Inside Indigo Newsletter

DON’T
FORGET!
The sales contest continues
through August, with two $500
gift cards up for grabs. Remember, 1st place is awarded to the AM
with the Most Installed Processing
Commission, while 2nd place
goes to the AM with the Most
Installed Locations.
17 August, 2015
Vol. 1 Issue 3
EMV Developments:
EMV Terminals
As the October 1st EMV Liability shift approaches, the obvious question is “What should I sell?”
Let’s start with restaurants because there are some limitations. Most of our terminal business uses the First
Data Omaha platform. Unfortunately this is not a viable solution for merchants accepting tips because
EMV terminal programming does not currently support tip adjustments on Omaha and there is no timetable for the functionality to be added.
The EMV solution for merchants requiring tip adjustment is the FD130 on the Nashville platform. The
Vx520 application on the Nashville platform, which will support tip adjustment, is scheduled for release in
January of 2016. Merchants who already own the Vx520 will be moved to the Nashville platform as soon as
the application is available.
EMV for retail is simpler. The Vx520 application on the Omaha platform is available today for new deployments. First Data branded terminals are on the Nashville platform.
Platform
Omaha
Nashville
Next Day Funding
Boarding Timeline
Cutoff
7 pm EST
1 day
5 pm EST
Up to 3 days
Terminal File
Builds
Same day
Same day
View Transaction
Authorizations
Real time
Up to a week
At first glance the Nashville timeframes aren’t
as merchant friendly. Yet many of our POS and
mobile customers are utilizing the platform
successfully.
Later today you will receive a detailed list
of recommendations for terminal sales and
the upgrade path for existing equipment.
The EMV solutions on all First Data platforms are expanding rapidly, so stay tuned for updates.
INDIGO DEAL SEALERS:
Instead of sending cell phone pictures of statements to Operations, AMs will get
better results by downloading the app “Camscanner”, which takes a picture and
converts the image to a clean, easy to read PDF.
Indi-Insights:
Getting the
Golden
Handcuffs
What are
Golden Handcuffs?
Golden Handcuffs are
special insights or services an AM sees that a
merchant may be overlooking or not receiving. Any processor can
lower your rates, provide
free equipment or offer
referral bonuses, but
that’s not always enough.
“Golden Handcuffs”
connect you to your
merchant on a unique
level.
Indigo Updates:
The New SalesLink Launches Today!
Indigo’s Development Team has worked diligently to improve the appearance and functionality of SalesLink. Hosted by Office 365’s powerful Sharepoint Online software, the
new SalesLink will improve communication and make it much easier to access pertinent
information.
Searching
The new SalesLink features a vastly improved “Search” function allowing users to find content more efficiently. This tool provides more accurate and reliable results, with direct links
to the most relevant pages and documents. All outdated material is also being removed, so
AMs will find themselves clicking through fewer folders and links.
Page Layout
To browse the site without using the Search feature, the new SalesLink will provide an
organized page layout allowing better navigation. The primary goal is to maximize the
amount of content on each page while reducing the number of clicks required to find
information. Users will also have access to every issue of Inside Indigo.
How do I get them?
To establish “Golden
Handcuffs”, it takes a little
more effort and time with
the merchant. If you help
them grow their business
or increase customer
loyalty, they will be a
client for life. For example,
a simple yet often overlooked practice by AMs
is “Reverse Referring”.
How many AMs advise
potential merchants to do
business with an existing
merchant? When a merchant knows that an AM
is referring customers to
them, it creates long-term
partnerships.
Dustin Hendricks,
Web Developer
“Designing the new SalesLink, the main
objective is to improve usability and concision while decreasing complexity and
repetitiveness. We want to save our AMs
valuable time in the field with less clicking, while providing a more engaging, Indigo-branded database that is exclusively
ours.”
Branding
The new SalesLink site will also emphasize company branding, providing users with a personalized, Indigo-exclusive feel. An Indigo Payments themed color-scheme will be present
throughout the site, along with our signature logo. Users will feel like the site is created
solely by and for Indigo Payments, rather than a site hosted by a third-party.
Accessibility
Another huge benefit of SalesLink will be its accessibility; because Office 365 powers the
site, it will be available to users on almost any device (Laptops, Tablets, Cellphones). These
changes give AMs more capability in the field, as they are now able to find marketing materials and boarding paperwork within seconds for merchants. AMs will also be able to send
documents from their phone to wireless printers to expedite deals. With a fresh look, new
features and full mobility, the new SalesLink will become a vital tool for the Indigo Payments
Sales Force.
Overcoming Objections: “You’re the 20th Person I’ve Seen This Week”
Indigo is currently developing insightful videos to assist Account Managers with overcoming objections frequently faced in the field. These videos are designed to help bolster sales
and improve results, so check out the first installation by following this link: bit.ly/1LgKR79
Please send all feedback to [email protected]