NordicConsortiumforChinaStudies TheEvolutionofChineseCinemaand theChineseFilmIndustry Intensivecourse,ZhejiangUniversity Generaloutline TheChinesefilmmarketisbynowthesecondlargestfilmmarketafterHollywoodandits figuresarerapidlygrowing.However,fromthe1950suntilthemid-1990stheChinesefilm industrywasastateindustrythatwasnotgeneratingmuchprofit.Whichwerethemain phasesoftransitionfromastateindustrytooneofthemajorplayersintheglobalbusiness? Moreover,Chinesefilms–fromtheearlyscreeningsattheShanghaiteahousestorecent globallysuccessfultitles–haveraisedquestionsofnationalandculturalidentity.Howhave filmsarticulatedthenarrativeofChinaacrossthe20thand21stcenturies?HowhaveChinese filmscirculatednationallyandabroad? 1 NordicConsortiumforChinaStudies Throughthelensofasetoffilms,thecoursewillexamineChinesefilmandthefilmindustry atdifferentmomentsinthedevelopmentofChinesecinema(s).Withoutfollowingastrict historiography/chronologicalperspective,thedifferenttopicswillbeapproachedfroma multidisciplinaryperspectivesoastoincludediscussionoftransnationalChinesecinema, earlycosmopolitanismandcontemporaryglobalfilmcirculation. Thecourseisplannedasaone-weekintensivecourseforScandinavianMAstudentsinChina Studies,andcountsasatotalof5ECTS(135hours).ItwilltakeplaceataChineseuniversity campusandwillbeco-taughtbyoneteacherfromtheChineseuniversityandoneteacher fromaScandinavianuniversity.ThelanguagesofinstructionwillbeChineseandEnglish. Prerequisites Itisassumedthatstudents: • ReadandspeakModernStandardChinese(Putonghua)atalevelcorrespondingtothe requirementsforaBAdegreeinChinaStudiesataScandinavianuniversity • HavecomprehensiveknowledgeofChinesecultureandsociety • Haveabasicinterestandknowledgeofculturalstudyresearchmethods Aimsofthecourse Themainaimsofthecourseare: • thatstudentsachieveabasicunderstandingoftheevolutionofChinesecinemaand theChinesefilmindustry • thatstudentscanproblematisevisualnarratives/filmmodes/historicalphasesin Chinesefilmhistoryinconnectiontosocial/political/economicdynamics • thatstudentscandiscussmedia/filmswithappropriateterminology • thatstudentsgetabasicgraspofmajorfilmstudiesframeworks(i.e.film industryframework,aestheticframework,socio-culturalframework) • thatstudentscanrelatefilmsandvisualculturetodifferentaspectsofChineseculture andsociety 2 NordicConsortiumforChinaStudies Courseoutline Time Theme/Title Material DayOne Morning session Afternoon session WelcomeandPresentation Focusonthe Chinesefilm IntroductiontoChinesecinema(1):fromtheperspectiveofthefilm industryandglobal industry entertainment A) WhydoesChinesecinemamatter(domesticallyandglobally)? business B) Which are the key moments in the evolution of the (Singh2011,De contemporaryChinesefilmindustry? Valck2007,Chua Discussionofthemainstakeholdersinthefilmbusiness,examplesof 2012). domesticblockbusters,co-productionstrategiesandtransnational films.Connectedtopics:internationalfilmfestivals,Chineseand Excerptsfrom globalstardom. variousfilms. Lunchbreak IntroductiontoChinesecinema(2):fromtheperspectiveofthefilm historiography A) SomepossibleperiodisationinChinesefilmhistoryandissues relatedtothisperspectiveofanalysis. Groupwork/Reviewofthetopics HowChinesemedia(blogs,informationportals,traditionalmedia) promoteChinesefilms.Differentapproachestomarketingofthe entertainmentbusinesswillbediscussed.Whicharethemost effectivemarketingtoolsinChinaandwithonlinefilmservices? Summaryoftheactivityoftheday:approachingcinemafromthe perspectiveofthefilmindustry. FocusonChinese filmhistoryand various methodological approaches (Zhang). DayTwo Morning session Searchforearly filmsonlineand Chinese-related academicarticles. FuYongchun, PoshekFu,2003. 陆弘石,2005. Students’discussionandpresentationoftheresultsofTuesday’s onlinesearch. ComparativeanalysisofthefilmindustryinChinaandabroad. EarlyShanghaicosmopolitanismandthefilmscene Chineseearlycinemaanditsinternationalconnections,early stardomandculturaldebates. Lunchbreak 3 NordicConsortiumforChinaStudies Afternoon session Screening ScreeningofanearlyChinesefilm(titletobeconfirmed) Workgroup:Discussionandelementsoffilmanalysis Inaworkshopform,studentswillbeguidedinhowtodiscussafilm intermsofitscinematicelementsandinrelationtothesocial context. Summaryoftheactivityoftheday:approachingcinemafromthe perspectiveoffilmstudies. DayThree Morning session Afternoon session DiscussionoftheanalysisofoneearlyChinesefilm(students’choice) -analysis -approach -references(howtousevisualandtextualreferences) Chinesecinemabetweenartandmarket(1) LinesofdevelopmentoftheChinesefilmsceneafterthe1990s: analysisofdifferentexamplesoffilm“auteurs”,commercial directors,filmgenresandChineseblock-busters. Bringtoclassadraft(2-3pages)ofafilmanalysisof anearlyChinesefilmandrelatedreferences(Chinese articles,onlinematerials,visualreferences,etc). Lunchbreak Workshop:developthetopicsandmethodologyoftermpapers Ingroups,studentswillselecttwoChinesefilmsthattheythink exemplifycontrastingapproachestocinema(i.e.moreoriented towardsfilmartormoreorientedtothemarket),anddeveloptheir ownanalysisanddiscussionoftheselectedworksintermsofthe filmindustryperspectiveand/orfilmstudiesperspectives. 4 ZhouXuelin,2007. ElenaPollacchi, 2008. NordicConsortiumforChinaStudies DayFour Morning session Afternoon session Chinesecinemabetweenartandmarket(1):expansionoffilm activities-Strategiesofglobalvisibility:thecaseoftheBeijing InternationalFilmFestival HowChinahasimportedthemodeloftheglobalfilmevent. Chinesecinemabetweenartandmarket(2):expansionoffilm activities ThecaseofChineseauthors(JiaZhangke,DiaoYinan,etc). Studentswillfurtherdeveloptheirtermpapers:- -Questions -Problems Lunchbreak Filmactivityand/orguestvisit(tbc)–thisactivitymightchange time/dateaccordingtotheavailabilityofguestsduringtheweek. Pickowicz& Zhang,2006. DayFive Morning session Discussion:ThechallengesoftheChinesefilmindustryandits expansion Onthebasisofthevariousapproachesadoptedduringthecourse, thisfinallecturewilllookatthemostrecentdebates/studiesin relationtotheChinesefilmindustry.Whicharethechallenges thatthesectorisfacinginviewofthechangesrelatedtotheWTO agreement?HowistheChinesefilm(andentertainment)sector expandingthroughothervisualsupports(mobilephones,tablets, etc.)?Whatistheimpactontraditionalfilmproductionandhow willitaffecttheChineseaudiencevis-à-vistheinternational audience? -Examinationrequirements Lunchbreak Afternoon Studentpresentationsofthedraftsinviewofthetermpapers. session Thecoursewillbeconcludedwithabriefoverviewoftheinterrelatedfieldswhichhavenotbeendiscussedindetailsuchas animation,documentaryfilms,TVseries,etc. Wrapupandevaluationofthecourse. 5 Allarticlesandfilms onthereadinglist shouldbe completed. NordicConsortiumforChinaStudies Learningactivities Thecoursecombineslectures,screeningsandgroupdiscussionsheldinEnglishandChinese withafieldtrip.Studentswillbegivenassignmentstopreparebeforeeachrespectiveclass session.Basedonthecourseandthefieldtrip,thestudentsarerequiredtopresentideasfor afinalpaperonthelastdayofthecourseandtohandinafinalessayatalaterdateviaemail. AttendanceiscompulsoryaccordingtotheregulationsoftheChineseuniversityandstudents areexpectedtocometoclasseswellprepared.Studentswillreceivethelistofreadingsabout onemonthbeforethecoursestartsandareexpectedtohavereadatleastthemandatory textsbeforethebeginningofthecourse. Courserequirements/examination The students’ performance during the course, including active class attendance, written assignments,andthefinalpaper,counttowardsthefinalgradeforthecourse.Exampapers mustbe8-10pagesincludingreferencesandnotes(2300characterswithspacesperpage). Thepaperhastoinclude:a)anintroductionpresentingthetopicandtheoreticalapproaches; b)abriefsectionpresentingtheselectionoffilmsorwrittentextsrelevantforthetopic;c)2-3 sectionspresentinganddiscussingthedataandthetopic;d)asectiontitled“conclusion”with the1-3mainresults(conclusions)ofthepaper;e)a“listofreferences”thatincludeatleast5 academicsourcesthatareusedinthepaper.Onlypapersincludingallofthesepointswillbe abletopass,andpaperswillbegradedpassed/notpassed. CourseMaterial Bordwell,DavidandThompson,Kristin,FilmArt:Anintroduction(9thed)(McGrawHill Education,2010) Cook,Pam(ed.)TheCinemaBook(3rded.)(BFI,2007) Dix,Andrew,BeginningFilmStudies(ManchesterUniversityPress,2008). FuYongchun,“From‘parrot’to‘butterfly’:China'shybridizationofHollywoodindistribution systemsinthe1920sand1930s”,JournalofChineseCinemas,8:1,1-16. Gibbs,John,Mise-en-scène:FilmStyleandInterpretation(WallflowerPress,2002) Hill,JohnandChurchGibson,Pamela,(eds.)OxfordGuidetoFilmStudies(Oxford UniversityPress,1998) 6 NordicConsortiumforChinaStudies 陆弘石,中国电影史㸦1905-1049㸧,中国早期电影的叙述与记忆,文艺术出版社, 2005 年,附录部分的影人访谈. Monaco,James,HowtoReadaFilm(OxfordUniversityPress,2009) Nelmes,Jill,(ed.)AnIntroductiontoFilmStudies(Routledge,2007) Perkins,V.F.,FilmasFilm:UnderstandingandJudgingMovies(DaCapoPress, 1993) Pickowicz,PaulandYinjingZhang,FromUndergroundtoIndependent,Oxford:Rowman& Littlefield,2006,pp.1-41. Pollacchi,Elena,‘TheSoundoftheCity:ChineseFilmsofthe1990sandUrbanNoise’,inE. WilsonandA.Webber(eds),CitiesinTransition.TheMovingImageandtheModern Metropolis,London:WallflowerPress,2008,pp.193-204. PoshekFu,BetweenShanghaiandHongKong,Stanford:StanfordUniversityPress, 2003,pp.1-50.[Chinesetext],京大学出版社,双城故事傅葆石,25-96 页。Linkto downloadtheChinesetext:http://pan.baidu.com/s/1dDdPNO1 Stam,Robert,FilmTheory:AnIntroduction(Blackwell,2000) White,PatriciaandCorrigan,Timothy,TheFilmExperience(2Nded)(Palgrave Macmillan,2009) ZhangYinjing,XiaoZhiwei(eds.),EncyclopediaofChineseFilm,LondonandNew York,Routledge,1998.[Historicalintroduction,pp.3-30 ZhouXuelin,YoungRebelsinContemporaryChineseCinema,HongKong:HongKong UniversityPress,2007,ch.4pp.105-134. Selectedessaysfromthevolume:SongHweeLim,JulianWard(acuradi),TheChineseCinema Book,London:BFI2011; PART1THEORIES Introduction(pp.1-5); C.Berry,“TransnationalChineseCinemaStudies”(pp.9-16); Y.Zhang,“NationalCinemaasTranslocalPractice:ReflectionsonChineseFilm Historiography”(pp.17-25); PART2TOPICS W.Larson,“TheFifthGeneration”(pp.113-121); JasonMcGrath,“UndergroundandIndependentFilmsfromthePRC”(pp.167-175); YomiBraester,“ContemporaryMainstreamPRCCinema”(pp.176-184); 7 NordicConsortiumforChinaStudies Selectedessaysfromthevolume:ZhangZhen(ed.)TheUrbanGeneration.ChineseCinemaat theTurnoftheTwenty-firstCentury,DurhamandLondon:DukeUniversityPress,2007: ZhangZhen,“BearingWitness.ChineseUrbanCinemaintheEraof‘Transformation’ (Zhuanxing)”(pp.1-45); JasonMcGrath,“TheIndependentCinemaofJiaZhangke:FromPostsocialistRealismtoa TransnationalAesthetic”(pp.81-114). 8
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