I-TAP, Inc.

I-TAP, Inc.
The premier developer and global leader of electronic draft
beer dispensing systems to the facility management, hospitality
and food service industries.
Founder & President: John Osborne
Phone: 813-810-0502
Email: [email protected]
CFO: Terry Taylor
Phone: 239-339-7903
Email: [email protected]
PRODUCT
The I-TAP Dispenser is constructed
of materials engineered for the perfect pour.
Neuron chips turn each dispenser into an
intelligent node in the network.
Together these give you:
• Pour counters
• Keg level sensor and auto-reorder
• Cooler, glycol and C02 monitors
• Notifications and reports
Network
connected
Add your own Tap Handle
Multiple
Pour Sizes
10 -12-24 oz.
Other Benefits:
Auto On/Off - Security.
No un-tapping of
kegs. Eliminates waste/labor. No operator
influence.
Patented Valve - Portion control each pourreduced foam . Tamperproof. Eliminates
spillage/waste.
Turn-key Clean - Valve and beer line cleaned
simultaneously. No more removing and soaking
manual valves. Quality control.
Hands-Free Pour.
Touch cup to bump-bar.
Pours two cups simultaneously.
8 second turn-around.
MARKET OPPORTUNITY
Beer Dispenser =
98% Keg Yield
The I-TAP beer dispenser unit operating on
the proprietary I-TAP network is a high
volume solution that saves stadiums and arenas
millions by eliminating pilferage and reducing
waste.. It is a proprietary draft beer dispenser
waste
that produces 98
98%
% keg yield with automated
controlled pours
pours..
Thus, on average, the I-TAP beer dispensing
system reduces product cost by 28
28%
% on draft
beer sales
sales..
Average keg yield
at stadiums and
arenas is only
70%
THE I-TAP NETWORK
The I-TAP dispenser unit seamlessly resides on the I-TAP
network that continuously surveys the entire beer system in
an easy to manage web interface
interface.. No more frustrated
operators, management or customers
customers.. Manual beer valves
are easily replaced with the electronic dispenser unit, a
hands--free solution that pours a pre
hands
pre--set portion controlled
amount of beer into a cup
cup..
The I-TAP network tracks pours by cup, ounces, time,
location and brand
brand.. As beer is dispensed, the network
continuously monitors and identifies low kegs and CO
CO2
2
pressure and red
red--flags them for attention
attention.. It also monitors
cooler temperatures and glycol levels to assure proper
delivery.. At the end of each event, the network creates
delivery
reports, automatically conducts an inventory and reorders
kegs and CO
CO2
2 canisters
canisters..
The
I-TAP
network
provides the ability to shut
down the entire system in
the seventh inning, third
period or whenever is
compliant with facility
rules.. Auto shutdown also
rules
eliminates the waste of
emptying hundreds of beer
lines the following day
day..
The beer stays cold and
ready to pour for the next
event..
event
VALUE PROPOSITION
Innovative pressure sensor with proprietary software that can accurately track fluids by pour,
dispenser, ounces, cups, location and time, while monitoring fluid temperatures, cooler
temperatures, co2 pressure and glycol temperatures in real time, in addition to providing
inventory control and merchandise order entry.
Produces significantly higher yields with portion control dispensing by reducing waste and
identifying/eliminating pilferage.
Hands free operation allows operator to pour two cups simultaneously expediting turn around
and getting patrons back to events faster. Cuts transaction time in half and allows operator to
focus on payment.
Systems management automatically shuts off kegs preventing them from blowing the line. A
typical facility loses 1212-15 cups of beer every time a line blows. A typical stadium has 300 beer
lines.
Systems management also shuts down the entire operation at a predetermined time
eliminating the need for operators to deal with unhappy or unruly customers.
TARGET MARKET
Concession operations for stadiums and arena
facilities: global market of 7,000 venues
Restaurants/bars: U.S. market in excess of 1 million
establishments
Hotel/resorts: U.S. market has more than 50,000
locations
Raceways/tracks and anywhere draft beer is sold.
CUSTOMERS
Current Customer
The Company’s initial sale was to Delaware North for I-TAP dispensers to be installed in TD
Garden (home of the Boston Celtics & Boston Bruins)
Bruins).. Delaware North is the 2nd largest
concessions operator in the United States generating more than $2 billion in annual revenue
and has the ability to generate in excess of $27 million of gross revenue for I-TAP
TAP..
Customer Test Installation
We are in discussions with Legends to conduct a test installation of the I-TAP beer
dispensing system at their minor league ballpark in Winston
Winston--Salem, North Carolina
Carolina.. Legends
is owned by the Dallas Cowboys and New York Yankees and has the concession operations at
several high profile facilities including Yankee Stadium, Cowboys Stadium and the Rose Bowl
Bowl..
This test is being arranged at the executive level within Legends in coordination with onsite
management in Winston
Winston--Salem
Salem..
Sales Pipeline
Estimated
Average
Estimated
Taps
Estimated
Price
Estimated
per
Total
Per
Locations Location
Taps
Tap
Buffalo Wild Wings
Delaware North
Bloomin' Brands (Outback et al)
Centerplate
Hooters
Interstate Hotels & Resorts
Beef O'Brady's
International Speedway Corporation (ISC)
Legends
World of Beer
Twin Peaks
Harrah’s
Dave & Busters
MGM Grand Las Vegas
Westgate Resorts
891
84
1,450
53
590
220
210
13
15
27
49
16
64
1
23
3,706
25
250
10
250
16
40
16
250
180
41
22
50
8
300
12
22,275
21,000
14,500
13,250
9,440
8,800
3,360
3,250
2,700
1,107
1,078
800
512
300
276
102,648
$
$
$
$
$
$
$
$
$
$
$
$
$
$
$
Estimated
Total
Potential
Sales
Client Type
1,495 $ 33,301,125 Restaurant Chain
1,295
27,195,000 Food & Beverage Concession Operator
1,495
21,677,500 Restaurant Chain
1,295
17,158,750 Food & Beverage Concession Operator
1,495
14,112,800 Restaurant Chain
1,495
13,156,000 Hotel & Resort Chain
1,495
5,023,200 Restaurant Chain
1,495
4,858,750 Racetrack Owners
1,495
4,036,500 Food & Beverage Concession Operator
1,495
1,654,965 Restaurant Chain
1,495
1,611,610 Restaurant Chain
1,495
1,196,000 Hotel & Resort Chain
1,495
765,440 Restaurant Chain
1,495
448,500 Hotel & Resort
1,495
412,620 Resort Chain
$ 146,608,760
MARKET (Source: Beer Institute Research, Draft Beer Industry Update, 2012)
In 2012
2012,, US brewers produced 568
568..9 million gallons of draft beer and 75
75..6
million gallons of draft beer were imported into the US combining for an
aggregate 644
644..5 gallons of draft beer either produced or imported in the US
US..
From 2002 through 2012
2012,, draft beer within the US grew from 9% of the total
domestic beer market to 10
10%
% of the total beer market and draft beer volumes
grew by a 1.2% Compound Annual Growth Rate over this period of time
time..
576,000 establishments sold beer in 2012
576,
2012,, of which, 355
355,,000 were on premise
locations inclusive of bars, taverns, restaurants, concessions and military bars
bars..
Total US retail beer business was $104 billion dollars in 2012
2012,, of which, 55
55%
%
of the retail dollars were attributable to the on premise locations
locations..
GENERATE RECURRING REVENUE
In addition to one time sales of our beer dispensing system, our goal
is to also generate recurring revenue
revenue.. We plan to offer service plans
and data reporting packages to enhance our clients’ systems and from
which the Company would derive recurring monthly revenue
revenue.. In
addition, we intend to offer clients a monthly lease payment model
for their beer dispensing system purchases as an alternative to full
payment upfront for their purchase
purchase..
I-TAP SMART CHIP & ( UPOS ) BEER WALL
We expect to launch new products designed to increase
revenue including a “Beer Pass" consisting of a smart chip
on a card or key fob that would enable consumers to prepay
for beer purchases via cashless vending acquired with season
tickets or from stadium kiosks
kiosks.. The Beer Pass would
facilitate fast, convenient and unattended
unattended--point
point--of
of--sale beer
purchases from a “Beer Wall”
Wall”;; customers with the Beer Pass
would enter a turnstile to the Beer Wall, swipe their card or
key fob and pour their own beer
beer..
Speed, fun and convenience translate into more revenue and
higher
customer
acquisition
and
retention..
retention
In addition, consumers often do not fully utilize use prepaid
purchases (i
(i..e. gift cards that get forgotten, lost or not fully
used);; thus, further reducing product cost
used)
cost..
Enter turnstile to Beer Wall,
swipe card and pour beer.
Cashless System
No Operator Needed
100's of Brands Available
No Waiting!
Eliminate Waste and Pilferage
Provides 100% Accountability
EZ-access
Increased Revenue
MANAGEMENT
John Osborne has served as I-TAP’s Chief Executive Officer and Chairman of the Board since inception on
June 7, 2013
2013.. He served as President and Chairman of the Board for OzCorp Technologies from November
7, 2005 through June 6, 2013
2013.. Mr
Mr.. Osborne has been developing electronic beer dispensing systems for
over twenty years, is the founder of the Company and has an established track record of success in
managing early stage and growing businesses coupled with an extensive knowledge of the high volume
draft beer dispensing industry
industry.. His earlier systems "Taps" and "Taps 2000
2000"
" dispensed beer at such notable
facilities as the old Chicago Stadium, the Georgia Dome for the Olympics and the new United Center as
Michael Jordan lit up the court for six championships
championships..
Terry Taylor has served as I-TAP’s Chief Financial Officer since inception on June 7, 2013
2013.. From
September 2012 through May 2013
2013,, Mr
Mr.. Taylor provided consulting services specializing in assisting early
stage companies with accounting and financial services
services.. He served as Vice President of Corporate
Development and Treasurer of Savtira Corporation from November 2010 through July 2012
2012.. From October
2008 through April 2010
2010,, Mr
Mr.. Taylor served as Controller and Treasurer for GameStreamer, Inc
Inc.. From,
November 2003 through September 2008
2008,, he served in various capacities for Phantom Entertainment, Inc
Inc..
inclusive of consultant, Controller, Treasurer and Interim Chief Financial Officer
Officer.. From June 1999
through October 2003
2003,, Mr
Mr.. Taylor served as Controller and Financial Reporting Manager for Wireless One
Network.. Mr
Network
Mr.. Taylor received a BBA in accounting from the University of Cincinnati
Cincinnati..
THANK YOU