IntelliClick For GoldMine vs.
Typical Email Service Providers
Product Comparison
IntelliClick For GoldMine vs. Typical ESP (Email Service Providers)
Feature
IntelliClick
Typical ESP
CREATING EMAIL MESSAGES/ CAMPAIGNS
On-line HTML template editor & template library
Template preview and test sending
Message Template Content Analysis (i.e. SPAM detection)
View message in browser option
Option to use email templates within GoldMine or from HTML files
TRACKING EMAIL CAMPAIGNS
Details of opens, hyperlink clicks
Auto responders
CANSPAM compliance with unsubscribe (opt out tracking)
Forward to others
Subscription management
Track web site navigation behavior
Log all web site navigation behavior by person to GoldMine
Automatic email address flagging of unsubscribes in GoldMine
Alerts from hyperlink clicks (email, SMS text messaging)
Capture new names to GoldMine database from forward to others
Database field write backs / updates in GoldMine option
Schedule follow up phone call activity in GoldMine from click
Send email with literature fulfillment attachment from click
Schedule & manage event registration in GoldMine from click
Track ALL email campaign results directly to GoldMine contact record
Auto response & triggered drip marketing capabilities
Full featured GoldMine
Automated
Processes
Typically limited to
auto responders
IntelliClick For GoldMine vs.
Typical Email Service Providers
Product Comparison
Feature
IntelliClick
Typical ESP
SENDING EMAIL CAMPAIGNS
Protect IP reputation of your email server with SMTP relay
Detailed log of sent message batch results
Exclude unsubscribe email addresses (CANSPAM compliance)
No requirement to upload/update email lists to external servers
Control the send process internally (when, how many at a time)
Option to choose your SMTP server or relay service
Hard vs. Soft bounce tracking & GoldMine database cleansing
Send on behalf of others (i.e. sales reps) in a single batch
Log of actual email sent in GoldMine history
REPORTING / ANALYTICS
Summary & details of tracked activity by campaign
Dashboard reporting of tracked results
Specialized reporting (Crystal & MasterMine)
Dashboard & real time access to reporting in GoldMine
Automated reporting by email
OTHER SERVICES
Email List Integrity Services
User training/assistance with campaign preparation
PRICING
Price model
Pay for results
tracked
Pay for people
tracked
Credit for unused subscription quota
Yes (tracking)
No
Number of company/contacts tracked
Unlimited
Limited To Quota
Purchased
Data integration & results in GoldMine
Included
N/A or Extra
Average price for email sent (based upon 12,500 per mo.)
Approx.
Approx.
$0.0010/message $0.0075/message