A Roundtable Discussion Three area writers discuss the details of how it might all unfold if Chicago were to be awarded the 2016 games and golf is added as an Olympic sport. TIM CRONIN Covers golf for the SouthtownStar. He is the author of five books, including the forthcoming history of Beverly Country Club. He's covered golf, auto racing and the Blackhawks for parts of four decades. ED SHERMAN Covered golf for the Chicago Tribune for more than a decade. Also wrote a media column for 10 years; other major assignments previously included national college football and the White Sox. LEN ZIEHM Has covered golf for the Chicago Sun-Times for 38 years. Other major beats have included the Chicago Blackhawks (since 2001), soccer and Northwestern University athletics. 28 I n October 2009, Chicagoans will know the result of the effort to land the 2016 Summer Olympics. At that time, the decision will be announced regarding the possible addition of golf to the roster of Olympic sports. In this issue, Chicago District Golfer presents the second of its discussions regarding golf as a sport in the potential 2016 Chicago Olympics. Clockwide, from upper left: Tiger Woods; Rafael Nadel of Spain, the gold medal winner in men’s tennis at the 2008 Olympics; and the clubhouse at Medinah Country Club. Page 30: Michael Phelps and Lorena Ochoa. Photos by Getty Images. W W W. C D G A . O R G CHICAGO DISTRICT GOLFER: Will Chicago be excited about the prospects of an Olympic golf competition? After all, is there anything new about going to see Vijay Singh, Stuart Appleby or Lorena Ochoa? TIM: I think Chicago will be excited if it gets the Olympics. If you look back to Los Angeles, even soccer sold out in the Olympics and back in 1984 people weren’t that into soccer. Chicago is a great golf town, always has been, and I think it will do very well. Folks will be excited about the Olympics proper, but can golf carve out a niche within that two-week time period for people in Chicago, around the nation and world? LEN: I think there’s a real danger with golf in the Olympics getting lost in the shuffle with all the other events. I think the key to whether it succeeds will be the format they choose for the competition. It would be good if they pattern it like an NCAA tournament, where you have both an individual and a team (nation) champion. It’s more important for golf to be in the Olympics than it be held in Chicago. Golf needs to be in the Olympics for the sake of the sport. It will be a tough sell, it won’t be the only show in town—it never has been—and with the Olympics it will be very much a secondary deal. ED: The example I would use is, can you name the gold medal winners in tennis? I think tennis definitely gets lost in the Olympics and I don’t know why golf would want to do that. When I was at the Sydney Olympics (2000), no one paid much attention to tennis, even with the Williams sisters playing. In Beijing, (Rafael) Nadal was playing and you never saw a word about that. In swimming and track, the gold medal is the standard, it’s the No.1 thing. In tennis, it’s winning a Grand Slam event. In golf, it’s winning one of the majors. I think when you know this isn’t the ultimate, I think it’d take away from golf being marquee in the Olympics. TIM: Some people thought when tennis entered the games in Seoul in 1988, NOVEMBER/DECEMBER 2008 that it’d be a fifth major, but that just hasn’t happened. It’s a half-size tournament with only 64 players. ED: I never heard about tennis in Beijing and I know Nadal and some big names were playing. I know from being at the Sydney Games, I’d walk by the tennis center and it’d be pretty empty, and we all know with the Australian Open, it’s a big sport down there. I don’t understand why golf would want to go down this road, other than trying to get funding for emerging countries’ golf programs, but there are probably other ways to do that. CDG: If Chicago were to get the Olympics and golf were to be added to the roster of sports, what venues would be considered? TIM: Since it’s going to be a big event, the two places that come to mind are Olympia Fields and Medinah. One thing to consider is that you know they’d be able to sell corporate tents for the Olympics no matter where they are, which works well in golf. Those would sell out and you’d have no one on the course watching and everyone in the tents watching other Olympic events. I know Olympia Fields is interested; it has had fundraisers in support of the 2016 bid. The name even fits in— Olympia Fields—they were named that because Amos Alonzo Stagg was the first president and wanted to have a place where you could have the amateur ideals of athletics . . . and just happen to play golf. LEN: I’d like to toss Cog Hill in there. I think it’d be good if they had the men’s and women’s competitions at different venues to spread it out a bit, but I don’t think it matters where you have it. ED: I think that brings up an excellent question. You would need two courses for men’s and women’s; you couldn’t set up for men one week and women the next. You wouldn’t want a tournament one week and have it all trampled down, then bring in whoever is next. ED: We might be looking at men’s at one place and women’s at another, like a Glen Club, where it isn’t as long, or a top country club where you don’t need 7,500 yards. I think the women would have a lot more alternatives because they don’t need as much real estate. TIM: That’s why I think Medinah or Olympia Fields would work. You could play on No. 1 and No. 3 on Medinah or North and South at Olympia, but where do you put all the “If Tiger were to play, it’d generate some interest, but again, it’d be a secondary sport, and using tennis as the model, you wonder why golf would want to go through this exercise and be overshadowed.” —ED SHERMAN infrastructure? At Medinah you could put it on No. 2. ED: I don’t think it’s as big as the U.S. Open. TIM: It’s the first time since 1904, so we don’t know. CDG: If golf in the 2016 Chicago Games does materialize, what kind of changes would that create? You wouldn’t want to play that year’s BMW Championship in Chicago, would you? TIM: They’d have seven years to figure out their schedules. So they’d be able to know that they need to move our regular tour event out of town or to a different time of year. And it really depends when the Olympics are. Are they in July? Do you play them in the 29 A Roundtable Discussion dog days of August? The television networks would probably have a lot to do with that. I’d think you’d want it to be the only event in town. If the PGA Tour is behind this as they say, they’d want to move everything out of the way so that the spotlight in Chicago golf was on one thing, the Olympics. LEN: It’s an interesting concept, but I’m not sure it’d be necessary. The Olympic golf movement would be a lot different. I can’t picture it being like this year, where we’re moving events because of the Ryder Cup; we can’t have a BMW here because we’ll have the Ryder Cup in 2012. I think the Olympics would be so much different, both different players and scope. You’d certainly want to schedule away from it. TIM: The WGA might want to move it, just to be sure. LEN: Yes, just to schedule away from it, but I don’t think it’s necessary to say we won’t have a PGA event here that year. ED: I think it’d be a no-brainer, they’d absolutely move it out of town. I think the PGA Tour has some commitments that they need to fulfill to other places and that’d be a good excuse to do it. I can’t see any way the BMW would be here. If you just go by when we had the PGA Championship or U.S. Open, the Western Open was severely impacted with ticket sales and I don’t think they’d want to go up against the Olympics. And concerning Medinah as a venue, they’d only be four years removed from the Ryder Cup and you know they’ll be in play for more PGA Championships and such, so I don’t know if they’d necessarily be a player, though I guess they’d rather have the 30 Olympics than another PGA event. That’s only four years—a lot of championship golf at a private club. TIM: It is but it’d be the first golf in the Olympics in 112 years, since they had it in St. Louis, and the prestige of saying, “Here we are and we hosted the Olympics.” ED: I agree, but I don’t see a way the BMW would be here in 2016. CDG: What kind of format would you like to see in the Olympics? TIM: Everyone seems to say that we need to play 72 holes of stroke play if only to get the star players on weekend television, where somebody would pay attention. I’d like to see something like the Western Amateur format, where you have three days of stroke play, with 36 holes on the third day, and then you have a 16-player match play tournament. Maybe the team championship is set up through the low aggregate score in the 72-hole stroke play, then the top 16 go for the individual gold in match play. Again, it’s the Olympics, so do something different. And for television purposes, it might be easier for some networks to highlight the final match in 15 minutes rather than showing four hours of golf when you’ve got so much else going on. LEN: Yes, I think the Western Amateur format would be absolutely perfect for the Olympics. ED: Talking about match play, it’s always a dicey proposition because you could end up with Henrik Stenson against Geoff Ogilvy in the final match when everyone wants Tiger vs. Phil. TIM: For the Olympics, that might work. Maybe some guy from Thailand gets hot and is now in the Olympics. That builds golf internationally, which is why all these associations want to get golf in. ED: I like your thinking, but I believe they’ll think it is too dicey. You just don’t know what you’ll get and they’ll go with stroke play. Obviously with match play, everyone talks about how great it is, but the World Match Play hasn’t been an unqualified success because all the favorites lose so early, but I do like the concept. They’d have to be creative with it because you can’t go in with a regular 72-hole stroke play event and think it’s going to be unique. There’s too many possibilities they could use and it needs to be unique. CDG: Would the average viewer understand the Western Amateur format? TIM: I think if it’s the Olympic games, they go for it. It doesn’t take that long to figure out. ED: I sit and watch the gymnastics and I have no clue how they calculate CHICAGO DISTRICT GOLFER things, but people get into it because it’s the Olympics. Will they get into it? I think you need to give them something different to pique their interest a little because you’re competing against so much other stuff. The hottest tickets are going to be the track, gymnastics and swimming events. “I think if he is healthy, he’ll have 23, 24 majors under his belt and would love to play the Olympics. He has always wanted to win everything and it’s the one thing he won’t have.” CDG: Does Tiger Woods need to compete in order to make this a success? ED: Golf will be down the pecking order, and that said, we’ve seen what happens when Tiger is out. If they don’t get Tiger—he’s never a guarantee to play anything—it’s going to be a real roll of the dice whether it’s successful. TIM: I think if he is healthy, he’ll have 23, 24 majors under his belt and would love to play the Olympics. He has always wanted to win everything and it’s the one thing he won’t have. ED: And I don’t think you can underestimate the power of being able to walk in in the opening ceremonies under the U.S. banner and flag, and I think that’s something all these golfers have never had a chance to do. I think that’d be a pretty heavy incentive for him to be able to do that once. I doubt more than once, but the first one I think he’d do it. LEN: No doubt if the Olympics were this year, Tiger would need to be there to make it work for golf, but I don’t know if that’d be the case in 2016. He’ll face intense pressure to participate, which would be very hard to turn down, but I’m not too sure by that time, when he gets all his goals accomplished with the majors, that he might not relegate to be a ceremonial golfer. TIM: At 40, when Jack won two majors, you know Tiger will still be strong. ED: He’ll have accomplished pretty much everything by then. I think the incentive to be able to walk in those opening ceremonies would probably entice him to play four rounds of golf. TIM: Especially if you can carry the flag like Nadal did for Spain. He NOVEMBER/DECEMBER 2008 —TIM CRONIN looked pretty happy. There are several 18-year-old golfers out there around the world that will be 25-year old stars in 2016. They will be part of a new generation of golfers whose names we don’t even know right now. ED: I don’t think Tiger will ever be a ceremonial golfer unless his knee is an issue. It’ll be interesting to see what kind of shape he’s in, but I think if you assume he’s still going to be a powerful player, I think he’d play just to say he played in the Olympics. TIM: By then, Michelle Wie will be 25 and leading the American women’s team. Maybe. TIM: It’d need to catch on with the players. If the players didn’t think it was important and withdrew or didn’t want to play, the International Olympic Committee would look at it and say, “Why are we doing this?” That’s why baseball is getting tossed, because the major leaguers don’t play. The Olympics crossed the line from amateurs to professionals quite some time ago and it’s not going back. If the players go for it, the audience appreciates it, and the IOC sees folks in the galleries, I think it’ll make it. CDG: Certainly this is a subject that makes for an interesting discussion. What are some of your closing thoughts you’d like to leave with people? TIM: It’d be fascinating if someone decided to restrike the original Olympic cup, which was the team competition trophy the Western Golf Association won in 1904 that was lost in a fire at Memphis Country Club in 1923. There’s pictures, maybe someone could build a new cup and hand it to the team champions. ED: Wouldn’t you want the gold medal? TIM: It’s inside. It’s like the check in the green jacket at Augusta. ED: I think it’d be interesting, I just think that from what I’ve seen, it’d be lost in the shuffle unless Tiger would play. That’d be the only thing to save it. LEN: I think it’d be a valid addition to the world sports scene if we had a Western Am-style format with the style of the old George S. May tournaments. It’d be a celebration of golf in the Olympics. I think it’d be fun. 31
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