Geographic and Trade Area GEOGRAPHIC AREA Lubbock Lubbock is a major regional center for business and industry, located in the heart of the vast Southern Plains of West Texas and Eastern New Mexico. Lubbock’s location provides easy access to the Southwest, the Rocky Mountains, and the Great Plains Region. Lubbock’s mid-continent location and excellent transportation facilities will give your business ready access to any point in the North American Free Trade Market. Lubbock is a historical transportation hub and is positioned to serve as a strategic distribution point for the entire United States and the industrial cities of Northern Mexico. Lubbock is also well-suited for regional and local distribution operations. Lubbock is the economic and retail center for a 40,000 square mile market area which covers West Texas and Eastern New Mexico. Freight companies such as FedEx and Airborne Express have long recognized the advantages of Lubbock’s strategic location. In addition, several major national companies have chosen Lubbock as a regional distribution center for their products. Lubbock, Texas 26-County Retail Trade Area Amarillo, Amarillo, TX TX 24 Oklahoma Oklahoma 19 Law Law 11 26 1 15 18 4 Wich Wich 16 12 3 New New Mexico Mexico 8 Lubbock Lubbock 5 Wichita Wichita Falls, Falls, TX TX 7 14 Texas 23 22 17 10 13 21 25 9 6 2 20 Abilene Abilene Abilene, Abilene, TX TX City of Lubbock, TX Finance Department Retail Trade Area Population January 2016 County 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17. 18. 19. 20. 21. 22. 23. 24. 25. 26. Bailey Borden Cochran Cottle Crosby Dawson Dickens Floyd Gaines Garza Hale Hockley Kent King Lamb Lubbock Lynn Motley Parmer Scurry Stonewall Terry Yoakum Curry, NM Lea, NM Roosevelt, NM TOTAL 2016 Est. Population 7,150 682 3,012 1,422 6,062 13,951 2,226 5,869 20,112 6,536 35,620 23,612 804 296 13,100 300,961 5,951 1,100 9,748 17,592 1,391 12,264 8,788 50,398 71,180 19,120 638,947 2015 Median Household Income $ Source: Population: Texas State Data Center and US Census (NM) Median Household Income - Texas: Texas Association of Counties 2016 population estimates for NM are not currently available; 2015 data is being used 2/23/2017 S:\budget\Cheryl\Database 2008\Trade Areas\Retail Trade Area 2016 37,397 73,750 39,113 34,955 37,434 41,095 39,700 41,026 57,635 48,508 43,375 50,665 47,024 63,250 39,851 46,075 39,526 31,683 45,326 56,842 42,155 37,475 56,153 41,084 57,533 35,546 Wholesale Trade Area Lubbock, Texas Amarillo, TX Amarillo, Amarillo, TX TX Amarillo, TX Albuquerque, NM Albuquerque, Albuquerque, NM NM Albuquerque, NM Law ton, OK Law Lawton, ton, OK OK Oklahoma Oklahoma Oklahoma Oklahoma Wichita Wichita Wichita Falls, Falls, Falls, TX TX TX Lubbock, TX Lubbock, Lubbock, TX TX New Mexico New New Mexico Mexico Dallas, Dallas, Dallas, T Dallas, Fo For Las Cruces, NM Las Las Cruces, Cruces, NM NM Texas Texas Texas El El Paso Paso Abilene, TX Abilene, Abilene, TX TX Odessa-Midland, TX Odessa-Midland, Odessa-Midland, TX TX Odessa-Midland, TX San Angelo, TX San San Angelo, Angelo, TX TX Waco, Waco, TX TX Waco, TX Waco, Killeen-Temple, Killeen-Temple, TX TX Killeen-Temple, TX Austin Austin City of Lubbock, TX Finance Department Wholesale Trade Area Population and Income January 2016 County Andrews Bailey Borden Cochran Coke Cottle Crane Crosby Dawson Dickens Ector Fisher Floyd Foard Gaines Garza Glasscock Hale Haskell Hockley Howard Irion Jones Kent King Knox Lamb Loving Lubbock Lynn Martin Midland Sources: 2016 Estimated Population 18,202 7,150 682 3,012 3,195 1,422 5,063 6,062 13,951 2,226 161,393 3,842 5,869 1,195 20,112 6,536 1,362 35,620 5,678 23,612 37,157 1,636 19,871 804 296 3,731 13,100 81 300,961 5,951 5,589 163,783 2015 Median Household Income $70,423 37,397 73,750 39,113 42,467 34,955 58,333 37,434 41,095 39,700 57,150 41,406 41,026 36,477 57,635 48,508 67,303 43,375 39,850 50,665 49,575 58,500 43,897 47,024 63,250 40,493 39,851 * 46,075 39,526 55,682 68,806 County Mitchell Motley Nolan Parmer Pecos Reagan Reeves Runnels Scurry Sterling Stonewall Terry Tom Green Upton Ward Winkler Yoakum Chaves, NM Curry, NM De Baca, NM Lea, NM Roosevelt, NM TOTAL 2016 Estimated Population 9,013 1,100 14,673 9,748 16,160 3,812 14,841 10,447 17,592 1,285 1,391 12,264 119,995 3,487 11,095 7,970 8,788 65,764 50,398 1,828 71,180 19,120 1,351,095 Texas Labor Market and Career Information City of Lubbock Planning Department: Lubbock County Population Median Household Income for Texas Counties - Texas Association of Counties Median Household Income for New Mexico Counties - Census Bureau 2016 population estimates for NM are not currently available; 2015 data is being used S:\budget\Cheryl\Database 2008\Trade Areas\WHOLSALE 2016 2015 Median Household Income 49,870 31,683 37,102 45,326 50,305 52,181 43,540 41,526 56,842 53,456 42,155 37,475 46,711 46,131 51,345 55,756 56,153 40,630 41,084 32,500 57,533 35,546
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