The Profit Motive CIS Occasional Fbpen 3 The Profit Motive Department of Philosophy University of Reading THE CENTRE FOR INDEPENDENT STUDIES 1980 Published November 1980 by The C e n t r e f o r Independent Studies All rights reserved National Library of Australia Cataloguing i n Publication D a t a Flew, Antony, 1923The profit motive. (CIS occasional papers; 3) ISBN 0 9596485 8 5. 1. Economics. 2. Philosophy. I. C e n t r e for Independent Studies. 11. Title. (Series). @ The C e n t r e for Independent Studies 1980 Printed by Lindsay Yates & Partners Pty. Ltd 4 Preface This third Occasional Paper publishes t h e proceedings of t h e Centre's Inaugural Occasional Seminar held a t i t s S t Leonards o f f i c e on August 11, 1980. The Paper by Professor Antony Flew of t h e University of Reading, deals with a topic of special i n t e r e s t t o t h o s e concerned with issues c r i t i c a l t o t h e workings of a m a r k e t economy. Much of t h i s Paper f o r m s t h e basis for a c h a p t e r in a new book by Professor Flew, The Politics of Procrustes. We thank t h e publishers, Maurice Temple Smith of London f o r permission t o use Professor Flew's address a s Occasional Paper 3. In t h e f i r s t section of his Paper, Professor Flew discusses t h e notion t h a t t h e prof i t motive is necessarily and uniquely selfish. If the pursuit of profit is selfish he argues, t h e n why not t h e pursuit of wages, rents, fixed i n t e r e s t or whatever? He also f e e l s t h a t t h o s e who would c r i t i c i s e a s selfish, an economic s y s t e m which allows people t o pursue t h e i r own i n t e r e s t s , a r e making a f u n d a m e n t a l e r r o r for i t is not necessarily t r u e t h a t a n i n t e r e s t e d action is also selfish. In t h e second p a r t of his address Professor Flew puts f o r w a r d t h e proposition t h a t t h e foundation of much antagonism t o t h e c o n c e p t of profit c a n b e found in t h e writings of Aristotle. He believes t h a t Aristotle was especially in e r r o r , a s have been so many since his t i m e , in believing t h a t t r a d e is in essence, exploitation. In other words, t h a t in a trading a r r a n g e m e n t , a gain by one is a loss by another. This e r r o r of thinking is so much a n a c c e p t e d view, t h a t i t is (and h a s been) a major source of economic ignorance. As Professor Flew so c o r r e c t l y s t a t e s , 'trade is a reciprocal relationship 1 . In f a c t , both gain f r o m t h e trade. The third section of Professor Flew's Paper examines He is t h e role of t h e profit m o t i v e in wealth creation. especially c r i t i c a l of investment decisions m a d e in t h e public s e c t o r ; one of his main concerns being t h a t those who m a k e and c a r r y out such decisions a r e generally too f a r removed f r o m t h e consequences of t h e decision, whether for good or bad and a r e not subjected t o any proportionate personal change of f o r t u n e s a s a result of t h e action, e x c e p t of course t h a t politicians might lose t h e i r s e a t s and governments m i g h t change. The modern d e m o c r a t i c process provides a r a t h e r precarious m e a n s of making sound investment decisions. The government dinosaurs of t h e past l i t t e r our history books, b u t phoenix-like, t h e y m a y be a s topical a s tomorrow's new railway project or dam. This Paper is published a s a contribution t o t h e d e b a t e on economic and social issues and is a reminder t h a t many of today's problems have their sources in t h e writings of t h e past. It is worth remembering once again t h e words of Keynes: 'Practical men, who believe themselves t o b e quite e x e m p t f r o m any intellectual influences, a r e usually t h e s l a v e s of s o m e d e f u n c t economist Soon or l a t e i t is ideas, not vested i n t e r e s t s which a r e dangerous f o r good o r evil.' In his discussion of a n issue usually f r a u g h t with misunderstanding (and s o m e t i m e s passion), Professor Flew p r e s e n t s s o m e challenging insights. Nevertheless, his conclusions a r e his own and while t h e C e n t r e f o r Independent Studies is pleased t o b e able t o publish this Paper, t h e views of t h e author c a n n o t b e considered t o be t h o s e of t h e C e n t r e , i t s Advisers, Trustees, Directors or officers. . .. Greg Lindsay The Author Antony Flew is Professor of Philosophy a t t h e University of Reading, U.K. He studied a t t h e Universities of Oxford and K e e l e and has held teaching appointments a t t h e Universities of Aberdeen, Oxford and Keele. He has also held visiting a p p o i n t m e n t s a t t h e Universities of Adelaide, Melbourne, Pittsburgh, Malawi, Calgary and t h e Australian National University. Professor Flew has w r i t t e n t h i r t e e n books including; Sociology, Equality & Education; The Politics of Procrustes; God and Philosophy; Crime or Disease; Evolutionary Ethics; and An Introduction t o Western Philosophy. He has e d i t e d a f u r t h e r e i g h t books and has published over 100 articles, c o m m e n t s , reviews etc. in learned journals and o t h e r publications worldwide. The Profit Motive Antmy Flew I. THE PROFIT MOTIVE UNIQUELY SELFISH AS NECESSARILY AND Nowadays in Britain, and I e x p e c t in Australia also, i t is constantly a s s e r t e d and assumed t h a t , in a s much a s (private) profit is an essential c h a r a c t e r i s t i c of anything approaching w h a t Adam Smith called 'the obvious and simple system of n a t u r a l liberty', t h e r e f o r e such e c o n o m i c a r r a n g e m e n t s must be m o r e selfish t h a n their a c t u a l or possible rivals. Thus, in t h e summer of '72, under t h e headline 'Waiting for a Sign from t h e Egoists', The Times of London reported t h a t Archbishop C a m a r a of Brazil had asked a m e e t i n g of members of both Houses of Parliament: 'Why do you not help t o lay b a r e t h e serious distortions of socialism such a s t h e y exist in Russia and China? And why do you not denounce, once and for all, t h e intrinsic selfishness and callousness of capitalism?" To t h e Archibishop's question t h e best f i r s t response is another: 'Why is i t t h a t we never hear of t h e r e n t motive or t h e wages motive?' Perhaps t h e classical distinction between profit and r e n t is obsolete. But, if i t is proper t o speak of a profit motive, i t should b e equally proper t o speak of a wages motive. By parity of reasoning w e shall t h e n have t o a d m i t into our new economic psychology t h e fixed i n t e r e s t motive, t h e t o p price motive, and t h e b e s t buy motive. And, of course, if i t is proper t o argue t h a t those who a r e paid wages must b e s t i r r e d by t h e wages motive; t h e n i t h a s t o be not merely proper but positively refined t o say t h a t t h o s e whose wages a r e paid a t longer intervals, and called a s a l a r y or even compensation, a r e inspired by, respectively, t h e salary motive and t h e compensation motive: And, when folks understood their c a n t They changed t h a t for 'emolument 1; Unwilling t o be s h o r t or plain, .2 In any thing concerning gain .. My i m m e d i a t e counter- question h e r e raises t w o points against t h e Archbishop. The f i r s t is t h a t i t is misguided t o insist on applying t o psychology a system of c a t e g o r i e s originally developed in, and appropriate to, economics. To insist on doing this is r a t h e r like postulating a s e t of chess motives, distinguished one f r o m a n o t h e r by r e f e r e n c e t o t h o s e similarities and d i f f e r e n c e s which have been found r e l e v a n t t o t h e i n t e r e s t s and purposes of chess theoreticians; and t h e n labelling t h e s e f a c t i t i o u s postulations with expressions drawn f r o m t h e t e c h n i c a l vocabulary of chess - t h e knight's move motive, t h e Foolls M a t e motive, t h e queening motive, or w h a t have you. The second point is t h a t , if you are going t h u s t o introduce any member of s o m e set of economic or chess concepts into your psychology, t h e n i t is irrational and a r b i t r a r y t o introduce one only without t h e others; t o speak of t h e knight's move motive without t h e queening motive, f o r instance or of t h e profit motive without t h e wages motive. S t r i c t l y a s an aside: i t is e n t e r t a i n i n g t o recall t h a t in A Treatise of Human Nature David Hume m a k e s t h a t very methodological m i s t a k e which I have just noticed. Hume concludes: I. a man, who desires a thousand pound, h a s i n reality a thousand or m o r e desires, which, uniting t o g e t h e r , s e e m t o m a k e only one passion; tho 1 t h e composition evidently b e t r a y s itself upon e v e r y a l t e r a t i o n of t h e object, by t h e p r e f e r e n c e he gives t o t h e larger number, if superior only by an u n i t e i 3 Noticing t h a t suggestive 'or more 1, one is t e m p t e d t o go on t o urge: t h a t before decimalisation t h e desire f o r a thousand pounds was - 'in reality 1 - t w o hundred and f o r t y thousand old penny desires; t h a t now i t has diminished t o a m e r e hundred thousand new pence hankerings; and t h a t a desire f o r a thousand p i a s t r e pounds must, by p a r i t y of reasoning, realiy b e an American billion of almost indiscernible a t o m i c yens. The mind boggles a t t h e unfolding .. vista of possible implications of o t h e r currency d i f f e r e n c e s and equivalences f o r t h e psychology of t h e notorious gnomes of Zurich and t h e infamous moneychangers of Beirut: But enough is enough t o i n d i c a t e t h e n a t u r e of t h e f i r s t general objection t o t h e e c o n o m i c psychology implicit in all t h i s loose talk about t h e profit motive. My second line of response t o t h e challenge presented by Archbishop C a m a r a is t o insist t h a t no one - not even a n Archbishop - h a s any business simply t o assume t h a t t h e desire t o m a k e a (private) p r o f i t is always and necessarily selfish and discreditable; notwithstanding t h a t t h e corresponding desires t o obtain a wage, or a salary, or a r e t i r e m e n t income, a r e - apparently - not. No doubt all t h e s e various desires a r e i n t e r e s t e d ; in t h e sense t h a t those who a r e guided by any of t h e m a r e - in t h e i m m o r t a l words of Damon Runyon, t h e Balzac of Broadway - 'doing t h e b e s t t h e y can1. But, precisely because this does apply equally t o all, we c a n find no ground h e r e f o r condemning one and not t h e others. This neglected f a c t is awkward for t h e denouncers. For no one, surely, is so starry- eyed a s t o believe t h a t any kind of e c o n o m i c organisation c a n dispense with all such i n t e r e s t e d motives: 'Every economic s y s t e m devised f o r ordinary human beings', w e may read even in a Fabian T r a c t , 'must have self- interest a s i t s driving f orce'.' If, t h e r e f ore, one such s y s t e m is upon t h i s particular ground t o be condemned a s 'intrinsically selfish and heartless', t h e n , by t h e s a m e token, all must be. Y e t t h a t , of course, is precisely not w h a t is wanted by those who thus denounce capitalism root and branch, and a s such; while tolerantly discounting a s more or less 'serious distortions' whatever f a u l t s t h e y can, however reluctantly, bring themselves t o recognise in t h e a l r e a d y fully socialist countries. A f u r t h e r f u n d a m e n t a l m i s t a k e here is t o identify t h e i n t e r e s t e d w i t h t h e selfish. This is wrong. For, though selfish actions a r e perhaps always interested, only s o m e i n t e r e s t e d actions a r e also selfish. To say t h a t a p i e c e of c o n d u c t was selfish is t o say more t h a n t h a t i t was interested. The point is t h a t selfishness is always and necessarily o u t of order. Interestedness is not, and scarcely could be. For example: when t w o healthy children e a g e r l y e a t their dinners i t would, presumably be c o r r e c t t o say t h a t t h e y a r e pursuing e a c h their own i n t e r e s t ; and, if t h e r e w e r e any choices involved, no doubt t h e economist would describe t h e m a s thereby maximising their utilities. Y e t this is no sufficient reason t o s t a r t reproaching them. Time for t h a t a f t e r brother has grabbed and e a t e n sister's dinner too, or perhaps in s o m e less f l a g r a n t way refused duly t o consider o t h e r s and t o r e s p e c t t h e i r proper claims. Again, e v e n when m y success c a n b e won only a t t h e price of someone else's failure, i t would be inordinately a u s t e r e t o insist t h a t i t is always and necessarily selfish for m e t o pursue m y own interests. Is anyone prepared t o say t h a t rival c a n d i d a t e s c o m p e t i n g f o r s o m e c o v e t e d position a r e culpably selfish in not all withdrawing in order t o c l e a r t h e way f o r t h e o t h e r s ? The upshot, t h e r e f o r e , is t h a t i t will not wash t o dismiss any one economic s y s t e m a s 'intrinsically selfish and heartless': simply because t h a t s y s t e m depends upon and engages i n t e r e s t e d motives; or even simply because i t allows or encourages people t o pursue t h e i r own i n t e r e s t s i n c e r t a i n situations of z e r o sum conflict. If t h e r e is something peculiarly obnoxious a b o u t wanting t o m a k e a (private) profit, i t will have t o be something about making a (private) profit, r a t h e r t h a n something a b o u t just wanting t o acquire s o m e economic good; or even about competing t o a c q u i r e s c a r c e e c o n o m i c goods in any z e r o sum c o n f l i c t situation, a s such. 11. THREE ARISTOTELIAN MISCONCEPTIONS That i t is indeed essentially scandalous t o m a k e a p r o f i t - and hence, presumably, correspondingly scandalous t o wish t o do s o - is an i d e a both a s old a s t h e Classical G r e e k philosophers and a s topical a s tomorrow's p a r t y political broadcasts. Consider w h a t was said by t h e one who has had, and a l b e i t mainly through Aquinas and Hegel continues t o have, by f a r t h e g r e a t e s t influence. Paradoxically, t h e economic thought of Aristotle is found mainly in t h e Politics. One c h a r a c t e r i s t i c is t h a t h e a c c e p t s a s n o r m a t i v e whatever he believes t o be, a s i t were, t h e intention of nature. For t h o s e inclined t o follow t h i s lead i t should b e salutory t o discover where i t took Aristotle: 'Now if Nature makes nothing purposeless or in vain, all animals must h a v e been m a d e by n a t u r e for t h e s a k e of men. It also follows t h a t t h e a r t of war is in s o m e sense a n a t u r a l mode of acquisition. Hunting is a p a r t of t h a t a r t ; and hunting ought t o be practised, not only against wild animals, b u t also against those human beings who a r e intended by n a t u r e t o be ruled by o t h e r s and refuse t o obey t h a t intention. War of this kind is naturally just.I5 No one a f t e r reading this will be surprised t o find t h a t , when Aristotle thinks of an ideal universal provider, this is Nature, and not, a s i t would b e today, t h e s t a t e . His pronouncement is oddly reminiscent of 'the original position 1 a s stipulated by Rawls: 'On a general view, a s w e have a l r e a d y noticed, a supply of property should be ready t o hand. It is t h e business of n a t u r e t o furnish subsistence for e a c h being brought i n t o t h e world; and this is shown by t h e f a c t t h a t t h e offspring of animals always g e t s nourishment f r o m t h e residuum of t h e m a t t e r t h a t gives i t i t s birth.16 (i) It is significant t h a t , a f t e r this high-minded Classical f ormulation of t h e shabby familiar doctrine t h a t t h e world owes us a living, Aristotle, like Rawls, emphasises acquisition r a t h e r t h a n production: 'The natural f o r m , t h e r e f o r e , of t h e a r t of acquisition is always, and in all cases, acquisition f r o m f r u i t s and animals. That a r t has t w o forms: o n e which is c o n n e c t e d with t r a d e , and another which is connected w i t h t h e m a n a g e m e n t of t h e household. Of t h e s e t w o forms, t h e l a t t e r is necessary and laudable; t h e f o r m e r is a m e t h o d of exchange which is justly censured, because t h e gain in which i t results is not naturally made, b u t is m a d e a t t h e expense of o t h e r men.17 Aristotle's point is t h a t t r a d e is in essence exploitation. The acquisitions of t h e t r a d e r must, Aristotle thinks, b e made a t t h e expense of t h a t t r a d e r ' s trading p a r t n e r ; whereas t h e only c r e d i t a b l e acquisitions a r e those achieved f r o m non-human n a t u r e direct. Shorn of t h e s e notions of what is and is not in accord with t h e intentions of N a t u r e , Aristotle's is t h e s a m e thesis - and t h e s a m e misconception - a s we find in John Ruskin's book, Unto this Last: 'Whenever m a t e r i a l gain follows exchange, for e v e r y plus t h e r e is a precisely equal minus'. It has for c e n t u r i e s been, and still remains, a most popular misconception; perhaps now especially in a f o r m r e f e r r i n g particularly to all t r a d e in labour (power). For instance: t h e author of a r e c e n t book on Social Justice, who reveals no other Marxist cloven hoof, tosses off, a s if this weri: t h e most uncontentious of truisms, t h e remark t h a t 'the mystique of capitalism disguises t h e t r a n s f e r of benefits from worker t o employer under t h e f o r m of a n equal e x c h a n g e of values, through t h e device of a f r e e c o n t r a c t of employment'. This f i r s t Aristotelian misconception nevertheless provides a happy occasion to quote f r o m A.E. Housman's Juvenal a blistering rebuke t o a rival scholar's lapse: 'Three minutes' thought would s u f f i c e t o find this out; but thought is irksome and t h r e e minutes is a long time'. O The crux is t h a t t r a d e is a reciprocal relationship. If I ... ... ' ... a m trading with you i t follows necessarily t h a t you a r e t r a d ing w i t h me. Trade is also, f o r both parties, necessarily voluntary. Nothing which you m a y succeed in seizing f r o m m e by f o r c e c a n , by t h a t token, be e i t h e r acquired o r relinquished in t r a d e . So, if any possible a d v a n t a g e of t r a d e t o t h e t r a d e r could b e gained only a t t h e expense of s o m e corresponding disadvantage t o his t r a d i n g partner, i t would appear t h a t in any c o m m e r c i a l e x c h a n g e a t l e a s t one p a r t y must b e e i t h e r a fool, or a masochist, or a gambler. But of course, a s all must recognise when not e i t h e r by t h e o r y or by passion d i s t r a c t e d , t h e t r u t h is t h a t t h e seller sells because, in his a c t u a l situation, h e would r a t h e r r e c e i v e t h e price t h a n r e t a i n t h e goods, while t h e buyer buys because, in his a c t u a l situation, h e would r a t h e r pay t h e price t h a n b e without t h e goods. Ruskin was, t h e r e f o r e , diametrically wrong. It is of t h e e s s e n c e of t r a d e ; n o t t h a t any a d v a n t a g e for one party c a n b e achieved only at t h e expense of t h e o t h e r ; but t h a t no deal is m a d e a t a l l unless, whether rightly or wrongly, both p a r t i e s believe t h a t t h e y stand t o gain t h e r e b y - or a t l e a s t both p r e f e r t h e deal actually m a d e t o any available a l t e r n a t i v e deal, and t o no deal a t all. Certainly one of t h e trading partners, or even both, m a y be mistaken or in s o m e o t h e r way misguided in his decision t o deal. Certainly t o o t h e a c t u a l situation of e i t h e r party, t h e situation in which i t s e e m s b e t t e r t o him t o m a k e t h e deal t h a n not, may be in many ways unfair o r unfortunate. But all this is contingent, and hence t o t h e present question irrelevant. This question is: 'What is and is not essential t o t h e very idea of trade?' Mutually s a t i s f a c t o r y sex is a b e t t e r model h e r e t h a n poker played f o r money. For in t h e f o r m e r t h e satisfactions of e a c h depend reciprocally upon t h o s e of t h e o t h e r ; whereas t h e l a t t e r really is a z e r o sum g a m e in which your winnings precisely equal, because t h e y are, my losses. One t e m p t a t i o n t o conclude t h a t t r a d e necessarily involves a z e r o sum confrontation lies in t h e f a c t t h a t b o t h buyers and sellers would o f t e n , if t h e y had to, pay more or a c c e p t less t h a n t h e y do. Obviously i t is in such a situation possible t o regard e i t h e r t h e more which might have been got or t h e less which might have been given a s a n a d v a n t a g e f o r f e i t e d by one trading partner t o t h e other. But this, which is perhaps o f t e n t h e case, c e r t a i n l y is not so always. And both buyer and seller may be, and I imagine typically a r e , simultaneously in similar situations with regard t o s u c h f o r f e i t e d possible advantages. So i t cannot be c o r r e c t t o infer, a s a general conclusion, t h a t all t h e gains of t r a d e m u s t always b e achieved by one trading partner a t t h e expense of t h e other. Another less i n t e l l e c t u a l but in p r a c t i c e more powerful t e m p t a t i o n lies in t h e unappealing human inclination r a t h e r t o a t t e n d with e a g e r jealousy t o t h e gains of o t h e r s than t o find a modest c o n t e n t m e n t in one's own; t o f o r g e t t h a t t h e deal was t o your a d v a n t a g e in order t o resent t h a t i t was t o his also. Surely h e would not - a s you so ungraciously insist 'have m a d e his profits o u t of you1, had i t not also been t h e c a s e t h a t you s a w some a d v a n t a g e t o yourself in your dealings with him? Y e t how t r u e i t is t h a t 'Few men c a n b e persuaded t h a t t h e y g e t t o o much by those t h e y sell t o , how extraordinary soever t h e i r gains a r e ; when a t t h e s a m e t i m e t h e r e is hardly a profit so inconsiderable, but they'll grudge i t t o those t h e y buy from1.l1 In general, and i t is a reflection which has a wide relevance, economic a r r a n g e m e n t s a r e b e s t judged by results. C o n c e n t r a t e on t h e price and quality of t h e product. Do not officiously probe t h e producer's purity of heart. If, nevertheless, w e a r e t o consider motives, then this jealousy which r e s e n t s t h a t o t h e r s t o o should gain, and m a y b e gain more t h a n us, must b e accounted much nastier t h a n any supposed intrinsic selfishness of s t r a i g h t self - interest. Some might even discern t h e hand of Providence a t work when i t appears t h a t , f o r t h u s putting t h e resentment- of- profit motive f i r s t , 'the envious society' of t h e United Kingdom pays a heavy price in f o r f e i t e d economic growth.12 The second such reflection is t h a t t h e most minimally prudent persons must always hope, and t r y t o ensure, t h a t t h e i r suppliers have s o m e i n t e r e s t in supplying t h e m t o t h e i r satisfaction; and this q u i t e i r r e s p e c t i v e of whether or not t h e s e i n t e r e s t s provide t h e main or s o l e o p e r a t i v e motives of t h e suppliers. You do not need t o be t h e t o t a l cynic t o f e e l anxious a b o u t t h e quality and reliability of supply where t h e suppliers have no i n t e r e s t in giving satisfaction, and t h e i r clients have t o depend on t h e universal presence and s t r e n g t h of 'the m o t i v e of community service'. The author of The Wealth of Nations was, a s usual, both dignified and r e a l i s t i c when he wrote: 'It is not f r o m t h e benevolence of t h e butcher, t h e brewer, or t h e baker t h a t we e x p e c t our dinner, but from t h e i r regard f o r t h e i r own i n t e r e s t . We a d d r e s s ourselves, not t o their humanity but t o their self-love, and never talk t o t h e m of our own necessities but of t h e i r advantages. Nobody b u t a beggar chooses t o depend chiefly upon t h e benevolence of his fellow citizens'.' 3 (ii) Aristotlels n e x t contribution is equal1y unfortunate, and h a s been equally important. Immediately a f t e r t h e last passage quoted earlier he continues: 'The t r a d e of t h e usurer is h a t e d most, and with most reason Currency c a m e into e x i s t e n c e m e r e l y a s a m e a n s of exchange; usury t r i e s t o m a k e it increase. This is t h e reason why i n t e r e s t is called by t h e word w e commonly use [ t h e word tokos, which in Greek also m e a n s offspring] ; for a s t h e offspring resembles its parent, so t h e i n t e r e s t bred by money is like t h e principal which breeds i t , and i t may b e called "currency t h e son of currency". Hence w e can understand why, of all modes of acquisition, usury is t h e most unnatural 1 . l 4 IUsury1 is now, thanks f i r s t t o Aristotle and still m o r e t o his medieval successors, such a bad word t h a t w e may a t f i r s t fail t o realise t o w h a t he is objecting It is not only t o those very high r a t e s of fixed i n t e r e s t which would nowadays b e condemned a s usurious. Nor even is i t only t o a l l fixed i n t e r e s t a s such; which, a s w e shall soon s e e , w a s t h e prime t a r g e t of t h o s e medieval successors. No, Aristotle's objection here is t o any money r e t u r n upon a n y money investment. It is, he thinks, against n a t u r e f o r money t o breed money. The m o m e n t Aristotle l s point is a p p r e c i a t e d , it b e c o m e s q u i t e c l e a r t h a t both his objection and his supporting reason a r e superstitious and muddled. For a sum of money is t h e convertible equivalent of any of t h e goods or collections of goods which it might buy. There can, t h e r e f o r e , b e nothing obnoxiously unnatural about receiving a money return upon an investment in money, unless i t would b e equally obnoxious and unnatural t o ask for some return e i t h e r in money or in kind for t h e use of t h e goods themselves. There a r e t h r e e corollaries t o draw f r o m this explication of t h e essence of money. First, i t must b e psychologically unilluminating t o speak of any money motive; and, by t h e s a m e token, still more unilluminating t o t r y t o develop a c o m p l e t e economic psychology upon a basis of a s e r i e s of economic distinctions between various m e r c e n a r y motives. For t h a t someone wants t o m a k e a profit or t o e a r n a wage tells u s nothing of w h a t he wants t h e money for. Almost any desire can t a k e t h e form of a desire f o r money. It is obvious t h a t this is a necessary consequence of t h e essential n a t u r e of money a s a conventional i n s t r u m e n t of exchange. Aristotle himself elsewhere makes this point about t h e n a t u r e of money. But he misses its p r e s e n t application. Second, i t must b e wrong to hope t h a t t h e abolition of money, or a reduction of t h e range of goods which money c a n ... . buy, might by itself reduce greed and competition. Certainly i t is tautologically t r u e t h a t t h e p r o f i t motive, t h e fixed i n t e r e s t motive, t h e wages motive, and all t h e other f a c t i t i o u s motives listed or suggested in t h e previous Section, a r e mercenary. All, t h a t is, m a y b e defined i n t e r m s of t h e acquisition of money. So i t might seem t h a t totally t o abolish money, or t o reduce i t s i m p o r t a n c e a s a means of acquisition, m u s t be t o abolish, or a t l e a s t t o weaken, all m e r c e n a r y motives. In an appropriately e m p t y sense this no doubt is true. Y e t , unless t h e s e changes happened t o be accompanied by s o m e t h i n g quite different, a n enormous transformation of present human nature, people would presumably continue t o pursue, and t o c o m p e t e for, whatever i t was which t h e y had always wanted, but which money could not now buy. In a word: if c a r s a r e not on s a l e for money, but a r e available a s a perquisite of public o f f i c e , t h e n t h i s will by itself tend only t o increase t h e competition f o r such privileged official places. The abolition of money must m a k e us vacuously less mercenary. But by itself i t could not so much a s begin t o m a k e u s less m a t e r i a l i s t i c or less competitive. Third, money, and t h e extension of t h e r a n g e of goods and services which money c a n buy, a r e sovereign i n s t r u m e n t s of choice; IIf all rewards, instead of being offered in money, w e r e o f f e r e d in t h e f o r m of public distinctions o r privileges, positions of power over o t h e r men, o r b e t t e r housing, or bett e r food, opportunities f o r t r a v e l or education, this would mean t h a t t h e recipient would no longer b e allowed t o choose, and t h a t , whoever fixed t h e reward, d e t e r m i n e d not only i t s s i z e b u t also t h e particular f o r m in which i t should b e enjoyed?' I t is w o r t h noticing t h a t t h e medieval condemnation of usury proscribed all and only loans a t fixed r a t e s of i n t e r e s t . As a student of Religion and the Rise of Capitalism t h e prophet of Equality had said: 'Medieval opinion, which has no objection t o r e n t or profits, provided t h a t t h e y a r e reasonable - f o r is not everyone in a small way a profitm a k e r ? - has no m e r c y f o r t h e debenture- holder. His c r i m e is t h a t he t a k e s a payment f o r money which is fixed and c e r t a i n , and such a p a y m e n t is But Tawney also s h a r e s responsibility for spreading t h e notion t h a t t h e leading Scholastics believed t h e just price f o r any good or service t o b e one t o b e determined by some c o m m i t t e e of official wise men. It now appears t h a t this is a s wrong a s t h a t other g r e a t popular misconception a b o u t t h e Scholastics - t h a t t h e y w e r e devoted t o a full- time flat- out ... d e b a t e about t h e possible angelic population of a pinhead. From Albertus Magnus onwards, w i t h t h e exception of a handful of Scotist holdouts, all t h e leading figures s e e m t o have defined t h e just as t h e normal f r e e m a r k e t price. They w e r e very hot t o o on t h e point t h a t an a u t h e n t i c f r e e m a r k e t must exclude both a l l f r a u d and a l l coercive monopolies; which l a t t e r specifically included - w h a t a r e today by f a r t h e m o s t powerful and l e a s t t r a c t a b l e - labour m o n ~ p o l i e s . ' ~ (iii) Aristotlels third unfortunate contribution is a tricky and precarious distinction between t w o f o r m s of t h e a r t of acquistion, acquisition f o r household use and acquisition f o r financial gain. This must surely be t h e f i r s t f o r e f a t h e r of t h e e v e r g r e e n antithesis: between, on t h e one hand, production f o r (private) profit; and, on t h e o t h e r hand, production for use or for t h e satisfaction of human needs. Though evergreen, a moment's thought will show i t t o b e false. No producer for a m a r k e t c a n e x p e c t t o m a k e any profit a t all s a v e in so f a r a s o t h e r s a r e able and willing t o purchase his products. Presumably t h o s e o t h e r s - w e ourselves - propose in some way t o use whatever w e buy, judging t h a t i t is needed t o s a t i s f y s o m e of our wants. The t r u e antithesis, of course, is between a m a r k e t and a c o m m a n d economy. In t h e f o r m e r , producers produce w h a t t h e y believe t h e y c a n find people a b l e and willing t o buy. In t h e l a t t e r , w h a t is produced is whatever t h e a c t u a l power e l i t e commands shall b e produced - which is likely t o be s o m e combination of what t h e y want for themselves with w h a t t h e y d e t e r m i n e t h a t t h e r e s t of us need. HI. THE PROFIT MOTIVE IN WEALTH-CREATION In t h e previous second p a r t of t h i s l e c t u r e I m a d e t w o policy recommendations: f i r s t , t h a t w e should a t t e n d , in assessing economic arrangements, t o a c t u a l public e f f e c t s r a t h e r t h a n t o private purity of h e a r t ; and, second, t h a t we should t r y t o s e c u r e t h a t anyone serving or supplying us has s o m e recognised i n t e r e s t i n serving or supplying us well. The present, s h o r t e s t and final p a r t applies t h e s e recommendations t o t h e most crucial case. In a word: i t is of t h e l a s t i m p o r t a n c e t h a t whoever m a k e s investment decisions should have t h e s t r o n g e s t personal i n t e r e s t in ensuring t h a t t h e s e decisions a r e maximally wealth- creating. As usual t h e b e s t way t o show how very i m p o r t a n t i t is t o do t h i s is t o point t o what happens when you do not. So consider those many diagnoses of t h e British sickness which, by eschewing any employment of t h e abominated word 'profit', contrive t o conclude: t h a t t h e main trouble is under investment; and t h a t t h e only solution is still m o r e massive c a p i t a l expenditure by government. Hugh Scanlon, for instance, a s President of t h e Amalgamated Union of Engineering Workers got very fond of denouncing w h a t h e loved t o call 'an i n v e s t m e n t s t r i k e by t h e capitalists t , and of urging t h a t this anti- working class s t r i k e was one which should be broken by massive outpourings of new- printed public money. By never so much a s u t t e r i n g t h e distasteful word 'profit' in this c o n t e x t , Scanlon, like t h e r e s t of our socialist diagnosticians, diminishes t h e danger of e m b a r r a s s m e n t f r o m challenging questions. It would be awkward f o r him a s a t r a d e s union boss t o b e pressed: e i t h e r a b o u t what successive inflationary wage s e t t l e m e n t s have done t o t h e general level of profitability; or a b o u t t h e s e numerous and notorious and i t s e e m s mainly public i n v e s t m e n t s which have been going wholly or partly t o waste, e i t h e r because of inter-union disputes about manning, or b e c a u s e of agreed all-union insistence upon overmanning. It would be awkward t o o for a leading socialist and one of t h e c a s t e r s of t h e big bloc v o t e s which d e t e r m i n e Labour P a r t y policy t o b e asked a b o u t t h e i m p a c t on profitability and on e n t e r p r i s e incentives of socialist fiscal, educational and social policies. Above all Scanlon and his like urgently require t o e s c a p e t h e c e n t r a l , f u n d a m e n t a l challenge: 'How t o ensure t h a t t h e investment decisions m a d e a r e maximally wealth- creating?' For, and this is t h e point which, at l e a s t i n my own miserably declining country, has t o be m a d e again and again, i n v e s t m e n t - unless i t is t o b e just still m o r e precious s c a r c e resources down t h e drain - has t o be wealth- creating; and hence, whether publicly or privately profitable. This is not t h e place, nor d o I now have t h e t i m e , t o review t h e black record of r e c e n t s t a t e investments i n Britain. It must s u f f i c e simply t o mention: t h e financial and environmental c a t a s t r o p h e of t h e Concorde SST; t h e forced f o r m a t i o n and ruinous rescues of British Leyland; t h e still m o r e gigantic endowment poured i n t o t h e massively unproductive pit of British Steel, c u r r e n t l y losing over half a billion pounds a year; and t h e general f a c t t h a t 'In 1975 t h e British public corporations needed loans or subsidies of 58 p e n c e f o r e v e r y pound's worth of n e t o u t p u t t h e y producedl.10 What is crucially and i m m e d i a t e l y relevant and necessary is t o point t o reports f r o m t h e C e n t r e for Policy Studies and e l s e w h e r e on how t h e s e disastrous public investment decisions w e r e a c t u a l l y m a d e - w h a t pressures and incentives a c t u a l l y were e f f e c t i v e upon t h e politicians, civil servants, and o t h e r persons involved in t h e i r making.lg What c o m e s o u t w i t h inescapable c l a r i t y f r o m e v e r y study of t h e p r a c t i c a l m e c h a n i c s of t h e s e investments, and indeed of public choice generally, is t h a t all t h e supposed a g e n t s of t h e public i n t e r e s t a r e , being equally human, no m o r e y e t no less inclined t h a n e i t h e r capitalist or t h e r e s t of us t o do t h e best t h e y c a n f o r t h e m s e l v e s and f o r t h e organisations w i t h which t h e y a r e identified. To p u t i t m o r e stuffily, t h e y t o o t r y t o maximise their own utilities. The t r o u b l e is t h a t t h e r e is no d i r e c t and necessary connection b e t w e e n t h e s e utilities and t h e choice of t h o s e i n v e s t m e n t s promising t o c r e a t e most wealth. For, while g r e a t c a r e is t a k e n t o ensure t h a t our politicians and civil s e r v a n t s should not have any individual financial s t a k e in t h e i n v e s t m e n t s which t h e y d i r e c t , t h e i r o t h e r personal utilities a r e o f t e n in f a c t such a s t o encourage not wealth- creation but wealth- destruction. For instance, l a r g e and longestablished unions must, in t h e n a t u r e of t h e case, possess m o r e political c l o u t t h a n o t h e r s perhaps still unformed in industries not y e t born. This m a k e s politicians understandably e a g e r t o squander resources, t h a t a r e not theirs, where t h e s e resources will be - and where t h o s e old and powerful unions will o f t e n help t o m a k e t h e m ~ n ~ r o f i t a b lOe . ~ Again, and equal1y understandably, civil s e r v a n t s a r e a p t t o identify t h e particular i n t e r e s t s of t h e i r own e m p i r e s and sub- empires with t h e general public i n t e r e s t . And so on. The final moral is both old and t r u e , i t is one which we have all, I hope, long since t a k e n t o our h e a r t s and minds f r o m t h e Master, Adam Smith. If what w e want is t h e most rapid i n c r e a s e of t h e nation's wealth, t h e n w e absolutely must ensure t h a t those who m a k e investment decisions have proportionate individual i n t e r e s t s in t h e resulting gains and losses; i n t e r e s t s big enough, r e l a t i v e t o t h e i r own o t h e r i n t e r e s t s , t o b e of major concern f o r them. Precisely t h a t is, just a b o u t a s well a s is humanly possible, in f a c t secured by w h a t Smith used t o call 'the obvious and simple system of n a t u r a l liberty.' NOTES 'Waiting for a Sign from t h e Egoists', The Times, June 27, 1972. Bernard de Mandeville, The Fable of t h e Bees, edited by P. Harth, Penguin, Harmondsworth, 1970, p. 66. David Hume, A Treatise of Human Nature, edited by L. A. Selby-Bigge, Clarendon Press, Oxford, 1896, l(iii)12:141. W.A. Lewis, The Principles of Economic Planning, The Fabian Society, London, 1949, p. 7. Aristotle, The Basic Works of Aristotle, edited by R. McKeon, Random House, New York, 1941, 1256 B 206. ibid. 1258 A 33-6. ibid. 1258 A 37, 1258 B 2. John Ruskin, Unto This Last, G. Allen, London, 1899, p. 131. David Miller, Social Justice, Clarendon Press, Oxford, 1976. p. 204. A.E. Housman, Juvenalis Saturae, CUP, Cambridge, revised edition, 1931, p. xi. Mandeville, p. 113. Helmut Schoek, Envy: A Theory of Social Behaviour, translated by M. Glenny and B. Ross, Secker and Warburg, London, passim. Adam Smith, The Wealth of Nations, introduced by E.R.A. Seligman, Dent, and Dutton, London, and New York, 1904, I(ii). Aristotle, 1258 B 2-8. F.A. Hayek, The Road t o Serfdom, Routledge and Kegan Paul, London, 1944, p. 67; and Ralph Harris and Arthur Seldon, Over-ruled on Welfare, Institute of Economic Affairs, London, 1979, passim; and Arthur Seldon, Charge, Maurice Temple Smith, London, 1977, passim. s e e R.H. Tawney, Religion and the Rise of Capitalism, Penguin, Harmondsworth, 1938, p. 55; and also, Tawney, Equality, Capricorn, New York, 1962. s e e R. de Roover, 'The Concept of t h e Just Price', in the Journal of Economic History, Vol. XVIII, 1958; and J. Viner, 'The Intellectual History of Laissez-Faire' in t h e Journal of Law and Economics, 1960. Walter Eltis, 'Public Policy', in Ralph Harris (ed.) J o b Creation - o r Destruction?, Institute of Economic Affairs, London, 1979, p. 124. see for instance: C. Jones, The L200,000 Job, Centre 20. f o r Policy Studies, London, 1977; F. Broadway, Upper Clyde Shipbuilders, C e n t r e f o r Policy Studies, London, 1976; J. Bruce-Gardyne, Meriden: Odyssey of a L a m e Duck, C e n t r e f o r Policy Studies, London, 1978; G. & P. Polanyi, Failing t h e Nation, Ausbacher, London, 1974; W. A. Niskanen, Bureaucracy: Servant or Master?, Institute of Economic Affairs, London, 1973; Gordon Tullock, The Vote Motive, Institute of Economic Affairs, London, 1976. Sir Keith Joseph, S t r a n d e d o n t h e Middle Ground, The C e n t r e for Policy Studies, 1976, p. 42.
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