G N I INN G E B The The Mangia Pizza experience was founded in 2003 with the opening of our first restaurant in Brookline, Massachusetts, ignited by the mission to revolutionize the way people think about, buy and enjoy their pizza. With an unwavering focus and commitment to healthy eating and pure deliciousness, the secret to Mangia’s success is our award-winning, wholewheat pizza dough, milled to exacting specifications. The result is a silky, whole-wheat pizza crust that Mangia’s patrons describe as “heavenly,” and serves as the perfect foundation for a variety of custom-crafted pies that feature only the freshest meat and vegetable toppings, all-natural, delectable sauces, and 100% natural mozzarella cheese with no binders or anti-caking agents. S T P E C N O C WO T e h T Dine-In/Carry Out traditional pizza restaurant concept Customer Interactive, Fast-Casual assembly line concept • Single-serve, personal pizza, cooked quickly to the customer’s exact specifications. • Customer walks in, approaches counter, presented with 25 toppings; they are encouraged to pick and choose their toppings as the pizza artist moves down the line with them, choosing sauce and toppings; pizza then placed in oven, customer moves down the line, selecting their drink while given a number that is called within 5 minutes. • All the award-winning taste and premium ingredients customers have come to expect from Mangia are now available in an individual-sized pie, served up fast-casual style. Both concepts offer customers the same quality and flavor profile of all Mangia products, presented in two different styles. Restaurant format can be developed toward the space available, be it mall, lifestyle center, etc. The choice is yours! E C REN E F F I D e h T 3 things differentiate from the rest of the pizza pack Crust Because of our attention to the flour, Mangia’s crust is crispy on the outside and chewy on the inside. Most popular chains use less expensive flour that is bleached and bromated, which is a banned practice throughout most of the world, including Canada and Europe. US-based pizza chains that ignore the detrimental effects that these unnatural processes may have are doing it solely for the purpose of profit, and are looking to preserve their pizza dough for months. Not exactly healthy, or safe. Cheese Mangia uses only 100% natural mozzarella cheese with no binders or anti-caking agents. Most national pizza chains use a cheese blend that is shipped frozen, which instead of 100% milk and butterfat actually contains water to stabilize it during transportation. Who wants fake cheese on their pizza? Sauce and Toppings Mangia uses only premium, all-natural ingredients, many organic and locally grown. Our sauce is made from only the freshest, hand picked tomatoes, fresh basil and kosher salt – that’s it. We never use artificial ingredients, high-fructose corn syrup or other sweeteners. d n a e Br h t d hin Be Steve Fenerjian Founder and CEO Michael Robinson Vice President, Marketing Robert Cooper Vice President, Business Development Tim Fonseca Culinary Director t u O ing d a e Spr Over the next few years, Mangia plans to build a large footprint of stores across the U.S. by partnering with multi-unit and single-unit franchisees. Mangia is primarily interested in centers that service both lunch/daytime traffic (office workers, hospitals, lifestyle, transportation and mall food courts) and dinner/nighttime traffic (residential and entertainment). Mangia prefers to have co-tenancy with similar contemporary fast-casual brands (think Chipotle®, Five Guys®, and Panera Bread®). g n i chis n a r F a i g an M h t wi For Mangia’s franchisees, our mutual success is priorityone. Mangia offers a variety of industry leading franchise support services to ensure a smooth and successful launch, and an ongoing business venture and relationship that will mutually prosper for years to come. Mangia’s franchise support services include: • Site Selection • Site Acquisition • Operational Support • Marketing Support D E R FER PRE S N O I T A LOC • Shopping Centers (End-Caps and Pads) • Lifestyle Centers • Entertainment/Urban • Mall Food Courts • Airport/Mass Transportation Co-tenancy to include grocery centers, theatres, medical facilities, educational facilities, community centers, and other high-quality restaurants. A E R EA D A R T 1 3 M IL * S E Population: 150,000+ Daytime Population: 50,000+ Median HH Income: $50,000+ * - Denotes approximate mileage, in any direction, from a Mangia Location M I * E L Population: 15,000+ Daytime Population: 7,000+ Median HH Income: $60,000+ 2 M IL ES * Population: 40,000+ Daytime Population: 20,000+ Median HH Income: $60,000+ s t n eme r i u q n e o R i t e ca iz S o L d an Street Locations: Traditionl Dine-in/Carry-out: The ideal size is 1,800 to 2,200 square feet, plus an outdoor patio. Mangia will consider 1,200 to 3,000 square feet, depending on the volume. Customer Interactive/Fast-Casual Assembly line: This concept can fit into spaces as small as 1,000 to 1,400 square feet. Mangia will consider 800 to 1,000 square feet, depending on storage availability. Site Requirements • Frontage: m25 feet minimum • Parking: Adequate for restaurant use • Visibility: Unrestricted from primary access • Access: Signalized intersection preferred • Traffic: 20,000 per day average • Signage: Prefer 2+ signs plus monument or pylon • Patio: Prefer exclusive patio with 16 to 24 seats ts n e rem i u q e R y t i l i t U Gas HVAC 4-5 tons, suitable for restaurant with kitchen* 2-inch line must be available to the premises (varies by distance to the meter)* * - All Utility requirements subject to local Building Code requirements. Electrical 200 amps service minimum available to premises* What Goes Into Your Pizza, Goes Into You! Do you ever think about what goes into your pizza? At Mangia, we think about it every day. Did you know that our all-natural, unbleached, unbromated whole-wheat dough, and our Artisan breads, are GMO free? Our pizza sauce is all natural, contains NO preservatives or additives, NO high fructose corn syrup, and the containers they ship to us in are BPA free. How about cheese? Our premium blended pizza cheese is made from 100% real dairy and is allnatural, with no binder or anti-caking agents. Can other pizzerias claim this? And Mangia only uses farm fresh vegetables and the highest quality meats to top our pizza creations. From the founder and CEO down to each franchise operator and employee, the Mangia team shares a consuming passion for developing a growing collection of red and white signature pizzas, calzones and other Italian specialties, as well as a great selection of appetizing salads and gourmet sandwiches and wraps. The Mangia mission is to carry forward the company’s core values of providing delicious food prepared to the highest standards, and service that is second to none. Mangia is dedicated to excellence and to you, our valued franchise operators and your loyal customers. CONTACT US @ Mangia Restaurant Group 15 We s t r i d g e D r i v e S h a ro n , M A 0 2 0 67 617 • 3 31 • 7 3 8 3 [email protected] www.eatmangiapizza.com eatmangiapizza @eatmangiapizza MANGIA supports our communities. Check out our Mangia Cares program for fundraising for your nonprofit or civic organization.
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