Like a memorable dish that starts with the freshest ingredients,
all successful franchises begin with a great concept and finish with
outstanding results. Rotelli is no exception. Our concept is simple,
yet profound − and designed with the customer in mind.
Today’s families are busier than ever. They long for a convenient
Italian restaurant that offers more than just pizza. They want a
place that feels warm and inviting − and has a menu with lots
of variety and flavorful dishes. When Italian restaurant veteran
Joe Bilotti saw that no one in the market was filling this need,
Rotelli was born. Since 1999, Rotelli has been growing beyond
our Florida roots. We now have stores operating in more than six
states and are rapidly expanding into new territories.
If you’re passionate about owning a local restaurant franchise,
come to Rotelli: Pizza… Pasta… Perfect Business Opportunity!
The Rotelli experience begins with fresh, delicious Italian food
that can be enjoyed equally as much in one of our neighborhood
locations, at home or at the office. We invite families to come as
they are, whenever it’s convenient − for lunch or dinner, early
or late. At Rotelli, our customers are always seated by a friendly
hostess who welcomes them to sit back, relax and be served
some of the most flavorful Italian food ever. Our menu is sure
to please everyone in the family with a wide range of options
and selections starting with tasty appetizers and encompassing
hand-tossed pizza ranging from traditional to special selections,
a variety of garden fresh salads, signature-recipe pasta dishes and
wonderfully decadent desserts.
The Rotelli experience for kids begins with our special menu
offering favorite foods. And they’ll enjoy a “dough ball” on every
visit, which helps keep them entertained designing dough
masterpieces while their parents enjoy their meals.
For a more leisurely, adult experience, Rotelli offers a wide
selection of beer and wines to complement our full range of
menu items.
If dining-in is not convenient, that’s never a problem. Our
customers can order Rotelli’s full menu for carry-out or delivery,
any day of the week. And for special gatherings, whether they’re
business, family or social – Rotelli’s catering menu is perfect for
small or large parties, with a diverse selection that allows our
customers to choose the dishes they know their guests will enjoy.
Our recipes are freshly prepared, making them more flavorful
and delicious than other Italian restaurants. Without
question, Rotelli is dedicated to being our customers’ favorite
Neighborhood Italian Restaurant.
We invite families to come as they are, whenever it’s convenient for lunch or dinner, early or late.
Our recipes are freshly prepared,
making them more flavorful
and delicious than other
Italian restaurants.
Pizza, Pasta, Perfect! That’s
how customers describe our
menu. Menu items are freshly
prepared, from pizza dough
and toppings to pasta, sauces
and main dishes. It’s perfect
because our wide varieties of
flavorful dishes are made to
taste great and please every
person’s palette.
appointment for many of our
regular customers, as we offer
our delicious, hand-tossed 16”
cheese pizza for under $7.00 at
most locations.
Rotelli’s “World Famous
Lunch” is a customer favorite.
At lunchtime we also feature
signature salads and smaller
pasta portions served in less
then ten minutes at a value
price. Our lunch or early
dinner customers also find our
Calzones, Stromboli and Subs
irresistible.
For salad lovers, we serve an
array of fresh-to-order and
tossed choices including a
Cobb, Gorgonzola and our
customer-favorite Malibu
Chopped Salad.
At any time of the day, we offer
family pizzas made to order.
And for those who want to
break away from the traditional,
we offer a variety of delicious
gourmet pies. Our Tuesday
night pizza special is a standing
For dinner, our appetizer menu
is a great way to get started
with items such as Bruschetta
Italiana, Crispy Calamari and
Mussels Marinara.
For customers craving real,
flavorful Italian dishes, we offer
a selection of savory soups,
gourmet pastas, and chicken,
veal and seafood entrees. They
can complement dinner with
beer or a glass of wine. And,
if they have room left, we
highly recommend one of our
decadent desserts.
Since our company was established in 1999, Rotelli has grown
quickly − not only because we’ve developed a great concept for
a Neighborhood Family Italian Restaurant, but also because
we’ve taken the steps to make sure we’re doing everything the
right way. If you are looking for a local business opportunity
that gives you independence and security, affords you a great
lifestyle and provides the opportunity to personally serve the
needs of busy families in your community, you need not look any
further. When you own a Rotelli franchise, your restaurant will
fast become the neighborhood favorite by offering something
different − something of value − to local families: a flavorful and
diversified selection of proprietary menu items that are made
fresh prepared and fresh-to-order, a welcoming environment
designed to serve the customer and a variety of dining options to
meet their needs.
Still, we know that’s not necessarily enough of a reason to
choose to become a Rotelli franchisee. The case becomes more
compelling when you are convinced that you can do well for
yourself and your family.
We offer a “small box” restaurant with “big box” results.
• Our menu is designed to maximize profits.
• Beer and wine sales help to increase the average ticket.
• Our business model features multiple revenue streams beyond
the seats in the restaurant – with take-out, delivery and
catering revenue-building opportunities.
Furthermore, our experienced corporate staff will be there to
make sure you leverage the model to its fullest, giving you even
greater opportunities for success. We offer support throughout
the process from the application to contract signing, location and
store design, equipment ordering, hiring, training, operations,
grand opening and beyond. You can count on the experienced
staff at Rotelli Corporate to be there to help you get the greatest
return on your investment of time and money.
Each member of the corporate management team has extensive
experience in their area of expertise. What’s more, this team of leaders
has a working chemistry that provides synergy to the whole process of
managing and guiding the growth of the Rotelli system.
in lease negotiations; recommend architectural firms, designers and
contractors; provide options for equipment manufacturers and dealers;
as well as evaluate local suppliers to determine who can provide you
with the best product and support.
Your success and our success are closely intertwined. Drawing upon
our proven track record and thorough knowledge of our industry, we
will work hand-in-hand with you as you develop and open your Rotelli
restaurant. As you progress through the application process, you will
be assigned a primary contact person at Rotelli Corporate to assist you
and answer any questions that you have in a timely manner. Once we’ve
determined that Rotelli is a good fit for you and for the company − and
you’re chosen to become a franchisee − you can count on us to provide
the following support:
Training
Selecting the ideal management team is not an easy task. At Rotelli, we
pride ourselves on our ability to help you identify and select the best
individuals to help run your business effectively and efficiently. We then
enroll your general manager and kitchen manager in an intense training
program, which must be successfully completed in order for us to
recommend their employment. Training is serious business at Rotelli,
as we believe the best way to protect your investment is to have a welltrained management team!
Location Assistance
During the site selection process we consider and analyze many
variables which contribute to a viable restaurant site within a specific
trading area. Working with you and your real estate representatives, we
review geo-demographic data, local economic information, site-specific
variables that affect business (traffic counts, ingress, egress, parking,
visibility, etc.), local traffic generators and the local competitive set to
help ensure you’ve chosen the best location for your business.
You will be provided with training manuals and a proprietary recipe
manual, which will serve as valuable tools in your ongoing training and
staff development. Members of Rotelli management will be on hand
prior to your first week of operations to lend a hand in opening your
restaurant in an exceptionally memorable way for your guests.
Development Support
Site selection is just the start of our involvement in helping you
make the most of your investment. Rotelli management will assist
Once you’re “up and running,” we are only a phone call or quick trip
away for assistance. We don’t measure our success by how many
franchises we sell, but rather by the success of each individual franchise
location.
We don’t measure our success by how many franchises we sell,
but rather by the success of each individual franchise location.
To ensure a successful future for all of us, we have designed
a streamlined yet selective 5-step process for qualifying and
choosing new Area Developers and Franchisees.
1.Complete and Return Rotelli Pizza & Pasta Personal Profile
You can request a personal profile form via the internet, email, mail
or by phone. The profile is intended to help us assess your
compatibility with our concept. We will review and check your
background, experience and financial standing and determine if your
profile matches the qualifications/characteristics of successful Rotelli
restaurant owners. At Rotelli, we understand that all your
information is personal and confidential, and it will be treated as such. This profile is the first step in the process and in no way
obligates you to purchase a franchise from Rotelli.
2.Receive and Review the Uniform Franchise
Offering Circular (UFOC)
Once we have determined that your profile indicates you would be a
good match as a potential Rotelli franchisee, you will receive a
UFOC. This document provides detailed franchise information
regarding Rotelli, including our company’s background, officers,
investments and operating locations as well as the obligations
required of Rotelli franchisees.
3. Conduct Business Due Diligence
Investing in and running a business is a major decision, and we
encourage all of our prospective franchisees to perform the proper
due diligence ensuring that the match is right for you. We ask that
you thoroughly review everything in the UFOC, and consult legal
and financial advisors. Most importantly, we invite you to contact
our current franchisees and tour a few Rotelli locations. We’re
convinced that you’ll love the concept and what the franchise has to
offer, but only you can determine if it fits your lifestyle and needs.
4.Contact us and/or our Area Developer for a First Meeting
Once you’re certain that becoming part of the Rotelli family is ideally
suited for you, contact us and/or an Area Developer to set up your
first personal meeting. During this meeting we will begin to build
the foundation for a long-term business relationship. We will also
begin the discussion of all matters necessary for you to gain a
thorough understanding of our company, operations and the
commitment necessary to become a successful franchisee.
5.Franchise Agreement
The final step to becoming a Rotelli franchisee is a formal request
for a Rotelli Franchise and restaurant location. This is all part of the
final Franchise Agreement. Once you have signed the agreement and
made a deposit, you’ll be on your way to reaping the rewards of
being a member of the Rotelli family!
Rotelli is an exciting, one-of-a-kind opportunity!
• Because our franchise is still young, your long-term growth
potential is outstanding.
• Our distinctive product and proven business model help you
to realize positive ROI.
• With our established systems, processes and communications
tools, you’ll have the support you need to establish and
operate your business successfully.
CORPORATE OFFICE:
4611 Johnson Road, Suite 1
Coconut Creek, Florida 33073, USA
PH: 954.601.0500 |FAX: 954.601.0501
Email US @: [email protected]
www.rotellipizzapasta.com