The
Panther´s
Trust
GmbH
Maria Bühel 19a
5110 Oberndorf
bei Salzburg/Austria
Mail:
[email protected]
Telefon:
+43 699 1136 0000
Geschäftsführer: Oliver Putz
FBNr.: 399 654 b LG Salzburg
Introduction of Salzburg：
Salzburg (Salzburg), the capital of the Austrian Republic of Salzburg, with a population about 150,000 (2007),
is the fourth largest city in Austria after Vienna, Graz and Linz. Salzburg is located in the west of Austria, the
city's architectural style is Baroque. According to historical records, Salzburg is the oldest city of Austrian.
Salzburg is the birthplace of musical genius Mozart, Mozart had lived in there more than half of his life.
Salzburg is also the shooting place of "music sound". The Old Town of Salzburg was listed on the World
Heritage List by UNESCO in 1996.
The
Panther´s
Trust
GmbH
Maria Bühel 19a
5110 Oberndorf
bei Salzburg/Austria
Mail:
[email protected]
Telefon:
+43 699 1136 0000
Geschäftsführer: Oliver Putz
FBNr.: 399 654 b LG Salzburg
Salzburg is located at the junction of Salzburg State in central Austria and Bavaria in Germany, 150 kilometers
east of Munich, Germany, 300 kilometers west of Vienna, Austria. It is also located in the northern foot of the
Alps, the nearest peak is Unterberg (Untersberg), elevation of 1973 meters, only 5 km from the city center.
Salzburg is a mountain town with many original hills, including Festungsberg (542 meters), Monsund
(Mönchsberg, 540m), Ryan (Rainberg, 511m) and cappuccino Ginashama (Kapuzinerberg, 640 meters), is the
highest greening coverage in the European city. Salzburg fortress is located in the fortress mountains, is the
symbol of the city of Salzburg, fortress length of 250 meters, the widest 150 meters, is the largest existing secret
in Central Europe. The total length of the 225-meter Salz River flows through Salzburg, which is the largest
tributary of the largest river and the largest river due to Austria and Germany.
Salzburg also is an important tourist and economical city of Austria. There are amount of businesses such as
Porsche Motors, BMW, Ford and Austria's second-largest retailer, Spar locating in this city. The state's
economic growth rate is only behind Vienna with economic revenues about 90% of the federal state in 2005.
Salzburg has the second most important airport in Austria, Salzburg Mozart Airport, it has flights to Vienna,
Frankfurt, London, Amsterdam and Zurich. Because of the growth of tourism in Salzburg during winter, there
are more than 1.42 million passengers arriving in here each year. Salzburg is an important hub for the Austrian
and European railways. The city rail traffic is well developed and the main railway station in Salzburg is one of
the busiest railway stations in Austria.
The city's fast rail (S-Bahn) is the most important transportation to connect with surrounding areas, which is
also within the city of Salzburg. In the city of Salzburg, the city bus and trolleybus star network, which built in
1940, playing a vital role, and it is also Europe's largest bus network. Bicycles also play an important and
positive role in Salzburg's traffic. Salzburg has a perfect bike lane and offers bicycle rental service.
Chinese tourist
Located in the border of Austria and German, the great musician is home to the great musician Mozart. In 1997,
the old town of Salzburg was named the world cultural heritage. In recent years, the number of Chinese tourists
has grown rapidly.
Salzburg's tourism industry is a
crucial industry of the local
economy, with a quarter of the
employed population working in
tourism.
Salzburg City Tourism Co., Ltd.
market manager Clemens said that
the number of local tourists in recent
years has reached more than 2
million people. In the past five years,
the number of Chinese tourists has
increased rapidly. In 2015, Chinese
tourists have
The
Panther´s
Trust
Maria Bühel 19a
5110 Oberndorf
bei Salzburg/Austria
Mail:
[email protected]
GmbH
Telefon:
+43 699 1136 0000
Geschäftsführer: Oliver Putz
FBNr.: 399 654 b LG Salzburg
exceeded 100,000 overnight trips, nearly 40% more than last year, Meanwhile, Salzburg has become the second
largest overseas tourism market. To adapt the Chinese tourists, Salzburg has made efforts to improve the services,
such as the provision of Chinese mother tongue tour guide services.
Salzburg Mayor Shaden told
reporters that Mozart's House,
Mirabel Palace, the film "Sound of
Music", Salzburg Arts Festival...are
playing an important role in
increasing the attraction for Chinese
tourists. At the same time in 2017 the
International Tourism Festival will be
held in Salzburg, China and Salzburg
tourism department plan to discuss
the development program for
tourism, so in the future, Salzburg
will become one of the largest
Chinese tourists in the world. There
will be an increase in investment.
Salzburg Economic
Salzburg is one of the most economically developed areas of Austria, with a GDP of 22.8 billion euros in 2014
and a total of € 42,800. The tourism industry is its pillar industry, with about 26 million visitors each year.
Other key industries include financial industry, manufacturing (machinery manufacturing, electronics) and so
on. The state has a high degree of internationalization and exportation in 2008 was about € 8.9 billion. Key
companies include Porsche Holdings Inc., Europe's largest car trading company, Red Bull Limited, the world's
largest beverage producer, and Palfinger AG, the world's largest truck crane manufacturer. Salzburg and
Shanghai, Hainan, Heilongjiang established a friendly provincial (city) relationship so that is one of the main
destinations for Chinese tourists to visit Austria.