Please click to the Draft Program for the mLife 2010 in PDF.

27 OCTOBER 2010
Conference Chairs
Serge Ferre (mSOCIETY 2010), NOKIA, Vice President Corporate and Head of EU Representation
Rain Rannu, (EURO mGOV 2010), Founder at Fortumo Ltd, Estonia
Dorothy Gordon, (mDEVELOPMENT 2010), Director-General, Ghana-India Kofi Annan Centre of Excellence in ICT
ibrahim Kushchu (mLife 2010), Founding Director, mGCI, UK
08:00 09:00 Registrations
09:15 09:45 Welcome Session - Conference Chairs
Prof. Ben duBulay, former Head of School of Science & Tech., Sussex University
09:45 10:30 NOKIA's Opening Plenary
Realising our Potential
Mark Selby, Vice President Multimedia Nokia Corporation
10:30 11:00 Networking over a Coffee
11:00 11:45 Plenary Talk 01
A Connected world - Applications , anywhere anytime
Mike Short, Vice President, Telefonica Europe and Former Chairman – GSM Association
11:45 12:30 Plenary Talk 02
Reporting on the Global Survey on Mobile Government: applications and services on smartphones
ibrahim Kushchu, Founding Director, mGCI, UK
12:30 14:00 Networking over Lunch
14:00 14:45 Plenary Talk 03
The transformational effect of web technologies on multi-level governance
Jane Fountain, Director of the National Center for Digital Government and Professor of Political Science and Public Policy,
University of Massachusetts Amherst, USA
14:45 15:30 Plenary Talk 04
Poverty and Profits: expanding mobile services in Ghana
Dorothy Gordon, Director-General, Ghana-India Kofi Annan Centre of Excellence in ICT
15:30 16:00 Networking over a Coffee
Parallel Sessions 01
Charlotte
Regent Lounge
16:00 16:20
A Tutorial on Mobile Government:
97 The "Pill Phone" Reminder System and Hypertension
Medication Adherence in a High Risk Urban Population, Richard
Katz (Chair) Clark Ritchie Samir Patel Sheena Khurana Laura
Jacobus-Kantor Lorraine Marshall
16:20 16:40
Simple mobile solutions for m-government
Siim Saksing
16:40 17:00
108 m-Health Developments in Hungary, Maria Bordas Katalin
Kristo
76 Collective sensing. Leveraging mobile phone and web 2.0 data
to map urban dynamics, Filippo Dal Fiore Euro Beinat
Mobi Solutions & Fortumo
17:00 17:30 Plenary Discussion of the Day
An open discussion on important topics raised during the day ..
Chaired by Kushchu
End of day one presentations
19:30 20:30 Hosted Event - Mobile Monday London's Panel on "Open Data / Mobile Government"
Daniel Appelquist (Chair), MobileMonday London and Vodafone Group R&D,
Phil Archer. Consultant at Talis Group Ltd
David Mann, Head of Innovation, DirectGov
Kenton Price, Little Fluffy Toys
20:30 22:30 Conference and Mobile Monday Networking Reception (finger buffet will be served)
28 OCTOBER 2010
08:00 09:00 Registrations
09:00 09:45 Plenary Talk 05
Mobile Meets the Internet: Implications for Policy and Social Research
William H. Dutton, Director, Oxford Internet Institute, University of Oxford
09:45 10:30 Plenary Talk 06
Mobile Platforms and Application Stores: Who is battling for what?
Serge Ferre , Former Vice President Corporate and Head of EU Representation, NOKIA
10:30 11:00
Networking over a Coffee
Parallel Sessions 02
Charlotte
Regent Lounge
11:00 11:20
90 The Explosion of Mobile and Wireless Technologies ‚
Opportunities for Mobile Government to Speed up Service
Deliveries: A South African Perspective, Olalekan Samuel
OGUNLEYE (Chair)
100 Role of Wireless Technologies in Mobile Commerce Strategy
Formation: Research Agenda and Preliminary Findings, Q B.
Chung
11:20 11:40
80 Roadmapping Icons: “Motoboys” as Economic and
Technical Assets, Gilson Schwartz, Ivan C. A. Oliveira, José
Roberto de A. Amazonas
105 Digital Applications in Capital Markets: Cases from Turkey,
İzzet Gökhan ÖZBİLGİN, R. Erdem ERKUL
11:40 12:00
107 Sustainable regional innovation and business
developments through living labs, Patrizia Hongisto Tiina
Ferm
83 Mobile marketing in Spain, Irene Garcia Medina (Chair)
12:00 13:30 Networking over Lunch
Plenary Talk 07
13:30 14:15
m-Development: critical reflections
Tim Unwin, UNESCO Chair in ICT4D and Professor of Geography, Royal Holloway, University of London
14:15 15:00 Plenary Talk 08
The Uniqeness of Mobile
Tony Fish, AMF Ventures
15:00 15:30 Networking over a Coffee
Parallel Sessions 03
Charlotte
Regent Lounge
81, Mobile and Electronic Government: A Tale of Two Cities 15:30 15:50
Carl Adams (Chair), Nassraddeen Sweisi, Hossein Sharif
79 Mobil4D Platform: A Mobile Learning Opportunity and Support
for Nursing Education, Olalekan Samuel OGUNLEYE (Chair)
Ishmael MAKITLA
15:50 16:10
98 E-government and M-government Integration, Gonca
Telli Yamamoto, Metin Güçer, Engin Memiş
88 Use of Mobile Texting in Student Assessment Feedback, Nadia
Amin and Clive Vassell
16:10 16:30
127 Malaysia’s M-Government “The mySMS 15888 - A
single and simple delivery systems” Gayah Gulam Haidar
102 M-organization of learning: potential of utilization in Russian
Higher Schools, Ekaterina Mikhaylova
85 Legal and Regulatory Frameworks for Mobile
Government, Stuart McMillan
16:50 17:20 Plenary Discussion of the Day
16:30 16:50
An open discussion on important topics raised during the day ..
Chaired by D. Gordon
End of day two presentations
29 OCTOBER 2010
08:00 09:00 Registrations
09:00 09:45 Plenary Talk 09
Using Mobile Technologies to Support the Redesign of Effective Public Services
Paul Colbran, Head of ICT, Brighton & Hove City Council
09:45 10:30 Plenary Talk 10
Panel on: Community Participation and Mobile Technologies
Helen Milner (Chair), Managing Director of UK online centres Tristan Wilkinson, Head of Public Sector, EMEA, Intel and a
mobile expert from Serco Experience Lab
10:30 11:00 Networking over a Coffee
11:00 11:45 Plenary Talk 11
Managing Knowledge in Government
Roland Traunmüller, Professor Emeritus with the Institute for Informatics in Business and Government at Linz University,
Austria.
11:45 12:30 Plenary Talk 12
Panel on: Government Futures
Anthony Zacharzewski, Director The Democratic Society, Ruth Kennedy and Hadley Beeman
12:30 14:00 Networking over Lunch
Parallel Sessions 04
Charlotte
14:00 14:20
104 Is eDemocracy The Democracy, Or an Illusion of
Participation?, Kate Murton, Carl Adams and Peter Millard
14:20 14:40
106 Ubiquitous participation - the next step forward?, Matti
Nelimarkka
103 Open Innovation for Development for the Perspective of
14:40 15:00
Participation, Patrizia Hongisto (Chair) and Aki
Enkenberg
Regent Lounge
124 Experiences from a Case Study of Interaction with Posters
Using Mobile Phones and SMS, MMS and QR Code Technology in
Austria, Astrid Tarkus (Chair) Doris Rodler Emanuel Maxl
Klaus Draskowitsch
96 Mobile GIS: Event-driven Scenario with Postponed Answers,
Borislav Jošanov, Radovan Tomić
91 Adapting to the Rise of the Mobile Shopper, Jim Crawford
15:00 15:30 Closing Session
A summary and discussion of important issues raised at the conference . .. Chairs of mLife 2010
15:30 16:00 networking coffee break
mLife 2010 Ends