2013 Cactus League Economic Impact Study

12/17/2012
The Cactus League
Economic and Fiscal Impact
(Excluding Tourism Impacts During Spring Training)
Presented By:
Jill Welch
Elliott D. Pollack & Company
Elliott D. Pollack & Company
The Cactus League
= Not just Spring Training
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•
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•
Elliott D. Pollack & Company
Extended spring training
Rookie leagues
Fall leagues
Instructional leagues
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12/17/2012
The Cactus League
Represented by 10 Stadiums & 15 teams
Cactus Leage Stadiums and Teams
2011
Stadium
Glendale Stadium
Maryvale Baseball Park
Team(s)
Chicago White Sox
LA Dodgers
Cleveland Indians
Cincinatti Reds
Milwaukee Brewers
Mesa Hohokam & Fitch Park
Chicago Cubs
1997
Peoria Sports Complex
San Diego Padres
Seattle Mariners
Oakland Athletics
1994
Colorado Rockies
Arizona Diamondbacks
San Francisco Giants
2011
Kansas City Royals
New York Rangers
Los Angeles Angels
2003
Goodyear Ballpark
Phoenix Municipal
p Stadium
Scottsdale Salt River Fields
Scottsdale Stadium
Surprise Recreation Campus
Tempe Diablo Stadium
Year Opened
2009
2009
1998
1964
1992
1968
So urce: Ellio tt D. P o llack & Co mpany; Cactus League
www.cactusleague.com
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Elliott D. Pollack & Company
The Cactus League
Stadium Events
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Men’s Senior Baseball League
NABA
USA Baseball
USSSA Baseball tournaments
Fantasy camps
Perfect Game
Junior College Series
Coast to Coast Baseball Camp
North American Spring Training
Wolves' Classic Tournament
Western Athletic Conference Tournament
etc…
Elliott D. Pollack & Company
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12/17/2012
The Cactus League
Non-Baseball Stadium Events
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•
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MMA
Commercials
Races
Concerts
Festivals
etc…
Elliott D. Pollack & Company
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Economic & Fiscal Impact
of the Cactus League Baseball Association 2011
(Excluding the Tourism Impact during Spring Training)
1. Stadium operations impact – the jobs, wages and economic output created in
operating each of the ten stadiums.
2. MLB Team Visitor Impacts – the impact of the spending of the Major League
Baseball Associations throughout the year.
3. Stadium Events Visitor Impacts – the impact of the visitation created by events
held at the Cactus League Stadiums.
Elliott D. Pollack & Company
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12/17/2012
Methodology
• Surveys conducted and returned by each stadium.
• Data included:
• Operating data (jobs, wages, expenses)
• Team visitation and spending
• Stadium events
• Length of event
• Estimated visitors from out-of-state
• Total spending categorized into type of spending and used
as the economic & fiscal impact model input.
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Operations Impact
Stadium Operations
Economic Impact
Jobs
Di t
Direct
Indirect
Induced
Total
276
141
110
527
Wages ($ mil)
Direct
Indirect
Induced
Total
$8.8
$6.7
$5.6
$21.1
Output ($ mil)
Direct
Indirect
Induced
Total
$24.9
$16.8
$15.7
$57.4
Source: Cactus League Stadium Surveys; EDPCo; Implan.
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12/17/2012
MLB Associations Impact
Assumptions for Team Spending
Average based on Survey Results
Spring Training
Extended Spring Training
Rookie League
Instructional / Summer League
Fall League
Players Coaches / Staff
225
80
80
30
70
20
70
20
30
5
Days
45
50
30
30
50
Room nights
6,500
2,750
1,350
1,350
875
Source: Surveys of Ca ctus Lea gue Sta di ums ; EDPCo
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Elliott D. Pollack & Company
MLB Associations Impact
Total Team Spending by Type
2011
Type
Lodging
Food & Beverage
Entertainment
Transportation
Retail
TOTAL
Spending
$14.2
$10.3
$3.0
$2.8
$7.1
$37.4
% of Ttl
38%
28%
8%
8%
19%
100%
Note: Avera ge of a ll tea ms
S
Source: Surveys
S
of Ca
f C ctus
t Lea
L gue Sta
St di ums
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12/17/2012
MLB Associations Impact
Team Spending
Economic Impact
Jobs
J
b
Direct
Indirect
Induced
Total
491
85
139
715
Wages ($ mil)
Direct
Indirect
Induced
Total
$14.8
$4.8
$7.0
$26.7
Output ($ mil)
Direct
Indirect
Induced
Total
$37.4
$12.9
$19.8
$70.2
Source: Cactus League Stadium Surveys; EDPCo; Implan.
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Elliott D. Pollack & Company
Stadium Events Impact
Assumptions for Multi‐Stadium Events
2011
Event
MSBL
MSBL World Series
NABA
USA
Teams
350
50
275
72
Players Attendees / team
/ team
25
N/A
25
N/A
25
N/A
20
10
Days
18
5
18
12
Visitor Days
8,750
1,250
6,875
2,160
Percent OOS
90%
90%
90%
80%
Net Visitor Days
7,875
1,125
6,188
1,728
Source: The Ca ctus Lea gue
Elliott D. Pollack & Company
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12/17/2012
Stadium Events Impact
Games per Stadium 2011
Event
Glendale Stadium
Goodyear Ballpark
Maryvale Baseball Park
Hohokam & Fitch Park
Peoria Sports Complex
Phoenix Municipal Stadium
Scottsdale Salt River Fields
Scottsdale Stadium
Surprise Recreation Campus
Surprise Recreation Campus
Tempe Diablo Stadium
MSBL
79
136
148
69
43
115
100
10
74
111
NABA
‐
79
26
9
‐
17
30
‐
‐
101
USA
72
‐
‐
‐
72
‐
‐
‐
72
‐
Source: The Ca ctus Lea gue
www.cactusleague.com
www.cactusleagueaz.com
Elliott D. Pollack & Company
Stadium Events Impact
Stadium Event Visitor Spending
St
di
E
t Vi it S
di
by Type
Type
Lodging
Food & Beverage
Entertainment
Transportation
Retail
TOTAL
Spending
$14.0
$12.2
$3.7
$6.6
$8.0
$44.6
% of Ttl
31%
27%
8%
15%
18%
100%
Note: Data for 2011
S
Source: Surveys
S
of Ca
f C ctus
t Lea
L gue Stadi
St di ums
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12/17/2012
Stadium Events Impact
Stadium Events
Economic Impact
Jobs
Direct
Indirect
Induced
Total
605
96
169
870
Wages ($ mil)
Direct
Indirect
Induced
Total
$18.5
$5.5
$8.6
$32.5
Output ($ mil)
Direct
Indirect
Induced
Total
$44.6
$14.6
$24.1
$83.3
Source: Cactus League Stadium Surveys; EDPCo; Implan.
www.cactusleague.com
www.cactusleagueaz.com
Elliott D. Pollack & Company
Economic Impact Summary
Economic Impact of the Cactus League
2011
Impact
Type
Jobs
Direct
Indirect
Induced
Total
Wages ($ mil)
Direct
Indirect
Induced
Total
Output ($ mil)
Direct
Indirect
Induced
Total
Stadium
Operations
Cactus
League
Teams
Stadium
Events
TOTAL
276
141
110
527
491
85
139
715
605
96
169
870
1,372
322
417
2,111
$8.8
$6.7
$5.6
$21.1
$14.8
$4.8
$7.0
$26.7
$18.5
$5.5
$8.6
$32.5
$42.2
$17.0
$21.1
$80.3
$24.9
$16.8
$15.7
$57.4
$37.4
$12.9
$19.8
$70.2
$44.6
$14.6
$24.1
$83.3
$106.9
$44.4
$59.6
$210.9
NOTES
The total may not equal the sum of the impacts due to rounding.
Source: Elliott D. Pollack & Company; Cactus League; IMPLAN
Elliott D. Pollack & Company
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12/17/2012
Fiscal Impact
The public revenue generated by a particular economic
activity.
activity
Major Revenue Sources
• Primary = Utility taxes, materials sales taxes, retail
sales taxes, bed taxes, car rental taxes.
• Secondary = Revenues generated by the employees
that support
pp the activity
y ((sales taxes, p
property
p y taxes,
income taxes…)
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Elliott D. Pollack & Company
Fiscal Impact Summary
Fiscal Impact of the Cactus League
2011
Primary
State
$4,267,330
Secondary
$2,468,900
Total
$6,736,230
County
$1,356,070
$1,017,900
$2,373,970
Local Governments
$2,942,400
$1,207,000
$4,149,400
Total
$8,565,800
$4,693,800
$13,259,600
Sources: Cactus League Stadium Surveys; IMPLAN; ATRA; EDPCo
Elliott D. Pollack & Company
www.cactusleague.com
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12/17/2012
ELLIOTT D. POLLACK
& Company
• Economic and Fiscal Impact Analysis/Modeling
• Real Estate Market and Feasibility Studies
• Litigation Support
• Revenue Forecasting
• Keynote Speaking
• Public Finance and Policy Development
• Land Use Economics
• Economic Development
7505 East Sixth Avenue, Suite 100 Scottsdale, Arizona 85251
480-423-9200 P / 480-423-5942 F / www.arizonaeconomy.com / [email protected]
Elliott D. Pollack & Company
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