The Nutrition Facts Label is Changing: What’s Changing and Why it Matters September 13, 2016 Welcome! Kathy Wiemer, MS, RD Senior Fellow www.bellinstitute.com Today’s Presenters 7 Maureen Storey, PhD Principal and Sole Member Maureen Storey, LLC Joan Salge Blake, EdD, RDN, LDN, FAND Associate Professor Boston University History of the Nutrition Facts Label and the New Label Changes Explained Maureen Storey, PhD Principal and Sole Member, Maureen Storey, LLC 5 Timeline: Nutrition Facts Label 1980 FDA first involved in major initiative to improve content & format of food labels 1990 Jan ‘08 Nutrition Labeling & Education Act (NLEA) requires nutrition labeling of most foods Third FDA ANPRM Comment Period End Mar-Aug ‘14 FDA Comment Period for Two Proposed Rules (NFP and RACC) Jul-Aug ‘15 May ‘16 FDA Comment Period for Supplemental Rules (%DV for added sugar) FDA Final Rules Published July 26, 2018 Compliance Deadline Overview: Nutrition Facts Label Purpose of Nutrition Labeling • Help the public make informed choices • Reflect current nutrition science and public health concerns Nutrition Label Reform (NLR) • Biggest change to Nutrition Facts Label since NLEA* 20+ years ago - FDA has been working on NLR since ~2002 • Label changes will impact every product in the marketplace • Changes meant to better reflect the 2015-2020 Dietary Guidelines • Deadline for compliance is July 26, 2018 *NLEA = Nutrition Labeling and Education Act 7 Snapshot: Changes to Nutrition Facts Label Current Label New Label Changes at a Glance… Increased prominence of calories and servings Multiple Daily Value Changes Added Sugars Declaration and % Daily Value Changes to mandatory Vitamins/Minerals Declaration of absolute amounts of Vitamins/Minerals AND, there are more changes… A Dive into the Nutrition Facts Label Changes What’s Changing: Dietary Fiber Daily Value increased from 25g to 28g Caloric value reduced from 4 to 2 kcal/g for non-digestible soluble carbohydrate New Label What’s Changing: Dietary Fiber New Label Daily Value increased from 25g to 28g Caloric value reduced from 4 to 2 kcal/g for non-digestible soluble carbohydrate Regulatory definition of Dietary Fiber established: Reflects fibers that are beneficial to human health Fibers recognized by FDA Intact & intrinsic fibers: o o bran fiber in whole grains Isolated & synthetic fibers: o o o o o o beta glucan psyllium husk cellulose guar gum pectin locust bean gum What’s Changing: Dietary Fiber There’s more to come: “FDA issuing guidance document regarding fiber petition process & solicitingIntact comments on & fiber science review” intrinsic fibers: o o bran fiber in whole grains What’s Changing: Total Sugars & Added Sugars Label declaration change from “Sugars” to “Total Sugars” Required declaration of “Includes Xg Added Sugars” “Added Sugars” Daily Value of 50g established (<10% of a 2,000 calorie diet) New Label What’s Changing: Total Sugars & Added Sugars Label declaration change from New Label “Sugars” to “Total Sugars” Required declaration of “Includes Xg Added Sugars” “Added Sugars” Daily Value of 50g established (<10% of a 2,000 calorie diet) “Added Sugars“ Definition: sugars added during the processing of foods or packaged as such: Sugars (free, mono-, disaccharides) Sugars from Syrups and Honey Sugars from concentrated fruit or vegetable juices in excess of single strength juice What’s Changing: Total Sugars & Added Sugars There’s more to come: “FDA issuing guidance on what will be considered Added Sugars” What’s Changing: Fat & Carbohydrates Fat • Daily value (DV) for Total Fat increased from 65g to 78g • Removal of “Calories from Fat” Carbohydrates • DV decreased from 300g to 275g • Removal of voluntary declaration of “Other Carbohydrates” New Label What’s Changing: Micronutrients Mandatory Declaration of the following: - Vitamin D & Potassium - Absolute amounts of Vitamins & Minerals - Quantitative amounts of Vitamin D, Calcium, Iron, & Potassium Voluntary Declaration of the Following: - Vitamin A & C (unless making a claim) New Label What’s Changing: Daily Values (DV) Nutrient Current DV New Daily Value Dietary Fiber 25g 28g Vitamin C 60mg 90mg Vitamin D 400IU 20mcg (800 IU) Potassium 3,500mg 4,700mg Calcium 1,000mg 1,300mg Sodium 2,400mg 2,300mg Iron 18mg 18mg Folate 400µg 400µg DFE3 Total Fat 65g 78g Total Carbohydrate 300g 275g Protein 50g 50g Change What’s Changing: Reference Amounts Customarily Consumed (RACC) Some RACC sizes changing Category Current RACC New RACC Yogurt 220g (8oz) 170g (6oz) Cereal 30g, 55g 40g, 60g Bagels 55g 110g Ice Cream ½ cup 2/3 cup Soda 8oz 12oz Change New RACC categories - Appetizers (55g) - Dried soup mixes/bouillons (to make 245g) - Dried seaweed sheets (3g) 6oz (170g) What’s Changing: Single-Serving Definition Requires all containers less than 2 servings to label nutrition per entire container • Example: Soda Single-Serving Container What’s Changing: Dual-Column Labeling Required for all containers with 2-3 servings • Example: Ready-to-Eat Snack Mix New Dual-Column Label Educating your clients on the New Nutrition Facts Label: Using the Nutrition Facts Label to make better food choices Joan Salge Blake, EdD, RD, LDN, FAND Associate Professor, Boston University Using the Nutrition Facts Label • Nutrition Facts Label is a tool to help consumers put dietary guidance into practice! Some Examples: • Increased prominence of calories on the label will help consumers put food products in context of their total daily needs nutrient density and calorie intake • Mandatory declaration of underconsumed nutrients will help consumers identify good and excellent sources of key nutrients • Addition of Total Sugars will help consumers meet the Dietary Guidelines recommendation of limiting Added Sugars to <10% of calories/day Dietary Fiber Recap of Label Changes: • Daily Value (DV) increased to 28g • New definition of Dietary Fiber How to Apply It? Locate Dietary Fiber on the Label! “Good Source of Fiber” = 10% to 19% of the DV per RACC “Excellent Source of Fiber” = 20% or higher of the DV per RACC New Label Total Sugars & Added Sugars Recap of Label Changes: • Change from “Sugars” to “Total Sugars” • Required declaration of “Includes Xg Added Sugars” 24 New Label Total Sugars & Added Sugars Recap of Label Changes: • Change from “Sugars” to “Total Sugars” • Required declaration of “Includes Xg Added Sugars” How to Apply It? Focus on Total Sugars Consider nutrient density and in context of total diet Dietary Guidelines recognizes that nutrient-dense foods with added sugars are OK within limits (e.g. fatfree yogurt and whole-grain breakfast cereals) 25 New Label Fat & Carbohydrates Recap of Label Changes: • Fat - Daily value increased to 78g - Removal of “Calories from Fat” • Carbohydrates - Daily Value decreased to 275g 26 Fat & Carbohydrates Recap of Label Changes: • Fat 27 Current Label - Daily value increased to 78g - Removal of “Calories from Fat” • Carbohydrates - Daily Value decreased to 275g How to Apply It? 4% Read labels Product may not have changed, but % DV may decrease for fat and increase for carbohydrates in products Continue to get a variety of food sources Follow the 2015-2020 Dietary Guidelines recommendation for Fat and Carbohydrates. 8% Micronutrients Recap of Label Changes: • Mandatory Declaration of the following: - Vitamin D & Potassium - Absolute amounts of Vitamins & Minerals - Quantitative amounts of Vitamin D, Calcium, Iron, Potassium • Voluntary Declaration of the Following: - Vitamin A & C (unless making a claim) How to Apply It? Use the label to determine the product attributes that are most important to the individual “Good Source” = Vitamin D “Excellent Source” = Calcium and Iron 28 Micronutrients Recap of Label Changes: • Mandatory Declaration of the following: - Vitamin D & Potassium - Absolute amounts of Vitamins & Minerals - Quantitative amounts of Vitamin D, Calcium, Iron, Potassium • Voluntary Declaration of the Following: - Vitamin A & C (unless making a claim) How to Apply It? Use the label to determine the product attributes that are most important to the individual “Good Source” = Vitamin D “Excellent Source” = Calcium and Iron 29 Single-Servings 30 Recap of Label Changes: • Requires all containers less than 2 servings to label nutrition per entire container How to Apply It? Read labels Pay attention to serving size and servings per container Calories count! Single-Serving Container Dual-Column Labeling 31 Recap of Label Changes: • New Dual-Column labeling required for all containers with 2-3 servings How to Apply It? Read labels Pay attention to serving size and servings per container Calories count! New Dual-Column Label Example: Dual-Column Label Current Label New Label *New labels are for illustrative purposes only. Additional interpretation and vendor information may impact final values. Visit Us At bellinstitute.com For More FREE Health & Nutrition Resources! References Food and Drug Administration (Slides 5-33) McGill, C.R., et al., Ten-Year trends in fiber and whole grain intakes and food sources for the United States population: National Health and Nutrition Examination Survey 2001-2010. Nutrients, 2015. 7(2): p.119-30 (Slide 26 voiceover)
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