proven winner 1 overall prefe rence holding perfo rmance preferred tex ture simply incredible first bite to last Black Angus Cheeseburger served with Simplot ® Select Recipe 3/8" Straight Cut Skin-On Fries ® made with real sea salt satisfaction from start to finish From the very first bite all the way to the last, your customers will be delighted with Simplot® Select Recipe® fries. taste customers love perfect to the last bite truly natural appeal proven best in class Our chef-crafted recipe uses real sea salt and other savory ingredients to deliver outstanding mouth-watering french fry flavor. With outstanding hold time, Select Recipe fries stay crisp and delicious throughout the entire meal. The hand-cut appearance and premium length give Select Recipe fries exceptional patron appeal on any plate. Select Recipe fries won by a significant margin over comparable fries for overall preference, holding performance and preferred texture1 in a nationwide, in-operation placement test. Buffalo Chicken Strips served with Simplot Select Recipe Shoestring Skin-Off Fries 1 2010 Simplot Proprietary Placement Test 2 Simplot food cost estimate plus average distributor markup profitable across the menu More and more operators are capitalizing on using french fries as appetizers. The extended hold ensures Select Recipe fries are delicious throughout the conversation, while the natural appeal and low food cost makes them ideal for high-profit, kitchen-crafted appetizers. Using common kitchen ingredients, it’s simple to create contemporary, margin-friendly appetizers. Garlic-Spiked Fries Suggested menu price Total food cost/serving2 Gross profit/portion Food cost percent $3.95 $0.73 $3.22 18.5% Rustic Fries with Artichoke & Olive Tapenade Suggested menu price Total food cost/serving2 Gross profit/portion Food cost percent $5.75 $1.23 $4.52 21.4% Watch our Chef video to see this recipe in action. Get mobileapp app Get the the free free mobile at at http:/ gettag.mobi http:/ // gettag.mobi Find these ideas and more, such as Chili-Lime Spiced Fries and Smoked Cheddar and Beer Fondue, in our creative brochure: 21 New Ways To Feature French Fry Appetizers Get your FREE copy at 1.800.572.7783 or simplotfoods.com simply incredible first bite to last From the very first bite all the way to the last, your customers will be delighted with Simplot Select Recipe fries. ® Skin-On 3/8" Straight Cut 1/4" Shoestring 5/16" Straight Cut new Entrée Fry Steak Fry new 10-Cut Crinkle Cut Wedge new 5/16" Straight Cut new 3/8" Straight Cut Skin-Off new 1/4" Shoestring new 1/2" Straight Cut new Chunk new Entrée Fry New Products Available November 1st product specifications Product 1/4" Shoestring, Skin-On 5/16" Straight Cut, Skin-On 3/8" Straight Cut, Skin-On 1/2" Straight Cut, Skin-On Entrée Fry, Skin-On Steak Fry, Skin-On 10-Cut Crinkle Cut Wedge, Skin-On Chunk, Skin-On 1/4" Shoestring, Skin-Off 5/16" Straight Cut, Skin-Off 3/8" Straight Cut, Skin-Off Entrée Fry, Skin-Off preparation SKU 10071179- 232100 232018 231080 021872 021896 233015 021889 022473 023920 023821 023937 023944 Pack Size Weight Net/Gross (lb.) Case Cube Case/ Layer Deep Fry Temp/Min Griddle Temp/Min 6/4.5 lb. 6/5 lb. 6/5 lb. 6/5 lb. 6/5 lb. 6/5 lb. 6/5 lb. 6/6 lb. 6/4.5 lb. 6/5 lb. 6/5 lb. 6/5 lb. 27/29 30/32 30/32 30/32 30/32 30/32 30/32 36/38 27/29 30/32 30/32 30/32 1.25 1.23 1.14 1.16 1.17 1.11 1.10 1.14 1.25 1.23 1.14 1.17 9/7 9/6 9/6 9/7 9/7 9/7 9/7 9/7 9/7 9/6 9/6 9/7 345°F 2½ to 2¾ 345°F 2¾ to 3 345°F 3 to 3¼ 345°F 4½ 345°F 3¼ 345°F 4 to 4½ 345°F 3½ 345°F 3½ to 4 345°F 2½ to 2¾ 345°F 2¾ to 3 345°F 3 to 3¼ 345°F 3¼ N/A N/A N/A N/A N/A N/A N/A 375°F 9 to 10 N/A N/A N/A N/A LET US SHOW YOU THE BEST — CALL 1-800-572-7783 FOR A PRODUCT PRESENTATION ©2011 Simplot 10111775013702-11
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