Early Alphabets Visual language systems 1 Hieroglyphics 12 The Phoenician Alphabet 20 The Greek Alphabet 26 The Latin Alphabet 34 Summary 47 G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / O verv i e w i i / x lv i i G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S Visual language systems CIRCA 3,000 BCE Several thousand years of proto-alphabetic exploration resulted in a wealth of written variety but also created a number of usability issues. 1 / 47 G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 2 / 47 CIRCA 3,000 BCE Visual language systems • Disparate and hard to learn • Localized • Lacked structure • Functioned differently • Rebuses, ideographs, logograms, and syllabaries A S A M P L E O F E A R LY W R I T T E N L A N G U A G E S Y S T E M S E XI S T I N G C I R C A 3 , 0 0 0 B C E G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 3 / 47 CIRCA 3,000 BCE Pictographic systems • Image-based communication • Derived from petroglyphs • Reliance on cultural knowledge • Limited use case • 1 character = 1 word • Required many characters P E T R O G LY P H I C P I C T O G R A M S A N D I D E O G R A P H S · C I R C A 2 0 0 B C E · U TA H , U N I T E D S TA T E S G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 4 / 47 CIRCA 3,000 BCE Rebus systems • Phonetic expression • Required heavy understanding of spoken language • Extremely limited use case H I E R O G LY P H I C S R E P R E S E N T I N G T H E R E B U S P R I N C I P A L · B E E & L E A F · S E A & S U N · B E L I E F A N D S E A S O N G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 5 / 47 CIRCA 3,000 BCE Logographic systems • Reliance on cultural knowledge • Limited use case • 1 character = 1 word • Required many characters • Not useful outside originating tribes L UWI A N L O G O G R A M S · C I R C A 1 4 0 0 A N D 1 2 0 0 B C E · T U R K E Y G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 6 / 47 CIRCA 3,000 BCE Syllabaries • 1 character = 1 syllable • Basic speech elements • Consonant and vowel combination • Words required many drawn strokes OLD P E RS IAN SYLL ABARY · 600 BCE G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 7 / 47 Alphabetic Charactersitics Criteria • A set of visual symbols • Used to express one or more languages • Individual glyphs for individual sounds • Smaller units than syllables or words • Characters representing consonants • Characters representing vowels • Standard ordering (alphabetical order) · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 8 / 47 2,800 BCE Alphbetic form • Cretan Pictographs • Early Minoan mark-making • A possible basis for later alphabetic forms · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 9 / 47 C R E TA N P I C T O G R A P H S · L I N E A R B S Y L L A B A R Y · M Y C E N A E A N G R E E K · 1 , 7 0 0 B C E G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 10 / 47 Phaistos Disk • 241 hieroglyphic tokens • Highly detailed pictograms • Hatchet, eagle, carpenter’s square, animal skin, vase • Relief impressions in terra cotta • Origin of movable type? P H A I S T O S D I S K · MI N O A N C I V I L I Z A T I O N · E X C A V A T E D I N 1 9 0 8 , C R E T E G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / V i s u al L ang u age S yste m s 11 / 47 PHAISTOS DISK AND SYMBOL KEY G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S Hieroglyphics 2,700 BCE Three varieties of proto-alphabetic expression 12 / 47 G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / H i eroglyph i cs 13 / 47 Three types of writing 1.Hieroglyphics—The classic pictographic Egyptian writing 2.Hieratic script—Developed around the same time as the hieroglyphic script and was used for official tasks (record keeping, accounting, and writing letters) 3.Demotic script—The popular script, a name given to it by Herodotus, developed from a northern variant of the Hieratic script in around 660 BC · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / H i eroglyph i cs 14 / 47 C L A S S I C E G Y P T I A N H I E R O G LY P H I C S G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / H i eroglyph i cs 15 / 47 T H E E V O L U T I O N O F H I E R AT I C S C R I P T G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / H i eroglyph i cs 16 / 47 D E M O T I C S C R I P T, C O N T R AC T, P T O L E M A I C E R A G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / H i eroglyph i cs 17 / 47 T H E R O S E T TA S T O N E · E G Y P T I A N H I E R O G LY P H I C S , E G Y P T I A N D E M O T I C S C R I P T A N D C L A S S I C A L G R E E K G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / H i eroglyph i cs 18 / 47 2,700 BCE Hieroglyphics Made from three different parts: 1.Ideograms Pictorial denotation of an object 2.Phonograms Denote a sound or sequence of sounds 3.Determinatives Provide clues to meaning and sounds · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / H i eroglyph i cs 19 / 47 2,700 BCE Hieroglyphics • Vowel sounds existed but were unwritten • Consonantal alphabet (abjad) • Requires cultural knowledge • Relied on grouping devices · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S The Phoenician Alphabet 1,500 BCE Cuneiform, Hieroglyphs, and Cretan pictographs come together to form the seeds of the modern alphabet 20 / 47 G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he P hoen i c i an A lphabet 21 / 47 1500 BCE The Phoenicians • Modern day Lebanon, Syria and Israel • Seafaring merchants and ship builders • Needed an alphabet for their native tongue · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he P hoen i c i an A lphabet 22 / 47 1500 BCE The Phoenician Alphabet • Distillation of Cuneiform, Hieroglyphs, and Cretan pictographs • Simple for non-Phoenician people to learn • Read from right-to-left P H O E N I C I A N P E T R O G LY P H I C I N S C R I P T I O N G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he P hoen i c i an A lphabet 23 / 47 1500 BCE The Phoenician Alphabet • Unprecedented use of alphabetical order • 22 letters, each representing a single sound (phonetic) • Democratized writing for Phoenicians • Consonantal alphabet (abjad) TH E P H OE N I C IAN ALP HAB E T · C I RCA 1 ,500 BCE · 22 CHAR ACTE RS G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he P hoen i c i an A lphabet 24 / 47 1500 BCE The Phoenician Alphabet • Unprecedented use of alphabetical order • 22 letters, each representing a single sound • Read from right-to-left • Democratized writing for Phoenicians • Simple for non-Phoenician people to learn • Consonantal alphabet (abjad) · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he P hoen i c i an A lphabet 25 / 47 1500 BCE Since vowels sounds were not specified, a two-syllable word like drama could have at least nine different pronunciations. 1.drama 4.drima 7.druma 2.dramu 5.drimu 8.drumu 3.drami 6.drimi 9.drumi · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S The Greek Alphabet 1,000 BC Greece, an epicenture of science, philosophy, democracy, art, architecture, literature, and alphabetic evolution 26 / 47 G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he G reek A lphabet 27 / 47 1,000 BCE Cadmus • Mythic Greek Cadmus • Brought the Phoenician alphabet to Greece • Invented history • Created prose • Designed a few Greek letters • His use of writing allowed him to raise and control armies quickly · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he G reek A lphabet 28 / 47 THE GREEK ALPHABET G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he G reek A lphabet 29 / 47 • Early Greek used Phoenician characters, arranged the same • Anyone who could read ancient Phoenician could also read Greek • Five were changed to vowels, making it a true alphabet • All capital letters • No punctuation, paragraphs, or word spacing • The direction of reading changed several times E A R LY G R E E K I N S C R I P T I O N · T H E R O S E T TA S T O N E G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he G reek A lphabet 30 / 47 Greek was often read in a format known as boustrophedon or as the ox plows One row would read left-to-right and then switch from right-to-left BOUSTROPHEDON G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he G reek A lphabet 31 / 47 E A R LY G R E E K P E T R O G LY P H I C I N S C R I P T I O N W R I T T E N I N B O U S T R O P H E D O N G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he G reek A lphabet 32 / 47 REVERSE BOUSTROPHEDON G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he G reek A lphabet 33 / 47 Centralized by Athens 400 BCE • Classical Greek settled on rightto-left orientation • Letterforms became monumental and some letters were reversed • Based on formal geometric ideals, lack of scripted-details · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S The Latin Alphabet 200 BCE – 1,400 CE The ultimate expression of our modern written language 34 / 47 G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 35 / 47 A brief timeline 750 BCE Rome was a village on the Tiber River 200 BCE Rome conquered Greece in the second century BCE 100 BCE By the end of the first century CE the Roman Empire stretched from the British Isles in the north, to Egypt in the south, and from the Iberian Peninsula in the West to the Persian Gulf at the base of the ancient land of Mesopotamia –PM · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 36 / 47 Greek influence The Romoans modeled their art, literature, religion and philosophy from the Greeks • Greek scholars and libraries were taken to Rome • The Latin Alphabet came to the Romans from Greece · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 37 / 47 The Latin Alphabet shows heavy influence from the Etruscan alphabet of 700 BCE · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 38 / 47 250 BCE • The Latin Alphabet is formed • 20 letters · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 39 / 47 250 BCE • Spurius Carvilius designed G to replace Z (zeta) • 21 letters · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 40 / 47 100 BCE (AFTER G REEK CONQUEST) • The Greek letters Y Z were added to the end • Romans were appropriating Greek words using these sounds · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 41 / 47 A brief timeline 410 CE Rome is sacked by the Visigoths 476 CE Fall of the Roman Empire Emperor Constantine was situated in Ravenna, Italy The Latin Alphabet had gained use all over the world · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 42 / 47 900 CE (MIDDLE AG ES) • V represented two Old English sounds • U was formed to assume the soft vowel sound • 24 letters · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 43 / 47 1,100 CE (MIDDLE AG ES) • VV in frequent use • W double-u • Began as a ligature of V • 25 letters · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 44 / 47 ABCDEFGH IJKLMNOPQR STUVWXYZ 1,300 CE (MIDDLE AG ES) • J was formed as a consonantal version of I • Manuscripts • Typically used at the beginning of a word • 26 letters · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 45 / 47 117 CE The ultimate resolution of the Roman letterform appears in an inscription at the base of Trajan’s Column · G D T- 1 0 1 / H I S T O R Y O F G R A P H I C D E S I G N / E A R LY A L P H A B E T S / T he L at i n A lphabet 46 / 47 T R A J A N ’ S C O L UM N , R O M E , 1 1 7 C E Summary The evolution of our modern alphabet can be traced through Cretan Pictographs, to the Phoenician Alphabet, the Greek Alphabet and ultimately the Latin Alphabet.
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