full spectrum hair color solutions ™ participant workbook This workbook belongs to: mission Our ______________ at Aveda is to ______________ for the ______________ we live in, from the ______________ we make to the ______________ in which we ______________ back to ______________. At ______________, we ______________ to set an ______________ for___________________ leadership and ___________________, not just in the ______________ of ______________, but around the ______________. learning objectives • Explain how to use Aveda Hair Color systems to solve common hair color challenges • Perform the 6 consultation steps using a Color Talk Profile • Formulate and apply hair color changes with success For every failure, there’s an alternative course of action. You just have to find it. When you come to a roadblock, take a detour. Mary Kay Ash 4 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 HAIR COLOR CHALLENGES color sudoku puzzle Solve the puzzle by coloring in the remaining squares using three simple rules: • Use all the color options in each box without repeating • Use all the color options in each row without repeating • Use all the color options in each column without repeating Color options: pink black orange green blue grey black pink black pink orange orange grey grey pink blue ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 5 HAIR COLOR CHALLENGES hair color horror story Every hair colorist has one. Write down a time when a hair color service went wrong. solution: The act or process of determining the answer to a problem 6 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Natural Level: 6 Dark Blonde with 50% grey Desired Level: 6 Y/O Dark Golden Blonde _ _ 10 _ __ _ 9_ _ _ __ 7 _ _ 5 _ _ _ 4 HAIR COLOR CHALLENGES the big challenge % 50 N ey r G 6 7____ 6N-50% Grey 4 ___ 9___ 10 ____ 5__ ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 7 HAIR COLOR CHALLENGES color theory Why is it important for hair colorists to understand the laws of color? Color Theory Topic __________________________________________ Brainstorm 8 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color systems participant workbook | 11/2011 Black and White / Color Wheel: Composition and Structure of Hair: Level and Tone: Melanin and Natural Hair Color: Decolorization: Hair Color Categories: Natural Remaining Pigment: Additional Notes: ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 HAIR COLOR CHALLENGES color theory 9 HAIR COLOR CHALLENGES color theory Natural Remaining Pigment level descriptor natural remaining pigment complementary pigment 10 Lightest Blonde Pale Yellow 9 Very Light Blonde Yellow 8 Light Blonde Yellow/Orange Blue/Violet 7 Medium Blonde Orange Blue 6 Dark Blonde Red/Orange Blue/Green 5 Lightest Brown 4 Light Brown 3 Medium Brown Red Green 2 Dark Brown 1 Black Violet Aveda Color Wheel Y/O tel Pas Li gh Dark B/G ORAN G YELLOW G RED E BLU E Dark R/O /O rk Y EN RE Light O/R Da t Y/O VIOLET Li gh lu e Da L ig rk B/V D ar kV /R /B ht V Pastel Violet ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Pas tel B tB /B 10 THE SIX consultation steps CONNECT • Remove Cape & Escort to Reception • Pre-book • Greet Guest GOODBYE • Recommend Home Care • Makeup Ritual • Technical Service DISCOVER NEEDS • Ritual of Renewal OFFER SOLUTIONS 1 2 3 Never try to solve all the problems at once—make them line up for you one-by-one. 4 5 Richard Sloma 6 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 11 THE SIX CONSULTATION STEPS color talk profile COLOR TALK PROFILE GUEST NAME: _____________________________ STYLIST NAME: ____________________________ DISCOVER NEEDS OFFER SOLUTIONS ANALYZE THE HAIR REALISTIC DESIRED SHADE PLEASE NOTE: To complete a detailed hair analysis, please reference back. PRE-WORK LENGTH APPLICATION short medium long extra long medium coarse DATE: PRICE BASE PRICE + Precoloration Color Cleanse Length of hair ______________ BHT ___________ Color Cleanse ___________ Precolor ___________ PRICE OPTION 1 OPTION 2 virgin virgin new growth TEXTURE fine BHT COLOR TALK PROFILE GUEST NAME: OPTION 1 new growth OPTION 2 CONDITION dry weak/compromised porous not porous DENSITY thin medium thick DETERMINE THE COLOR HISTORY PREVIOUS COLOR? yes no glossing glossing permanent permanent BHT BHT TODAY’S DESIRED RESULT OPTION 1 OPTION 2 OPTION 2 partial full full custom custom LIFE STYLE/THINGS TO CONSIDER OPTION 2 DIMENSION DIMENSION partial HOW RECENT? OPTION 1 OPTION 2 OPTION 1 WHAT TYPE? MID-LENGTHS/ENDS MID-LENGTHS/ENDS OPTION 1 TOTAL PRICE TIMEFRAME TO ACHIEVE DESIRED RESULT TONE TOTAL PRICE OPTION 1 TO MAINTAIN INTENSITY LEVEL TOTAL PRICE OPTION 2 USE REVERSE SIDE TO PRE-BOOK YOUR NEXT SERVICE. GUEST NAME: YOUR NEXT APPOINTMENT: DATE: TIME: ANALYSIS STYLIST: NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION LEVEL OF HAIR PERCENT OF WHITE MAINTENANCE STYLIST RECOMMENDATIONS: RETURN EVERY WEEKS TONE OF HAIR TEXTURE OF HAIR POROSITY OF HAIR DESIRED RESULT DESIRED LEVEL SEASONAL CHANGE FOR NEXT VISIT: DESIRED TONE DESIRED INTENSITY PRE-WORK CLEANSING FORMULA PRECOLORATION FORMULA FORMULA HOME CARE: NRP AT DESIRED LEVEL HAIR COLOR FORMULA COLOR CATALYST ™ VOLUME PROCESSING TIME b 12 Soy ink on 100% post-consumer recycled paper. Please recycle. ©Aveda Corp., Minneapolis, MN 55449-7106 800.328.0849 USA / 763.951.6999 aveda.com A9AF-70-0001 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Length Texture THE SIX CONSULTATION STEPS step one: analyze the hair Porosity: Condition Elasticity: Density ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 13 THE SIX CONSULTATION STEPS step two: determine the hair color history What key questions should you ask? How does previous color affect your formula? step three: determine the realistic desired shade How do you confirm your guest’s desired hair color? realistic: Interested in, concerned with or based on what is real or practical 14 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 You might say: To achieve this look, it will cost $ ________ today and ________ number of visits to achieve. The ongoing maintenance required for this look will cost approximately $ ________ per visit. How would you say it? THE SIX CONSULTATION STEPS step four: discuss the price Tips when discussing price with guests: ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 15 THE SIX CONSULTATION STEPS step five: discuss the timeframe Why should you discuss the service timeframe with your guest? step six: recommend home care Why should you discuss home care during the consultation? Problems are only opportunities in work clothes. Henri Kaiser 16 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 You might say: It’s my job to give you a great new color, and it’s your job to keep it looking great at home. One way you can do this is by using Aveda products designed for color-treated hair.” How would you say it? ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 THE SIX CONSULTATION STEPS step six: recommend home care 17 THE SIX CONSULTATION STEPS improve your consultation skills The consultation step I want to work on ______________________ Action items I will do to improve this step: 1 2 No problem can stand the assault of sustained thinking. Voltaire 18 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 HAIR COLOR SOLUTIONS top 3 color change scenarios 1 ___________________________________________________________ 2 ___________________________________________________________ 3 ___________________________________________________________ Lighter Than Desired Level Pre-treat: Damage™ Remedy Equalizing Solution Post-treat: Color Balance Pre-treat: Precolor Pre-treat: Damage™ Remedy Equalizing Solution Starting Level Darker Than Desired Level Pre-treat: Color Cleanse Hair Color Formula Post-treat: Botanical Therapy Post-treat: Tone ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 19 HAIR COLOR SOLUTIONS 20 challenge: darker than desired Pre-treatment solution: __________________ Draw lines in the squares below with different colored markers. tone ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 level Remove Tone? (circle one) Existing Tone Desired Tone Red Orange Y N Yellow Orange Y N Red Yellow Y N Yellow Blue Y N Green Yellow Y N Orange Red Y N Violet Yellow Y N Blue Red Y N Green Orange Y N Red Violet Y N Red/Violet Red/Orange Y N Red Yellow/Orange Y N Yellow/Orange Blue/Violet Y N Red/Orange Red Y N Blue/Violet Red Y N Red Blue/Violet Y N Yellow/Orange Red/Orange Y N Green Yellow/Orange Y N Violet/Blue Neutral Y N ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 HAIR COLOR SOLUTIONS should you remove the tone? 21 HAIR COLOR SOLUTIONS formulation: hair color cleansing 1 2 3 hair color cleansing chart Remove tone Lighten 1 level Lighten 2 levels Lighten 3 or more levels 1 scoop Enlightener Powder Lightener 1 scoop Enlightener Powder Lightener 1 scoop Enlightener Powder Lightener 1 scoop Enlightener Powder Lightener 1 oz / 30 ml Shampure Shampoo 1 oz / 30 ml Shampure Shampoo 1 oz / 30 ml Shampure Shampoo 1 oz / 30 ml Shampure Shampoo 1 oz / 30 ml HOT water 1 oz / 30 ml 10 volume Color Catalyst 1 oz / 30 ml 20 volume Color Catalyst 1 oz / 30 ml 30 volume Color Catalyst NOTE: If no change has occurred in 10 minutes, rinse the hair. Remix the next strongest formula and reapply. Enlightener Powder Lightener will work effectively up to one hour. 22 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 HAIR COLOR SOLUTIONS rock your reds 23 HAIR COLOR SOLUTIONS damage remedy equalizing solution ™ Why? How? When? 24 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Eva is a natural Level 3 with an ash tone who wants to be a Level 7 with a neutral tone. What is your pre-treatment plan for Eva? ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 HAIR COLOR SOLUTIONS practice: darker than desired scenario 25 HAIR COLOR SOLUTIONS challenge: lighter than desired Pre-treatment solution: ______________________ precoloration tips Precolor when the desired result is ______ or more levels darker than the previous hair color. Use _____________________ Color Treatment. Apply _____________________ before and after a precoloration service. formulation: precoloration 1 2 3 4 26 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 TARGET TONE (FULL SPECTRUM™ PERMANENT HAIR COLOR) TARGET LEVEL NATURAL, ASH, & GOLD LIGHT COPPER, DARK COPPER, RED, & VIOLET/RED INTENSE LIGHT COPPER, DARK COPPER, RED, & VIOLET/RED FULL SPECTRUM™ DEPOSIT-ONLY COLOR TREATMENT PRECOLORATION FORMULAS 10 N/A 9 20 g 9N + 20 g ØN + 4 g Light Y/O 20 g 9N + 20 g ØN + 4 g Light O/R 10 g 9N + 30 g ØN + 8 g Light O/R 8 20 g 8N + 20 g ØN + 6 g Light Y/O 20 g 8N + 20 g ØN + 6 g Light O/R 10 g 8N + 30 g ØN + 12 g Light O/R 7 20 g 7N + 20 g ØN + 8 g Light Y/O 20 g 7N + 20 g ØN + 8 g Light O/R 10 g 7N + 30 g ØN + 16 g Light O/R 6 20 g 6N + 20 g ØN + 1 g Dark Y/O + 1 g Dark R/O 20 g 6N + 20 g ØN + 4 g Dark R/O, Dark R/R or Dark R/V 10 g 6N + 30 g ØN + 4 g Dark R/O, Dark R/R or Dark R/V 5 20 g 5N + 20 g ØN 20 g 5N + 20 g ØN + 8 g Dark R/O, Dark R/R or + 2 g Dark Y/O + 2 g Dark R/O Dark R/V 10 g 5N + 30 g ØN + 8 g Dark R/O, Dark R/R or Dark R/V 4 20 g 4N + 20 g ØN 20 g 4N + 20 g ØN + 12 g Dark R/O, Dark R/R or + 3 g Dark Y/O + 3 g Dark R/O Dark R/V 10 g 4N + 30 g ØN + 12 g Dark R/O, Dark R/R or Dark R/V 3 20 g 3N + 20 g ØN 20 g 3N + 20 g ØN + 16 g Dark R/O, Dark R/R or + 4 g Dark Y/O + 4 g Dark R/O Dark R/V 10 g 3N + 30 g ØN + 16 g Dark R/O, Dark R/R or Dark R/V 2 20 g 3N + 20 g ØN 20 g 3N + 20 g ØN + 16 g Dark R/O, Dark R/R or + 4 g Dark Y/O + 4 g Dark R/O Dark R/V 10 g 3N + 30 g ØN + 16 g Dark R/O, Dark R/R or Dark R/V 1 20 g 3N + 20 g ØN 20 g 3N + 20 g ØN R/O, Dark R/R or + 4 g Dark Y/O + 4 g Dark R/O + 16 g Dark Dark R/V 10 g 3N + 30 g ØN + 16 g Dark R/O, Dark R/R or Dark R/V ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 HAIR COLOR SOLUTIONS precoloration chart 27 HAIR COLOR SOLUTIONS practice: lighter than desired scenario Beth is a natural Level 9 with a gold tone who wants to be a Level 6 with an auburn tone. What is your pre-treatment plan for Beth? practice: combination scenario Kari’s existing color has a wide range of levels: New Growth: Level 6 Mid-lengths: Level 7 Ends: Level 9 If Kari’s desired result is a Level 6 with a gold tone, what is your pre-treatment plan? 28 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Post-treatment solution: _______________________ scenario what would you do? Hair has lost tone or lightened up to 1 level HAIR COLOR SOLUTIONS challenge: uneven hair color Hair has lost tone or lightened 1–2 levels refresh color NOTES reestablish color NOTES ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 29 HAIR COLOR SOLUTIONS color balancing guide COLOR BALANCING GUIDE CATEGORY LEAST TRANSLUCENT MOST TRANSLUCENT BASE TONE NATURAL SERIES UNIVERSAL ØN PURE TONE 20 g pure* + standard for level 20 g + standard for level extreme gloss 20 g + 20 g tonal gloss 40 g + 8g clear gloss 40 g color balance 40 g natural tonal gloss 20 g *On hair pre-lightened to pale yellow. It’s not that I’m so smart, it’s just that I stay with problems longer. Norman Vincent Peale 30 PURE PIGMENT ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 OR 20 g Post-treatment solution: ____________________________ HAIR COLOR SOLUTIONS challenge: wrong tone two TONING options: 1. Fashion effect 2. Double process for subtle blondes ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 31 HAIR COLOR SOLUTIONS formulation: toning 1 2 3 toning chart Stage of Enlightenment 32 Refinement Enhancement Pale Yellow Natural: 10N Ash: 10 V/B Intense Ash: 10 B/B Gold: 10 Y/O Copper: 10 O/R Yellow Natural: 9N Ash: 9 V/B Intense Ash: 9 B/B Gold: 9 Y/O Copper: 9 O/R Yellow/Orange Natural: 8N Ash: 8 V/B Intense Ash: 8 B/B Gold: 8 Y/O Copper: 8 O/R ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Result Series Guest Example Refine tone HAIR COLOR SOLUTIONS two ways to tone Enhance tone toning with full spectrum permanent ™ Why? How? ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 33 HAIR COLOR SOLUTIONS toning with full spectrum deposit-only color treatment ™ Why? How? to tone or not to tone? Scenario 34 1 Natural Level: 4 Desired Level: 9 Ash Prelightened to Level 9 2 Natural Level: 4 Desired Level: 10 Neutral Prelightened to Level 10 3 Natural Level: 4 Desired Level: 8 Orange Prelightened to Level 9 4 Natural Level: 4 Desired Level: 6 Red Prelightened to Level 7–8 Formula ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Post-treatment solution: ___________________________________ ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 HAIR COLOR SOLUTIONS challenge: dry or damaged hair 35 HAIR COLOR SOLUTIONS an essential conversation Write down how you would offer a Botanical Therapy hair treatment to a hair color guest. How you think about a problem is more important than the problem itself—so always think positively. Norman Vincent Peale 36 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Service SnapshotMoisture/Repair Treatment Tools • D ry Remedy™ Penetrating Moisture or Damage Remedy™ Penetrating Protein • Refillable Spray Bottle • Wide Toothed Comb • • • • Clips Cape Purescription™ Pad Hand Relief™ 1 Shampoo Prepare the Hair (1 Minute) Following a Color Service 2 Apply Hair Treatment • D ry Remedy™ Moisturizing Treatment Masque or Damage Remedy™ Intensive Restructuring Treatment • Brush/Comb Applicator • Hair Color Bowl HAIR COLOR SOLUTIONS botanical therapy Use Color Conserve™ Shampoo and pHinish™ Prior to Treatment a b c d (5 Minutes) 3 Apply Hair Masque (2 Minutes) 4 Process (5 Minutes, No Heat) 5 Rinse and Finish (15 Minutes) Layer Over Hair Treatment Perform Stress-Relieving Hand Ritual Complete the Service ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 37 TAKING IT HOME unsolved challenges Write down the solutions to the group’s toughest hair color challenges. challenge 38 solution ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 7 /O 4R e y % 50 6N Gr the big challenge revisited Can you solve this challenge now? Natural Level: 6 Dark Blonde with 50% grey Desired Level: 6 Y/O Dark Golden Blonde 7 0/R 6N-50% Grey 4 R/O TAKING IT HOME 9 R 5N 0/ /O 0Y 1 B V/ 9 V/B 10 Y/O 5N The Solution: 1 2 3 4 5 6 7 8 ©aveda corp | all rights reserved | aveda education | full spectrum™ solutions participant workbook | 11/2011 39 TAKING IT HOME 40 hair color superheroes Brainstorm and create a hair color superhero, including its essential superpowers. ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 Create one action item for each hair color solution. PRE-TREATMENTS Hair Color Solution Action Item TAKING IT HOME my action items Hair Color Cleansing Damage Remedy™ Equalizing Solution POST-TREATMENTS Precoloration Color Balancing Toning Botanical Therapy Hair Treatments Erroneous assumptions can be disastrous. Peter Drucker ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 41 TAKING IT HOME 42 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 TAKING IT HOME Stop looking for solutions to problems and start looking for the right path. Andy Stanley ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 43 TAKING IT HOME color talk profile COLOR TALK PROFILE DISCOVER NEEDS OFFER SOLUTIONS ANALYZE THE HAIR REALISTIC DESIRED SHADE PLEASE NOTE: To complete a detailed hair analysis, please reference back. PRE-WORK LENGTH APPLICATION short medium long extra long fine BHT medium GUEST NAME: DATE: PRICE BASE PRICE + Precoloration Color Cleanse Length of hair ______________ BHT ___________ Color Cleanse ___________ Precolor ___________ PRICE OPTION 1 OPTION 2 virgin virgin new growth TEXTURE COLOR TALK PROFILE GUEST NAME: _____________________________ STYLIST NAME: ____________________________ OPTION 1 new growth OPTION 2 coarse CONDITION dry weak/compromised porous not porous DENSITY thin medium thick DETERMINE THE COLOR HISTORY PREVIOUS COLOR? yes no glossing glossing permanent permanent BHT BHT TODAY’S DESIRED RESULT OPTION 1 OPTION 2 OPTION 2 partial full full custom custom LIFE STYLE/THINGS TO CONSIDER OPTION 2 DIMENSION DIMENSION partial HOW RECENT? OPTION 1 OPTION 2 OPTION 1 WHAT TYPE? MID-LENGTHS/ENDS MID-LENGTHS/ENDS OPTION 1 TOTAL PRICE TIMEFRAME TO ACHIEVE DESIRED RESULT TONE TOTAL PRICE OPTION 1 TO MAINTAIN INTENSITY LEVEL TOTAL PRICE OPTION 2 USE REVERSE SIDE TO PRE-BOOK YOUR NEXT SERVICE. GUEST NAME: YOUR NEXT APPOINTMENT: DATE: TIME: ANALYSIS STYLIST: NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION LEVEL OF HAIR PERCENT OF WHITE MAINTENANCE STYLIST RECOMMENDATIONS: RETURN EVERY WEEKS TONE OF HAIR TEXTURE OF HAIR POROSITY OF HAIR DESIRED RESULT DESIRED LEVEL SEASONAL CHANGE FOR NEXT VISIT: DESIRED TONE DESIRED INTENSITY PRE-WORK CLEANSING FORMULA PRECOLORATION FORMULA FORMULA HOME CARE: NRP AT DESIRED LEVEL HAIR COLOR FORMULA COLOR CATALYST ™ VOLUME PROCESSING TIME b 44 Soy ink on 100% post-consumer recycled paper. Please recycle. ©Aveda Corp., Minneapolis, MN 55449-7106 800.328.0849 USA / 763.951.6999 aveda.com A9AF-70-0001 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 COLOR TALK PROFILE DISCOVER NEEDS OFFER SOLUTIONS ANALYZE THE HAIR REALISTIC DESIRED SHADE PLEASE NOTE: To complete a detailed hair analysis, please reference back. PRE-WORK LENGTH APPLICATION short medium long extra long fine BHT medium GUEST NAME: DATE: PRICE BASE PRICE + Precoloration Color Cleanse Length of hair ______________ BHT ___________ Color Cleanse ___________ Precolor ___________ PRICE OPTION 1 OPTION 2 virgin virgin new growth TEXTURE COLOR TALK PROFILE GUEST NAME: _____________________________ STYLIST NAME: ____________________________ OPTION 1 new growth OPTION 2 TAKING IT HOME color talk profile coarse CONDITION dry weak/compromised porous not porous DENSITY thin medium thick DETERMINE THE COLOR HISTORY PREVIOUS COLOR? yes no glossing glossing permanent permanent BHT BHT TODAY’S DESIRED RESULT OPTION 1 OPTION 2 OPTION 2 partial full full custom custom LIFE STYLE/THINGS TO CONSIDER OPTION 2 DIMENSION DIMENSION partial HOW RECENT? OPTION 1 OPTION 2 OPTION 1 WHAT TYPE? MID-LENGTHS/ENDS MID-LENGTHS/ENDS OPTION 1 TOTAL PRICE TIMEFRAME TO ACHIEVE DESIRED RESULT TONE TOTAL PRICE OPTION 1 TO MAINTAIN INTENSITY LEVEL TOTAL PRICE OPTION 2 USE REVERSE SIDE TO PRE-BOOK YOUR NEXT SERVICE. GUEST NAME: YOUR NEXT APPOINTMENT: DATE: TIME: ANALYSIS STYLIST: NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION NEW GROWTH MID-LENGTH/ENDS DIMENSION LEVEL OF HAIR PERCENT OF WHITE MAINTENANCE STYLIST RECOMMENDATIONS: RETURN EVERY WEEKS TONE OF HAIR TEXTURE OF HAIR POROSITY OF HAIR DESIRED RESULT DESIRED LEVEL SEASONAL CHANGE FOR NEXT VISIT: DESIRED TONE DESIRED INTENSITY PRE-WORK CLEANSING FORMULA PRECOLORATION FORMULA FORMULA HOME CARE: NRP AT DESIRED LEVEL HAIR COLOR FORMULA COLOR CATALYST ™ VOLUME PROCESSING TIME b Soy ink on 100% post-consumer recycled paper. Please recycle. ©Aveda Corp., Minneapolis, MN 55449-7106 800.328.0849 USA / 763.951.6999 aveda.com A9AF-70-0001 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 45 TAKING IT HOME 46 ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 TAKING IT HOME ©aveda corp | all rights reserved | aveda education | full spectrum™ hair color solutions participant workbook | 11/2011 47 full spectrum™ hair color solutions participant workbook | 11/2011 Soy ink on 100% post-consumer recycled paper. Please recycle. ©Aveda Corp., Minneapolis, MN 55449-7106 USA 800.328.0849 / USA 763.951.6999 aveda.com
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