Unit Popcorn Kernel Guidebook
2016 Baltimore Area Council
Popcorn Sale
www.BaltimoreBSA.org/Popcorn
Unit Popcorn Kernel
Position Description
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Recruit teammates to assist you with the sale.
With your unit committee, confirm your unit’s budget and develop a unit
sales goal and a per Scout sales goal.
Formulate a popcorn sales plan that includes the five methods of selling
popcorn: “Show and Sell”, “Show and Deliver”, “Take Order”, “Online”, and
“Corporate Sale”. Coordinate the locations and times for your unit’s “Blitz
Days” and “Show & Sell” events.
Create a timeline of when all order forms, popcorn monies and Scout prize
forms will be due to you. Be sure to allow enough time for you to then turn
them in to the council by the deadline.
Hold a unit kick-off meeting for parents to inform and motivate them to help
with your unit’s sale.
Prepare hand-outs for your unit kick-off meeting for both leaders and Scouts.
Hand-outs include:
a.
Timeline with show and sell, show and deliver and take-order sales
dates, deadlines for orders, popcorn pick-up locations and times.
b.
Your committee’s agreed upon unit goal and per-boy sales goal. Be
creative to help your Scouts and families visualize their part of the
goal!
c.
A list of expectations for parents showing how they can support the
sale.
d.
Unit prize summary worksheet to record each Scout’s prizes.
e.
The prize brochure and order form.
f.
Kernel’s challenge information sheet and entry form.
Promote corporate and online popcorn sales with your parents.
Complete the unit product order form and submit online. If you need
assistance, do not hesitate to ask your District Popcorn Kernel or the council
office for help. ** Keep photocopies of your Scouts’ take order forms so they
can be used for delivery and for next year’s sales. **
Coordinate your unit’s popcorn pick-up and distribution.
Order and distribute prizes in a timely manner. Keep a list of Scouts and the
prizes that they have earned.
Celebrate your unit’s success and use the money raised to provide
awesome program opportunities for the Scouts to enjoy!
 August 1st – Online Sales Start
 August 6th – Popcorn Tradeshow #1 including Michael Beck
Seminar, Location Hiss UMC, 9:00 AM – 12:00 PM
 August 16th – Popcorn Tradeshow #2 including Michael Beck
Seminar, Severna Park UMC, 6:00 PM – 9:00 PM
 August – Supplemental Trainings not including Michael Beck
Seminar
 August 26th – First Order (Show and Sell) Due to Camp Masters'
Web site http://www.campmasters.org including Chocolate Order
 September 14th – Product Delivery to Warehouses excluding
Chocolate Product
 September 16th - 17th – Product Distribution to Units / Prize
Declaration to BAC
 October 5th – Chocolate Product Delivery
 October 7th - 9th – Chocolate Product Distribution
 October 21st – 22nd – Product Returns
 October 24th – Second Order (Take Order) Due to Camp Masters'
Web site http://www.campmasters.org / Final Deadline for Unit to
Unit Transfer Forms
 October 31st – Online Ordering Ends
 November 4th - 8th – Unit Invoices Generated
 November 9th – Product Delivery to Warehouses
 November 11th - 12th – Product Distribution to Units / Payment Due
 November 17th – Final Prize Order Due
2016 Unit Sales Commission Structure
Your Unit can earn up to 39% of their total sales to use to fund your
Scouting Adventures
25%
Base Commission
+ %
3
+ %
2
+4%
BONUS Commission for Attending a
Popcorn Tradeshow/Training
BONUS Commission for Attending a Michael Beck Seminar
that could result in your unit’s sales increasing by 14%.
Units that sold in 2015 and had an increase in total unit sales
from 2014 to 2015 will automatically earn the 2% bonus
commission. However all units are still encouraged to attend.
BONUS Commission for declining use of
the Prize Incentive Program
+5%
39%
Total
(BAC Kernel’s Challenge and Camp
Masters High Achiever incentives would
still be available)
BONUS Commission for On Time Payment.
Due to Baltimore Area Council by November
13th, 2016.
Unit Commission Calculation Worksheet
(Please complete and include with payment to BAC by November 13th)
Unit
Contact Person
Phone
Email__________________________
25
Base Commission
%
3% Attend Tradeshow/Training
%
2% Attend Michael Beck Seminar***
%
***Units that sold in 2015 and had an increase in total unit sales from 2014 to 2015 will automatically earn the
2% bonus commission. However all units are still encouraged to attend.
5% On-Time Payment (by 11/13/16)
%
4% Forego Prizes
%
Total Unit Commission %age Earned
Commission Total
Gross Sales $
_______%
% X Total Gross Sales $
(multiply)
Commission
- Unit Commission $
=
$
= $
Total Unit
Total Due
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Steps for a Successful Sale
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Set a sales goal for your unit and for each den or patrol. Most important step a
unit can do. Base the goal on your actual budget needs.
Communicate the units plan to assist leaders and committee members and
together, determine a sales goal or each Scout, based on the unit’s goal.
Conduct a “fun-filled’ kick-off event for Scouts and their parents.
Emphasize what the Scouts will receive for hitting their goal.
Provide a letter to the parents that clearly spells out:
o The purpose of the sale.
o How the money raised will be used.
o And what the “per-Scout goal” is
Consider using some of the unit’s commission to offer additional incentives that
your Scouts really want.
Encourage ALL your Scouts to go out and sell! 67% of people will buy when
asked and less than 30% of the public is asked.Sell to friends, family members,
neighbors, etc.
Take the “Take order form” to work.
Have a victory celebration!
2016 Baltimore Area Council
Popcorn Contact Information
Arrowhead District
Popcorn Kernel
Staff Advisor
Carroll District
Popcorn Kernel
Staff Advisor
Chesapeake District
Popcorn Kernel
Staff Advisor
Dulaney District
Popcorn Kernel
Staff Advisor
Four Rivers District
Popcorn Kernel
Staff Advisor
Susan Keeney
Kelly DiFede
Kelli Geist
443-745-5785 [email protected]
Andrew Bresson 443-573-2531 [email protected]
Denise Umphlett 443-623-3186 [email protected]
Tyler Korpisz
443-573-2530 [email protected]
Jaime Lutz
Cory Bolt
410-227-7650 [email protected]
443-573-2540 [email protected]
Bev Madden
Andy Zilnik
443-942-3786 [email protected]
443-573-2544 [email protected]
https://www.facebook.com/pages/Four-RiversDistrict-Popcorn-Baltimore-AreaCouncil/116040518537630
Facebook Page
Harford District
Popcorn Kernel
Staff Advisor
Hopkins District
Popcorn Kernel
Staff Advisor
National Pike District
Popcorn Kernel
Staff Advisor
Reginald F Lewis District
Popcorn Kernel
Staff Advisor
The Capitol District
Popcorn Kernel
Staff Advisor
Thurgood Marshall District
Popcorn Kernel
Staff Advisor
Council Contacts
Popcorn Kernel
Northern Lights Field Director
Patuxent Eagles Field Director
Fundraising Assistant
410-428-3457 [email protected]
443-573-2534 [email protected]
OPEN
Brendan Gething 443-573-2526 [email protected]
Scott Murphy
Lou McCoy
[email protected]
443-573-2528 [email protected]
Marianne Lee
410-598-9938 [email protected]
Brendan Canale 443-573-2527 [email protected]
Marvin Dorsey
Joe Spellman
443-682-5270 [email protected]
443-573-2509 [email protected]
Audrey Burke
Tony Smith
410-212-8666 [email protected]
443-573-2542 [email protected]
Rochelle Cole
Lou McCoy
857-472-1385 [email protected]
443-573-2528 [email protected]
Bev Madden
Casey Snyder
Andrew Zilnik
Jim Bernhardt
443-942-3786
443-573-2520
443-573-2544
443-573-2543
[email protected]
[email protected]
[email protected]
[email protected]
The role of the popcorn staff is to help you have the most successful sale ever. Every district has
its own Kernel. If you are unable to reach them, please feel free to contact your staff advisor.
2016 Product Line-Up
Mauve Sea Salt Tin - $15
Caramel Corn - $10
6 Pack Butter Microwave Popcorn -
Delicious Light and Crispy Sea Salt
Popcorn is perfect with every bite.
Mouth-watering taste of
delicate and crispy gourmet
caramel corn kept fresh in a
decorative collectible tin. 8 oz.
$10 (TAKE ORDER ONLY)
No Artificial anything.
A convenient way to enjoy popcorn
with a rich butter flavor any time of
the day.
Gourmet Mauve Popping Corn Jar -
14 Pack Extra Butter
Supreme Caramel Crunch with
$12 (NON-RETURNABLE)
Roasted Summer Corn - $25
Almonds, Pecans, and
Mauve gourmet popping corn, this
delicious popcorn contains antioxidants,
has virtually no hulls, Taste Great
If you like BUTTERY corn on
the cob, you’ll LOVE this
popcorn!
Cashews - $25
Buttery sweet gourmet caramel
corn with whole and crushed
nuts. 20 oz.
Chocolatey Drizzled Caramel
22 Pack Movie Theater Extra
$40/$25 Military Donation
W/Nuts - $25
Butter Microwave Popcorn - $25
Buttery gourmet caramel
popcorn w/nuts & rich chocolatey
drizzle (no trans-fat). 17 oz.
Popcorn perfectly seasoned with
EXTRA Buttery flavor just like the
movie theaters. America’s #1 selling
flavor!
You can donate a gift of popcorn
to the U.S. Military personnel
while you support
Scouting! CAMP MASTERS will
send $40/$25 worth of popcorn
to our military personnel.
2016 Product Line-Up
3 Way Cheesy Cheese Tin - $35
5 Way Chocolatey Treasures Tin -
3 way Premium Tin - $45
Celebrate Scouting with a simply
sensational collection of White and
Yellow Cheddar Cheese along with
a zesty Cheesy Salsa (3 BIG Bags!)
-16.5 oz
$55
Supreme Caramel w/whole and
crushed Almonds, Pecans &
Cashews
Chocolatey Caramel Popcorn
Butter Toffee Caramel Popcorn
5.5 oz. White Cheddar Cheese
Popcorn
5.5 oz. Yellow Cheddar Cheese
Popcorn
5.5 oz. Cheesy Salsa Popcorn
A chocolate lover’s dream.
17 oz. Chocolatey Caramel Popcorn,
17 oz. White Frosted Caramel
Popcorn,
15 oz. Chocolatey Pretzels,
15 oz. White Frosted Pretzels,
12 oz. Chocolate Covered Peanut
Brittle
*ALL TIN AND CARTON DESIGNS SUBJECT TO CHANGE.
Camp Masters’ Guarantee
Ramsey Popcorn guarantees complete satisfaction with your purchase. If
not completely satisfied, the consumer will receive a replacement product of
equal or greater value ground shipped to them at our expense. If you have
a customer that has a complaint, please forward the contact information
and address to [email protected] and Camp Masters will MAKE
IT RIGHT.
Popcorn Pick-up
1st Order Pick-up: September 16th - 18th at District Warehouses. (Please
visit Popcorn Website for Warehouse information including locations
and pick-up times)
Chocolate Order Pick-up: October 7th – 9th at Council Warehouse
Locations (Please visit Popcorn Website for warehouse information
including locations and pick-up times)
Final Order Pick-up: November 11th – 13th at Council Warehouses. (Please
visit Popcorn Website for Warehouse information including locations
and pick-up times)
Make sure you have adequate vehicle space to pick-up your order.
Additional product may be picked up at the council warehouse by appointment.
Please contact your District Executive to make an appointment.
Popcorn Storage Tips
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Please be sure to store product correctly
Do not store in a vehicle
Too hot - the chocolate melts into one lump
Too cold - the chocolate turns white and looks bad
Do not store in direct sunlight
Popcorn Return Policy
Up to 10% of your total Show & Sell monetary value may be returned (NOT
counting the value of Popping Corn or Chocolate).
Popping Corn items are non-returnable.
Product Damaged due to unit neglect or mishandling is NOT returnable.
All returns must be brought to the council warehouse during our
Product Return period of October 21st – 23rd. (Please visit Popcorn
Website for Warehouse information including locations and pick-up times)
Please contact your District Executive to make other arrangements by
appointment for returns outside of the Product Return Period to still be
completed before October 23rd.
Prizes and Incentives
More Prizes in 2016!
We are excited to offer three (3) Top Seller Prizes this year:
 1st Place – Ultimate Scout Entertainment System*
o 55” Curved HDTV
o Wireless Theater Sound System w/ Blu Ray Player
o Design the BAC Popcorn Council Patch
 2nd Place – 55” HDTV*
o 55” Curved HDTV
 3rd Place – Orioles Game Day Experience
o Throw the first pitch at an Orioles Home Game
o 2 Tickets to Scout Night at the Orioles
Every scout has a chance for some outstanding other prizes:
 Sell $3,500 - win a free trip to a 2017 BAC Day Camp or 2017 BAC
Resident Camp & received a $50 Scout Shop Gift Card.
 1st Order Form Filled per District - $10 Gift Card to the Scout Shop
 Kernel’s Challenge – Fill a sheet – For each qualifying filled sales sheet
a Scout submits, their name will be entered into a drawing during the
month of November. Twenty Scout names will be drawn to receive a
$10 Scout Shop Gift Card. In addition, every sheet will be entered for a
drawing for 6 Grad Prizes of $250. For more details, please visit
www.baltimorebsa.org.
 Weekly Facebook Competition – October – In October we will have a
weekly competition of Scouts who show the BEST SCOUT SPIRIT while
selling popcorn. Each Kernel can post photos showing Scouts Spirit
while out selling popcorn to the Baltimore Area Council Facebook Page.
Each week we will select one unit to receive a $10 Gift Card to the Scout
Shops.
National Supply Prize Incentive Program
In 2016 we are happy to once again be partnering with the National Supply
division of the Boy Scouts of America to provide quality, exciting prizes and
incentives to our scouts for their sales efforts. You are the final judge of our
products. If, for any reason, you are dissatisfied with any item received from
the Boy Scouts of America, you may exchange the item at one of our local
area scout shops. No questions asked.
Military Sales
When your customers purchase a $25 and/or a $40 Military Donation they
will be supporting Scouting and our US Troops too!
 70% of the dollar sales for Military Donations go to support local
Scouting AND Camp Masters sends a gift of popcorn to our U.S.
Military personnel. The BAC also will provide popcorn to the
Maryland National Guard as a part of the total Military Donation Sale.
 Top 5 Military Sales by unit will receive a set of “Dog Tags” for each
registered Scout on the unit’s roster as of November 30, 2016.
 Any unit selling more than $5,000 or more in Military Donations Sales
will receive a Free Baltimore Area Council Scout Cap for each
registered Scout on the unit’s roster as of November 30, 2016.
 Donation containers are NOT permitted except for the exclusive use
towards Military Donation Sales.
Popcorn Kernel’s Challenge
6 Grand Prizes of $250
Winners to be drawn during the month of November
For your first properly submitted, completely filled sales form:
When you submit an online entry and a copy of your first completely filled
take-order sales form (30 separate orders) to the Scout office by,
November 1, 2016, you will receive the following prizes:
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One Baltimore Area Council Popcorn Patch
A Kernel’s Challenge patch from Baltimore Area Council
A patch from Camp Masters
Two tickets to the Spring “Scout Night at the Orioles” game – date
TBD 2017 (* tickets MUST be used at first Scout Night of 2017)
Entry into a drawing to be one of 20 Scouts to receive a $10 Scout
Shop Gift Card.
Entry into the Kernel’s Challenge drawing for one of six grand prizes
of $250
For each additional properly submitted, completely filled sales form:
Have TWO or more take-order forms totally filled? That’s awesome!! You
will receive:
 One additional entry into the Kernel’s Challenge drawing for one of six
grand prize of $250
 One additional ticket to the first Spring “Scout Night at the Orioles” game
– 2017
 One additional entry into the Scout Shop Gift Card prize drawings.
Be sure to fill out your ONLINE Kernel’s Challenge entry AND submit a
photocopy (NOT the original) of each filled sales sheet to Council by
November 1, 2016. Please make sure that we are able to read the
Scout’s name and unit number. (You must hand deliver, fax, email or
have postmarked by 11/1 to be eligible.) Duplicate entries will be
disqualified. Do not wait until the last day.
 Our expectation is that everyone lives by the Scout Oath and Scout Law.
 Each line on the order form must be a separate order.
 Donations other than military CANNOT be listed on the order form. Only
products listed on the order form will count as a sale.
 The spirit of this incentive is to motivate Scouts to start their popcorn
sale by contacting and getting 30 separate families to place an order for
popcorn. It is our goal to encourage Scouts to participate in the takeorder sale and to reinforce their sense of success so that they will be
motivated throughout the sale. The results should be that the Scouts
achieve their unit’s per Scout goal.
 Do not submit duplicate sales sheets.
 All deadlines must be strictly observed. Please be sure that human error
does not impact a Scout’s opportunity to win great prizes.
Additional Resources
The Baltimore Area Council have several additional resources to make sure
your unit’s fundraising efforts are successful. If you have any questions
please feel free to reach out to your District Kernel. If they are unable to
assist, your District Executive is empowered to help take care of many
situations. If your question is still unresolved; please reach out to your
service area Field Director.
Please continue to visit www.baltimorebsa.org/popcorn to get the latest
information.