Programme Brochure

Postgraduate
Studies
Brought to you by
Awards &
Achievements
We are recognised through our dedication towards education and
significant role in developing the capacity of a brighter future. These
awards represent our approach in providing a well-rounded experience
for students and delivering education excellence.
Education – Malaysia
World Branding Award
Outstanding
Innovation Award 2014
1
(Education & Learning)
M A L AY S I A
M A L AY S I A
Reader’s Digest
Trusted Brand 2015
Reader’s Digest
Trusted Brand 2014
Reader’s Digest
Trusted Brand 2013
Students Choice Awards 2015
(Top 10 Universities)
(Education & Learning)
M A L AY S I A
(Services, Private University/College)
(Education & Learning)
The Edge Billion Ringgit Club 2013
(Best Performing Stock Award - Trading & Services)
(Services, Private University/College)
Asia Pacific Entrepreneurship Awards 2012
(Most Promising Entrepreneur)
10th Asia Pacific International Honesty
Enterprise Keris Award 2011
3rd Global Leadership Award 2013
(Leadership in Educational & Training Excellence)
(Services, Private University/College)
The BrandLaureate Best Brand Award 2010 - 2011
(Education Tertiary Private)
Postgraduate Studies
2015
(Education & Learning)
Postgraduate Studies
PhD, DBA,
MBA & Other
Programmes
for busy
working
adults
The business environment today demands
professionals who are business savvy with
expert knowledge. The highly acclaimed
and internationally recognised MBA
programmes are intended for enterprising
individuals seeking to combine their
expertise with general management skills.
SEGi University Graduate School of
Business is a clear leader in the adult
learners segment, offering quality
programmes that are flexible and that
produce competent graduates.
2
PACE headquarter
in Kuala Lumpur
Reception Area
TALKS FROM RENOWNED
GUEST SPEAKERS
The industry-relevant and innovative programmes are
constantly updated and adapted to meet the needs of
an ever-changing business world, developing global
business professionals with skills and knowledge in line
with industry and the business community.
At SEGi, you are exposed to a variety of learning
methods including lectures, seminars, workshops,
presentations and practical experience in laboratories
and on the job. We also draws a large number of
top-notch academics and captains of industries into its
community, who serve as academic advisors, lecturers,
examiners and moderators.
Emeritus Professor Sir David Read from the University
of Sheffield UK and the Chairman for SEGi University
International Academic Advisory Board delivered a
public lecture.
3
Mark Coopersmith - a Senior Fellow from UC
Berkeley's Haas School of Business and successful
entrepreneur presented a talk on Entrepreneurship and
The importance of Ecosystem.
Postgraduate Studies
Dr. Alan Masson and Mr. Don Baron from Blackboard
Inc. gave a talk on how online learning enables
relevant and innovative learning beyond the confines
of the classroom.
Postgraduate Studies
ABOUT
SEGi University
& Colleges
4
SEGi University Kota Damansara
SEGi University and Colleges first opened its doors as Systematic
College in 1977 in the heart of Kuala Lumpur’s commercial district,
offering globally recognised professional qualifications. Since then,
SEGi has experienced significant growth by adapting and catering to an
increasing demand for tertiary education and professional qualifications
in Malaysia.
SEGi College Kuala Lumpur
SEGi College Penang
SEGi College Subang Jaya
SEGi College Sarawak
Known as one of the largest private higher education providers in
Malaysia, SEGi now serves 27,000 students in five major campuses
located in Kota Damansara, Kuala Lumpur, Subang Jaya, Penang and
Sarawak.
Today, the significance of climbing the career ladder in the industry
is highly competitive, therefore SEGi now offers a new breakthrough
method known as PACE or Professional and Continuing Education. SEGi
PACE enables working adults to upgrade their qualification level whilst
accommodating their work schedule, hence fulfilling work-life balance.
World Renowned Partners
University of Sunderland, United Kingdom
A provider of higher education in the United Kingdom since 1901, University of Sunderland
(UOS) proudly stands out to be an accessible and an inspirational university. Its innovative,
forward-thinking with high standards of teaching, research and support of strong links from
industry and business, has resulted them working closely with some of the world’s leading
companies.
Malaysian Financial Planning Council
MFPC is an independent body set up with the noble objective of promoting nationwide
development and enhancement of the financial planning profession. MFPC provides an
evolving set of Best Practice Standards and Code of Ethics that must be adhered to by
Registered Financial Planner (RFP) and Shariah RFP designees. This requirement is aimed
at ensuring that the public will be served with the highest quality of financial planning services. MFPC was registered on 10th of
March 2004 under the Societies Act, 1996. The Registered Financial Planner (RFP) programme was launched by the Governor
of Bank Negara Malaysia, Y. Bhg. Tan Sri Dato’ Sri Dr. Zeti Akhtar Aziz in November 2002.
The RFP designation was approved by Bank Negara Malaysia (BNM) as the prerequisite qualification to apply for the Financial
Advisers’ License and Financial Advisers’ Representative License. RFP designation was also approved by Securities Commission
Malaysia for the application of the Capital Markets Services License (CMSL) in view of the introduction of the Capital Markets
and Services Act 2007.
Financial Planners take up the challenging task of helping clients to identify financial goals and ways to achieve them profitably.
In view of constant changes in taxation laws, complex banking instruments and diverse insurance solutions, financial planners
need to upgrade their knowledge and skills in order to serve the more educated populace. The Master in Financial Planning has
been developed by SEGi University in collaboration with the Malaysian Financial Planning Council to give both experienced
and new professionals the cutting edge advantage. This programme will equip students with a broad range of financial technical
knowledge as well as professional soft skills that are necessary for professionals to take on the financial complexities in this
modern era.
5
Postgraduate Studies
UOS is committed to ensuring that students have the best learning environments and
support by listening to, understanding and acting on their needs. As of year-end 20122013, UOS raked in 15,152 students and its strength range from widening access and
student experience to research, international and industry links.
University of Greenwich, United Kingdom
The University of Greenwich (UOG) has a proud and historic tradition of helping
students attain academic excellence in a diverse range of disciplines and fields.
Its Educational Development Unit (EDU) is at the centre of activity to maximise
the effectiveness of student learning, teaching and assessment at the university.
It promotes and encourages innovation and excellence in curriculum design and
delivery and act as a catalyst in the growth of networks and collaborations across
the institution and into the Higher Education Sector.
Postgraduate Studies
The university works closely with a number of colleges, both in the local region
and internationally. Through these partnerships the university helps to meet the rising
demand for higher education at a local, regional, national and international level.
6
University of Southern Queensland, Australia
The University of Southern Queensland (USQ) has forged a reputation as one of Australia’s
leading providers of on-campus and online education programmes in Australia. In less
than fifty years, USQ have become a prominent multi-campus teaching and research
institution providing education worldwide. Woven into the fabric of USQ is the vision and
determination of many University and community members who, over the years, have
been instrumental in implementing expansion and growth, shaping what we see today.
Gained full university status in 1992, the University has changed dramatically in many
ways since then, including the expansion of Postgraduate programmes and establishing
significant branch campuses.
York St John University, United Kingdom
York St John University is an outstanding university, known for its academic excellence and
responsive nature, always putting the student at the heart of everything it does. We were
rated in the top 20 of institutions with the highest student satisfaction scores for teaching
quality in the 2013 Sunday Times University Guide.
We care about the quality of our teaching and we listen to our students. In response to
student feedback and to ensure our learning and teaching facilities were up-to-date and
appropriate to your needs, we invested heavily in our Fountains Learning Centre, and this
is now a hub for student-centred learning.
Students learning experience are not only limited to classroom lectures, seminars, tutorials
and workshops but you will also experience group work, learning via Moodle, our Virtual
Learning Environment (VLE), work placements, client-projects, practical and studio work.
Study Route
PhD (Management)
PhD (Engineering)
PhD (Education)
PhD (Environmental Sciences)
PhD (Information Technology)
Doctor of Business Administration
Relevant
Master Degree
Relevant Master
Degree/ Professional
Qualification
possible exemptions
Postgraduate
Relevant
Bachelor Degree
Master of Business Administration
- Global Business
- General Management
In collaboration with
Master in Financial Planning
Master of Business Administration
MSc Engineering Management
Master of Sciene in Telecommunication Engineering
Master of Business Administration (International Business)
MSc Information Systems Management
MA International Business
Master of Business Administration
7
Postgraduate Studies
Master of Business Administration
- Global Business
- General Management
- Finance
- Human Resource Management
- Marketing
- Hospitality Management
MSc (Engineering)
MSc in Management
Master of Education
MSc (Information Technology)
Dual Degree
Programme Matrix
Programme
PhD (Management)
by Research*
Awarding Institution
SEGi University
Entry Requirements
• A Master’s degree or any equivalent
qualification recognised by the
Malaysian government
Duration
Campus
3 – 6 years
Kota Damansara
Postgraduate Studies
English Language Requirements:
• Minimum score of 600 in the Test of
English as a Foreign Language (TOEFL);
OR
• Minimum band of 6 in the International
English Language Testing System (IELTS)
PhD (Engineering)
by Research*
SEGi University
•600 TOEFL score or minimum score of
6 for IELTS; OR
•Bachelor’s Degree in a relevant field of
study with First Class Honours; OR
•Completed Master of Science
(Engineering) at SEGi University; OR
•Master’s Degree in a relevant field of
study; OR
•Any equivalent qualification in a
related field of study recognised by the
Malaysian government and University’s
Senate
3 – 6 years
Kota Damansara
PhD (Education)
by Research*
SEGi University
•English proficiency with either 600 in
TOEFL or with a minimum score of 6 in
IELTS; OR
•Bachelor’s Degree in a relevant field of
study with a first class honours; OR
•Completed Master of Education or
Master’s Degree in a relevant field of
study; OR
•Any equivalent qualifications
3 - 6 years
Kota Damansara
PhD (Environmental
Sciences) by
Research*
SEGi University
•A Master’s Degree or any equivalent
qualification recognised by the
Malaysian government
3 – 6 years
Kota Damansara
PhD (Information
Technology) by
Research*
SEGi University
•A Master’s Degree or equivalent; AND
•Completed Degree (Master’s or
Bachelor’s) in Computing or Information
Technology
3 – 6 years
Kota Damansara
MSc (Engineering)
by Research *
SEGi University
•Related Bachelor’s Degree with
Honours (minimum 2nd upper); OR
•Any equivalent qualification in a
related field of study recognised by the
University’s Senate
2 – 4 years
Kota Damansara
8
* Students are required to submit a draft proposal for research topic.
Programme
Awarding Institution
Entry Requirements
Duration
Campus
2 – 4 years
Kota Damansara
MSc in Management
by Research *
SEGi University
• Related Honours Bachelor Degree
(minimum 2nd upper); OR
• Any equivalent qualification in a
related field of study
Master of Education
by Research *
SEGi University
•Related Bachelor’s Degree with Honours; OR
•Any equivalent qualification in a
related field of study
1½ – 3 years
Kota Damansara
MSc (Information
Technology) by
Research *
SEGi University
•Related Bachelor’s Degree with
Honours; OR
•Any equivalent qualification in a
related field of study
1½ – 3 years
Kota Damansara
Doctor of Business
Administration
SEGi University
• A Master’s Degree or any equivalent
qualification recognised by the
Malaysian government
• 5 years full-time management
or professional equivalent work
experience
3 years
Kota Damansara
9
Master in Financial
Planning
SEGi University
• Bachelor’s Degree from a recognised
higher education institution
• Other equivalent qualification
recognised by the Malaysian
Government
• Students with Master’s Degree or
Professional Qualification in Financial
Planning are eligible to apply for
exemptions
2 years
Kota Damansara
SEGi University & University
of Sunderland, UK
• Completed a relevant Bachelor’s
Degree; AND
• IELTS score of 6.0
• Students with Master’s Degree are
eligible to apply for exemptions
2 years
Kota Damansara
In collaboration with
Master of Business
Administration
(General
Management)
Dual Degree
Postgraduate Studies
Other Requirements:
• Completed previous Master’s &
Honours Degree in English
• IELTS overall test score of 6.5 or
higher, and a written score of 6.5 or
higher (foreign students)
• Provide a detailed curriculum vitae
outlining managerial / executive or
teaching / research experience
All applications will be individually assessed.
* Students are required to submit a draft proposal for research topic.
Programme
Master of Business
Administration
(Global Business)
Awarding Institution
SEGi University
& University of
Sunderland, UK
Dual Degree
Entry Requirements
Duration
Campus
• Completed a relevant Bachelor’s Degree;
AND
• IELTS score of 6.0
• Students with Master’s Degree are eligible
to apply for exemptions
2 years
Kota Damansara
1 year
(full-time)
or 2 years
(part-time)
Kota Damansara
1 year
(full-time)
or 2 years
(part-time)
Kota Damansara
1 year
(full-time)
or 2 years
(part-time)
Kota Damansara
1 year
(full-time)
or 2 years
(part-time)
Kota Damansara
2 years
Kota Damansara
Kuala Lumpur
Subang Jaya
2 years
Subang Jaya
All applications will be individually assessed.
Master of Business
Administration
(Finance)
SEGi University
• Completed a relevant Bachelor’s Degree;
AND
• IELTS score of 6.0
• Students with Master’s Degree are eligible
to apply for exemptions
Postgraduate Studies
All applications will be individually assessed.
10
Master of Business
Administration
(Human Resource
Management)
SEGi University
• Completed a relevant Bachelor’s Degree;
AND
• IELTS score of 6.0
• Students with Master’s Degree are eligible
to apply for exemptions
All applications will be individually assessed.
Master of Business
Administration
(Marketing)
SEGi University
• Completed a relevant Bachelor’s Degree;
AND
• IELTS score of 6.0
• Students with Master’s Degree are eligible
to apply for exemptions
All applications will be individually assessed.
Master of Business
Administration
(Hospitality
Management)
SEGi University
• Completed a relevant Bachelor’s Degree;
AND
• IELTS score of 6.0
• Students with Master’s Degree are eligible
to apply for exemptions
All applications will be individually assessed.
Master of Business
Administration
University of Southern
Queensland, AUS
• A tertiary qualification at degree or
equivalent level from a recognised
institution.
• Minimum of 3 years full-time equivalent
work experience, as determined by
the Director, USQ Australian Graduate
School of Business.
• IELTS of 6.5 / TOEFL of 570 or equivalent
All applications will be individually assessed.
MA International
Business
York St John University,
UK
• Bachelor’s Degree or equivalent level in
business management
• SEGi College English Proficiency Test
• Qualifications from other related fields
from a recognised institution are subject to
university’s approval. No work experience
is required.
Programme
Awarding Institution
Master of Business
Administration
(International Business)
University of Greenwich,
UK
Entry Requirements
• Bachelor’s Degree with minimum
2 years related working
experience; OR
• Professional qualification or
diploma with minimum 5 years
related working experience
Duration
Campus
2 years
Kuala Lumpur
2 years
Kuala Lumpur
Subang Jaya
Penang
Subang Jaya
English Entry Requirements:
• IELTS overall test score of 6.5 or
higher, and a written score of 6.5
or higher (foreign students); OR
• SEGi English Language Test
Master of Business
Administration
University of Sunderland,
UK
• At least 23 years of age with an
Honours Degree; OR
• Any equivalent internationally
recognised degree / professional
qualification; OR
• 2 years of management-related
work experience; OR
• A recognised Diploma with
5 years of management related
work experience
All applications will be individually assessed.
MSc Engineering
Management
University of Sunderland,
UK
• Degree in Electrical / Electronic
Engineering or Mechanical
Engineering with min. CGPA 2.5
or third class honours or equivalent
• Pass the Engineering Council
Examination part III (EE or ME)
1 – 1½ years
Master of Science in
Telecommunication
Engineering
University of Sunderland,
UK
•Degree in Science or Engineering,
such as: Computer Science,
Information Technology, Electrical or
Electronic Engineering with minimum
(2:2 degree (Second class lower)
classification or CGPA above 2.5)
• International students must
demonstrate a good command of
the English language and normally
would have to undertake an IELTS
examination prior to starting the
programme.
• Pass Engineering council
examination part III (Electrical /
Electronic / Telecommunication
Engineering)
1½ years
Subang Jaya
MSc Information
Systems Management
University of Greenwich,
UK
• Related Bachelor’s Degree
(Information Systems or Computer)
• 5 years related commercial /
industrial experience or equivalent
2 years
Kuala Lumpur
Master of Arts
in Corporate
Communication
SEGi University
• Bachelor degree with a minimum
CGPA of 2.5
•Minimum 5 years working
experience in relevant fields
Full-time:
1½ years /
Part-time: 1½
years
11
Postgraduate Studies
Kota Damansara
Doctor of
Business Administration
SEGi UNIVERSITY
In order to operate a business, acquiring knowledge in business administration is definitely a wise choice to establish your business
fundamentals.
The programme shapes you to be all rounded, well informed and prepared to venture into the business world.
The Doctor of Business Administration programme is a combination of coursework and research for management practitioners and
professionals who are oriented towards making a significant contribution to practice and/or policy. Our modules emphasise interdisciplinary
understanding and application of knowledge, crucial for management in a global perspective. SEGi DBA is a doctoral degree at the highestlevel business qualification attainable.
Considered as a strategic initiative in the Business School, it paves a way for senior managers to deepen their knowledge and skills to meet
the intellectual and professional demands of organisations.
Postgraduate Studies
The overall aims of the programme are:
• Provide significant contribution and enhancement of professional practice through the application of existing knowledge and
theoretical frameworks.
12
• Focus on existing real business issues through critical review and systematic application of theory and research knowledge to
professional practice.
• Provide significant opportunity for considerable personal development to achieve higher level effectiveness as a professional
practitioner.
Programme Modules
Year 1
Management Theory & Policies
Organisational Behaviour
Strategic HRM & Leadership
Advance Practices in Strategic Marketing
Management
International Business and Globalisation
Advance Financial Management
Year 2
Public Sector Management:
Policy & Social Relations
Management Research Skills, Actions,
Strategy & Statistical Analysis
Strategic Change and Quality
Management
Management Accounting and Corporate
Governance
Advanced Research Methodology
Advanced Data Analysis
Research Proposal
Career Opportunities
As graduates of this programme, you’re expected to make a key contribution to global business
practices. Hence, the coursework relates to leadership, change, finance and process management,
as well as research methodologies.
SEGi’s DBA programme complemented my then 22 years of working experience
as an engineer and a manager. The comprehensive learning experience has
contributed to my understanding of professional practices and enhanced my personal
development as a business practitioner. I am truly honoured with my achievements
at SEGi and am indebted to the programme facilitators at SEGi for their guidance
and support.
Dr Ling Chen Hoe
JPT/BPP(PA10550)(3/20) KD CAMPUS
Year 3
DBA Thesis
PhD (MANAGEMENT)
BY RESEARCH
SEGi UNIVERSITY
This programme focuses highly on an original contribution to academic literature or research in a specific discipline of business. Look forward
to a thorough understanding of theoretical underpinnings and their applications, with an ability to think in a systematic way and apply
quantitative and qualitative techniques to business related problems.
We aspire to train you to be highly skilled scholars in conducting research and teaching for careers where intensive research skills and
analytical capabilities are required.
Want to further enhance your knowledge, skills and abilities obtained at the master’s level and gain the ability to conduct independent
research? It’s possible through formal courses, seminars, independent studies, examinations, written papers, workshops, presentations and
the dissertation.
At SEGi University, you can focus on one of the following broad areas: Finance, Accounting, Human Resource Management, Organisation
Behavior, Strategic Management, Business Administration, Marketing and Operations Management to conduct their research as their field
of study.
Programme Modules
Year 1
Semester 1
Theory of Knowledge
Semester 2
Advanced Research Methods and Design
Year 3
Research and Thesis
Research and Thesis
13
Postgraduate Studies
Year 2
Semester 3
Research Proposal and Seminar
Career Opportunities
The PhD Management programme is suitable for those seeking position in a variety of
management fields including accountancy, business analysis, business development,
consultancy, corporate strategy, finance and accounting, human resource management, and
marketing management.
Working and studying is not easy especially if you are married with kids.
However, the challenges I went through has been minimised with the team of
lecturers who lectures with passions and interest, supportive, understanding and
their knowledge sharing is beyond academic. The experienced I gained at SEGi
has definitely helped to make me a better person academically and able to
relate it in my working environment.
Gary Ang
JPT/BPP(N/345/8/0121)(5/20) KD CAMPUS
PhD (Information
Technology) by Research
PhD (EDUCATION)
BY RESEARCH
SEGi UNIVERSITY
The PhD programme is conducted fully by research and aims to
groom you in the field of information technology. The programme
prepares you for one of four likely career paths; as an academician
in an institution of higher learning, a consultant in the ever-evolving
IT industry, a technopreneur or researcher in industrial R&D or
government-funded research institutions.
SEGi UNIVERSITY
The Doctor of Philosophy (Education) is designed for teachers to
pursue professional development in order play a greater leadership
role in academia or the industry.
Throughout this programme, candidates will develop students’
research skills through quality supervision, methodologies learned
from the curriculum and actual application of a research project
on a topic of interest (entirely by research without the teaching
practicum component). As candidates, you’re required to take
courses in Advanced Quantitative Research Methods and
Advanced Qualitative Research Methods.
Postgraduate Studies
Gain not a greater academic insight into the topic, but be a
specialist in the subject with ethical values, social responsibility and
professionalism.
Programme Modules
Programme Modules
Year 1
14
Semester 1
Advanced Research Methods and Design
Semester 2
Research Proposal and Seminar
Year 1
Semester 1
Advanced Quantitative Research Methods
Advanced Qualitative Research Methods
Semester 2
Research Proposal and Seminar
Semester 3
Research and Thesis
Semester 3
Research and Thesis
Year 2
Research and Thesis
Year 2
Research and Thesis
Year 3
Research and Thesis
Year 3
Research and Thesis
Career Opportunities
Career Opportunities
Graduates of the PhD (Information Technology) by Research have
gained employment in both public and private sector organisations
in a range of technology related positions such as IT Consultants,
IT Managers, e-Business Consultants, Information Systems
Strategic Managers, Business Development Managers and Project
Managers.
An academician at an institute of higher learning.
JPT/BPP(PA3150)(6/18) KD CAMPUS
JPT/BPP(K)1000-600/WP186 Jld.4(12)(3/17) KD CAMPUS
PhD (Engineering)
by Research
SEGi UNIVERSITY
The Doctor of Philosophy (Engineering) programme provides professionals in-depth knowledge of Engineering, thus shaping the ability
to solve research and engineering problems effectively.
This doctorate programme keeps you updated with the latest developments in the field of engineering and cultivates research
competitiveness to cater to societal needs. It also serves as a platform for innovation and creation.
With the guidance from our experienced academic team throughout the programme and well thought out curriculum, you will master
far more advanced analytical thinking skills and be well prepared to take on new challenges relevant to the industry.
Programme Modules
Year 1
Semester 1
Advanced Research Methods and Design
Semester 2
Research Proposal and Seminar
Semester 3
Research and Thesis
Year 2
Year 3
Research and Thesis
Research and Thesis
15
A PhD graduate in engineering would have the opportunity to work in the industry as a fullfledged practicing engineer specialising in areas of expertise from the research conducted.
In life, we make choices. I chose SEGi to pursue my MBA as it offers
weekend classes, which suits my schedule because I am also currently working
too. It is the best thing I have ever done for myself as the benefits I’ve gained are
countless.
ANDY LIM
JPT/BPP(PA2682)(3/18) KD CAMPUS
Postgraduate Studies
Career Opportunities
PhD (Environmental Sciences)
by Research
SEGi UNIVERSITY
Our PhD in Management programme focus highly on an original contribution to academic literature or research in a specific discipline
of business. It provides a thorough understanding of the theoretical underpinnings and their applications along with an ability to think
systematically, while applying quantitative and qualitative techniques to business related problems.
We intend to train you to become highly skilled scholars in conducting research and teaching for careers, where intensive research skills
and analytical capabilities are required.
Do you wish to obtain knowledge, skills and abilities at a master’s level with the ability to conduct independent research? Acquiring these
traits are possible through formal courses, seminars, independent studies, examinations, written papers, workshops, presentations and the
dissertation.
Postgraduate Studies
Programme Modules
16
Year 1
Semester 1
Advanced Research Methods and Design
Research Proposal and Design
Year 2
Year 3
Research and Thesis
Research and Thesis
Semester 2
Ecology and the environment
Environmental Sampling and Data Analysis
Semester 3
Research and Thesis
Career Opportunities
A PhD graduate in environmental science would have the opportunity to work in the industry
as a full-fledged practicing environmental scientist specialising in areas of expertise from the
reserach conducted.
The environment at SEGi is very conducive and the professors are very friendly.
These are the reasons that make me love this university and this country. SEGi has
widen my horizons beyond the confines of a classroom.
DONG JIA YI
JPT/BPP(PA2683)(3/18) KD CAMPUS
Master of Science in Management
by Research
SEGi UNIVERSITY
This two-year programme is aimed for those who wish to gain in-depth knowledge of the various aspects of management.
Get analytical training according to the specialisation of each individual, allowing you to develop an applied final thesis as your MSc
dissertation. We focus on highly specialised research that interests you and pushes you to be creative, innovative and contribute new
knowledge to different management fields.
In the first year of the programme, you’ll be required to complete four modules that include advance qualitative research methods, advance
quantitative research methods, theory of knowledge and research proposal and seminar.
Upon completion of these modules, you’ll conduct research and write a comprehensive thesis under the supervision of an approved supervisor.
Programme Modules
Year 1
Semester 1
Theory of Knowledge
Advanced Research Methods and Design
Research Proposal and Seminar
Advanced Statistics
Semester 2
Research Proposal and Seminar
Semester 3
Research and Thesis
Year 2
Research and Thesis
17
The MSc Management programme is suitable for those seeking position in a variety of management fields including accountancy,
business analysis, business development, consultancy, corporate strategy, finance and accounting, human resource management,
and marketing management.
Ten years after graduating with a bachelor’s degree, I felt the need for a
change in my career path. Choosing SEGi to pursue the MBA programme is the
best decision I ever made. My true potentials has shined through and brought out
the best in me. I received the honourary Dean’s Award as a top student, obtaining
distinctions for all 14 subjects. I owe all my achievements to the experienced
lecturers who guided throughout my studies. My scholarly achievements created a
new career for me as a lecturer and now I believe in making good changes to my
students’ life and career path.
SONG BEE LIAN
JPT/BPP(PA0788)(10/16) KD CAMPUS
Postgraduate Studies
Career Opportunities
MSc (Information
Technology) by Research
MASTER OF EDUCATION
BY RESEARCH
SEGi UNIVERSITY
SEGi UNIVERSITY
The programme prepares the you for one of four likely career paths;
a career as an academician in an institution of higher learning, a
consultant in the lucrative IT industry, a technopreneur or research
careers in industrial R&D or government-funded research institutions.
Master of Education by Research provides teachers the essential
research skills to meet the demands of the workplace through
quality supervision. The programme is by research and does not
involve the teaching of courses. This professional development will
also enable teachers to play a leadership role in academia or
industry.
Programme Modules
Programme Modules
Year 1
Postgraduate Studies
18
Year 1
Semester 1
Advanced Research Methods and Design
Semester 2
Research and Thesis
Semester 3
Research and Thesis
Year 2
Research and Thesis
Semester 1
Advanced Research Methods and Design
Semester 2
Research and Thesis
Semester 3
Research and Thesis
Year 2
Research and Thesis
Year 3
Research and Thesis
Career Opportunities
Career Opportunities
Graduates of the MSc (Information Systems) Management have
gained employment in both public and private sector organisations
in a range of technology related positions such as IT consultants, IT
managers, systems analysts, business analysts, business development
managers and project managers
The programme prepares you to take on leadership and
management positions in a range of settings and services, for
example children’s centres, extended schools, and child-minding
networks.
JPT/BPP(PA3149)(6/18) KD CAMPUS
KPT/JPS(KA8747)(06/18) KD CAMPUS
MSc (Engineering)
by Research
MSc Engineering
Management
SEGi UNIVERSITY
University of Sunderland, UK
The Master of Science (Engineering) prepares you with
comprehensive knowledge in the research area of Engineering.
Upon completion of the programme, you are able to establish and
conduct surveys or experiments, analise data and present the results
in a professional manner. Through this programme, we will cultivate
research competitiveness in you, equiping you with the capacity for
continuous learning and analysing contemporary issues.
This Masters-level programme equips you to be a leader in a
technical team to deliver on time and on budget.
During the course of your studies, you will build on your technical
background while adding business and management skills. These
skills include project control, supply chain management, risk
management and quality optimisation. You will also develop the
soft skills of working with others and leading projects.
Your Masters project will also involve a real-world project. It will
include both a research and a practical element, and it is an
opportunity to impress not only your academic assessors but also
potential employers.
Programme Modules
Year 1
Semester 1
Advanced Research Methods and Design
Semester 2
Research Proposal and Seminar
Semester 3
Research and Thesis
Managing People and Project Leadership
Project Risk and Quality Management
Research Skills and Academic Literacy
Decision Support for Management
Engineering Operation Management
Advanced Maintenance Practice
Project Management and Control
Project
Year 2
Research and Thesis
Career Opportunities
Career Opportunities
A Master graduate in engineering would have the opportunity to
work in the industry as a full-fledged practicing engineer specialising
in areas of expertise from the research conducted, and later on as a
manager in supervising younger engineers.
A Master graduate in engineering management would have the
opportunity to gain access to general management positions in the
engineering sector.
JPT/BPP(PA2552)(1/18) KD CAMPUS
JPT/BPP(K)1000-600/B270JLD.3 (11/18) SJ CAMPUS
19
Postgraduate Studies
Programme Modules
Master in Financial
Planning
In collaboration with
SEGi UNIVERSITY
The Master in Financial Planning is for professionals who would like to acquire a broad range of financial planning skills. This
programme provides students essential background material such as methodologies, techniques and tools in systems analysis and
design, business and financial planning alignment, and requirement analysis. Graduates will be equipped with all the skills and
knowledge needed to support business financial planning analysis.
The objectives of this programme:
Postgraduate Studies
• Equip learners with comprehensive knowledge and understanding of financial legislation and regulations related to the
financial planning industry in Malaysia.
• Prepare learners to be competent financial planners capable of meeting the financial planning needs and goals of their
clients.
• Strengthen the interpersonal skills of learners to enable them to develop and maintain successful client relationships with
existing and potential clients.
• Improve learner’s competencies and skills in management, marketing, accounting and finance.
• Develop learner’s quantitative and analytical skills to enable them to address complex financial situations.
• Expose learner’s to hands-on applications of financial planning technology and tools.
20
Programme Modules
Year 1
Year 2
Introduction to Financial Planning
Risk Management and Insurance
Planning
Accounting for Managers
Entrepreneurship
Managing in the International Economy
Financial and Investment Planning
Retirement Planning
Estate Planning
Taxation Planning
International Business Law
Strategic Management
Corporate Finance
Financial Planning Project
(Applications in Financial Planning)
Career Opportunities
As graduates of the programme, you can explore careers such as Financial planner, Agency
manager, Financial analyst, Investment broker, Employee of financial institutions.
INTERESTING FACT
SEGi’s Master in Financial Planning
programme in collaboration with
Malaysian Financial Planning Council
is industry relevant.
JPT/BPP(A11443)(10/20) KD CAMPUS
Master of Business Administration
(Global Business)
Dual Degree
SEGi UNIVERSITY & University of Sunderland, UK
Global business consists of transactions devised and carried out across national borders to satisfy the objectives of individuals, companies,
and organisations. To sustain an edge in such competitive market, businesses are relying solely on management staff with specialist skills and
knowledge.
Our Masters of Business Administration (Global Business) programme grooms you in developing strategies and methods for the global
market of tomorrow. A module in international finance, global business strategies, global supply chain management, international
marketing and international business law dealing with trade equips you to go forward in international business.
We designed the programme to expand your theoretical understanding and critical awareness in today’s global business. You’ll
develop strategic and integrated views of organisations and management, develop skills in effective decision-making, a critical awareness
of the operation of global organisations within their international environment, and understanding international, ethical and strategic concepts
and current theories in the management of global businesses.
Programme Modules
Year 1
Semester 1
Managing in the International Economy
Marketing Management
Accounting for Managers
Semester 1
Economics for Managers
Strategic Management
Research Methodology
Semester 2
Masters Project
21
Postgraduate Studies
Semester 2
Finance for Managers
Organisational Behaviour
International Business Law
Corporate Social Responsibility
Year 2
Semester 3
Operations & Quality Management
International Marketing
Export and Supply Chain Management
Career Opportunities
Global business is a crucial area for many companies (both large and small) with
increasing number of companies branching into global markets; there is a high demand of
professionals and managers with skills and qualifications in international business.
SEGi University provides me with a platform to enhance my individual skills
in accordance to the ever changing global competitive environment. Being a
part of SEGi for the past 4 years helped me a lot in the development of my
interpersonal skills and the chance to build my social network in Malaysia.
Mohammad Farhan Ameen
KPT/JPS(KA9856)(4/19) KD CAMPUS
Master of Business Administration
(General Management)
Dual Degree
SEGi UNIVERSITY & University of Sunderland, UK
The Master of Business Administration (General Management) programme seeks to help you in understanding core business and
management disciplines with emphasise in management skills and developing new ideas in areas of analysis, problem solving, decisionmaking, effective communication and leadership.
The core elements of the programme - including the management of human resources, management of the immediate business
environment, management of change and the management of general resources - are delivered in focused modules and the project dissertation
to encourage depth of understanding and to facilitate interactive teaching and learning.
Our modules originate from a wide range of business and management disciplines including economics, marketing, information systems,
statistics, human resource management and law.
Postgraduate Studies
Programme Modules
Year 1
Semester 1
Managing in the International Economy
Marketing Management
Accounting for Managers
22
Semester 2
Finance for Managers
Organisational Behaviour
Entrepreneurship
Corporate Social Responsibility
Year 2
Semester 1
Economics for Managers
Strategic Management
Research Methodology
Semester 2
Masters Project
Semester 3
Operations & Quality Management
Project Management - Framework &
Sustainability
Compensation and Benefit Management
Career Opportunities
As graduates, you are highly in demand to perform in a senior of managerial roles.
Organisations are always looking for professionals with strong managerial skills and
abilities as it determines the success of their business.
I chose the University of Sunderland MBA programme offered by SEGi
as it is recognised as one of the best UK MBA twinning programme. It has
enhanced and developed my business acumen, improved my approach
in communication and team building and added to my organisational
development skills. Having awarded with a Distinction upon completion of my
MBA, I was instantly promoted in my employment. Knowledge is Power!
Friiscor Mah Cheng Chai
KPT/JPS(KA9855)(4/19) KD CAMPUS
MASTER OF BUSINESS ADMINISTRATION
(Human Resource Management)
SEGi UNIVERSITY
Master of Business Administration in Human Resource Management provides graduates an opportunity to enhance their knowledge
based on the latest practices in the area of human resource management and organisational leaderhsip. This programme prepares students
in the functional areas of business allowing them to develop managerial skills necessary to be effective in a rapidly changing business
environment.
This programme is designed for students with an interest in entering or advancing their careers in business. With support of expertise from
the academic team, students will be exposed to developing the skills and knowledge needed to move forward in the industry.
It also enables students to develop and acquire problem-solving ability and linking theory to real world challenges. Graduates will be able
to pursue careers specialise n HR Management positions or consultancy roles in all areas of human resource management, up to director
level.
Programme Modules
Year 1
Semester 1
Operations & Quality Management
Economics for Managers
Strategic Management
Research Methodology
Compensation and Performance Management
Semester 2
Human Resource Management
Marketing Management
Management Information System
Business Law & Ethics
Recruitment and Selection
Semester 3
Organisational Behavior
Accounting & Finance for Manager
Financial Statement Analysis
Master Project
23
Postgraduate Studies
Career Opportunities
Human resource manager, training and development manager, organisational
development specialist, public relations specialist.
I did my Bachelors in Engineering in Tunisia. The first thing that attracted me to
SEGi was its excellent reputation for world-class education. Now, I have a great
chance to be part of a greater family here in Malaysia by enrolling with SEGi
University for my postgraduate studies. This great opportunity have assisted me in
my communication skills and I’m gaining a lot of experience.
Refka Sebri
JPT/BPP(U)(N/345/7/0479)(01/20) KD CAMPUS
MASTER OF BUSINESS ADMINISTRATION
(FINANCE)
SEGi UNIVERSITY
The Master of Business Administration in Finance programme is intended to provide graduates with a foundation of education in statistics,
leadership, economics, strategy and marketing. It also equips students to be efficient and effective in managing distinct challenges any
organisations will face.
This MBA programme is ideal for students who want to accelerate their career path in the field of finance, investment and corporate treasury
within ONE year. Students pursuing the MBA in Finance will gain professional prospects by developing the business skills that are needed
in todays’ competitive global environment.
It also enables students to demonstrate relevant knowledge and understanding of organisations, which will acquire skills in communications,
team-working and problem-solving. This specialisation offers a variety of industries to thrive in including, commercial and corporate banking,
investment services and real estate.
Postgraduate Studies
Programme Modules
Year 1
Semester 1
Operations & Quality Management
Economics for Managers
Strategic Management
Research Methodology
Investment Decision
Semester 2
Human Resource Management
Marketing Management
Management Information System
Business Law & Ethics
Corporate Finance
24
Career Opportunities
The career opportunities for students pursuing MBA in Finance are Accounting Managers,
Corporate Controllers, Chief Financial Officers, Risk and Insurance Manager, Investment
Bankers and etc.
HAVE YOU HEARD?
We offer a UNIQUE
STRUCTURED
PHD PROGRAMME that provides
a comprehensive research plan to ensure
students complete their assignments on time.
JPT/BPP(U)(N/345/7/0473)(01/20) KD CAMPUS
Semester 3
Organisational Behavior
Accounting & Finance for Manager
Financial Statement Analysis
Master Project
MASTER OF BUSINESS ADMINISTRATION
(HOSPITALITY MANAGEMENT)
SEGi UNIVERSITY
The Master of Business Administration (Hospitality Management) offered at SEGi University is specially tailored for those who are seeking
to develop key areas of knowledge and expertise necessary both for employment in the hospitality industry worldwide and for lifelong
learning.
This program is also intended to provide a rigorous yet a good combination of cognitive, behavioral and affective based academic learning
in the field of hospitality management.
It also enables students to develop and acquire skills in communications, team-working, problem-solving, application of numbers, the use
of ICT as well as improving their own learning and work performance. These pre-requisite skills are important traits to a manager in the
hospitality sector – be it in the hotel, tourism, airline, cruise or event industry.
Programme Modules
Year 1
Semester 1
Management of Hotel Operations
Organisational Behavior
Strategic Management
Research Methodology
Semester 2
Marketing Management
Managing Customer Relationship
Service Marketing
Semester 3
Managing Employee Relations in Hotel & Catering Industry
Entrepreneurship – food service industry
Revenue Management
Master Project
25
Middle and Senior Management level positions at Hotels, Travel Agencies, Tour
Operators, Event Management executive, Cruise Operators.
SEGi is a melting pot of different nationalities and background with vibrant social
scenes. But for me, the main factors I chose SEGi extends to its flexible and multidisciplinary modules approach. Moreover, the lecturers and staff are supportive
regardless of your background or nationality.
Naghmeh Jafarian
JPT/BPP(U)(N/811/7/0235)(01/20) KD CAMPUS
Postgraduate Studies
Career Opportunities
MASTER OF BUSINESS ADMINISTRATION
(MARKETING)
SEGi UNIVERSITY
The Master of Business Administration in Marketing will focus at business and organisations within the context of marketing, examining how
marketing can help develop a competitive edge for a company in todays’ challenging environment. Students will be exposed to the future of
marketing in terms of trends and modern practices that affect how competitive an organisation will remain.
This programme aims to introduce innovative business understandings that integrate cutting-edge research and practice across all key business
areas to cater and adapt to the ever-competitive industry.
It also enables students to develop key leadership skills such as communications, team working, and problem-solving. The Master Of Business
Administration in Marketing is grounded in principles that underpin businesses today and will equip students with a fresh strategic approach
to the issues managers encounter.
Postgraduate Studies
Programme Modules
Year 1
Semester 1
Operations & Quality Management
Economics for Managers
Strategic Management
Research Methodology
Semester 2
Human Resource Management
Marketing Management
Management Information System
Business Law & Ethics
Sales & Distribution Management
Semester 3
Organisational Behavior
Accounting & Finance for Manager
Product & Brand Management
Consumer Behavior
Master Project
26
Career Opportunities
Marketing and sales manager, market research analyst, media planner, product manager,
advertisement manager.
DID YOU KNOW?
Our MBA programmes have achieved internationallevel excellence and strong regional relevance
with 6 SPECIALISATIONS, WHICH
ARE HIGHLY SOUGHT AFTER BY
EMPLOYERS
JPT/BPP(U)(N/345/7/0478)(01/20) KD CAMPUS
Master of
Business Administration
University of Southern Queensland, AUS
This internationally acclaimed MBA programme is designed for enterprising minds seeking to holistically combine their expertise with general
management skills. It involves a significant investment of time and money as the programme gives you a better understanding on managing
people and organisations.
The Master of Business Administration (MBA) is an advanced academic program for graduates from any discipline who have
considerable business experience, and who have a recognised potential for advanced managerial responsibility. Learn decision making
and problem solving skills, international business environment and strategies to manage globalisation.
We aspire to groom those of you who have been exposed to a range of management skills and who have been trained to use these skills
in a manner that will enable them to better handle the managerial demands of modern business practices.
Choice of 6 Specialisations:
• Strategic Human Resource Management
• Strategic Marketing
• Digital Transformation
• Project Management
• Finance
• General Management
Programme Modules
Foundation Core Subjects
Non Foundation Core Subjects
Managing Organisational Behaviour
Accounting & Financial Management
Marketing Management
Economics for Managers
Global Information Systems Strategy
Leading Organisational Change
Business Ethics & Sustainability
Project-Based Management
Strategic Management
(CAPSTONE COURSE)
Strategic Human Resource Management
Performance Management
Global Issues in Employment Relations
Strategic Management of HR & Innovation
Finance
Finance for Executives
Financial Markets & Instruments
Strategic Investments
Project Management
Project Quality, Risk & Procurement
Management
Project Scope, Time & Cost Management
Project Human Resources
Communications & Integration Management
Digital Transformation
Business Intelligence
Digital Innovation
Strategic Information Security
Strategic Marketing
Buyer Behaviour
International Marketing
Services Marketing Management
General Management
Any 3 Units From The Range Of Majors To
Provide Students With Generalist Skills
Career Opportunities
Suitable for professionals across all disciplines, the programme will significantly enhance
your capability to function as a senior manager within a wide range of commercial and
service organisations.
KPT/JPS(R/340/7/0057)(4/16) • KPT/JPS(A8213)(8/17) • KPT/JPS(KA9096)(10/18)
KD, KL & SJ CAMPUSES
Postgraduate Studies
Electives Subjects
27
Master of Business Administration
(International Business)
UNIVERSITY OF GREENWICH, UK
The increase in globalisation of businesses today carries a dramatic effect on companies worldwide, particularly developing countries.
Due to this trend, there’s an increasing demand in the market for business graduates with a strong understanding of the challenges faced in
international business.
The Master of International Business offered by University of Greenwich helps you explore the complexity and diversity of business in an
increasingly interconnected world. Designed for those of you who have completed an undergraduate honours degree in a non-business
subject or for those who do not necessarily have significant experience in a business management role but wish to gain an advanced
knowledge of international business.
The concentrated feature of the programme is the commercial relevance of the content with real-life case studies and professional
management application, helping you to achieve high employment rates.
Postgraduate Studies
We’ll help you develop skills in assessing the global environment for business, identifying new opportunities and analysing international
markets and industries. You will engage in critical analysis of international business and investigate the international context of business today.
Shape your analytical, creative and intellectual skills as well as an international awareness of business, particularly managerial decisionmaking and enhancing knowledge of those highly sought after.
28
Overall, you’ll establish a strong foundation in business management, international business strategy, leadership and professional development,
critical and analytical decision-making, business communication in an international setting and the management of complex information.
Programme Modules
Core Subjects:
Foundations of Scholarship & Research
Financial & Management Accounting
Global Strategy : Analysis and Practice
Competition and Business Risk
International Business
Issues in International Business
Regulatory Institutions of the World Economy
International Trade and Institutions
Business Research Methods
Advanced Professional Development and Research
Plus 1 Project / Dissertation
Plus 1 Professional Practice
Career Opportunities
The Master of International Business is structured to guide you into professional management careers,
with opportunities available in multinational firms, small or medium sized exporters, local or central
government agencies involved in business development, consultancies and media companies.
KPT/BPP(KA10439)(8/19) KL CAMPUS
MSc Information
Systems Management
UNIVERSITY OF GREENWICH, UK
The interaction between information technology and people’s activities using the particular technology to support operations and
management is referred to as information system. This manner of interaction between consumers and ICT are widely used in the business
process.
Undertaking this programme, we wish to provide you the knowledge of planning and control of information system with a deep
understanding of the management of information systems in the framework of facing organisational issues, and develop your ability to
understand and manage these complex and interrelated systems. As a result, you are able to make informed decisions concerning the use of
information systems in a business environment.
Programme Modules
Core Modules
Information, Methods & Culture
(15 Credit)
Systems Planning & Management
(15 Credit)
Audit & Security (15 Credit)
System Modeling (15 Credit)
Elective Modules
Choose 4 Modules:
Data Warehousing (15 Credit)
Internet & Web Technologies Open Source (15 Credit)
Strategic IT for e-Business (15 Credit)
Strategic IT in e-Marketing (15 Credit)
Internet & Intranet Technologies Enterprise Systems (15 Credit)
Dissertation
60 credits including course in Critical
Thinking & Research Methods (A substantial
individual project on a topic chosen by the
student as well as a course in Critical Thinking
& Research Methods)
29
IT Consultants, IT Managers, Systems Analysts, Business Analysts, e-Business Consultants,
Information Systems Analysts.
SEGi has won my confidence with its many great attributes. The teaching styles of
lecturers are commendable and I enjoy the lectures.
MIKAIL SUVEROV
JPT/BPP(A5747)(R213/3/0106)(4/18) KL CAMPUS
Postgraduate Studies
Career Opportunities
Master of Business
Administration
MA INTERNATIONAL
BUSINESS
University of Sunderland, UK
Postgraduate Studies
Our internationally acclaimed MBA programme is designed for
enterprising minds seeking to combine their expertise with general
management skills. It involves a significant investment of time and
money as you gain better understanding on managing people and
organisations. You’ll learn decision-making and problem solving
skills in an international business environment and strategies to
manage globalisation issues.
30
The demand for highly knowledgeable work force is always
increasing. The MBA will assimilate work-based learning that will
improve your ability to bring many productive changes within your
current organisation.
Programme Modules
Core Subjects
Financial Management and Control
Managing and Leading People
Operations Management
Marketing Management
Information Management (Statistics)
Project Management
International Business Environment
Global Corporate Strategy
YORK ST JOHN UNIVERSITY, UK
The MA International Business offers students the opportunity to
delve deeper into the understanding of the complex and volatile and
competitive environments surrounding international business. This is
explored within a context of business sustainability, an awareness
of environmental concerns and an understanding of corporate
social responsibility. Students will gain a broader knowledge of the
international context in which they operate, with the opportunity to
reflect, evaluate and apply key theories of international business
management.
Programme Modules
Managing Business Finance
Sustainable Business
International Trade and Globalisation
Project Management
Strategic Human Resource Management
Global Marketing Leadership
International Business Strategy
Global Markets and Consumers
Research Methods
Research Investigation
Dissertation
This research paper of 15,000-20,000
words will need to be completed based on
contemporary business and management
research area proposal by students.
Career Opportunities
Career Opportunities
Suitable for professionals across all disciplines, the programme will
significantly enhance your capability to function as a senior manager
within a wide range of commercial and service organisations.
Business executives or professionals in public and private sector
organisations, with opportunities in banks, financial institutions,
securities firms, investment companies, international business
consultancies, multinational manufacturers.
KPT/JPS(KA 9419)(11/18) • KPT/JPS(K8624)(4/18) • KPT/JPS(KA8848)(2/18)•
JPT/BPP(N/345/7/0023(2/16) KL, SJ, PG & SWK CAMPUSES
JPT/BPP(K)1000-600/B270)(8/19) SJ CAMPUS
Master of Arts in
Corporate Communication
SEGi University
This programme is designed in such way that upon successful completion of the programme, the students should be able to demonstrate and
appraise enhanced knowledge relating to the study and practice of Corporate Communication. Also, the students will process large volumes
of info, and strive to become lifelong learners by staying abreast of knowledge, theories and development in the study field. This programme
includes a requisite of corporate communication practices such as managing, presenting, negotiating and organising skills.
The students will get to work in a group to originate, organise, and disseminate researched ideas verbally, plus writing ads through visual
presentations. Imagine applying enhanced ICT skills to critically evaluate technology for producing effective and creative solutions to
problems relating to the programme. The students will essentially relate to others and readily act as communication experts to initiate
resolutions to quandaries, where appropriate. This programme will allow the students to perform as corporate communication professionals
and essentially address issues concerning values, norms and ethics within the community. Upon graduation, the students will administer
functional teams and autonomously seize chances, take risks and compete within a revolutionised market.
Programme Modules
Semester 1
Advanced Psychology in Communication
Advanced Corporate Communication
Legal and Ethical Issues in
Corporate Communication
New Media and Communication Strategy
Semester 2
Corporate Media Relations
Crisis Communication
Corporate Advertising, Image & Identity
Video Production for
Corporate Communication
Research methods in
Corporate Communication
Corporate Sociology
Career Opportunities
Marketing Communication Manager, New Media Strategist, Community Manager, Brand
Manager, Corporate Communication Officer, Director of Corporate Affairs, Head of Public
Relations and Media Relations or Social Media Manager.
I’m studying in SEGi University for 6 years now and during these years I
gained not only excellent quality education but also irreplaceable experience
as an international student! I’m really proud to be the first Kazakhstan student
in SEGi University. Choosing SEGi for my further studies was one of the best
decisions in my life and I just love SEGi so much!
AMINA KALMUKHAMBETOVA
PA 2507 (N/321/7/0153) KD CAMPUS
Issues in Public Communication Campaign
Management
Corporate Writing
Final Project*
31
Postgraduate Studies
*Each student may choose between a 20,000-word dissertation or a 5-minute PSA video production
Semester 3
MSc telecommunication
engineering
University of Sunderland, UK
The programme aims to prepare you for a career in the design and management of converged enterprise networks and telecommunication
systems.
The programme will allow you to develop the necessary skills needed to design and build a large multi-site network with a strong focus on
the convergence of voice, video and data within the modern enterprise network.
Postgraduate Studies
Programme Modules
Broadcasting System
Local and Wide Area Network
Research Skills and Academic Literacy
Digital Telephony
Wireless Telecommunication
Network Simulation
Advanced Network Security System
Project
32
Career Opportunities
Engineers / test engineers, software / application engineers, product managers, customer
support staff, installers / repairers, power reactor operators, power distributors / dispatchers
and many more.
I am originally from China and I have heard so many positive things about SEGi
University from friends and family members who are studying there. I am now having
the experience of my life doing my Masters in Education. My classmates and the staff
are the friendliest people I’ve ever met.
HU YING ZI
KPT/JPS(KA10242)(6/19) SJ CAMPUS
SEGi University (DU031-B)
No. 9, Jalan Teknologi,
Taman Sains Selangor, Kota Damansara,
PJU 5, 47810 Petaling Jaya, Selangor Darul Ehsan.
T 603 6145 1777
F 603 6145 1666
E [email protected]
TOLL FREE 1800 88 7344 / 603 6145 1788
Whatsapp 011 1210 6389
Kuala Lumpur
Subang Jaya
Penang
Sarawak
TOLL FREE 1800 88 8028
Whatsapp 018 211 8653
TOLL FREE 1800 88 8622
Whatsapp 016 218 0598
T 604 263 3888
TOLL FREE 1300 88 7344
T 6082 252 566
pace.edu.my