we transform sales revenue
and therefore profit levels.
Proposal and Tender Development
Our core sales transformation
services provide you with sharper
sales tools, and include...
Proposal & Tender
Development
The “Killer
Presentation”
“Go to Market” &
Proposition Definition
Channel
Development
Sales Diagnostics
Sales Training
Sales Playbook
t +44 (0)117 230 1963
f +44 (0)871 915 3346
e [email protected]
www.questpoint.co.uk
Proposal and Tender Development
Providing you with sharper sales tools
t +44 (0)117 230 1963
f +44 (0)871 915 3346
e [email protected]
www.questpoint.co.uk
Proposal and Tender Development
In most industries providing high value services and products into
the marketplace, the single most expensive element within the entire
sales cycle is developing the winning proposal. The cost of proposal
development starts at tens of thousands of pounds and may run into
The most expensive element within the entire sales cycle for
organisations providing high value services and solutions is
developing the winning proposal.
The cost of proposal development starts at thousands of
pounds and may run into millions, excluding the opportunity
cost of not bidding for other winnable deals and the time of
directors and other senior managers who sit outside your
dedicated sales and marketing team and who have to be
mobilised to assist with tenders.
Given the huge costs of developing proposals and tenders
and the risk associated with not winning, why are so many
organisations content with win rates of just one in five or
worse? In some cases one in ten is closer to the mark
– a hugely inefficient and frustrating way of conducting
business!
“These guys bring real rigour to
developing top class, high value
proposals. Working truly as part of
our own team Questpoint have set
the project plan and assisted in the
definition of - and adherence to - the
right process for the job in hand. The
results have been outstanding”.
Questpoint provides a suite of proposal development
services which can together:
• Drive your win rate to one in every three proposals or
better
• Improve the overall quality of documents submitted to
David Beckett, CEO, GTD
prospective clients in competitive tenders
• Reduce the development effort and cost associated with each tender process
In summary, our proposal development services lead to your targeted prospects being delighted by
the documents you submit, whilst reducing the costs of development. The result is an increase in
sales revenues from tendered opportunities.
Proposal and Tender Development
How do we achieve this?
Whilst working within an overall sales methodology framework which places the proposal
development effort within the context of the broader sales cycle, Questpoint will:
• Benchmark the quality of your current and past tender documents against those produced
internally and – in some cases - against those developed by other organisations (where available,
with confidentiality absolutely assured)
• Train your sales and marketing professionals who are associated with proposal development,
placing a specific focus upon those elements identified in the benchmarking exercise as being
your historical shortfalls (workshops and coaching)
• Drive Capability Improvement to optimise your key proposal-related processes, developing highquality, high-impact templates and packaging
• Develop a “Bid Library” for future use consisting of “boilerplate” text, a graphics / images bank
and a system for controlling version control and sign off approval
• Extend practical, hands-on Proposal Support, often in the form of facilitating and leading new
or updated bid processes plus the supply of experienced, industry experts to provide short term
cover for roles such as Proposal Project Manager and Bid Manager
• Even write key sections of your tenders for you if you lack internal resource to do so at the critical
moment
“We have worked with Duncan Cranmer [of Questpoint] for several
years. Duncan has had a major impact on the quality of the proposals
submitted to NHS clients and our final presentations, as well as helping
define and improve our internal systems and processes. Duncan has
made a very positive impact on our win rate and our successes to date.”
Andrew Gardner, CEO, Harmoni
Check out our testimonials and case studies at questpoint.co.uk to see what we
have done for our clients and their proposals: and then ask yourself what would be
the financial impact of your winning more proposals than ever before.
Questpoint
t +44 (0)117 230 1963
Colkin House, Clifton
f +44 (0)871 915 3346
Bristol, BS8 2AP
e [email protected]
England, UK
www.questpoint.co.uk
Questpoint Sales Transformation Ltd.
Registered in England & Wales. Company number 07891481