Cloud computing Driving data center efficiency with shared infrastructure F or cloud computing operators today— including search engines, social networking sites, and online gaming platforms—the efficiency of data center operations can have a direct impact on the bottom line. In these hyperscale environments, even seemingly small costs for power, cooling, cabling, fans, and racks can add up to big numbers when they are multiplied across By Drew Schulke hundreds or thousands of servers. In the quest to reduce costs, cloud computing service providers and other operators of hyperscale data centers rely heavily on scale-out deployment Putting shared infrastructure to work in scale-out and cloud computing data centers helps optimize performance and reduce costs. Dell™ PowerEdge™ C Series servers build efficiency into every level, from tiny server parts to data center–size modules. models that leverage standards-based commodity hardware. Scale-out servers are streamlined versions of the feature-rich systems used in enterprise data centers. In a hyperscale data center, it is usually the software that provides availability and resiliency, not redundant hardware within individual server nodes. As a result, scale-out servers often do not include the extensive management tools, redundant components, enterprise storage options, or sameday support contracts that are typical with generalpurpose servers. But hardware is only part of the cost equation. Operational costs stemming from power, cooling, and physical space also can directly affect total cost of ownership (TCO) of the data center. As cloud computing–based data centers grow, these costs consume an ever-larger portion of the operations budget—and drive an ever-sharper focus on efficiency. Economical design, hyperscale performance To obtain high levels of efficiency, data center operators concentrate on lightweight systems with dense, energy-efficient designs that help save on power, cooling, and space. Shared infrastructure has emerged as a key to heightening efficiency in scaleout data centers. Benefits of a multilayered approach Shared infrastructures combine compute, storage, Dell PowerEdge C Series servers such as the PowerEdge C6105 model (shown here) pool compute and storage resources in a chassis that shares power supplies and fans across multiple nodes. This approach helps maximize compute power, minimize footprint, and reduce energy consumption and operating costs. power, and cooling resources to drive high levels of efficiency, compute density, and system scaling. For example, a system using fewer, larger fans is designed to enable more efficient evacuation of heat than a traditional system designed with more, smaller fans. And mechanical density allows for increased compute power within a given footprint. To help data center operators gain efficiencies at every level, the Dell Data Center Solutions (DCS) Reprinted from Dell Power Solutions, 2011 Issue 2. Copyright © 2011 Dell Inc. All rights reserved. dell.com/powersolutions | 2011 Issue 02 37 Cloud computing On the lookout for power efficiency Reuben Martinez, executive director of engineering and architecture in the Dell DCS group, gives an overview on adoption of Samsung Green Memory DDR3 for hyperscale environments in this video. team applies shared infrastructure principles conventional systems.1 “The C6100 is one of our across the data center—from system components flagship shared infrastructure platforms,” Pike to physical facilities to self-contained modular notes. “If you take a single 1U monolithic server data centers. According to Jimmy Pike, DCS and you look inside it, there are probably five or director of system architecture, the real secret of six 40-millimeter fans that suck the power down shared infrastructure is not just the box itself, but just to cool the server. We determined that if everything that goes into the box and everything we can share cooling, we can use larger, more that’s around it. “We look at everything and work efficient fans and really impact the amount of to remove accumulated overdesign across the power we are using to cool the servers.” infrastructure stream. Basically, we climb up the utility pole behind the data center, cut the power Racks and facilities line, and look in,” Pike says. The DCS team also considers the overall impact of shared infrastructure at a rack and facilities bit.ly/iZdKCm Components level. The entire rack of servers needs to be At the component level, Dell selects highly efficient to help operators of cloud computing efficient parts for its servers. For example, Dell data centers maximize every watt of power and PowerEdge C6105 rack servers are available every square foot of floor space. with low-voltage, high-density Samsung Green with two power supplies powering four server designed to deliver significant power savings nodes, is designed for a low power draw of over traditional DDR2 memory at substantially 3 A—compared to traditional servers that may increased bandwidth. draw 8 to 12 A. In a hyperscale data center with The PowerEdge C6105 incorporates low- Boosting server density and power efficiency Agile infrastructures for virtual cloud and rapid recovery services help ensure business continuity. Find out how Internet services provider iLand increased compute density while minimizing power draw by deploying Dell PowerEdge C6105 servers in its cloud computing environment. bit.ly/mdF23c thousands of servers, this level of power savings power AMD Opteron™ 4100 series processors adds up. The PowerEdge C6105 server offers four to handle demanding server workloads. These server nodes in a 2U form factor, providing twice energy-efficient processors are designed to use the density of traditional 1U servers and helping significantly less power than previous-generation data centers utilize floor space efficiently. AMD processors. Software and services Servers Of course, data center efficiency does not end Dell PowerEdge C Series rack servers pool with the hardware. Dell integrates its shared compute and storage resources in a chassis with infrastructure servers with software and services to shared power supplies and fans. This approach create prepackaged and tested cloud solutions that spreads compute and storage resources among are easy to deploy, manage, and run. Dell-provided server nodes within the chassis to help optimize cloud software and services can further enhance performance and efficiency. A shared chassis data center performance, density, and efficiency. helps to reduce overall weight, as well as power For example, the Dell/Aster Data Analytics and cooling requirements for the nodes. One Cloud combines Aster® Data nCluster software, chassis can also support multiple motherboards, Dell PowerEdge C Series servers, and joint enabling a mix of different processors from services and support to create a right-sized different manufacturers. approach designed to grow incrementally while Shared infrastructure systems have the providing a rapid return on investment (ROI). advantage of sharing powered devices across Together, the compute-rich PowerEdge C Series multiple nodes. These systems can be cooled servers and the massively parallel processing effectively by fewer, larger fans than those in (MPP) Data nCluster database provide a shared 1 38 For example, the PowerEdge C6105 server, Double Data Rate 3 (DDR3) memory that is “Shared Infrastructure: Scale-Out Advantages and Effects on TCO,” A Dell Technical White Paper, Dell | CIO Insight Series, 2010, dell.com/downloads/ global/products/pedge/en/shared_infrastructure_scale_out_advantages_and_effects_on_tco.pdf. 2011 Issue 02 | dell.com/powersolutions Reprinted from Dell Power Solutions, 2011 Issue 2. Copyright © 2011 Dell Inc. All rights reserved. Making a difference with supply chain logistics Scale-out data centers typically have very specific times during which product can arrive, and cloud computing operators need to have fresh computing systems up and running—and generating revenue—without delay. Dell provides supply chain expertise and manufacturing infrastructure that enables the fast delivery of custom-built, fully configured racks. These rack form factors include highly customized server platforms tailored to the physical facility, operating processes, and application workload of a specific data center. A key goal of the Dell DCS team—often referred to by the team as “arrive and live in 5”—is to get new server-filled racks into production within five hours of reaching the data Right-sizing shared infrastructure servers Join Drew Schulke to learn more about how lightweight, high-density Dell PowerEdge C Series servers help data center operators right-size performance, power, price, and feature set for specific workloads. bit.ly/ltuomb center operator’s loading dock. Similarly, the DCS team works actively to cut weeks out of the build and shipment times for large numbers of servers customized to the needs of particular scale-out data centers. As a result, operators receive the shared infrastructure they need just when they are ready to put the infrastructure into production. infrastructure–based approach that can optimize systems among multiple tenants. The objective of advanced analytics on very large data volumes. these efforts is to find the most efficient, costeffective way of doing things. Dell brings this Data center modules concept to the data center at every level, from The Dell Modular Data Center offers a specific components to facilities. example of a shared infrastructure that is not limited The Dell DCS team helps data center by a shipping-container form factor. Instead, a operators manage the complexities of growing Modular Data Center is built on an optimized steel and maintaining high-performance, hyperscale and frame for a flexible, modular design and has single cloud computing environments. Service options points for power, IT, and cooling—as opposed to the include infrastructure consulting for data center thousands of points in a traditional data center. optimization and custom rack integration to expedite The snap-together modules come additions to compute capacity. Moreover, Dell preintegrated, preconfigured, pretested, cabled, expertise in supply chain logistics enables scale-out and ready for deployment. As demand grows, data data centers to get fresh systems running as quickly center operators can incrementally add modules to as possible. For more information, see the sidebar, quickly scale out data center capacity using cost- “Making a difference with supply chain logistics.” efficient, just-in-time deployment. The Modular Data Hyperscale and cloud computing data Center also enables step function enhancements in centers are taking a leading-edge role in today’s both physical compute density and power density. IT environments. In these scenarios, enterprise This approach enables data center operators to IT may be viewed as both the factory and the deploy tens of thousands of compute nodes and business. To succeed and prosper, data center more than an exabyte of storage in a single building. operators of hyperscale and cloud computing Author Drew Schulke is the director of marketing in the Dell DCS team. Since 2009, he has led the team supporting 15 large, hyperscale accounts for Dell. Learn more Shared Infrastructure: Scale-Out Advantages and Effects on TCO: dell.to/kFIMfI Dell PowerEdge C Series: dell.com/poweredgec environments are exploring flexible, cost- Innovations in IT efficiency effective ways to advance IT efficiency. Shared Shared infrastructure is not a new concept. For infrastructure can contribute significantly toward example, office buildings routinely share the same raising the bar of innovation and efficiency in heating, ventilation, and air conditioning (HVAC) hyperscale and cloud computing data centers. Reprinted from Dell Power Solutions, 2011 Issue 2. Copyright © 2011 Dell Inc. All rights reserved. Dell/Aster Data Analytics Cloud: dell.to/kK7Hul Dell modular data center: bit.ly/mewj6V dell.com/powersolutions | 2011 Issue 02 39
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