Post event summary report Name of the event: Impact’s 50 most influential women in Indian Media, Marketing and Advertising Date & Location of event: 15th March 2013 @ Tote on the Turf, Mahalaxmi Race course Jury Meet: 8th March 2013, Fourseasons No. of attendees: 220 attendees Sponsoring Organization: Colors Sponsoring Category: Presented by Introduction to the event: As women march forward with spirit and grumption in every field, their role, particularly in the field of Media, Marketing and Advertising, has been on the ascent. To recognize this, the exchange4media Group began an initiative last year to acknowledge the immense contribution, inspiring leadership and remarkable body of work of trail-blazing women professionals in the domain by way of the 50 Most Influential Women in Indian Media, Advertising and Marketing list. This is the second year of the list. These are women whose passion for work and desire to achieve excellence have helped them scale unimaginable heights and taken them to the top of the game today, earning them accolades from peers, seniors and juniors alike in the industry. Audience Profile: This year in 2nd edition of the Top 50 most influential women list presented by Colors, people from Media, Advertising and Marketing firament were spotted at the venue to attend the unveiling of the report . approximately 220 people were witnessed at tote on the turf. The event was graced by attendees: Advertising Agencies: Grey, Mccan Erikson, Lintas Media, Ogilvy, DDB Mudra, Percept, RK Swammy BBDO, Bates, Posterscope, Contract, Mindshare, Salt brand solutions etc. Media agencies: Madison, AIDEM, Maxus, VJM, Havas Media, World Wide Media etc. Broadcast channels: Discovery network,Times Global Broadcasting, Doordarshan, Star India, 3HD Media, Network 18 online, CNBC Awaaz, , ABP News, Viacom 18, Bloomberg, UTV Disney, ZEE TV etc. Print Media namely DNA, Chitralekha group, Dainik Bhaskar, Lokmat, Amar Ujala Publication, Bombay samachar weekly, Deccan Chronicle, MID DAY, Times of India etc. Clients: Godrej Interio, TATA Sky, Dentsu, Taj Group, Asian Paints, Price Waterhouse Coopers, Procter and gamble, Parle products, Nivea India, Dish Tv, AXN, Crompton and greaves ltd, Kingfisher airlines, Colgate, IBM, Essar, Reliance, Axis Bank, Microsoft, Mahindr, Eco synth, Apps Daily, Red bull India etc. And the 50 most influential women are: Shobhana Bhartia Vinita Bali Ekta Kapoor Tanya Dubash Gauri Shinde Prabha Parameswaran Barkha Dutt Mini Menon Sangeeta Pendurkar Geetu Verma Shereen Bhan Juhi Chaturvedi Kainaz Gazder Apurva Purohit Nadia Chauhan Gayatri Yadav Anupama Ahluwalia Deepika Warrier Manisha Lath Gupta Akila Urankar Jasmin Sohrabji Anuradha Agarwal Natalie Gershtein Prema Sagar Anisha Motwani Sneha Rajani Punitha Arumugam Preeti Vyas Deepa Harris Anuradha Narasimhan Kallie Purie Priya Nair Shivani Hegde Meenakshi Menon Nandini Dias Schauna Chauhan Radhika Roy Lara Balsara Ronita Mitra Simeran Bhasin Shubha George Mala Sekri Nita Kapoor Anupriya Acharya Elsie Nanji Abanti Sankaranarayanan Veetika Deoras Divya Gupta Anita Nayyar Sujata Keshavana The process of selection: The Initial list: To rank this year’s achievers and create the list, we followed an elaborate process involving a high powered jury. The exchange4media group collated a list of women achievers in our industry, which was filtered down to 90 names keeping in mind the following parameters:Contribution to her role Size of Business she leads impact of her work on the profession/industry Any other notable achievements Meet the jury: sam Balsara Jury Chair, Chairman, Madison World Colvyn Harris CEO, JWT South Asia K V Sridhar (PoPS) Chief Creative Officer, India Sub-Continent, Leo Burnett raKShit hargaVe MD, Nivea India CVL SriniVaS CEO, Group M South Asia a P Parigi Advisor, NEA India Ashish BhAsin Chairman India & CEO, South East Asia, Aegis Group Joseph GeorGe CEO, Lowe Lintas & Partners Task of the high power jury members: The formidable task for the chair by Sam Balsara, chairman of Madison world and his seven co-jury members representing various Media, Marketing and Advertising domains was to review the nominations and rank each nominee to create a list of 50 most influential women. The Ranking Process: Here the jury awarded points to each nominee on a scale of 1 to 100 following a system of silent scoring. Finally, the overall points scored by each nominee tallied to arrive at the final ranking. Sponsor Branding Backdrop Entrance arch Backlit flex Standee Ragistration backdrop & Standees Invite Mailers Mailers Doublr spread ad Exclusive bytes by women in the list on youtube: Gauri Shinde, Director of the movie English Vinglish and ad film director, on being included in the IMPACT’s 50 most powerful women in media advertising and marketing industry. Youtube link: http://www.youtube.com/watch?v=vsaSVVY4cG8&feature=endscreen&NR=1 Juhi Chaturvedi, Acclaimed writer of the movie Vicky Donor speaks about the power list of the Impact magazine. Youtube link: http://www.youtube.com/watch?NR=1&v=lQJ5rj8Fhu4&feature=endscreen Gayatri Yadav, EVP, Marketing & Communications speaks about being a part of the IMPACT’s “Most powerful women” list in the media fraternity and women’s recognition in the media domain. Youtube link: http://www.youtube.com/watch?v=eNs21nDe8Ho&feature=endscreen&NR=1 Articles on Impact and exchange4media website: http://www.exchange4media.com/50193_impactunveils-2nd-edition-of-%E2%80%98top-50-influentialwomen%E2%80%99.html http://www.impactonnet.com/galleryhome/1488 IMAGES OF Impact 50 most influential women, 2013 Sam Balsara of Madison World, Annurag Batra of exchange4media Group, Colvyn Harris of JWT, Nawal Ahuja of exchange4media Group, Raj Nayak of Colors, CVL Srinivas of GroupM, Joseph George of Lowe Lintas & Partners and Rakshit Hargave of Nivea India release the second edition of IMPACT’s ’50 Most Influential Women in Media, Marketing and Advertising’ list Jury Chair Sam Balsara Raj Nayak Anupriya Acharya of Mindshare, Shubha George of Red Fuse and film-maker Gauri Shinde Anuradha Aggarwal of Vodafone with Manisha Lath Gupta of Axis Bank Raj Nayak with Meenakshi Menon Colvyn Harris, Meenakshi Menon of Spatial Access Solutions, Gayatri Yadav of Star India and Rana Barua of Contract Advertising Divya Gupta of Dentsu Media and Nita Kapoor of Godfrey Phillips Virginia Sharma of IBM Preeti Vyas of VGC and Mini Menon of Bloomberg TV India Nathalie Gerschtein of Garnier L’oréal India Barkha Dutt of NDTV Vishakha Singh of AComms with Seema Mohapatra Colvyn Harris with Sangeeta Pendurkar of Kellogg India Peshwa Acharya with Mitrajit Bhattacharya of Chitralekha Mohit Joshi of MPG and Anita Nayyar of Havas Media Mandeep Malhotra of Mudra Max with Rajesh Iyer of Colors Harish Shriyan of OMD, Mandeep Malhotra of Mudra Max and Jasmin Sohrabji of OMD Anupriya Acharya with script writer Juhi Chaturvedi and Meenakshi Achan of Salt Priya Nair of Hindustan Unilever with Anupriya Acharya Prabha Parameswaran of Colgate Palmolive, Meenakshi Menon of Spatial Access Solutions and Divya Radhakrishnan of Helios Media mailer details S.noDateSubject line 1 06/02/2013 In 2012 it was vinita bali; who will lead impact’s top 50 influential women in 2013? 2 11/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now 3 12/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now 4 13/02/2013 Impact’s top 50 influential women 2013: will vinita bali make it to the number 1 position again 5 14/02/2013 Impact’s top 50 influential women 2013: will vinita bali make it to the number 1 position again 6 15/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now 7 19/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now 8 20/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now 9 21/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now 10 22/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now 11 25/02/2013 Who will lead impact’s top 50 influential women in 2013? Inviting nominations now 12 05/03/2013 Unveiling of impact’s top 50 most influential women’s list on 15th march 13 06/03/2013 Impact ‘top 50 women’ special issue and event details attached 14 09/03/2013 Unveiling of impact’s top 50 most influential women’s list 2013 on 15th march 15 12/03/2013 The verdict is out; coming soon impact ‘s top 50 influential women list 2013 16 14/03/2013 Personal invitation - unveiling of impact’s top 50 most influential women’s list 2013 on 15th march, mumbai servicing details Bhavya Sadrani, Assistant Marketing Manager, E-mail: [email protected] Contact: 09769595056
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