IMpAct 50 MOSt InFluEntIAl wOMEn, 2013

Post event summary report
Name of the event: Impact’s 50 most influential women in
Indian Media, Marketing and Advertising
Date & Location of event: 15th March 2013 @ Tote on the Turf,
Mahalaxmi Race course
Jury Meet: 8th March 2013, Fourseasons
No. of attendees: 220 attendees
Sponsoring Organization: Colors
Sponsoring Category: Presented by
Introduction to the event:
As women march forward with spirit
and grumption in every field, their role,
particularly in the field of Media, Marketing
and Advertising, has been on the ascent. To
recognize this, the exchange4media Group
began an initiative last year to acknowledge
the immense contribution, inspiring leadership
and remarkable body of work of trail-blazing
women professionals in the domain by way
of the 50 Most Influential Women in Indian
Media, Advertising and Marketing list. This is
the second year of the list.
These are women whose passion for work and
desire to achieve excellence have helped them
scale unimaginable heights and taken them
to the top of the game today, earning them
accolades from peers, seniors and juniors alike
in the industry.
Audience Profile:
This year in 2nd edition of the Top 50
most influential women list presented
by Colors, people from Media,
Advertising and Marketing firament
were spotted at the venue to attend the
unveiling of the report . approximately
220 people were witnessed at tote on
the turf.
The event was graced
by attendees:
Advertising Agencies: Grey, Mccan Erikson,
Lintas Media, Ogilvy, DDB Mudra, Percept, RK
Swammy BBDO, Bates, Posterscope, Contract,
Mindshare, Salt brand solutions etc.
Media agencies: Madison, AIDEM, Maxus,
VJM, Havas Media, World Wide Media etc.
Broadcast channels: Discovery network,Times
Global Broadcasting, Doordarshan, Star India,
3HD Media, Network 18 online, CNBC Awaaz,
, ABP News, Viacom 18, Bloomberg, UTV
Disney, ZEE TV etc.
Print Media namely DNA, Chitralekha
group, Dainik Bhaskar, Lokmat, Amar Ujala
Publication, Bombay samachar weekly, Deccan
Chronicle, MID DAY, Times of India etc.
Clients: Godrej Interio, TATA Sky, Dentsu, Taj
Group, Asian Paints, Price Waterhouse Coopers,
Procter and gamble, Parle products, Nivea
India, Dish Tv, AXN, Crompton and greaves
ltd, Kingfisher airlines, Colgate, IBM, Essar,
Reliance, Axis Bank, Microsoft, Mahindr, Eco
synth, Apps Daily, Red bull India etc.
And the 50 most influential women are:
Shobhana Bhartia
Vinita Bali
Ekta Kapoor
Tanya Dubash
Gauri Shinde
Prabha Parameswaran Barkha Dutt
Mini Menon
Sangeeta Pendurkar
Geetu Verma
Shereen Bhan
Juhi Chaturvedi
Kainaz Gazder
Apurva Purohit
Nadia Chauhan
Gayatri Yadav
Anupama Ahluwalia
Deepika Warrier
Manisha Lath Gupta
Akila Urankar
Jasmin Sohrabji
Anuradha Agarwal
Natalie Gershtein
Prema Sagar
Anisha Motwani
Sneha Rajani
Punitha Arumugam
Preeti Vyas
Deepa Harris
Anuradha Narasimhan
Kallie Purie
Priya Nair
Shivani Hegde
Meenakshi Menon
Nandini Dias
Schauna Chauhan
Radhika Roy
Lara Balsara
Ronita Mitra
Simeran Bhasin
Shubha George
Mala Sekri
Nita Kapoor
Anupriya Acharya
Elsie Nanji
Abanti Sankaranarayanan
Veetika Deoras
Divya Gupta
Anita Nayyar
Sujata Keshavana
The process of selection:
The Initial list:
To rank this year’s achievers and create
the list, we followed an elaborate process
involving a high powered jury.
The exchange4media group collated a list of
women achievers in our industry, which was
filtered down to 90 names keeping in mind the
following parameters:Contribution to her role
Size of Business she leads
impact of her work on the profession/industry
Any other notable achievements
Meet the jury:
sam Balsara
Jury Chair, Chairman,
Madison World
Colvyn Harris
CEO, JWT
South Asia
K V Sridhar (PoPS)
Chief Creative Officer,
India Sub-Continent,
Leo Burnett
raKShit hargaVe
MD, Nivea India
CVL SriniVaS
CEO, Group M South Asia
a P Parigi
Advisor, NEA India
Ashish BhAsin
Chairman India & CEO,
South East Asia,
Aegis Group
Joseph GeorGe
CEO, Lowe Lintas & Partners
Task of the high power jury members:
The formidable task for the chair by Sam Balsara,
chairman of Madison world and his seven co-jury
members representing various Media, Marketing and
Advertising domains was to review the nominations
and rank each nominee to create a list of 50 most
influential women.
The Ranking Process:
Here the jury awarded points to each nominee
on a scale of 1 to 100 following a system of
silent scoring.
Finally, the overall points scored by each
nominee tallied to arrive at the final ranking.
Sponsor Branding
Backdrop
Entrance arch
Backlit flex
Standee
Ragistration backdrop & Standees
Invite
Mailers
Mailers
Doublr spread ad
Exclusive bytes by women in the list on youtube:
Gauri Shinde, Director of the movie English Vinglish and ad film director,
on being included in the IMPACT’s 50 most powerful women in media
advertising and marketing industry.
Youtube link:
http://www.youtube.com/watch?v=vsaSVVY4cG8&feature=endscreen&NR=1
Juhi Chaturvedi, Acclaimed writer of the movie Vicky Donor speaks about
the power list of the Impact magazine.
Youtube link:
http://www.youtube.com/watch?NR=1&v=lQJ5rj8Fhu4&feature=endscreen
Gayatri Yadav, EVP, Marketing & Communications speaks about being a
part of the IMPACT’s “Most powerful women” list in the media fraternity and
women’s recognition in the media domain.
Youtube link:
http://www.youtube.com/watch?v=eNs21nDe8Ho&feature=endscreen&NR=1
Articles on Impact and exchange4media website:
http://www.exchange4media.com/50193_impactunveils-2nd-edition-of-%E2%80%98top-50-influentialwomen%E2%80%99.html
http://www.impactonnet.com/galleryhome/1488
IMAGES OF Impact 50 most influential women, 2013
Sam Balsara of Madison World, Annurag Batra of exchange4media Group, Colvyn Harris of JWT, Nawal Ahuja of exchange4media Group,
Raj Nayak of Colors, CVL Srinivas of GroupM, Joseph George of Lowe Lintas & Partners and Rakshit Hargave of Nivea India release the
second edition of IMPACT’s ’50 Most Influential Women in Media, Marketing and Advertising’ list
Jury Chair Sam Balsara
Raj Nayak
Anupriya Acharya of Mindshare, Shubha George of Red Fuse and
film-maker Gauri Shinde
Anuradha Aggarwal of Vodafone with Manisha Lath
Gupta of Axis Bank
Raj Nayak with Meenakshi Menon
Colvyn Harris, Meenakshi Menon of Spatial Access Solutions, Gayatri Yadav of
Star India and Rana Barua of Contract Advertising
Divya Gupta of Dentsu Media and Nita Kapoor of
Godfrey Phillips
Virginia Sharma of IBM
Preeti Vyas of VGC and Mini Menon of Bloomberg TV India
Nathalie Gerschtein of
Garnier L’oréal India
Barkha Dutt of NDTV
Vishakha Singh of AComms with Seema Mohapatra
Colvyn Harris with Sangeeta Pendurkar of Kellogg India
Peshwa Acharya with Mitrajit Bhattacharya of Chitralekha
Mohit Joshi of MPG and Anita Nayyar of Havas Media
Mandeep Malhotra of Mudra Max with Rajesh Iyer of Colors
Harish Shriyan of OMD, Mandeep Malhotra of Mudra Max and
Jasmin Sohrabji of OMD
Anupriya Acharya with script writer Juhi Chaturvedi and
Meenakshi Achan of Salt
Priya Nair of Hindustan Unilever with Anupriya Acharya
Prabha Parameswaran of Colgate Palmolive, Meenakshi Menon of Spatial
Access Solutions and Divya Radhakrishnan of Helios Media
mailer details
S.noDateSubject line
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06/02/2013
In 2012 it was vinita bali; who will lead impact’s top 50 influential women in 2013?
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11/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now
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12/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now
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13/02/2013 Impact’s top 50 influential women 2013: will vinita bali make it to the number 1 position again
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14/02/2013 Impact’s top 50 influential women 2013: will vinita bali make it to the number 1 position again
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15/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now
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19/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now
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20/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now
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21/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now
10
22/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now
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25/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now
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05/03/2013 Unveiling of impact’s top 50 most influential women’s list on 15th march
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06/03/2013 Impact ‘top 50 women’ special issue and event details attached
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09/03/2013 Unveiling of impact’s top 50 most influential women’s list 2013 on 15th march
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12/03/2013 The verdict is out; coming soon impact ‘s top 50 influential women list 2013
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14/03/2013 Personal invitation - unveiling of impact’s top 50 most influential women’s list 2013 on
15th march, mumbai
servicing details
Bhavya Sadrani, Assistant Marketing Manager,
E-mail: [email protected]
Contact: 09769595056