Peters Ice Cream
Australian Packaging Covenant
Action Plan 2012 – 2017
Packaging Covenant 2012 - 2017
Table of Contents
Executive Summary .............................................................................................. 3
Company Overview............................................................................................... 4
Our Brands ........................................................................................................... 5
Packaging Strategy ............................................................................................... 6
Action Plan Goals and KPI’s ................................................................................. 7
Goal 1: Design ................................................................................................... 7
Goal 2: Recycling ............................................................................................... 8
Goal 3: Product Stewardship ............................................................................. 9
Covenant Contact Officer and Committee .......................................................... 10
Covenant Contact Officer ................................................................................. 10
Covenant Committee ....................................................................................... 10
Page 2
Packaging Covenant 2012 - 2017
Executive Summary
Peters Ice cream specialises in the manufacture, sales and distribution of ice
cream and ice confection.
Peters has always been wholly committed to good environmental practice in
terms of packaging and will continue to do so in the future, by conforming to the
sustainable packaging guidelines.
All new packaging is designed with a view to minimising the environmental
impact. This is achieved using a Packaging Impact Evaluation Tool (PIQET).
Peters is committed to reviewing its existing packaging over the next 5 years.
This process could reduce the effect of packaging waste on the environment
whilst meeting food safety requirements.
Peters is committed to meeting the intent of the Action Plan covering the period
August 2012 to August 2017
Stephen Audsley
CEO
Page 3
Packaging Covenant 2012 - 2017
Company Overview
Peters Ice Cream was founded more than 100 years ago (1907) by Mr F.A.B
Peters in a small backyard operation in Sydney. The business grew both
organically and by acquisition and relocated in 1963 to a purpose built
manufacturing and administration facility at Mulgrave.
Over the years there have been several changes of ownership. In 1995 Peters
Ice Cream was acquired by Nestlé Australia.
A new facility was constructed in 1997 which is our current factory.
In August 2012 Peters Ice Cream was sold to the Australasian Food Group Pty
Ltd and now operates as a standalone business.
Peter’s Head Office is located in Mulgrave, Victoria and employs approximately
450 people throughout Australia in manufacturing, administration, sales and
distribution.
Over the last 100 years Peters has invested heavily in our iconic brands, many of
which are household names.
Page 4
Our Brands
Packaging Covenant 2012 - 2017
Page 5
Packaging Covenant 2012 - 2017
Packaging Strategy
Packaging is essential for both Peters and for our consumers. It ensures the safety and
quality of products, from manufacture through to storage, distribution to consumption. In
addition, packaging contributes to product appeal, provides convenience, communicates
information e.g. on nutrition and serving instructions, and may include safety and tamper
evidence features. Packaging can also help prevent or reduce product waste.
Types of Packaging Materials Used
We use materials that help to ensure our products are delivered to our customers and
consumers in the same way they left the factory. These materials are detailed below.
Packaging Type
Description
Carton Board
Folding Cartons
Corrugated Cases
Cases made of corrugated board
Flexible laminates
Monofilms and composite flexible
materials printed and laminated to form
bags and wrappers
Paper
Paper labels and cups
Rigid Plastic Containers
Polyethylene Terephalate (PET),
Polypropylene, high density
polyethylene, PVC
Wood
Wooden Sticks
Sustainable Packaging and Product Stewardship
Peters is focused on reducing the environmental impact of our packaging, whilst not
compromising on fundamentals of safety, quality and consumer acceptance.
Page 6
Action Plan Goals and KPI’s
Goal 1: Design
Packaging Covenant 2012 - 2017
Performance Goals
and KPI
Integrate the guideline
requirements into the
current NPD process
and related
documentation.
Action
Responsibility
PIQET assessments
mandated for all new
and modified packaging
Baseline Data
All existing packaging
Develop and implement
Sustainable packaging
review process to
maximise opportunities
in concept phase of
NPD process
To review 100% of new
packaging if and when it
is introduced
Target
Completed February
2013
In place
Milestone
August 2017
Ongoing
Completed July 2013
This is now part of
the NPD process
Current PIQET
assessments
Optimise packaging to achieve resource efficiency and reduce environmental impact
KPI 1 – Implement the
Sustainable Packaging
Guidelines (SPG) for
design and procurement
of packing
Packaging Technologist
Product Applications
(PAG) Manager in
conjunction with
Marketing/Sales teams
and Packaging
Technologist
PAG Manager in
conjunction with
Packaging Technologist
Review 100% of new
packaging against the
Sustainable Packaging
Guidelines
Review all existing
packaging against the
SPG over the next 5
years
Page 7
Goal 2: Recycling
Packaging Covenant 2012 - 2017
Performance Goals
and KPI
Action
SHE Manager/
Production Manager
Responsibility
Current baseline
cardboard recycling
data in place
Currently have a basic
recycling program
which needs to be
reviewed
Baseline Data
To determine other
areas of possible
recycling and put in
place an action plan and
time frame for each
Develop ‘Buy Recycled’
policy
Review all waste to
landfill to ensure all
recyclables are sent to
recycling and not sent to
landfill
Target
Milestone
The efficient collection and recycling of packaging
KPI 3 – Establish onsite recovery system for
recycling
On- site recycling
program is currently in
place. Review current
packaging waste being
sent to landfill and set
reduction targets
SHE Manager/
Production Manager
No policy in place
Review the recycling of
other materials to
determine opportunities
for recycling
Procurement Manager/
Packaging Technologist
February 2013
Waste ice cream
now recycled &
used as pig food
and not wet landfill
December 2014
Investigate
opportunities for
the collection and
recycling of flexible
film
May 2014
Currently
investigating the
collection of post fill
tubs and lids
April 2014
Policy to be in
place by end of first
qtr. 2014, currently
under development
December 2013
KPI 4 – Establish a
formal policy to buy
product made from
recycled packaging
No baseline data
Include environmental
and sustainability
requirements into tender
documents
Procurement Manager
Continue to explore
possibilities for
implementation of a buy
recycled policy where
possible.
Implement a preference
for recycled content
products in tender
process – where is does
not impact on hygiene,
safety and compliance
to food industry
standards
Page 8
Goal 3: Product Stewardship
Action
Procurement Manager/
Packaging Technologist
Responsibility
No baseline data
Baseline Data
Target
Milestone
Current baseline data in
place.
Determine future targets
for energy and water
savings
December 2014
Replacement of
condensers to more
efficient units (over
the next 5 yrs)
Upgrade to VSD
Ammonia
compressors
December 2013
Completed
We are now
able to use
Nutrabank to
check off the
logos
Completed September
2013
Implement policies the
increase use of recycled
and/or reusable
packaging materials
SHE Manager/
Production Manager
No Baseline data
Implement check sheet
for all NPD projects to
ensure logo is included.
Most packaging has
recycling logo. Need to
identify existing
packaging that does not.
March 2014
Included in minutes
format for ‘Supplier
Business Reviews’
First supplier review
due before March
2014.
Packaging Covenant 2012 - 2017
Performance Goals
and KPI
Drive for opportunities
with current and new
suppliers to improve
packaging design and
utilised recyclable
packaging materials
Demonstrate commitment to product stewardship
KPI 6 – Establish
formal processes for
working with others to
improve design and
recycling of packaging
Review all new and
existing artwork and
ensure that recycling
logo is implemented
Review current energy
and water usage to
determine if there are
further actions to be
taken to make future
savings
PAG Manager/
Packaging Technologist
Look at packaging
designs that reduce the
use of materials
required
Determine appropriate
labelling and logos to
use for each type of
packaging and
implement as pack
changes are required
over the next 12 months
‘Do no litter logo’.
Review all artwork and
ensure that the logo is
present on all packs
PAG Manager/
Packaging Technologist
KPI 7 – Demonstrating
other products
stewardship outcomes
KPI 8- Reduction in
number of packaging
items to litter
Review all current
packaging to ensure
logo is present.
Page 9
Packaging Covenant 2012 - 2017
Covenant Contact Officer and Committee
Covenant Contact Officer
Vicki Gaitanis
Health and Safety Manager, Operations
[email protected]
Phone: +61 3 9565 7795
Mobile: 0419597025
254 - 294 Wellington Road
Mulgrave 3170
Covenant Committee
Committee Member
Vicki Gaitanis
Peter Millar
Peter Blum
Ian Osborne
Emma Jane Collins
Mark Kreyts
Job Title
Health and Safety Manager, Operations
Head of Operations
Product Applications Manager
Senior Packaging Technologist
Head of Marketing
Procurement Manager
Page 10
Signatory Name: Australasian Food Group TA Peter's Ice Cream
The question numbers in this report refer to the numbers in the report template. Not all questions are displayed in
this report.
Status: Complete
The content in this APC Annual Report is hereby endorsed by the Chief Executive Officer, or equivalent officer of the
organisation.
Yes
5. Industry sector (please select 1 only):
Brand Owner / Wholesaler / Retailer
Packaging Manufacturer
Waste Management
Other - Commercial Organisation
Community Group
Industry Association
Government
Raw Material Supplier
Other: Ice Cream Manufacturing
7. Please indicate your organisation's reporting period:
Financial Year: 1 July 2013 – 30 June 2014
Calendar Year: 1 January 2014 – 31 December 2014
8. Please indicate the entire period your accepted APC Action Plan covers (e.g. 2011-2014)
Start Date:
29/11/2012
End Date:
31/07/2017
Goal 1: Design
KPI 1: % of signatories with documented policies and procedures for evaluating and procuring packaging using the
SPGs or equivalent.
9. Does your company have documented policies and procedures for evaluating and procuring packaging using the
SPGs or equivalent?
Yes
No
Provide details of policies and procedures
We have the NPD process which includes the SPG. We also have the Purchasing Policy. Also included are the
environmental and sustainability requirements into our supplier tendering process.
10. Of the types of packaging existing at the beginning of the reporting period, what percentage had been reviewed
using the Sustainable Packaging Guidelines (SPG) by the end of the reporting period?
18
%
11. Have any new types of packaging been introduced during the reporting period?
Yes
No
12. If yes, of the new types of packaging introduced during the reporting period, what percentage have been
reviewed using the Sustainable Packaging Guidelines (SPG) by the end of the reporting
%
13. Please indicate your progress this year towards achieving your annual targets and milestones for KPI 1
1.
Target: According to your Action Plan, what did you set
out to do?
Actual: What did you achieve?
We currently use PIQET for assessments to new or
changed products/packaging. This is a life cycle
assement tool we use to compare our impact aginst
our competitors and to assess new packaging
materials.
During this reporting period we completed the
remaining 18% of product reviews. We have now
completed a full review of all products.
Of the final 18% there were 3 pack formats assessed,
none had to be changed, however one is set for
review in relation to shelf stability.
During this reporting period there were no new
materials introduced and we have maintained existing
packing formats.
14. Describe any constraints or opportunities that affected performance under this KPI
Goal 2: Recycling
KPI 3: % signatories applying on-site recovery systems for used packaging.
15. Do you have on-site recovery systems for recycling used packaging?
Yes at all facilities/ sites
Yes at some, but not all facilities/ sites
No
16. Please indicate your progress this year towards achieving your annual targets and milestones for KPI 3
Target: According to your Action Plan, what did you set
out to do?
Actual: What did you achieve?
1.
1. We have looked at the collection of post fill
tubs and lids
2. We have also investigate opportunities for the
collection and recycling of post fill and rejected
flexible film
3. We currently collect Paper and Cardboard for
recycling.
1. due to the small number of post fill tubs and
lids it is not viable to have them collected.
2. however we are unable to find a recycling
comnpany at this time that is able to proceess
post fill film.
3. The following is what has been collected and
recycled in this period; Waste Cardboard:
430.65 Tonnes, Paper for recycling (office
waste paper): 760kg
17. Describe any constraints or opportunities that affected performance under this KPI
Constraints: Locating suppliers that can deal with post fill packaging.
KPI 4: Signatories implement formal policy of buying products made from recycled packaging.
18. Does your company have a formal policy of buying products made from recycled packaging?
Yes
No
Provide details of policies and procedures (including names of policies/ procedures)
We have the Purchasing Policy in place. We also include environmental and sustainablility requirements into our
supplier tendering process
19. Is this policy actively used?
Yes
No
20. Please indicate your progress this year towards achieving your annual targets and milestones for KPI 4
1.
Target: According to your Action Plan, what did you set
out to do?
Actual: What did you achieve?
Assess corrugated board
All our corrugated cardboard purchased has post
consumer recycled content.
21. Describe any constraints or opportunities that affected performance under this KPI
We have a preference for recycled content products where it does not impact on hygiene, safety and compliance
to food industry standards
Goal 3: Product Stewardship
KPI 6: % signatories with formal processes to work collaboratively on packaging design and / or recycling.
22. Does your company have formal processes in place for collaborating with other companies or organisations on
improved packaging designs and/or recycling which aims to reduce or eliminate waste?
Yes
No
Provide details of policies and procedures (including names of policies/ procedures)
We have periodic 'Business Reviews' with suppliers where one part of this process is dedicated to look at what
new technologies may be avaialbe to drive improvements to pack design and reduce material usage.
23. Please indicate your progress this year towards achieving your annual targets and milestones for KPI 6
1.
Target: According to your Action Plan, what did you set
out to do?
Actual: What did you achieve?
Restart the process of Business Reviews with new
suppliers
We are still in the process of formalising this with very
new suppliers coming on board during this reporting
period.
Part of the formalised process is to dicsuss Innovation
which could include, new material and packaging
processes and waste reduction.
24. Describe any constraints or opportunities that affected performance under this KPI
KPI 7: % signatories showing other Product Stewardship outcomes.
25. Please indicate your progress this year towards achieving your annual targets and milestones for KPI 7
Target: According to your Action Plan, what did you set
out to do?
Actual: What did you achieve?
1.
1. Review artworks
2. Change of logo
1. A review of all new and existing artwork t
oensure that recycling logo is implemented has
been completed.
2. Update logo on LPB packaging to cardboard
recycle has also been completed and
implemented.
26. Since the beginning of the reporting period, has your company had any other outcomes related to product
stewardship?
Yes
No
If yes, please give examples of other product stewardship outcomes
1.
2.
3.
1.
2.
3.
Join SEDEX
Assess Mix Room hot water waste
Investigations into non petrochemical based flexible films. We have investigated compositble films
Peters Ice Cream Joined SEDEX
Redirect mix room hot water spills back to hot water system
• Cost is currently 4 times that of standard film. Compostable film, if placed into current kerbside recycling
becomes a contaminant. No system in place to correctly recycle the film.
• Film characteristics appear stable in the freezer.
• Due to small product volumes and higher cost it is not a viable option at this time.
27. Describe any constraints or opportunities that affected performance under this KPI
Finding new packaging solutions to improve on environmental impact that do not negitively impact COGS.
KPI 8: Reductions in packaging items in the litter stream.
28. Please indicate your progress this year towards achieving your annual targets and milestones for KPI 8
Target: According to your Action Plan, what did you set
out to do?
Actual: What did you achieve?
1.
1. ‘Do not litter logo’. Reviewed all artwork and
ensure that the logo is present on all packs
where applicable.
2. Canteen rubbish separation
3. Smoking area
1. We now manage this through an automated
process called Nutrabank
2. We do separate all rubbish in the staff canteen
into recycling (carboard, cans and PET
bottles) and general waste.
3. We have one smoking area for staff, sealed
butt recepticles are supplied for butts to
reduce litter. There is also a perminant dustpan and bush installed on the wall in the area
to be used for any cleanups that may be
required.
29. Describe any constraints or opportunities that affected performance under this KPI
Your Experiences
This section lets you share with us any achievements, good news stories and areas of difficulties in making progress against
your plan and the Covenant goals and KPIs.
30. Key achievements or good news stories
31. Areas of difficulties in making progress against your plan, Covenant goals or KPIs