Haslingden High School
English Faculty
HOMEWORK BOOKLET
Year 7 Block C: Persuasion
Name: ________________________________ Form: ___________
Subject Teacher: _________________________________________
Date Given: _________________ Date to Hand in:______________
Effort:
WWW:
IOTI:
Parent / Guardian Comment:
House Points:
Literacy Task A
( 1 hour)
All students complete questions 1-6
Higher Level students also complete question 7
The following text is from the website visitblackpool.com
1. Blackpool - Britain’s most popular holiday destination - is crammed
with thrills and excitement, making every visit a fun-filled
adventure. White-knuckle-seekers can experience the adrenalin of
the Pepsi Max Big One, Infusion and other thrilling rides to set the
pulse racing at the world-famous Pleasure Beach Resort, or slide the
world’s longest indoor rollercoaster waterslide at Sandcastle
Waterpark.
2. Combine fun and wild animals in a fabulous family day out at
Blackpool Zoo, home to 1,500 animals, birds and insects from all over
the world. Blackpool Zoo is a “must visit” destination in this popular
resort. Mature parkland, lakes and superb enclosures provide homes
to many exotic and endangered species from around the world. Lions,
tigers, elephants, giraffes, apes, penguins and many more family
favourites can be found here all year round.
3. Fish and flippers combine in the new “Active Oceans” arena which
unites the fun and frolics of the sea lions with the streamlined
swimming of the penguins next door. Already boasting the largest
sea lion pool in the UK, the zoo has extended and refurbished the
surround to allow visitors much closer access to these amazing
animals and birds. Also new for 2010 at Blackpool Zoo is a
walkthrough wallaby enclosure which, like the very popular “Lemur
Wood” will allow the animals to get as close as they want to the
visitors.
4. Visit the iconic Blackpool Tower and experience the spectacular
family circus, take a waltz around the magnificent ballroom, swing
around the amazing Jungle Jim’s Towering Adventureland or travel
to the top!
5. Choose your personal favourite on Blackpool’s famous promenade:
whether it’s an encounter with weird and wonderful creatures from
the deep at the SEA LIFE Centre; meeting your favourite
celebrities at Madame Tussauds Blackpool; a spot of crazy golf at
the Golden Isle or Pleasure Beach Resort ; a visit to a pier or
checking out the cornucopia of crazy objects in Ripley’s Believe It or
Not! And of course, there are miles of golden sand to enjoy at your
leisure – it’s not called the Golden Mile for nothing!
6. There’s plenty of fun for all in Blackpool, whatever your age! Want
to keep all the family entertained and amused while you’re on
holiday? Looking for family activities? Then Blackpool is the only
place for you and your family, the great range of family attractions
and activities will keep you entertained and wanting to come back for
more.
1. In section 1, Blackpool is described as ‘Britain’s most popular
holiday destination’. How does this persuade a reader to visit
Blackpool? (1 mark)
The reader feels...............................................................................................
...............................................................................................................................
2. In paragraph 1, which two rides in the Pleasure Beach are named?
.............................................................................................................. (2 marks)
3. Adjectives are often used in persuasive texts. Find 3 adjectives in
paragraph 2.
(3 marks)
.................................................................................................................................
4. In section 3, an example of alliteration is ‘fish and flippers’. This
makes the text sound snappy and memorable. Find another example
of alliteration in section 3.
(1 mark)
.................................................................................................................................
5. What is the Golden Mile described in paragraph 5?
(1 mark)
...............................................................................................................................
How does the description make it sound appealing?
(1 mark)
............................................................................................................................
6. Persuasive texts often directly address the reader using ‘you’ or
‘your’. Find an example of this in paragraph 6.
(1 mark)
...............................................................................................................................
How does this technique persuade a reader?
(1 mark)
.................................................................................................................................
7. Extension Task Levels 5 and above
The family is clearly a target audience for this text. How does the
text persuade families to visit Blackpool?
(4 marks)
Evidence................................................................................................................
.................................................................................................................................
Explanation...........................................................................................................
.................................................................................................................................
Evidence................................................................................................................
.................................................................................................................................
Explanation...........................................................................................................
................................................................................................................................
Task B: Literacy Task
( 45 minutes)
All students complete task 1
Task 1
Match the slogans for the well known products to the advertising
techniques listed below. (All students)
Persuasive Technique
Example
1. Rhymes - words that
sound similar
The appliance of science
Zanussi
2. Alliteration –
repetition of the same
letter
Don’t live a little, live a
lotto
Lotto
3. Directly addressing
the audience with
you/we/us
Melts in your mouth, not
in your hands
M&Ms
4. Imperatives- using the Don’t leave home
command form of the
without it
verb
American Express
5. Superlatives- stating
something is the best or
worst
Probably the best lager
in the world
Carlsberg
6. Repetition-of words
for effect
The future’s bright, the
future’s orange.
Orange
Slogan from the list
Advertising Slogans
Beanz Meanz Heinz
Britain’s best business bank
Have a break. Have a kit-kat.
You can’t get better than a Kwik Fit fitter.
Just do it.
Really rich coffee
Task 2
Extension Task Higher Ability students
Find more slogans for products from either TV, magazine,
newspaper or radio advertising that use any of the persuasive
techniques listed above
1.............................................................................................................
2.............................................................................................................
3...............................................................................................................
Task C Research Task
( one hour)
All students complete questions 1 to 5.
Higher Level Students working to complete question 6.
Choose a seaside resort, theme park, zoo, town or other attraction that you
have visited, or would like to visit, in the UK. For example: Chester Zoo,
Llandudno, Alton Towers, The Lowry or Skipton. Using a tourist information
website of your choice, research the answers to the following questions.
My website address is ...................................................................................
1. Where is the attraction? How can a visitor travel to the location?
2. What are the main attractions there?
3. What does this place offer to the following different types of visitor?
 Families with young children
 Families with teenagers
 People aged 65 and over
 Disabled visitors
4. What can visitors eat and drink at the attraction?
5. Look at some of the pictures on the website. How do these pictures persuade
a visitor to want to visit the attraction?
My website contained a picture of...................................................................................
There are other pictures of...............................................................................................
The pictures persuade a visitor to go there because........................................................
..........................................................................................................................................
..........................................................................................................................................
Another reason is................................................ .......................................................................
...................................................................................................................................................
.................................................................................................................................................................
6. Extension Task: Level 5 and above.
What persuasive techniques does the website use? For each of the
techniques listed in the Literacy Task B, can you find an example from the
text on your website?
Persuasive Technique
1. Rhymes- words that
sound similar
2. Alliteration –
repetition of the same
letter
3. Directly addressing
the audience with
you/we/us
4. Imperatives- using the
command form of the
verb
5. Superlatives- stating
something is the best or
worst
6. Repetition-of words
for effect
Example from your website
Self-Assessment
Spend some time thinking about the tasks you have completed reflecting
on your strengths and weaknesses.
Tick the box that most applies to you and total up your score.
1 = Much more improvement needed
5 = Excellent
I spent appropriate time on the work
I have attempted all the tasks to the best of my ability
I planned my work carefully and spread the tasks out over the week
I asked for help
I checked my work carefully before handing it in
What part did you ENJOY completing the most and why?
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Describe ONE thing you could do in future that would improve the quality of your work
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Describe ONE thing that you have done that you are pleased with in this booklet.