
INDIA
B350
HONG
KONG
B400
B515
MACAU
B265
SRI LANKA
B010
KOREA
LAS VEGAS
C600
EXPE
RIENT &
MARITZ
C620
Restrooms
ABBIT
C250
C320
SLOVENIA
C220
NYC
FLORIDA
C020
C
COSTA RICA
C100
BRAZIL
C140
ARGENTINA
D100
D677
CANARIAS
D
D325
E300
E120
FLANDERS
E150
BRUSSELS
E160
AUSTRIA
E240
E
GL
EVENTS
E280 E285
SPAIN
LUXEMBOURG
E020
E100
NETHERLANDS
E140
SWITZERLAND
E260
BALEARICS
E520
ABU DHABI
TURKEY
E400
OMAN
E620
E660
Wi-Fi Hotspot
GALLERIA
E010
SERBIA
D145
D200
FRANCE
D250
PARIS
D320
JORDAN
E780
EUROMIC
CAFE
IHG
INTERCONTINENTAL
HOTELS GROUP
DOUBLE
DUTCH
E760
E770 E775
E790
E600
DUBAI
D435
MADRID
CATALUNYA
D350
D140
GDP
D480
MOROCCO
E500
E740
EVENTMOBI
E750
D420 D430
D580
D620
CAFE
D635
QATAR
D630
PORTUGAL
D010
D120
MALTA
D210
MONACO
D220
SKYTEAM
D240
ISRAEL
D300
D670
ITALY
GREECE
D400
CAFE
D600
EGYPT
D640
WORLD
HOTELS
D650
Information Terminal
C160 C165 TEXAS
C150 C155 C180
C200
CYPRUS
C380
BRAND USA
C265
C280
C300
NEW ZEALAND
C330 C335
C345
C342 RWANDA
C340
C370 C365
C355 KENYA
TANZANIA
C520
MARRIOTT
C610
STARWOOD
SOUTH
AFRICA
C400
C500
MEET IN
MED
CONDOR
C660
NH
D760
D770
E
Visit us on Stand G600
B
B030
CHILE
B120
DOMINICAN
REPUBLIC
B140
PANAMA
B160
COLOMBIA
B180
PERU
B220 B225
URUGUAY
B230
B280
CANADA
B320
AUSTRALIA
B380
SINGAPORE
B440
SEOUL
B480
MDI
C680
C640
D652
D790
D730
D740D745
D680
D720
D710
D655
D700
D672
D675
D755
D685
D775
D695
D705
D735
D550
CAFE
D637
D
E640 E650
E645 E655
C
WARWICK
F715
F790
F
F602
F660
ACCOR
F700 F705
F600
RITZ-CARLTON
B619
B618
B614
B544 B546
B612
SHANGHAI
/ CHINA
B540
GUATEMALA
B100
MEXICO
B150
THAILAND
B200
MALAYSIA
B250
Catering
A
CAFE
A100
INDONESIA
A140
TAIWAN
A200
PHILIPPINES
A250
A280
A270
A260
A305
A300
A400
INCON
A420
A500
ICCA
B260
B262
B
C260
CHI
F604
F605
A
C205
B542
B185
F273
STUTTGART
F220
NORWAY
F270
Show Floor Education
F
F580
KEMPINSKI
F658
F480
SARDEGNA
F530
F570 F575
VISIT
SCOTLAND
F350
F275
F320
BODY
& SOUL
F325
AZERBAIJAN
GCB
FRHI
F620
F420 F425
IRELAND
F565
F010 F020
DB
F100
F200
SWEDEN
F260
FINLAND
F300
CROATIA
F340
VISIT
ENGLAND
F400
LONDON
F500
F552
F610
MELIA
F612
F697
F680 F682
F670
BEDOUK
CARLSON
REZIDOR
MARITIM
F690F695
MPI
F770
IMEX MEDIA CAFE
F740
F720 F725
F040
MEETROPOLIS
F110
FRANKFURT
F150
F160 F165
F180
DRESDEN
F230
ICELAND
F240 F242F245
F290
F280
ESTONIA F295
F330
HUNGARY
F335
C540
C545
C010
F520 F560
F525
DENMARK
F550
F555
F698
F699
F657
F272
G660
G680
G430
G440
G460
G480
G470
G525
G527
G535
G570
GEORGIA
MONTENEGRO
G216G217
G210
G270
G280
G
G010 G020
CAFE
INSPIRATION
HUB
CAFE
G175
G110
CIM
G030
G140
G120
WIESBADEN
G100
HAMBURG
G130 G135
G150
LUFTHANSA
G160
MUNICH
G200
G220 G225
G250
BULGARIA
G260
SLOVAKIA
G300
CZECH
REPUBLIC
G340
PRAGUE
G400
RUSSIA
G450
POLAND
G500
HILTON
G560
PREFERRED
HOTELS
G600
HYATT
G640 G645
G650
DORINT
CAFE
CAFE
G
G580
G675
G520 G530
F650
F655
F535
F430
F336
F338
F285
G405 G415
G406
G404
16–18 May 2017
B020
G205
G385 G435
G655
G455 G457
G155
G380
G312
G308
G306
G302 G304
G208
G202
G320
G215
G172
G118
G116
G180
G170
2 IMEX 2017 Advertising Rates
G145
#IMEX17
G112
HALL LAYOUT
0
100
200
300
400
500
600
700
IMEX Show Planner
The 48-page, A4, Show Planner will be magazine style
with a fold-out floor plan, event and education listings,
partner acknowledgements and an easy-to-read A-Z
exhibitor list.
The Show Planner replaces our Show Catalogue and
Pocket Guide - potential sponsors and advertisers,
please take note.
Floorplan
Sponsorship
€9,495
Includes:
• Strip Advert
• Logo pointing to stand
#IMEX17
Advertising Rates
Outside back cover
€9,495
Inside front cover
€7,495
Inside back cover
€6,495
Double page spread
€6,495
Full page
€3,495
Half page
€1,995
Quarter page
€1,195
Floorplan Sponsorship (strip advert, logo pointing to stand)
€9,495
Headline Sponsorship (strip advert, full page advert and sponsor’s logo)
€ 19,995
Frankfurt
16–18 May 2017
Example of Headline
Sponsorship
Only €19,995
16–18 May 2017
The worldwide exhibition
for incentive travel, meetings
and events
For all enquiries
Please contact Tom Jones at
[email protected]
or telephone +44 (0) 20 3409 0622.
imex-frankfurt.com
#IMEX17
SHOW PLANNER
2017
Strip advert on front cover
JERUSALEM your next conference destination!
Full page advert
jerusalemcvb.com
Sponsor’s logos
Welcome to IMEX.............................................................................4
JERUSALEM
%4;C5:2;>9-@5;:............................................................................6
B1:@?%195:->?......................................................................... 10
CONTENTS
CONTENTS
D45.5@;>%@-:0:01D.............................................................. 12
8;;>"8-:...............................................................16
your next conference destination!
16–18 May 2017
Partner Associations.................................................................... 18
Supporting Associations............................................................ 22
Awards................................................................................................. 32
How to be Green at IMEX..........................................................34
Partner Companies....................................................................... 36
Hosted Buyer Intermediaries.................................................. 44
Supporting Airlines & Media................................................... 47
Event and Seminar Highlights................................................48
‫ירושלים‬
‫יםם‬
‫שלי‬
‫ יררוושל‬- ‫וידאו‬
‫אוו‬
‫רט ויידדא‬
‫סרטט‬
‫ססרר‬
Exhibitor Profiles A-Z...................................................................51
ICCA Members at IMEX............................................................ 211
Destination Index........................................................................ 215
Exhibitor Classification ........................................................... 241
Exhibitor Stand Index...............................................................276
Floor Plan......................................................................................... 291
((‫ר‬
‫תר‬
‫טןן יוות‬
‫)אוליי בבקקט‬
‫אוולל‬
‫מחליטניםם ))א‬
‫יטנני‬
‫נסס מחחלליט‬
‫של כנ‬
‫הבאנרר ש‬
‫ההבבאנ‬
‫אנ‬
(‫יותר‬
‫בקטן‬
‫כנס‬
Show Planner sponsored by
JERUSALEM’S
FIRST FAM TRIP
The Jerusalem CVB
invites you to submit an
application to join leading
professionals from the
international conference
industry for a one of a life
time experience!
Register Here
IMEX17
Jerusalem’s accommodation
industry rivals the best in the
world with everything from luxury
brands to intimate boutiques
Your next international event must
take place at the ICC JERUSALEM
Connect with the #IMEX17 community on
Twier, Facebook, LinkedIn, XING, Instagram,
Pinterest, YouTube and Periscope. Head to imexfrankfurt.com/social for an overview of our
social media channels.
IMEX
The Agora, 1st Floor
Ellen Street
Hove, East Sussex
BN3 3LN
UK
Tel: +44 1273 227311
Fax: +44 1273 227312
Email: [email protected]
Web: imex-frankfurt.com
ENVIRONMENT AWARE PRINT. This Show "8-::1>
is printed on paper derived from sustainable forests.
jerusalemcvb.com
#IMEX17
3
IMEX 2017 Advertising Rates 3
IMEX Digital Preview
The Digital Show Preview will be sent out to over
30,000 potential visitors, hosted buyers and all
exhibitors in April 2017. The Preview represents a
fantastic opportunity to reach the whole IMEX
database before the event. The Preview will cover all
important information that visitors need for IMEX
2017 and will be packed with video content too.
Advertisers will once again have the opportunity to
add video content to their advertisements for
maximum impact!
Full page advert with online video €2,500
Wellbeing Map
TECHNOLOGY PAVILION
CAFE
IMEX
CAFE
MPI
EUROMIC
KERZNER
EGYPT
Cafés
QATAR
OMAN
Media
Café
CAT
IHG
INTERCONTINENTAL
HOTELS GROUP
JORDAN
STARWOOD
ACCOR
RITZ-CARLTON
WORLD
HOTELS
NH
HOTELS
ABBIT
INSPIRATION
HUB
CARLSON
REZIDOR
CHI
MELIA
HOTELS
HYATT
FRHI
DORINT
KEMPINSKI
MARRIOTT
TUNISIA
IMEX
Inspiration Hub
Stand G680
ABU
DHABI
DUBAI
PUGLIA
ISRAEL
ONEWORLD
HILTON
BULGARIA
ICCA
INCON INTERNET CENTRE
POLAND
KOREA
LONDON
SOUTH AFRICA
IRELAND
MOROCCO
JAPAN
ITALY
TURKEY
SEOUL
RUSSIA
Visit Finland
Stand F260
Arctic berries
and juices
16.30–17.30
VISIT
SCOTLAND
VISIT
ENGLAND
SINGAPORE
PRAGUE
AUSTRALIA
SLOVENIA
CROATIA
CANARIAS
MADRID
HUNGARY
BODY
&
SOUL
SRI LANKA
SICILY
CANADA
PARIS
MACAU
BALEARICS
FINLAND
SWEDEN
ESTONIA
NORWAY
ICELAND
NYC
MALAYSIA
IMEX
CAFE
LITHUANIA
LAS
VEGAS
PHILIPPINES
CZECH
REPUBLIC
SLOVAKIA
LATVIA
FLORIDA
MONACO
FRANCE
PERU
Take up the
Be Well
Challenge on
the IMEX App
GEORGIA
AZERBAIJAN
SPAIN
GREECE
INDIA
SITE
DENMARK
Las Vegas Convention
and Visitors Authority
Stand B225
Fresh fruit and
smoothies
10:00–11:00
CYPRUS
HONG KONG
AUSTRIA
ECUADOR
TW
SWITZERLAND
TEXAS
MUNICH
COLOMBIA
MALTA
THAILAND
WALLONIA
TAIWAN
ARGENTINA
BRUSSELS
GERMAN
CONVENTION
BUREAU
PORTUGAL
NETHERLANDS
INDONESIA
DOMINICAN
REPUBLIC
FLANDERS
BRAZIL
STUTTGART
SERBIA
CAFE
FRANKFURT
PANAMA
MEXICO
CIM
Air Partner
Stand G220
Smoothies between
11:00–12:00
MEETROPOLIS
Café
Key
Cafés
Serving healthy
options
Exhibitor
Wellbeing
IMEX
Wellbeing
Switzerland Convention
and Incentive Bureau
Stand E140
Swiss Bircher Muesli
and apples, all day
Steigenberger
Hotel Group
Stand E160
Muesli, smoothies
and yoghurt
between 10:00–11:00
Stugart
Convention Bureau
Stand F020
Fresh juice, fair traded
coffee and foot
balm, all day
Norway
Convention Bureau
Stand F220
Organic smoothies
with blueberries
and buermilk
More wellbeing outside the main hall
#IMEXrun
Wednesday 20th
April 07:00
Be Well Lounge
Level 9.T, Hall 9
Pop up massage area
Supported by Munich Convention
Bureau and Weichlein Tours +
Incentives. Programme brought to
you by Inner Sense.
Hya Regency
Recharge Zone
Thailand Café
Pasta Pot
Sushi Station
Half page
advert
€1,500
6 IMEX 2016 Show Preview
IMEX 2016 Show Preview 7
Advertising Rates
Headline Sponsorship (strip advert, full page advert and editorial)
€9,995
Inside front cover
€4,995
Double page spread
€3,995
Full page
€2,500
Half page
€1,500
Quarter page
4 IMEX 2017 Advertising Rates
€895
IMEX
Frankfurt
16–18
May 2017
Example of Headline
Sponsorship
Only €9,995
Hot from the stands
latest news from exhibitors
Event and seminar highlights
preview of the packed programme
What to do
before you go and when you get there
Please contact Tom Jones at
[email protected]
or telephone +44 (0) 20 3409 0622.
SHOW PREVIEW
2017
We’ve all grown stronger
through collaboration
For all enquiries
16–18 May 2017
With new exhibitors, new concepts, new educational tracks and extensive networking
opportunities, IMEX 2017 is seing out to expand the horizons of the meetings industry.
Among the 3,500 exhibitors from 150 countries are a host of new industry suppliers, destinations
and venues. And to give you more time to explore, the show opens at 9.45am each day.
Two big themes define the 2016 education programme: ‘Business is personal’ focuses on personal
development and wellbeing, and we consider how the sharing economy is reshaping the way we
meet, travel and do business.
imex-frankfurt.com
#IMEX17
The Inspiration Hub, home to 180-plus education sessions, hosts experts exploring personal
branding, business skills, creative learning, marketing and social media, research and trends and
technology. Trends and future-led TED-type talks are taking place sponsored by Sweden.
Strip advert on front cover
On Monday 18 April, the prestigious PCMA Business School comes to Europe for the first time,
hosted by Congress Frankfurt. Dr Kaihan Krippendorff, renowned business strategist and bestselling author, leads with ‘The Ouhinker Playbook – Devising Disruptive Strategies’.
Association Day helps you focus on how relevant your association is to its members with a keynote
from Charles Leadbeater, an innovation and creativity specialist. Exclusively Corporate @IMEX puts
the spotlight on meeting and event planning as a career taking delegates through a ‘mock trial’.
Altogether, for everyone in the industry, time at IMEX 2016 will be engaging, enlightening and lifeenhancing.
JERUSALEM your next conference destination!
Full page advert
Online video
jerusalemcvb.com
Sponsor’s Editorial
San Francisco celebrates art,
architecture and food
2016 is shaping up to be a historic one
for San Francisco. One of the city’s
most beloved art installations will
become a permanent fixture – the
Bay Lights, Leo Villareal’s
monumental light sculpture made up
of 25,000 LED lights, will now add
shine and sparkle to the western
span of the San Francisco Oakland
Bay Bridge from dusk to dawn, yearround.
One of the most acclaimed museums
in the U.S. reopens this year. The
expanded 235,000 sq. . SFMOMA
(San Francisco Museum of Modern
Art) includes seven levels of diverse
art experiences, indoor and outdoor
galleries, and nearly 15,000 sq. . of
free, art-filled public space. Across
the city, wearable works of art will be
on display at the de Young Museum
for the Oscar de la Renta
Jerusalem - more than
you thought
Retrospective, curated by noted
Vogue editor Andre Leon Talley.
San Francisco’s annual celebration of
everything edible, Eat Drink SF,
returns to the Fort Mason Center for
Arts & Culture in August. Expect a
who’s who of Bay Area chefs showing
off their greatest achievements and
offering more than enough samples
to share.
JERUSALEM
Also this summer San Francisco
International Airport opens the new
torch-shaped Control Tower
featuring a ribbon of glass reflecting
sunlight during the day and
illuminated by interior lighting at
night. Visitors can stand at the base
of the Tower and look up through the
glass roof to enjoy the LED light
waterfall.
your next conference destination!
sanfrancisco.travel
Australia’s business events industry
has a reputation for delivering
successful events that consistently
exceed expectations. To ensure that
Australia’s cities and venues remain
competitive on the international stage,
massive investment has been dedicated
from state governments into capital
cities across the country. Thousands of
new hotel rooms are being built and
additional flight routes will be opened
thanks to renewed airline partnerships.
Key infrastructure developments
underway include the AU$1 billion
development of ICC Sydney scheduled
to open this December. The convention
centre will be capable of holding four
fully separate concurrent events of
more than 12,000 delegates and will
have a total exhibition capacity of
40,000 sq. m. The surrounding Darling
Harbour will feature a new 600-room
hotel by 2017 and new retail and
entertainment spaces.
In Melbourne the AU$210 million start
of stage two of the Melbourne
Convention and Exhibition Centre will
significantly increase the footprint by
20,000 sq. m. In Brisbane proposals
have been put forward for the
development of the Queen’s Wharf
Brisbane, an iconic world-class resort
and entertainment precinct that will
feature five hotels, including RitzCarlton, which will bring over 1,110 new
premium hotel rooms to the city
centre. A pedestrian bridge will provide
access to South Bank, making the
development within walking distance
of the Brisbane Convention &
Exhibition Centre.
‫ירושלים‬
‫יםם‬
‫שללי‬
‫ יררווש‬- ‫אוו‬
‫וידאו‬
‫רט ויידדא‬
‫סרטט‬
‫ססרר‬
jeruslamecvb.com
((‫ר‬
‫תר‬
‫טןן יוות‬
‫בקט‬
‫)אוליי בק‬
‫אוולל‬
‫מחליטניםם ))א‬
‫יטנני‬
‫נסס מחחלליט‬
‫של כנ‬
‫הבאנרר ש‬
‫ההבבאנ‬
‫אנ‬
(‫יותר‬
‫בקטן‬
‫כנס‬
JERUSALEM’S
FIRST FAM TRIP
The Jerusalem CVB
invites you to submit an
application to join leading
professionals from the
international conference
industry for a one of a life
time experience!
Another world-class year for London
2015 was a great year for London. Hailed the world’s
number one tourist destination by Mastercard’s Global
Destinations Cities Index, London welcomed major
conferences and events including London Technology
Week, Advertising Week Europe (both returning this
year) and the European Society of Cardiology’s most
successful congress to date.
Between 2009 and 2014, London saw an increase of
more than 28% in business visits, with 3.3 million in
2014, proving the city more aractive than ever for
event professionals. 2016 is set to be another
momentous year. Landmark openings to add to the
existing 1,535 hotels in London include two Park Plaza
hotels in Park Royal and Waterloo, the Four Seasons
Hotel at Ten Trinity Square and the Nobu Hotel
Shoreditch London. The city will welcome
groundbreaking events, such as the AI Summit and
New Scientist Live, along with major congresses,
including the European Respiratory Society and the
European League Against Rheumatism.
Celebrations and events are planned to mark the 40th
anniversary of punk, the 400th anniversary of
Shakespeare’s death and the Queen’s 90th birthday.
Harry Poer will return to London for new adventures
on the stage and the first-ever International Rolling
Stones’ exhibition will open. The stage is set for
another world-class year.
Register Here
Jerusalem’s accommodation
industry rivals the best in the
world with everything from luxury
brands to intimate boutiques
Your next international event must
take place at the ICC JERUSALEM
conventionbureau.london
jerusalemcvb.com
10 IMEX 2016 Show Preview
IMEX 2016 Show Preview 11
IMEX 2017 Advertising Rates 5
IMEX Daily
Advertising space and sponsorship is now available
for purchase in the IMEX Daily!
The IMEX Daily will be given to all visitors, hosted
buyers and exhibitors at IMEX 2017 on all 3 show days
throughout the venue (12,000 print run).
Within the IMEX Daily you will find live international
industry and exhibitor news from the show, together
with what’s on each day, features and interviews from
the industry’s leading companies and a host of other
information to facilitate trade between visitors and
exhibitors.
The IMEX Daily is an invaluable tool for connecting
visitors and hosted buyers with your products and
services. Potential customers will read it on arrival, see
your advertisement and go straight to your stand.
Daily 1
Event organisers encouraged
to let their creative side show
M
London & Partners Love the Event, Love the Experience
campaign aims to encourage planners to embrace the emotional, creative aspects of event planning. Leonard Sommer,
world known creative expert, will be on the London & Partners
stand at 15.00 this afternoon for networking, drinks and discussion on creative thinking.
EETING and events technology company,
Lanyon, is unveiling its new one-stop solution at this year’s IMEX.
Following a number of key acquisitions over
the past 18 months, the provider of cloudbased software for corporate meetings, events
and travel claims its system is a smarter way
to drive business performance.
Lanyon brings together some of the industry’s best-in-class meetings, event and travel
software to create an offering that provides
customers with all of their solutions from one
partner. The software is used for managing
corporate meetings, events and travel programmes, while helping hotels better connect
with corporate clients.
The hotel management software enables
hotels to generate more profitable transient
and group business, by processing higher volumes of electronic RFPs and by marketing intelligently to corporate buyers.
Lanyon has united with Active BSG,
Passkey and GenieConnect, for its latest version. This new Lanyon offers customers a solution that helps its customers manage all
aspects of the event, from registration, attendee management, mobile, iBeacon, and
post-event marketing and follow up in one
place. Lanyon is a trusted partner that runs
meetings and events for more than 80% of
the Fortune 100.
An independent study by researchers Hobson & Company found the average company
saw a three-year ROI of 448% by using
Lanyon’s solutions.
Stand F400 conventionbureau.london
Stand D680 lanyon.com
L
ESS than 40% of event planners are creative thinkers despite 71% believing they have a creative approach to their
work, according to new research by London & Partners in partnership with supplier directory MICEBOOK.com.
The research, which was developed to mark the launch of
the London Convention Bureau’s Love the Event, Love the Experience campaign, also reveals that while 53% of event professionals feel under pressure to deliver innovative events, less
than a third of respondents say that risk-taking is encouraged
by their organisation. Only one third said that they were allowed free time to think, and only 32 per cent agreed that creative excellence is rewarded by their organisations.
More than 400 event planners were invited to find out
whether planning of events is dominated by rational leftbrained or emotional right-brained thinkers. With under 40%
of respondents shown to be right-brain thinkers, the study
highlights that global event planners must push themselves
to embed creativity within their workplaces in order to deliver
bold, dynamic events.
Tracy Halliwell, director of business tourism and major
events at London & Partners, said: “Creativity and innovation
are growing ever more important as clients demand event activations that set them apart from their competitors and deliver
enduring memories for consumers. The experience itself is
now what drives the event, but it’s only by combining pioneering ideas with concrete solutions that we can truly surprise
and delight.”
Respondents were tested using a 30-Second Brain Test devised by agency Sommer+Sommer. Its chief creative officer,
Leonard Sommer, said: “An event without an extraordinary experience certainly has less impact as memory systems in the
brain are not fully activated. To ensure an event leaves a lasting
brand impression, event planners need to incorporate unique
emotional experiences, both to make them memorable and to
help overarching messages resonate”.
Two-thirds of those surveyed blamed lack of time for ham-
Lanyon reveals
smart cloudbased events
management
pering creativity, with another 53 per cent blaming budget limitations. However, three-quarters of those surveyed believe
that their team members are free to deliver creative ideas.
Chetan Shah, founder and CEO of MICEBOOK.com, said:
“Whilst time-constraints and restricted budgets can sometimes
hinder creativity, a balance is always needed between the creative and the logical. Great teams bring together a mix of personalities, approaches to work and creative or logical attributes.”
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Best-in-class pricing. Teambuilding with a
difference. Exceptional facilities.
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38
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Headline Sponsorship (strip advert, full page advert and editorial)
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The worldwide exhibition for incentive travel, meetings and events
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Tuesday 19th April
More business and
learning at IMEX 2016
W
ELCOME to IMEX in Frankfurt 2016 and
a week destined to be packed with opportunities to do business, to discover new
destinations, venues, hotels and technologies,
to learn about new trends and make connections with industry colleagues from across the
globe.
The thousands of exhibitors, buyers, press
and other industry professionals who have
gathered at IMEX this week are testament to
the strength, resilience and vibrancy of our
important sector.
With 3,500 exhibiting companies representing 150 countries, more than 400 exhibitor networking events and with over 180
education sessions, many will be spoilt for
choice.
Exhibitor choice
There are 40 new stands at the show this
year covering all corners of the globe including Aruba, Catalunya, Guatemala, Kenya,
Montenegro, Romania and Sardinia. Technology continues to be a strong growth area for
the industry and IMEX 2016 sees new participation from Catchbox, Convertio, Digivents
and Fielddrive. For those interested in the latest technological innovations – don’t miss the
#IMEXpitch this afternoon at the Inspiration
Hub at 16:00.
Regular visitors will notice increases from a
number of established exhibitors including
Brand USA, Denmark, Hong Kong, Japan, the
Netherlands, New Zealand, Portugal, Qatar and
Serbia. Hotels are again well represented at
IMEX 2016 with a return to the show from Wyndham Hotels and increases from Hilton, Preferred, Titanic and Trump Hotels. Those seeking
Also in this
issue...
My IMEX
Explainer – sharing economy
Editor’s choice
Building mental agility
The Big Question –
associations
Take 5 – golf
Europe’s top meetings hotels
Incentive activities
Martin Sirk on meetings
Events technology
Ski resorts
60 second guide
3
3
4
8
12
17
24
28
34
40
42
50
Strip advert on front cover
development, CSR activities and wellbeing, all
designed to offer new ideas on how to change
old habits of mind, body and spirit.
There are also numerous ways to join the
Business is Personal theme off the show floor,
via meditation and yoga sessions in the new
Be Well Lounge (brought to you by Inner
Sense and supported by Weichlein Tours +
Incentives and Munich Convention Bureau),
or by joining the IMEXrun (7:00, Wednesday),
inspired by Rio de Janeiro.
The Play Room brings its interactive ‘quirkshops’ to IMEX in Frankfurt for the first time.
Brought to you by Play with A Purpose, this
new feature at the Inspiration Hub provides a
creative, interactive, hands on ‘play space’
designed to provide a fresh look at meeting
planning.
Cruise Lines will be pleased to see an increased
participation with new stands from Buy the Sea,
3D Cruise Partners and Variety Cruises.
Powerful voices
At this morning’s opening ceremony, David
Dubois, president & CEO of IAEE and immediate past chair of the Convention Industry
Council, will deliver the keynote address.
David has been a strong proponent of efforts
to expand the global reach of the meetings,
exhibitions and events industry, emphasising
its worldwide impact on the economy and
overall marketplace.
In the audience will be about 40 government representatives from around the world
including ministers, senior regional politicians
and policy makers. They are visiting the exhibition today before taking part, with 80
industry leaders, in the 14th annual IMEX
Politicians Forum. The main theme is building
and sustaining a successful meetings industry with keynote speaker the Hon Minister
Stuart Ayres, Minister for Trade, Tourism and
Major Events for New South Wales detailing
‘How Meetings and Events Can Fulfil Political
Ambition’.
Education take aways
With more than 180 education sessions at
IMEX this year, there are seminars and workshops to match every need. The Inspiration
Hub, home to all the show floor education, will
host experts exploring ten different tracks.
CMP/CEU and ISES points can also be accrued at many sessions. New for this year is
a series of short and snappy TED-style talks
focused on ‘Trends and Future-Think’ brought
to you by the Swedish Network of Convention
Bureaus.
The sharing economy is a hot topic at the
show this year. To help all sectors of the global
meetings and events industry better understand the implications of this new business
model, it will be explored through several
seminars including a panel session (9:00,
Wednesday) of sharing economy pioneers
discussing ‘How can we work with the new
sharing economy?’
The education programme also aims to
meet buyers’ individual needs. ‘Business is
Personal’ is a new theme covering a series of
activities that will help buyers and exhibitors
to grow and develop both professionally and
personally with sessions on leadership skills,
developing confidence and fostering strong
connections. These will focus on personal
Dedicated features
Yesterday PCMA brought its prestigious Business School to Europe for the first time alongside IMEX in Frankfurt, hosted by Congress
Center Messe Frankfurt. At Exclusively Corporate @IMEX, 80 corporate meeting and
event planners heard leading business strategist, Dr Kaihan Krippendorff, explain how to
develop ‘mental agility’ (see page 8). Similarly,
300 association professionals from 40 countries attended Association Day yesterday,
where they learned how to keep their association relevant, as well as networking with
peers and industry suppliers at Association
Evening.
There are thousands of opportunities for
everyone, to do business, learn or meet; now
it’s time to seize them. It’s going to be a
superb week.
For all enquiries
Please contact Tom Jones at
[email protected]
or telephone +44 (0) 20 3409 0622.
Convening Leaders looks
to restructure events
P
CMA’s annual Convening Leaders is
often considered ‘the’ incubator for new
ideas in the meetings industry. PCMA believes that Convening Leaders is the place to
take event risks so participants can witness
firsthand how they turn out. Often, these
risks are successful and are repeated, sometimes they are thrown out and participants
start over. At other times, the successful
pieces of an experiment can be built on for
the next time. In all cases, the thought
process in planning this industry event remains the same – everything is a teaching
moment.
The next Convening Leaders event is to
be held in Austin, Texas, on 8-11 January,
2017, and even more risks will be taken. It’s
clear that as the business of meetings and
events continues to evolve, what was important 15 years ago is not necessarily important at all in today’s environment. Design is
no longer something added to enhance
business events, it is the core of the participant’s experience. PCMA believes future
events will not be programmed as much as
they will be designed and those that seek
professional and organisational success,
need design skills.
How the industry collectively gets there is
no longer driven by the resources it controls,
but how it discovers new possibilities through
the power of collaboration.
Convening Leaders 2017 will gather together new thinkers and designers, from
both in and outside the events industry, to
lead three days of interactive labs that connect strategy, innovation and business networking to power growth. Registration opens
on 12 September.
Stand G380 pcma.org
Download the
IMEX App
D
EVELOPED in partnership with QuickMobile, the IMEX App is designed to
make your IMEX experience as smooth as
possible. Use it to access your schedule,
browse the events programme, navigate
the show floor and stay social.
Visit imex-frankfurt.com/app.
Full page advert
01
IMEXDAILY
DAILY2015
2016
IMEX
1
Sponsor’s editorial, in all 3 days
Daily 1
Industry must demonstrate
resilience in testing times
Recent world events have threatened order and economic stability. The meetings industry must remain resolute, says
Joachim König, JMIC president
R
ECENT terrorist incidents are putting us all
to the test, and the results will be of major
consequence not simply in the immediate future
but for the long-term survival of our industry.
A quick look at the travel-related impacts of
global incidents suggests that business travel,
and particularly travel related to meetings and
conventions, were both the most resilient and
the first to recover from such setbacks. Certainly this was the case in the aftermath of the
global financial crisis, where association meetings in particular were least affected in terms
of both attendance and cancellations. In fact,
a case can be made that it was the continued
support from this sector that kept the industry
alive during what was a very challenging time.
But the recent terrorist incidents represent
an even greater challenge in that they not only
invoke the fear factor but will inevitably result
in even greater security measures and potentially even a weakening of cross-border agreements that have facilitated travel in recent
years. Together, these will reduce travel inclinations at a time when industry recovery was
only just beginning to gain traction.
But as has been pointed out so many times
before, to succumb to the threat simply delivers
the kinds of wins those responsible are hoping
for – the disruption of global exchanges and
economic prosperity that have made the world
a better and more tolerant place. And as the
clear leaders in this respect for so many years,
this is a threat we must do all we can to resist.
So far, anecdotal evidence suggests the pattern has held: even in those areas hardest hit,
there have been relatively few event cancellations even as leisure tourism has suffered significant impacts. Once again, the desire to
meet has outweighed the desire of others to
keep that from happening. Let’s keep it up. We
have a legacy of leadership in driving travel recovery and now more than ever that needs to
be maintained.
Daily 1
Editor’s
Choice
Today...
Start the show as you mean to go on - with a healthy, fresh fruit smoothie boost
from the Las Vegas Convention & Visitors Authority stand B225 between 10:00
and 11:00. Vegas is just one of the exhibitors taking part in ‘Be Well at IMEX’. Pick
up a map from the Inspiration Hub on stand G680, the Be Well Lounge or the
Hosted Buyer Lounge, for a guide to healthy options, relaxation spaces and pampering treats on and off the show floor.
Meeting planners are
the real stars in Berlin.
We know all there is to know about
arranging meetings.
• Joachim König is president of JMIC, the Joint
Meetings Industry Council
themeetingsindustry.org
Helping to share the load
C
ONSULTANTS are used in just about every
industry. Even presidential candidates rely
on the expertise of consultants to help them
navigate the tricky waters of an election cycle.
Candidates, managers, and organisations rely
on consultants because they are experts in
their field.
In today’s meetings industry, planners are
being asked to do more with less, while at the
same time being asked to deliver a unique
meeting experience for their attendees and
satisfy their meeting stakeholders. Convention
and visitors bureau (CVBs) are there to help, so
why not let destination experts take some of
the strain of meetings planning.
Here are seven ways CVBs offer consultative
advice to meeting planners;
1. A fresh perspective: Want to step outside
the ordinary and offer events that are
unique? The CVB consultant can provide a
fresh perspective on how to incorporate the
unique aspects of the location into a programme.
2. Expertise and specialised knowledge: You
don’t need to spend time figuring out a destination’s logistics, hotel package, or transportation options. CVBs have specialised
knowledge in planning an effective programme and staying on budget.
3. Best practices and proven methodology: CVB
consultants work with planners of every size
and type, from a ten-person board meeting to
large citywide events. Let their proven methods and the best and most efficient ways of
achieving your meetings objectives guide you.
4. Strategic partner: One of the most valuable services CVB consultants offer is their
ability to listen, assess, and understand
what meeting planners are trying to accomplish, and then match those goals to
the right solution.
5. Analytical horsepower: The CVB is the key
source in obtaining and sharing vital destination demand factors, historical occu-
pancy data, meeting history, and help to
understand the overall economic value of
their event.
6. Advocate and ally: As your ally and advocate
in the destination, your CVB will promote the
total value of a meeting to the community,
leverage their community relationships, and
help to solve any problems that may occur
before and during a meeting.
7. Cost savings: These services provided by
the CVB are free for planners to use. CVBs
are funded primarily through hotel occupancy taxes and/or assessments from organisations vested in tourism.
To connect with your CVB consultant and to
take advantage of their free consultative advice in over 150 destinations, visit empowerMINT.com, the DMAI-powered personal
meeting planning tool.
empowermint.com
60 second guide: ICC Sydney
What is it?
The International Convention Centre Sydney
is set to be Australia’s first and largest integrated convention, exhibition and entertainment centre when it opens in December of
this year. Built on the former site of the Sydney Convention and Exhibition Centre, the ICC
has been three years in building and represents a €1billion investment. The ICC is one
major part of an urban renewal project centred on Darling Harbour. The development will
be a mix of business, residential and open
space, that will reinvigorate this recreational
centre of Sydney.
What does it offer?
ICC Sydney consists of three conjoined structures: ICC Sydney Theatre, ICC Sydney Exhibition Centre and ICC Sydney Convention
Centre. It will have more than 70 meeting
rooms, three theatres and two formal ballrooms. For meetings organisers, it will be capable of holding three entirely separate,
self-sufficient, concurrent events in convention
spaces for 2,500, 1,000 and 750 people. It
will also include a flexible space of 2,500m²
and the largest ballroom in Sydney for up to
2,000 people. The ICC Exhibition Centre and
Entertainment Centre will include 35,000m²
of exhibition space, which can be divided into
smaller spaces.
04
Anything else?
There’s a 5,000m² event deck, including a
1,000 m² lounge and bar area to soak up all that
lovely Sydney sunshine. The venue is also promoting itself as somewhere that food really matters. Its Feed Your Performance philosophy
acknowledges that the nutritional value of food
is just as important as its provenance. The ICC
aims to deliver ‘smart’ menus comprising fresh,
seasonal and ethically sourced ingredients, expertly combined to drive physical and mental
performance.
Oh, and the 600-bed ICC Sydney Hotel is set
to be the city’s largest 5-star hotel when it opens
next year. The 35 storey structure will be a managed by Accor as a Sofitel hotel.
Who is going to be using it?
The ICC has confirmed 35 exhibitions for 2017
with a further 30 under negotiation. Events have
been secured with all of the major exhibition operators in Australia, including Reed Exhibitions,
Diversified Communications Australia, Expertise
Events, Australasian Gaming Expo and Boating
Industry Association, which runs the iconic and
much loved Sydney International Boat Show.
20 large international conventions have been
secured for ICC Sydney, including the International Chamber of Commerce World Chambers
Federation, 2017; World Chambers Congress,
2017, and Sibos, 2018.
convention.visitBerlin.com
If you missed out on hearing from Kaihan Krippendorff at yesterday’s PCMA
Business School or Exclusively Corporate @IMEX, you have a second chance at
11:30 today on the Inspiration Hub (stand G680). He’ll be urging us to learn from
companies that outperform their competition through disruptive innovation. Read
our interview with him on page 8. We recommend you get there early.
At 15:00 take your place in the Research Pod, Inspiration Hub G680, to decide
whether ‘To be or to not Airbnb’. CAT Publications’ editor Allan Norbury will be
sharing insights from a recent study on using Airbnb for delegate accommodation.
Part of the sharing economy conversation taking place at IMEX this week. If you
don’t know what the sharing economy is, check our Explainer feature on page 3,
and wow all in attendance with your insightful and well prepared questions.
For a break between learning, we’ll be attempting to overcome our fear of
heights and climb Sydney’s iconic Harbour Bridge at the Business Events Sydney
stand B320. An immersive 360-degree experience using Samsung Gear VR
headsets is promised.
At 16:00 our top tip is to watch some of the most innovative event tech companies out there go head to head at the #IMEXpitch back at the Inspiration Hub
before Happy Hour takes over the show floor. Of course if like us you’re taking
part in the Be Well Challenge (details on the IMEX App), you might want to skip
the champagne in favour of a lovely cup of tea at the Ceylon Tea Festival on the
Sri Lanka stand B265.
Revived and refreshed we’re off to CIM Clubbing @IMEX at the Gibson Club for
a twirl or two on the dance floor. Then it’s an early night ready for…
Visit us at
IMEX, Germany
Booth
Do you need to arrange a meeting, convention or any
other type of event at short notice? If so, the Berlin
Convention Office is on hand 24/7 to give you all the
support you need. We work closely with local partners
across the city and can quickly provide you with
relevant advice, help and information. With the Berlin
Convention Office, you can rest assured that your
event is in good hands.
Tomorrow...
Trainers on, IMEXrun t-shirt on (don’t forget to pick yours up today from Brazil
stand C100), we’ll be ready for starters orders at 7:00 at the Main Nizza restaurant on the river. 5k later it’s back at the Main Nizza for a Brazilian breakfast. We’ll
see you on the podium (move over Mr Holland this is the Daily’s year!)
convention.visitBerlin.com
Our Partners at IMEX 2016:
AMANO Group
AMERON Hotel ABION Spreebogen Berlin
ANDEL’S BY VIENNA HOUSE BERLIN
CAMONSITE Conference and More GmbH
Conference & Touring
Estrel Berlin / Estrel Congress & Messe
Center
fox and rabbit
Hotel Berlin, Berlin
Stand B320 iccsydney.com
IMEX
IMEXDAILY
DAILY 2016
2014
IMEX
DAILY
2016
IMEX
DAILY
2014
Hotel Palace Berlin
InterContinental Hotel Berlin
Kempinski Hotel Bristol Berlin
K.I.T. Group GmbH Association & Conference
Management
Kongresshotel Potsdam am Templiner See
Messe Berlin GmbH
Palazzo Italia – Römischer Hof
Pullman Berlin Schweizerhof
Quality Travel GmbH
Scandic Berlin Potsdamer Platz
Sofitel Berlin Kurfürstendamm
Spreespeicher Event GmbH
Tempodrom Betriebsgesellschaft mbH & Co. KG
The Ritz-Carlton, Berlin and Berlin Marriott
Hotel
Titanic Hotels Berlin
Vialis GmbH & Co. Travel Services KG
05
IMEX 2017 Advertising Rates 7
IMEX Daily
Facts & Figures
Hosted Buyer 87.2% rated the paper excellent-good in terms of relevance of content to their business
93.8% rated the paper excellent-good in terms of quality of content and information
84.3% rated the paper excellent-good in terms of design and format
“Love this during the show each day.”
Hosted Buyer Debra Signer, DRS Consulting/SBMRI
Exhibitor “Taking advantage of marketing tools/opportunities such as the Daily Paper is a
must for exhibitors because getting extra exposure is what will help you stand
out and help your business during the show and in the future.”,
Dima Azarov, Sapporo Convention Bureau
Visitor
72.4% picked up a Daily Paper during IMEX
66.7% took it away to read on their return to the office
75% have gone to see an exhibitor after seeing an ad
85% rated the paper excellent-good in terms of relevance of content to their business
85% rated the paper excellent-good in terms of quality of content and information
For all enquiries
Please contact Tom Jones at
[email protected]
or telephone +44 (0) 20 3409 0622.
8 IMEX 2017 Advertising Rates