Girl Scouts of the USA’s Cookie Troop 100 Challenge FAQs
PARTICIPATION
1. Why participate in this contest?
The purpose of this contest is to get girls excited about the national celebration of 100 years of
Girl Scouts selling cookies and to increase troop participation in the Girl Scout Cookie Program.
2. What’s in it for girls?
One lucky troop from EVERY participating council around the country will win $100 each to put
toward their awesome cookie Take Action or service project. In addition, one very lucky troop
will win $3,000 to super power their project.
Troops can also purchase GSUSA’s exclusive Cookie Troop 100 patch at a reduced rate with free
shipping directly from GSUSA to the troop.
3. Is there a timeline for troops to participate?
Yes. January 3, 2017 to April 30, 2017
4. What is the deadline for submission?
April 30, 2017, at 11:59 p.m. ET
5. Is there a deadline to opt in to this challenge?
Yes. Councils who wish to implement this challenge should opt in by emailing
[email protected] by July 29, 2016.
6. Is voting necessary?
Voting is not necessary. Winners will be randomly selected by GSUSA.
7. How can troops participate?
Troops can participate in 4 easy steps.
1. Set a troop goal and share the plan for their cookie money
2. Earn a Cookie Business badge for the girl’s grade level (troop members)
3. As a troop, ask 100 new customers to buy cookies
4. Bling Your Booth (creatively decorate their Girl Scout Cookie booth) and snap a cool photo
of it.
Once all 4 steps are completed, girls should ask their troop leader/volunteer to help them
submit the entry, as only adults can submit. The troop leader/volunteer will complete an online
entry form and submit the troop’s Bling Your Booth photo at girlscouts.org/cookietroop100.
This submission will allow the troop leader/volunteer to unlock the Cookie Troop 100 patch, and
enter for a chance to win $100 in cash for troop trips, activities, or Take Action or service
projects.
The girlscouts.org/cookietroop100 URL is currently live but directs to the Girl Scout Cookies
home page. The site will be updated with information around Cookie Troop 100 by October 1,
2016 and the site will be open for entry on January 3, 2017.
8. Should troops include girls in the Bling Your Booth photos?
Yes, we encourage it! The submitted photo should include the troop in action at the booth.
9. Is there a limit on the number of submissions?
Yes. Entry is limited to one (1) per troop during the Promotional Period.
10. How can troops “unlock the patch”?
After a troop completes their Cookie Troop 100 activities:

The troop leader/volunteer goes to girlscouts.org/cookietroop100 and submits details on
the Cookie Troop 100 activities. This includes telling us the troop’s cookie goal and how they
plan to use the cookie proceeds, confirming that troop members have earned a Cookie
Business Badge and have asked 100 new customers to buy cookies. No further verification is
required regarding the troop’s activities. GSUSA will respect the Girl Scout honor system.

Once the troop leader/volunteer submits this information, they will be congratulated for
unlocking the Cookie Troop 100 patch and will be given access to purchase the patch.

The patch is only available for purchase (at a discounted rate of 1.00 per patch) by unlocking
the patch post submission of troop activities.

Councils do not need to estimate or purchase in Advance.

Troops will order the patch directly online from GSUSA and GSUSA will ship (no shipping
charges will be applied).
11. Are photo releases required for the Bling Your Booth photo submission? An entrant who is
selected as the challenge winner will not be named the actual winner unless and until a release
has been provided to GSUSA. Releases will be provided for completion upon notification of the
winners. Please refer to the Challenge Rules for additional details on the “Submission
Photograph Guidelines.”
12. Are all troops required to participate?
No, participation in this Cookie Troop 100 contest is not required, but encouraged.
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DETERMINATION OF WINNER
13. How will the winning troops be selected?
On May 5, 2017, GSUSA will randomly select one winning troop from every participating council
across the country, from among all of the eligible entries.
14. How many winning troops will be selected?
There will be 112 winning troops ($100 cash per troop). In addition, one grand prize winner will
be selected ($3,000 cash).
15. When will winning troops be notified?
On May 5, 2017, the winning troops’ councils will be notified. The challenge winners will be
notified via email within five (5) business days of the selections. The challenge winners will have
five business days to claim their prize with a written response to the email sent from
[email protected]. Please see the Challenge Rules for additional “Winner
Determination” details.
16. How will my troop receive the prize? Does it go to the council or to the troop?
GSUSA will inform local councils of the winning troops prior to notifying the winners and will
provide payment directly to the councils. The council will then provide the cash prize to the
challenge winners’ troop leaders in the form of a check.
PROMOTING THE CONTEST
17. Where can I find tools, such as graphics, promotional messaging, and videos to support Girl
Scouts of the USA’s Cookie Troop 100 Challenge?
Promotional Tools can be found in the Girl Scout Cookie toolkit on the Brand Center.
When can I begin sharing these tools with my volunteers and girls?
You can begin sharing these tools and information now. Although the challenge begins on
January 3, 2017, sharing now will allow girls to start their planning early.
18. Can I post contest tools and rules on our council’s website?
Yes, we encourage you to use the promotional tools to create excitement about the contest.
19. How and when can we begin to use the video?
The Girl Scouts of the USA’s Cookie Troop 100 video is available for use now. It can be accessed
in the Girl Scout Cookie toolkit on the Brand Center.
20. Is there a flyer available to share with my troops to help promote the challenge?
Yes. The promotional flyer can be found in the Girl Scout Cookie toolkit on the Brand Center.
21. Where can I find the official rules to share with my troops?
The challenge rules can be found in the Girl Scout Cookie toolkit on the Brand Center.
22. Do I have to create a Box.net account to download tools that are already password protected
on the Brand Center?
No password is required. The download link will direct you to the files.
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BLING YOUR BOOTH PATCH
23. Will there be a Bling Your Booth patch for 2017?
Yes. GSUSA will also offer a Bling Your Booth patch.
24. How do I order the Bling Your Booth patch? What is the cost of the patch?
The 2017 Bling Your Booth patch can be ordered by completing the order form, which can soon
be found in the Cookie Merchandise section of the Girl Scout Cookie Toolkit on the Brand
Center. Details on cost are included on the order form.
25. My baker already has a Bling Your Booth patch. Can I use their patch instead?
Yes, you have the option of using the Bling Your Booth patch provided by your baker or the Bling
Your Booth patch provided by GSUSA.
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