M a k i n g
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I m p a c t
September 2016 - Volume 3, Issue 12
Drive Safely Work Week is October 3 - 7
This year marks the 20th year of the Drive Safely
Work Week (DSWW) campaign sponsored
annually by the Network of
Employers for Traffic Safety
(NETS).
Research tells us that an
important first step toward
changing a risky behavior
is to begin to think actively
about the need to change the
behavior. That’s what the 2016
DSWW campaign is about—
raising self-awareness and
motivating positive change.
The campaign includes self-assessment tools—
one to consider overall driving behavior and
another to assess the tendency for excessive
daytime sleepiness. The materials will emphasize
the importance of healthy sleep habits, as
research demonstrates a growing risk associated
with fatigued and drowsy driving.
Also covered is distracted driving
and speeding—both significant
contributors to crashes attributed to
driver behavior. Finally, the campaign
highlights the importance of always
wearing a seat belt—a crucial defense
in protecting drivers and passengers
from the risky behavior of other
drivers.
Visit the Drive Safely Work Week
campaign website to download the
2016 DSWW toolkit. Please use the
materials and share the NETS link
with others who may benefit. Together, we can
all help make our roads safer for employees, their
families and the communities where we live and
work.
How Will Portland’s Vision Zero
Program Affect Your City’s Roads?
provide frequent and convenient protected
pedestrian crossings will be prioritized.
Portland recently became one of 10 Vision Zero
focus cities. The Vision Zero approach focuses
on changing roadway design so that mistakes
made while traveling do not result in
deaths or serious injuries.
~ Protecting the Most Vulnerable
~ Teaching Portlanders to Live and Travel
Together: We need to educate travelers of
all modes to enable them to operate safely,
comfortably, and respectfully together.
Portland’s Vision Zero Program
pledge is to: “Design a system
that is safe and easy to navigate for all ages
and physical abilities that moves us toward
achieving zero traffic-related fatalities and
serious injuries, while providing safe and
affordable transportation options and multiple
opportunities for daily physical activity.”
~ Enforcing Safe Behavior on Our Streets:
Working with our partners, we can expand
monitoring programs and enforcement activities.
The Program aims to do this by:
~ Providing Streets for Everyone: Projects
that reduce speeds, “tame” arterial streets, and
Visit the Vision Zero Website to learn more, fill
out a survey, and determine how these projects
might serve as inspiration for your city.
The program includes Community-Wide
Initiatives, Neighborhood Greenways, a High
Crash Corridor program, focus on improving
the most unsafe roads, and much more.
Making an Impact..........................................OregonImpact.org........................................................ 1
Safely Share the Road with
Large Trucks
From State Farm’s Learning Center
Do you clutch the wheel a little
tighter as you pass a semi or other
large trucks? You’re not alone.
Semis and large trucks navigate the
roadways differently
than other vehicles.
Learning what they
need — and what you
can do — can help you
safely share the road
with large trucks.
If large trucks are going 65 miles per
hour, they could need up to 200 yards
— nearly the length of two football
fields — to stop.
• Slower reactions. Most vehicles
can merge quickly. Large trucks can’t
because of size.
• Longer stopping time. A large
truck’s size and weight increases
its stopping distance. For example:
• Wind vulnerability. Semis have a lot
of surface area, making them harder
to control when the wind picks up.
• Wide turns. Large trucks need
plenty of room to make turns —
Waze Citizen-Generated
Reports Join TripCheck.com
Janelle Lawrence
Executive Director
Contact Us
Subscribe
Donate
Funded through
a grant from
ODOT Transportation
Safety Division
What You Can Do
Follow these tips to safely share the
road with large trucks.
• Pass safely. Always pass on the
left — the blind spot is smaller on
this side — and maintain a steady
speed.
• Give them space. Keep
a safe following distance
— four seconds or more
— between you and
large trucks to help avoid
dangerous situations,
such as sudden stops (and
subsequent rear-ending),
a truck rollover over in
high wind, a tire blowout
or a wide truck turn. Note:
If you can’t see the trucks
mirrors, they can’t see you.
What’s Different
About Driving Large
Trucks or Semis
Drivers of heavy trucks
face a few difficulties
on the road, including:
• Reduced field of
vision. Truck drivers have multiple
blind spots on both sides, in front
of and behind their trucks.
especially right turns.
ODOT is expanding the capabilities
of the TripCheck.com​traffic tool to
include Waze, the free traffic and
navigation app powered by drivers.
Waze reports, generated by
anonymous users known as
“Wazers,” will show up on ODOT’s
TripCheck.com, allowing travelers
around Oregon to view information
such as traffic jams and incidents.
By adding certain data to TripCheck
from the Waze Connected Citizens
Program, a free, two-way data
share of publicly available traffic
information, ODOT hopes to help
users of the transportation system
get where they are going more
• Be aware. Stay alert at all
times, and keep your proximity to
large trucks in mind as you share
the road. In a smaller vehicle, you
can maneuver more quickly which
can help you stay out of danger.
efficiently.
The Waze Connected Citizens
Program works with nearly 80
partners globally to promote
greater efficiency, deeper insights
and safer roads around the world.
Established as a two-way data
share, Waze provides partners with
real-time, anonymous, Wazegenerated incident and slowdown information directly from
the source: drivers themselves.
In exchange, ODOT provides
real-time government-reported
construction, crash and road
closure data to Waze to return one
of the most succinct, thorough
overviews of current road
conditions today.
Making an Impact..........................................OregonImpact.org........................................................ 2
Nearly 80% of Drivers Have
Expressed Anger, Aggression
or Road Rage
Nearly 80% of drivers expressed
significant anger, aggression or
road rage behind the wheel at least
once in the past year, according to
a new study released by the AAA
Foundation for Traffic Safety. The
most alarming findings suggest that
approximately 8 million U.S. drivers
engaged in extreme
examples of road rage,
including purposefully
ramming another
vehicle or getting out
of the car to confront
another driver.
A significant number
of U.S. drivers
reported engaging
in angry and aggressive behaviors
over the past year, according to the
study’s estimates:
• Purposefully tailgating: 51% or
104 million drivers
• Yelling at another driver: 47% or
95 million drivers
• Honking to show annoyance or
anger: 45% or 91 million drivers
• Making angry gestures: 33% or
67 million drivers
• Trying to block another vehicle
from changing lanes: 24% or 49
million drivers
• Cutting off another vehicle on
purpose: 12% or 24 million
drivers
• Getting out of the vehicle to
confront another driver: 4% or 7.6
million drivers
• Bumping or ramming another
vehicle on purpose: 3% or 5.7
million drivers
Nearly 2 in 3 drivers believe that
aggressive driving is a bigger problem
today than 3 years ago, while 9 out
of 10 believe aggressive drivers are a
serious threat to their personal safety.
AAA offers these tips to help
prevent road rage:
Don’t Offend: Never cause another
driver to change their speed or
direction. That means not forcing
another driver to use their brakes,
or turn the steering wheel in
response to something you have
done.
Be Tolerant and Forgiving: The
other driver may just be having a
really bad day. Assume that it’s not
personal.
Do Not Respond: Avoid eye
contact, don’t make gestures,
maintain space around your vehicle
and contact 9-1-1 if needed.
Oregon Distracted Driving
Infographic (
Aggressive driving and road rage
varied considerably among drivers:
Male and younger drivers ages 1939 were significantly more likely to
engage in aggressive behaviors. For
example, male drivers were more than
3 times as likely as female drivers
to have gotten out of a vehicle to
confront another driver or rammed
another vehicle on purpose.
Drivers who reported other unsafe
behaviors behind the wheel, such as
speeding and running red lights, also
were more likely to show aggression.
For example, drivers who reported
speeding on a freeway in the past
month were four times more likely
to have cut off another vehicle on
purpose.
based on Oregon crash data for ‘10-’14)
This infographic is part 2 of a series.
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To repost this infographic online, visit
us on Twitter and Facebook!
Transportation Safety Workshops
TREC Events
UP Highway Safety Workshops
OSU Kiewit Center
TREC Workshops are
TopicDateTimeRegistration
typically held at PSU.
TREC Lecture: Active Transportation Lecture w/V. Garrison, GirlTrek
10/19
6:30 pm
ODOT Transportation Safety Conference - Embassy Suites - Tigard, OR 10/25 & 10/26 All day RSVP
Register
Making an Impact..........................................OregonImpact.org........................................................ 3
Child Passenger Safety Week
is September 18-24
Every 33 seconds, one child under
the age of 13
is involved in
a crash. Many
times deaths
and injuries can
be prevented
by proper use
of car seats,
boosters, and
seat belts.
The goal of
National Child
Passenger Safety Week is to make
sure all parents and caregivers are
properly securing their children
(ages 0-12) in the best car restraint
s
Register for Walk + Bike to
School Day - October 5th
International Walk + Bike to School
Day involves communities from
more than 40 countries walking and
biking to school on the same day.
Once you register your school, be
sure to order your free incentives!
Incentives include: stickers,
temporary tattoos, and prize
ribbons.
Getting to School Safely
Check out these
smart, interactive
tips on how to get
children to and from
school safely, whether
they walk, ride the
bus, carpool or bike.
distribute in your area.
for their age and size.
Did You Know?
1,564 children were killed or
injured in vehicle crashes in
Oregon in 2014, and preliminary
figures for 2015 show an increase.
How Can You Help?
• Encourage families to attend a
local car seat check-up event.
It is free, and knowing all of
their children are riding safely
is worth the effort.
• Share the link to the Child
Safety Seat Resource Center
calendar of events: http://www.
oregonimpact.org/car-seatresources
• Download educational flyers to
Events, Data and Resources
Walk, Bike, and Roll
Did you know that people walking
have the right of way if they show
intent to cross the street? That’s the
law here in Oregon.
Facts and safety tips on navigating
crosswalks safely for all is the
focus of the new WalkBikeandRoll
website, featuring the smile-inducing
“Oregonian Crossing” PSA.
• Donate to Oregon Impact’s
Child Safety Seat Resource
Center to support their
important services.
• Add a link on your website to
www.childsafetyseat.org
• Use Traffic Safety Marketing’s
Toolkit for information and
ideas on how to generate
awareness about child car
safety in your community
during Child Passenger Safety
Week, National Seat Check
Saturday, and throughout the
year.
• Learn about ODOT’s monthlong campaign focusing on
child restraints and seat belts.
Work Zone Safety Materials
Click here for the latest work zone
safety materials that blend work
zone safety and distracted driving.
Find new safety messaging ads
for radio and Pandora, as well
as social media. See the new
billboard/bus ads and posters
being deployed statewide.
Updated DUII Data Book
Review the long awaited update of
the DUII Data Book.
Child Passenger Safety Week Check-Up Events
View all event listings at www.Child Safety Seat Resource Center.org
Date
CityLocationAddress
9/20 Bend
Bend Fire
1212 SW Simpson Ave
9/21 Sisters
Sisters Fire
301 S Elm St
9/21 Redmond
Redmond Fire
341 NW Dogwood Ave
9/24 Hillsboro
Kohl’s
7360 NE Butler St
9/24 Salem
Salem Hospital
Parking Grg @ Mission/Capital
Time
11:30 am - 2:30 pm
10 am - 1 pm
2 pm - 4 pm
9 am - 11:30 am
12:30 pm - 2 pm
Making an Impact..........................................OregonImpact.org........................................................ 4