MA Y
2012
PROFESSIONAL
PATHWAYS
LIBERAL ARTS CAREER DEVELOPMENT
Suit Up!
How to nail that perfect
interview outfit
What’s Your
Greatest Weakness?
And other tough interview questions
Calendar of Events....7
Apply to be an Intern!...8
Career Week: Behind the Scenes...9-10
Lessons from the Ladder
Anna Bullock
Major: B.A. English Lit.
‘06
Curently: Senior
Account Executive
at JUICE Pharma
Worldwide
Anna Bullock is not your
normal Purdue alumna. She
is a motivated individual
who has used her dedicated
and persistent attitude to
make her career dreams
become a reality. As an
English Literature major
who graduated in 2006,
she has a plethora of
different experiences
that have led her to a
fantastic job at Juice
Pharma Worldwide, a wellrespected pharmaceutical
advertising agency. “This
job is interesting in that
I get to be logical and
organized, but am exposed
to creativity that I have to
help develop,” she says, “the
balance of the two make it
really fulfilling.”
Anna’s day revolves around
developing advertising
materials that align with a
brands strategic objectives
to drive growth. “Depending
on the day, I could be
looking at timelines, writing
presentations, balancing
the budget, presenting
creative ideas to the clients,
planning for a convention,
or helping them with
whatever projects they’re
working on. Brainstorming
ideas and then seeing them
come to life and witnessing
the way the community
“
I would be any good at
it. Once I got a handle on
what I would be doing, I
made a goal that I would
reach a certain career level
by the time I turned 30.
It was lofty, and I wasn’t
sure I could do it, but I
figured why not. Last
month I was promoted to
that level, and I’m 29 years
old. I’m really proud of
You never know who might have an
opportunity for you.
or patient population
responds to them is really
satisfying.” The variance of
her job is what drew Anna
to this particular agency,
and the positive and upbeat
environment she works in
allows her to excel in her
career. “Coming into this
job, I really didn’t know
what it was, or whether
”
that accomplishment, and
am excited to already be
working towards my next
career goal.”
Anna didn’t always have
her career choice mapped
out before her, and she
tried several different
areas of work before she
ended up at Juice Pharma
Worldwide. For one summer
in college she participate
in an internship at Voice
of America in Washington,
D.C., where she learned that
radio broadcasting wasn’t
what she was interested in.
“I think learning what you
don’t want to do, or don’t
like, is just as important as
learning what you do like
or might want to do. It
was a great internship, and
I met wonderful people
but realized that radio
broadcast just wasn’t for
me.” After graduation, Anna
moved to Park City, Utah to
work for a ski resort. “It was
great, but after two years
I got bored. I loved my
time in Utah and wouldn’t
trade it for anything, but
intellectually I needed
to be challenged.” Anna
eventually moved back to
the east coast and got her
first job at a pharmaceutical
advertising agency, and she
has stayed in the industry
ever since.
If Anna could give any
advice to students, it would
be to never be afraid to ask
for help when searching for
jobs. “You never know who
might have an opportunity
for you. I remember
being told a million times
to network, and meet as
many people as possible.
Opportunities are all
around you – you just have
to keep your eyes open
because they can present
themselves in bizarre ways.”
By Maureen Corbett
This infographic was created by Column Five Media
Answers to the Top 4 Most Common Interview Questions by Lisa
1.
Tell me about yourself
This question is one of the
most widely asked and
most poorly answered
interview questions.
Your strategy in
responding should be to
highlight the professional
skills that connect most
closely to the position
for which you’re being
interviewed. Abby Kohut,
‘Absolutely Abby’ author
of 101 Job Search Secrets,
suggests a brief 30 second
elevator pitch response is
best. Keep it professional
and keep your weekend
plans to yourself.
2.
What would
the person who
likes you the least in
the world say about
you?
This is the new version of
the old question, “What is
your greatest weakness.”
The best way to respond
to this question is to be
honest about a weakness
– some characteristic
or trait that could be
interpreted as negative,
but can be communicated
as a positive. Forbes.com
experts suggest using
a trait like impatience.
Impatience can be a bad
trait in the workplace
but following it up with
how impatience drives
timeliness, meeting
deadlines and positive
leadership, helps turn the
weakness into a strength.
3.
Where do you
see yourself in 5
years?
With this question,
employers are fishing
for traits of stability and
loyalty.
Respond by showing you
have aspirations to grow
within the company, to
offer innovative ideas
and grow in leadership.
CNN contributer, Rachel
Zupek, writes that you
should stress that you
plan to take advantage of
the growth opportunities
within their company
and are in it for the long
haul. She also says that
you should keep your
dreams of taking over the
company, owning your
own business and retiring
at 40 to yourself.
4.
We are
considering 2
other candidates.
Why should we hire
you?
Interviewers who ask
this question are often
looking to see a reaction
to competition and/or
your true enthusiasm for
the position.
This is your time to sell
yourself and the ROI
(return on investment)
you offer their company.
Focus on why you’re ‘the
one’ they’re looking for.
Connect your strengths to
their needs and give your
60 second elevator pitch
or branding statement.
Wrap it up with a strong
statement letting the
interviewer know you
enthusiastically want the
job.
For more interview tips
and tricks follow us on
Pinterest!
March Calendar
LIBERAL ARTS CAREER DEVELOPMENT NEEDS INTERNS!
Marketing Advertising Branding Social Media Event Planning Research
Video-Production
Spring Break - No Classes!
Mon, March 11 - Fri, March 15
Chicago Wolves Career Fair
Fri, March 22
For more info click here.
Liberal Arts Career Development (LACD) has a variety of exciting opportunities for college students
to join our Spring 2013 internship program! Work in a fun and fast paced environment alongside
seasoned professionals in career development, marketing and branding, event planning, video
production, research, social media management, development and much more. We offer interns
substantive roles that call for initiative, creativity and analytical abilities across a broad range of
functions. Interns will provide entry-level support including research, planning, troubleshooting,
reporting, production, and creative problem solving.
*
*
*
This internship program is open to undergraduate students who are currently enrolled in
the College of Liberal Arts and have completed their freshman year by the start of the
program. Interns must meet the following criteria:
*
*
*
*
*
Currently earning a degree in the College of Liberal Arts
Available to work Monday through Friday, 10-15 hours each week (at least 5-7
in the office)
Excellent communication skills
Email and Internet capabilities
Proficiency in Microsoft Word, Access, Excel, PowerPoint, and Adobe Design is
a plus
This position is located in Beering Hall, room 1114 on Purdue’s West Lafayette campus.
The Summer and Fall 2013 internship program is for the Summer and/or Fall. Interns are
offered course credit in their respective majors based on previous experience and grade
level. Interns must work with their respective department internship coordinators to
arrange appropriate credit and registration. Interns are not given financial compensation.
Interested candidates should email a resume and letter of interest to Lisa Lambert Snodgrass at
[email protected]
Please submit Resumes by
April 1st, 2013.
Career Week 2013 - Thanks for coming out and making it a success!
Winners!
Please come to the LACD office (BRNG
1114) Mon - Wed: 8 till noon to claim
your prize!
Hayley Wakley
Samantha Trissler
Austin Tucker
Emily Erskine
Ferhad Akber
Katelyn Utley
Darren Wise
Brooke Fargo
Raysha Duncan
I-Ching Tsai
Jacqueline Flahauen
Kyle Walker
Julia Hruska
Emily Larrabee
Itzy Prieto
Chris Simone
Pri Boerio
Ryan Amsler
Tanvir Rahman
Tanvir Rahman
Stephanie Czarnecki
Brian Rivera
Tong Geng
Brody Carter
Vinsche Gray
Kristen Conard
Elizabeth Hudson
Brian Rivera
Jill Bosseman
Evan Guse
Christine Kvachkoff
Courtney Winkleman
Megan Staub
Erin Davidson
Mariam Karimi
Nam Pham
Ethel He
Gavin Fountain
Richard Finley
Martin Simutis
Brandon Puckett
Cody Hansen
Tony Geng
Ho-I Cho
Toni Sanfilippo
Gabe Elkin
Shaniqua Burden
Paulina Schau
Katie Utley
Xiao Qu
Hayley Wakley
Bailey McGrath
Jaclyn Heinz
Geoff Bauer
Picking the winners!
Keeping Your Spring Break Separate
from your Job Search
Crazy Spring Break photos can easily ruin your chances for a job. Follow these
steps to keep your social media profiles party free and your employers happy.
During Spring Break:
1. Post status updates and
photos about how much
you love the location and
spending time with friends,
not about any wild parts of
your vacation.
2. Stop yourself from
posting when you’re
drinking.
After Spring Break:
1.Untag yourself in
unflattering photos that
feature alcohol, parties, or
inappropriate clothes and
behavior.
2. Ask your friends to
remove any photos you
don’t want your future
employers to see.
3. Clean up your social
media profiles – posts,
language, photos –
anything unprofessional.
4. Google yourself and see
what’s connected to your
name – don’t be afraid to
include all kinds of terms in
your search, like “drunk,”
“arrest,” “bikini,” or
“party.”
5. Use a site like
BrandYourself that uses
search engine optimization
techniques to improve
the search results for your
name.
6. Bury the stuff you can’t
get rid of by creating new
search results. Start a
personal portfolio with
job references, your
resume, and a link to your
blog. Keeping your blog
updated will create several
search result links that
help distract employers
from seeing anything
unflattering.
Is it Time to Deactivate?
Don’t be afraid to
deactivate your Facebook
account until you see find a
job. If you’re worried about
anything that is on you
Facebook,, do the mature
thing and deactivate your
account.
By Katy Claucherty
Top Job Search Websites
To use Campus Career Center you must register on the
site and post your resume. Companies are then able to
access your resume and contact you if they feel they have
an internship available. Further, Campus Career Center has
a fairly extensive job board you can check out.
With Simply Hired you can search millions of job listings
from across the web. Find local jobs, salary comparisons,
and employment trends at Simply Hired.
Indeed is the #1 job site worldwide, with over 80 million
unique visitors and 1.5 billion job searches per month.
Indeed is available in more than 50 countries and 26
languages, covering 94% of global GDP.
College Recruiter allows you to search by job title,
keywords, company name, or location. It has thousands
of jobs listed ranging from internships to entry-level
positions. College Recruiter also lets you set up a job
match alert system which will notify you of new postings
matching your specific criteria.
Glassdoor is a job and careers community that offers
you an inside look at companies hiring. View Company
salaries, reviews, interview questions, and more, all posted
anonymously by employees and job seekers.
CCO Express is a search engine specific to Purdue.
Students and alumni can login using their ID numbers to
search for employers looking to hire directly from Purdue.
NACELink is found inside CCO Express at Purdue
University. However it includes companies from across the
world looking for recent graduates and alumni.
by Kathryn Travis
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Looking for a Rewarding and FUN Internship?
There are more opportunities to a Delaware State Parks
Internship than meets the eye!
Marketing Coordinator
Love the outdoors? Good with people?
Want to get experience and have some FUN this summer?
Then Join our Delaware State Parks Internship Program.
Academic and career focused stipend-paid positions available statewide for
summer or longer.
BENEFITS:
Paid stipend
Exceptional, hands on learning experience working with field experts Housing is
available at no fee
Receive admission to all parks and most activities throughout the Park System
REQUIREMENTS:
Must be 17 years of age and legally eligible to work in the US
INTERESTED? Want to Know More?
Visit http://www.destateparks.com/Internship
Or contact the Intern Office at 302-739-9193 or
[email protected]
Visit the LACD website for more internship opportunities by
clicking here!
To help fuel Potbelly’s growth, we need to expand our Marketing
department! This person will be central to the execution of our
neighborhood marketing efforts, reporting directly to the Sr.
Director, Marketing.
Creative thinking is required as well, as we are dedicated to bringing
everything to life in our fun Potbellian way.
Primary Responsibilities:
• Create, test, route and deploy
digital communications
• Manage donation requests
• Manage and update internal
Marketing portal
• Assist with print production, as
needed
• Support the opening of our new
shops by ensuring they receive
proper merchandising, PR support,
collateral, etc.
Experience, Education & Behaviors:
• Minimum Education: Bachelor’s
Degree in Advertising,
Communication or Marketing
• Possesses an extremely strong
work ethic.
• 1-2 years relevant experience
required, retail advertising
experience a plus.
For more info click here.
Get Connected to LACD
Sarah-Jean Murray
1114