BEER MATS & CREATIVE IDEAS
PRODUCT PORTFOLIO
The beverage coaster, or beer mat, originated in Germany‘s Black Forest province in 1903 – but it is far more cosmopolitan than
its humble origins may suggest. Its functional role is impressive enough – a drinks mat capable of absorbing up to 300 percent of
its net weight in liquid – but it also has plenty of other talents. One example is the potential it offers for advertising in the form of
promotional coasters and interactive beer mats…
beer mats
interactive Coasters
door hangers
decorations
3D puzzles
football coaster ideas
postcards
games
If you can‘t find the information you need here, simply get in touch and we‘ll be happy to help.
FINISHING
Can a beer mat really be classy? Yes, it can! One glance at the finishing options we offer for our beer mats and creative ideas and
you will understand just how classy and attractive this classic KATZ Group product can be.
letterpress printing
lamination
hot foil imprinting
special colours
UV varnish
relief varnish
scented varnish
scratch panels
We would be delighted to hear from you by phone (+49 7224 647 0) or e-mail ([email protected]).
CUTTING DIES
We see the design of beer mats or creative ideas as a crucial matter in forming the end result. If you feel the same way, then simply
choose the best option for your brand communication strategy from our wide selection of dies and shapes. Our standard formats
are 107mm round, and 93x93mm square and can be ordered with a minimum order quantity of 5,000 pieces. Of course, we also
offer a wide range of special formats – the minimum order quantity varies depending on blanks per sheets.
ENVIRONMENTAL AWARENESS
Taking sustainability seriously – because we care about tomorrow
Material
Our base material is 100 % pure
nature! It‘s not difficult to count the
basic ingredients from which it‘s
produced: wood and starch, mixed
with water.
As green as you can get
We take an eco-friendly and
sustainable approach to our
production process, using a stateof-the-art heat recovery system
and two in-house hydro plants to
maximize energy efficiency, plus
a closed water loop to conserve
resources.
Regionally sourced
Local wood from sustainably
managed forests and water that
flows past our gates – we make
our special wood pulp-based
material from raw materials
that come straight from the Black
Forest.
Thumbs up for
composting
KATZ non-laminated beer mats
are biodegradable, so they can
be composted after use. And we
use vegetable oil-based dyes
and paints in our offset printing
presses, so our products are free
from mineral oils.
Guaranteed certified quality
PEFC Certification
The PEFC label promotes sustainable and responsible forest management. Only companies granted
this seal of approval can market wood or wood products with the PEFC label.
DIN CERTCO Certification
DIN CERTCO certification entitles products to be labelled as „compostable“.
COASTER STUDY
The studies commissioned by The KATZ Group have confirmed what we always knew to be the case: people just can‘t get by
without coasters!
You might call it the perfect camouflage, because coasters seem to be habitually underestimated even though, in reality, they are
of tremendous interest.
Popular among customers...
85%
find coasters
appealing
59,7 %
always read
the advertising
messages on
coasters
53%
of people
sometimes take
coasters home
with them
52%
of people said they also like to see
other types of advertising on coasters
… and a huge hit among restaurateurs
1
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NEU
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NEU
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80%
of bar and restaurant owners like using
coasters because they see them as an integral
part of the drinking and dining experience
69%
of the bar and restaurant owners
surveyed pay attention to the quality
ha
ha
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NEU
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NEU
NEU
79,2%
love coasters, because they are useful
74%
want coasters that match their
ambience and target group
Source: Swift Research Ltd. England, 2008 | Coaster study Germany, 2012 | Coaster study USA, 2014
www.coasters.com
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