Rami Levy Chain Stores
Hashikma Marketing 2006 Ltd.
BdiCode ranking 2015
66
Commerce
11
Supermarket Chains
3
Line of Business
Marketing Food Products
and Supermarket
Management
Established in 1976
Rami Levy
CEO
Adina Levy
Deputy CEO
The Rami Levy Shivuk Hashikma chain is engaged in retail food marketing.
The Group operates 34 discount supermarkets, offering direct sales
to consumers at inexpensive prices. The stores offer a wide range of
products – such as foodstuffs, vegetables, fruits, toiletries, household
cleaning products, cosmetics, clothes and textiles. The Group also serves
as a wholesaler, distributing foodstuffs and household cleaning products
to smaller stores, institutions and restaurants in the Jerusalem area.
The Rami Levy Shivuk Hashikma Group holds the rights to and operates 34
supermarket branches, as follows – Ha'oman, Rav Chen, Achim Israel, Givat
Shaul and Ramot in Jerusalem; as well as Ayalon, Nesher, Zichron Ya'akov,
Tiberias, Modi'in Shilat, Ma'ale Adumim, Benyamin Industrial Zone, Kastina,
Beitar Elite, Pardess Hanna, Kiryat Chaim, Afula, Gush Etzion. Mehadrin
Jerusalem Givat Shaul, "Lev Ha'aretz" near Rosh Ha'ayin, Ashdod, Modi'in,
Netanya, Be'er Sheva, Akko, Kadima, Nahariya, Kiryat Shmona, Carmiel,
Kfar Sava, Petah Tikva, Netivot, North Netanya, and Ashkelon. The Group
also holds the rights to operate other stores that are in various stages of
establishment, which are located in Rehovot, Holon, Atarot and Beit Shemesh.
The growth trend reported by the Company last year continues: in 2012,
revenue totaled NIS 2,776 million, gross profit totaled NIS 585 million and
operating profit totaled NIS 124.6 million.
The Group's growth in revenue during 2012, 2013 and 2014 was due to
the opening of new branches together with a 5.59% increase in same store
sales over 2012 and 2013, and a 0.53% increase over 2013 and 2014.
The number of customers and the sales figures for the Group have increased
over the past years due to its growing reputation and increased customer
awareness.
Commitment to the Community
The Shivuk Hashikma chain and its parent company – Rami Levy Shivuk
Hashikma, continue a tradition of many years of donating money to the needy,
with NIS 7 million donated annually. During the Rosh Hashanah and Pesach
holidays, the chain and its parent company donate coupons to over 5,000
families for purchases at its branches. Furthermore, the chain is also involved
in many charitable activities assisting the community in various ways. Rami
and Adina Levy feel very privileged in being able to help others in this way.
Sales turnover (NIS millions)
Competition
The retail food sector in Israel is highly competitive. The Group competes
with the large food marketing chains such as Shufersal and Blue-Square Israel
Ltd., as well as with regional and private food chains, neighborhood food
stores, outdoor markets and specialty shops. The ability of the Rami Levy
Shivuk Hashikma Group to compete successfully in this dynamic market is
mainly due to the attractive prices it offers compared to those of large food
chain discount stores, and its comparatively low operating costs.
3,600
3,215
3,200
3,000
2,776
2,800
2,600
Company History
2,400
Rami Levy Chain Stores Hashikma Marketing 2006 Ltd. was established
and incorporated in 2006. This company absorbed the operations of a
supermarket chain active since 1976.
In May 2007, the Company published a prospectus, offering shares to the
public. Since 2009, its shares have been included in the Tel Aviv 100 Index.
The Company is a subsidiary of Rami Levy Shivuk Hashikma Ltd. – a private
company founded in 1985 and owned by Adina and Rami Levy. The Levy
family has been working in the field of retail marketing, offering wholesale
prices to the public, since 1976.
2,200
2,206
2,000
1,706
1,800
1,600
1,400
1,347
1,200
1,000
800
Economic Data
In 2014, revenue increased by 6% and totaled NIS 3,410 million, compared
to NIS 3,215 million in 2013. In 2014, gross profit increased by 6.7% and
totaled NIS 718 million, compared to NIS 673 million in 2013. In 2014,
operating profit decreased by 9% and totaled NIS 123 million, compared to
NIS 136 million in 2013. In 2014, net profit decreased by 22% and totaled
NIS 94.6 million compared to NIS 121 million in 2013.
ATTORNEYS Ran Efraty
ACCOUNTANTS Shalvi Kop and Co.
ADDRESS 15 Haoman St., P.O.B. 52149, Jerusalem 9152002
WEBSITE www.rami-levy.co.il
3,410
3,400
600
400
200
0
2009
2010
2011
2012
2013
2014
Turnover figures do not include Value Added Tax
ADVERTISING Drori Shlomi BRL
TEL 972-1-599-590500, 972-2-6331220
FAX 972-2-6791860
E-MAIL [email protected]
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