Anniversary Picnic
Celebrating North Cascades Institute’s 30th year and the
National Park Service’s 100th year: ncascades.org/picnic
Sponsorship Levels and Benefits
Lodging: North Cascades Institute will host sponsor
guests at the Environmental Learning Center in
advance of the event
$2,500
$1,000
$500
$250
Grand Fir
Western
Larch
Red
Cedar
Sitka
Alder
2 GUESTS
Event Exhibit: Opportunity for onsite booth at the
event (audience of 300-400 people)
•
Podium Acknowledgement: Sponsor verbally
recognized by the Executive Director during speaking
portion of event
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Public Relations: Sponsor featured in event public
relations announcements to the press and media
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Electronic Publicity: Sponsor featured in email
marketing and social media promotion that reaches
15,000 Institute followers per month
Linked
logo
Linked
logo
Listed
name
Website Publicity: Sponsor featured on North
Cascades Institute’s website (75,000 unique visitors
annually)
Linked
logo
Linked
logo
Linked
logo
Listed
name
Logo
(including
T-shirt)
Logo
(including
T-shirt)
Listed
name
Listed
name
Event and Program Signage: Sponsor featured in
day-of-event print materials and signage
•
•
•
•
Tax Deduction: Sponsorship is tax deductible to the
full extent of the law; please consult with your tax
advisor
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•
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Print Publicity: Sponsor featured in event
advertisements and promotional print materials
Preferred deadline: May 6
Event Details
When: Sunday, July 17, 2016 10 am - 3 pm
What: Gather your friends and family for a birthday party
in the mountains! You're invited to help us celebrate the
Institute's 30 years of conserving and restoring Northwest
environments through education and the National Park
Service's Centennial. Join us for a BBQ picnic lunch,
naturalist-led activities on Diablo Lake and local trails,
Learning Center tours, short Skagit Tour boat trips, music,
speakers and more. www.ncascades.org/picnic
Where: 1940 Diablo Dam Road Rockport, WA 98283
The North Cascades Environmental Learning Center, field campus of the North Cascades Institute,
named a “top ten great getaways: northwest lodges” by ParentMap magazine. This hub of
discovery for people of all ages is operated in partnership with the National Park Service and the
City of Seattle. The award-winning, green-built campus hugs the shore of Diablo Lake in North
Cascades National Park, one of the wildest, heaviest glaciated, and most biologically diverse areas
in North America.
Who: Open to the public
You are invited to join Institute employees and families from partner agencies and schools; major
philanthropists and the North Cascades Institute Board of Directors; Learning Center founding
partners; renowned artists, naturalists and authors with deep connections to the North Cascades;
outdoor enthusiasts; and local community leaders.
Marketing and Outreach
Event Attendance: 300-400 day of the event
Electronic Outreach:
Website: 12,000+ unique visitors from April - July, 69,000 page views
E-News: 5 email blasts to 14,000 subscribers each with 25% open rate
Social Media: 12 posts scheduled to reach 4,500 followers across multiple channels
Print Collateral:
Event postcard: Mailed to 8,500 households and placed in key Whatcom and Skagit County
businesses
Posters: 100 color posters distributed in Skagit and Whatcom Counties
Print
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Ads*:
Adventures NW Summer Activity Guide (Distribution 40,000), 3-mo issue and web link
Bellingham Recreational Guide
Cascadia Weekly
Skagit Valley Summer Recreational Guide in the Skagit Valley Herald
*Sample of likely ads based on 2015 event
810 State Route 20, Sedro-Woolley, WA 98284 • [email protected] • (360) 854-2590