Creative ABBY Awards - 2014
RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY
Category
Sub Category
Sub Category Description
Entry
Number
1
2
4
Brand
Title/Caption
Integrated
Integrated
Integrated
7E
10E
14E
Telecom Products & Services
Media & Publications
Corporate
Film
Film
Film
Film
Film
Film
5B
5B
5B
7B
9B
10B
Household & Business Appliances
Household & Business Appliances
Household & Business Appliances
Telecom Products & Services
Household Products & Maintenance
Media & Publications
12B
Retail Advertising
3,6,8
Flipkart.com
12B
Retail Advertising
4,5,7
Flipkart.com
12B
12B
14B
Retail Advertising
Retail Advertising
Corporate
10
11
10
Flipkart.com
Flipkart.com
The Times of India
Fashion has a New Address-Carnatic
Fashion has a New Address-Hospital
India Wants To Know- Mr. Shah
India Wants To Know- Mr.Subbu
India Wants To Know- Mr. Roy
Women's Lifestyle - Closet Full of Nothing to Wear
India Wants To Know- Debate
I Lead India
23A
23A
23A
23A
23A
23B
23B
23B
23B
23C
23C
23C
23D
23D
23D
23D
23E
23F
23G
23G
23H
23H
Direction
Direction
Direction
Direction
Direction
Original Music Score
Original Music Score
Original Music Score
Original Music Score
Editing
Editing
Editing
Cinematography
Cinematography
Cinematography
Cinematography
Animation
Special Effects
Sound Design
Sound Design
Production Design
Production Design
8
9
16
29
39
7
14
20
24
2
3
11
9
10
18
24
1
2
2
4
3
8
Cadbury Bournvita
Cadbury Bournvita
Frooti
Google
Lifebuoy
Cadbury Bournvita
Madhya Pradesh Tourism
Google
Lifebuoy
Cadbury Bournvita
Cadbury Bournvita
Lifebuoy
Cadbury Bournvita
Cadbury Bournvita
Google
Lifebuoy
WIPRO
Madhya Pradesh Tourism
Titan
Cadbury 5 Star
Titan Raga
IXIGO
Boxer
Race
Magic of Frooti
Google Reunion
Lifebuoy Gondappa
Boxer
Colours
Google Reunion
Lifebuoy Gondappa
Boxer
Race
Lifebuoy Gondappa
Boxer
Race
Google Reunion
Lifebuoy Gondappa
We Live in a Blue Planet
Colours
The Joy of Gifting (Classroom)
No Hard Fillings
Strangers on a Train
IXIGO (Know & Go)
Film
Film
Film
Film
Film
Film
Film
Film
Film
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
Film Craft
1
4
6
1
6
8
Agency
Metal
Airtel
The Times of India
Portfolio Night
One Rupee Videos
I Lead India
The Eye Opener
Taproot India
Taproot India
JWT India
Silver
Silver
Silver
Smoo Speak Video Door Phone
Godrej Security Solutions
Godrej Security Solutions
Bigrock.com
Dulux Weather Shield Max
Sony Max
Sharib Hashmi
Break-in
Metal Band
Rachels Yoga
Nani
Police
Scarecrow Communications Ltd.
JWT India
JWT India
Ideas@work Advertising
Taproot India
JWT India
Bronze
Bronze
Bronze
Silver
Bronze
Bronze
Happy Creative Services India Pvt. Ltd.
Bronze
Happy Creative Services India Pvt. Ltd.
Silver
Happy Creative Services India Pvt. Ltd.
Happy Creative Services India Pvt. Ltd.
Taproot India
Silver
Silver
Bronze
Good Morning Films
Good Morning Films
Nirvana Films
Chrome Pictures Pvt.Ltd
Chrome Pictures Pvt.Ltd
Good Morning Films
Nirvana Films
Chrome Pictures Pvt.Ltd
Chrome Pictures Pvt.Ltd
Good Morning Films
Good Morning Films
Chrome Pictures Pvt.Ltd
Good Morning Films
Good Morning Films
Chrome Pictures Pvt.Ltd
Chrome Pictures Pvt.Ltd
Rawshark Films
Nirvana Films
Nirvana Films
Early Man Film Pvt.Ltd
Good Morning Films
Studio Eeksaurus Productions Pvt.Ltd
Silver
Bronze
Bronze
Silver
Gold
Bronze
Bronze
Silver
Gold
Silver
Bronze
Silver
Silver
Bronze
Bronze
Silver
Bronze
Bronze
Bronze
Bronze
Bronze
Bronze
Fashion has a New Address-Carnatic End of Season Sale
Page 1 of 5
Creative ABBY Awards - 2014
RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY
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Sub Category
Sub Category Description
Entry
Number
Brand
1A
Food
1, 2, 3
Taste For Life
1A
Food
4, 5,6
Nestle Kitkat
1A
Food
7,8,9
Nutribic
3A
Toiletries, Cosmetics & Healthcare
1, 5
Jackson Tissue
3A
Toiletries, Cosmetics & Healthcare
2,3,4
Bausch + Lomb
5A
Household & Business Appliances
5,6,7
Khaitan Fans
5A
Household & Business Appliances
12,13
Godrej & Boyce Mfg. Co. Ltd
5A
Household & Business Appliances
14
Godrej Security Solutions
9A
Household Products & Maintenance
5,8
Nilkamal Mattress
9A
Household Products & Maintenance
17,18
10A
Media & Publications
2
10A
Media & Publications
14,15,16
The Times Of India
11A
11A
Business & Home Services
Business & Home Services
5
7
Rustomjee Builders
Rustomjee Builders
11A
Business & Home Services
4,6,9
Rustomjee Builders
11A
Business & Home Services
10
Rustomjee Builders
11A
Business & Home Services
13,14,15
12A
Retail Advertising
5,6,7
Hyper CITY
12A
Retail Advertising
10,11
Audiobookindia.com
13A
Travel, Entertainment & Leisure
2,3
Berger Paints
Zee 24 Taas
Godrej Security
Makemytrip.com
Title/Caption
Rakshasi
Kathakali
Drishti Bommai
Break Free - Tortoise
Break Free - Snail
Break Free - Armadillo
Corporate War - Burberry vs Louis Vuitton
Corporate War - Ferrari vs Lamborghini
Corporate War - Virgin vs British Airways
Elephant
Cat
Magician
Chef
Rock star
Bachelor Pad
Library
Home
Police Station
Police Compound
Museum
Sleeping Wife
Sleeping Husband
Bedroom
Living Room
Riot
Kala Ghoda - Fisherwoman
Kala Ghoda - Dabbawala
Kala Ghoda - Traffic Police
Papeti Mubarak
Grateful Parsi
The Corner Office
Life Lessons
SPKSH Pool
10 Reasons
Antique Shop
House
Music Store
Movies & Music-English Music
Movies & Music-English Movies
Movies & Music-Hindi Music
Hillary Clinton
Dalai Lama
Sphinx
Christo Janerio
Page 2 of 5
Agency
Metal
Curry Nation Brand Conversations Pvt Ltd. Bronze
JWT India
Bronze
JWT India
Bronze
Draft FCB Ulka Advertising Pvt. Ltd.
Bronze
Draft FCB Ulka Advertising Pvt. Ltd.
Bronze
JWT India
Bronze
JWT India
Bronze
JWT India
Bronze
Makani Creatives Pvt. Ltd.
Bronze
JWT India
Bronze
Draft FCB Ulka Advertising Pvt. Ltd.
Silver
Taproot India
Bronze
Ideas@work Advertising
Ideas@work Advertising
Silver
Silver
Ideas@work Advertising
Bronze
Ideas@work Advertising
Silver
JWT India
Gold
Madison World
Bronze
Taproot India
Bronze
Draft FCB Ulka Advertising Pvt. Ltd.
Silver
Creative ABBY Awards - 2014
RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY
Category
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
Print
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Sub Category
Sub Category Description
Entry
Number
9,10
Brand
14A
Corporate
14A
Corporate
12,13,17,18 Rustomjee Builders
14A
Corporate
27,28,29,30 Mumbai Mirror
14A
Corporate
11
Rustomjee Builders
14A
Corporate
14,15,16
Rustomjee Builders
14A
Corporate
31,32,33
Times Of India
15A
Public Service, Appeals & Charity
1,2
15A
Public Service, Appeals & Charity
3,4,5
Masoom Night School NGO
15A
Public Service, Appeals & Charity
14,15,16
MARD, Man Against Rape &
Discrimination
Radio
4C
Clothing, Innerwear, Footwear & Accessories
4
IVY League
Radio
5C
Household & Business Appliances
2
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
Radio
5C
5C
9C
9C
9C
9C
Household & Business Appliances
Household & Business Appliances
Household Products & Maintenance
Household Products & Maintenance
Household Products & Maintenance
Household Products & Maintenance
11
12
1
2
3
5
10C
Media & Publications
11C
Business & Home Services
14C
Corporate
15C
15C
15C
15C
Public Services, Appeals & Charity
Public Services, Appeals & Charity
Public Services, Appeals & Charity
Public Services, Appeals & Charity
4
6
7
9
15C
Public Services, Appeals & Charity
13,14
12,14,15
1
12,15,16
Zee Café
Friendioces SECA
Title/Caption
Panda/ Seal
Tiger/ Gorilla
Splash Pool
Kids Grow Up
The Corner Office
Life Lessons
Mirror Comedy Nights-Backbenchers
Mirror Comedy Nights-Bollywood
Mirror Comedy Nights-Sexpert
Mirror Comedy Nights-Cutting Chai
Happy Dusshera
Grateful Parsi
Papeti Mubarak
10 Reasons
Farmer Suicides 1
Farmer Suicides 2
Farmer Suicides 3
Make New Friends
Make New Friends
Shivaji-Afzal
Dandi March
Jillianwala Bagh Massacre
Hate Abuse? Like Us. 1
Hate Abuse? Like Us. 2
Hate Abuse? Like Us. 3
Agency
Metal
Draft FCB Ulka Advertising Pvt. Ltd.
Bronze
Ideas@work Advertising
Bronze
Taproot India
Bronze
Ideas@work Advertising
Silver
Ideas@work Advertising
Silver
Taproot India
Bronze
Dentsu India
Silver
Curry Nation Brand Conversations Pvt Ltd. Bronze
JWT India
Bronze
Sunny Folder
JWT India
Bronze
Nirlep
Piththali
Curry Nation Brand Conversations Pvt Ltd. Bronze
Godrej Security Solutions
Godrej Security Solutions
NITCO
NITCO
NITCO
Murphy Highlighters
Pension
Will
Servant
Char Paise
Pinkesh
Papdi Chaat
Dishkyaaon
Dishum Dishum
Tan Ta Dan
Baby Sitting
Tan Ta Dan
Dishum Dishum
Dishkyaaon
Bedsheet
Hunger
Glass
Rape Confession 1
Home
Police Station
JWT India
JWT India
Scarecrow Communications Ltd.
Scarecrow Communications Ltd.
Scarecrow Communications Ltd.
JWT India
Silver
Silver
Silver
Bronze
Gold
Silver
Thought Blurb
Silver
Scarecrow Communications Ltd.
Bronze
Thought Blurb
Silver
Linen advertising-Lintas Group
Linen advertising-Lintas Group
Linen advertising-Lintas Group
Linen advertising-Lintas Group
Bronze
Bronze
Silver
Gold
JWT India
Silver
Radio Mirchi
Freshersworld.com
Radio Mirchi
Vishranthi
Vishranthi
Vishranthi
Shakti (Women's Empowerment cell)
Mukti Foundation
Page 3 of 5
Creative ABBY Awards - 2014
RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY
Category
Sub Category
Sub Category Description
Entry
Number
6
21
2
4
6
16
7
4
27
Brand
Digital
Digital
Digital
Digital
Digital
Digital
Digital
Digital
Digital
18A
18A
18B
18B
18B
18B
18D
18E
18G
Brand Corporate Website
Brand Corporate Website
Brand Campaign Website/Microsite
Brand Campaign Website/Microsite
Brand Campaign Website/Microsite
Brand Campaign Website/Microsite
Web Banner Rich Media
Creative Use of Search Engine Marketing
Creative Use of Social Media
Pastiwala
BBC Media Action
Lava Mobiles
Comedy Central
Wipro
Micromax
Volkswagen Passenger Cars India
Book My Show
Tata Capital Pvt. Ltd.
Digital
18G
Creative Use of Social Media
37
Old Spice
Digital
Digital
Digital
18G
18G
18G
73
83
88
Digital
18H
Digital
18H
Digital
18H
Digital
18H
Digital
18H
Digital
18I
Digital
18I
Digital
18I
Digital
18I
Digital
18I
Digital
18J
Digital
18J
Creative Use of Social Media
Creative Use of Social Media
Creative Use of Social Media
Branded Content (Including Video) & Branded
Game for Internet-Branded Application / Tool
/ Mash Up
Branded Content (Including Video) & Branded
Game for Internet-Branded Application / Tool
/ Mash Up
Branded Content (Including Video) & Branded
Game for Internet-Branded Application / Tool
/ Mash Up
Branded Content (Including Video) & Branded
Game for Internet-Branded Application / Tool
/ Mash Up
Branded Content (Including Video) & Branded
Game for Internet-Branded Application / Tool
/ Mash Up
Brand Film Created for
Internet/Video/YouTube (Created Exclusively
for Internet)
Brand Film Created for
Internet/Video/YouTube (Created Exclusively
for Internet)
Brand Film Created for
Internet/Video/YouTube (Created Exclusively
for Internet)
Brand Film Created for
Internet/Video/YouTube (Created Exclusively
for Internet)
Brand Film Created for
Internet/Video/YouTube (Created Exclusively
for Internet)
Digital Innovation Use Of New Technology to
create a New Brand Experience (Including
Augmented Reality)
Digital Innovation Use Of New Technology to
create a New Brand Experience (Including
Augmented Reality)
Title/Caption
Agency
Metal
Webmaffia
Digitaslbi
Karmatech Media works
Web chutney Studio Pvt.Ltd.
Web chutney Studio Pvt.Ltd.
Interactive Avenues
Grey Digital
Interactive Avenues
Digital Law & Kenneth
Silver
Bronze
Silver
Silver
Bronze
Silver
Bronze
Bronze
Grand Prix
IBS
Silver
Listerine
Femina
Apollo Tyres
Recreate our world
Shaping demands & Pcties website
Iris 504Q Motion Gesture Microsite
Comedy Central Presents the Destructomatic
Future Thought of Business(FTOB)
Micromax Canvas 4
Polo GT TSI-Kicking up a Storm
Houseful
Half Stories-The Journey of Doing Right
Building a Mantastic Brand Through Social Media in Less
than 3 Months
Listerine Vine Project
Made By You
The Adopt Apothole Project'
JWT India
DDB Mudra Group
Publicis India
Bronze
Gold
Bronze
1
Star Movies
Life of I – Reliving Life of Pi
Grey Digital
Silver
32
Be Beautiful
Vlog On
PHD India
Bronze
33
Pepsodent
Music on Demand
PHD India
Bronze
34
Cadbury Celebrations
Songs for Sisters
Madison World
Bronze
46
McDowell's No1 Soda
Boss Patrol
DDB Mudra Group
Bronze
10
Wipro
We Live in a Blue Planet
Niche Minds
Silver
5
Tata Capital Pvt. Ltd.
Half Stories - The Journey of Doing Right
Digital Law & Kenneth
Bronze
15
PBMA's H.V. Desai Eye Hospital
5 Exotic Destinations to See Before You Die
Sead Advertising Pvt. Ltd
Bronze
18
Portfolio Night
Hair
JWT India
Bronze
23
Bharti AXA General Insurance
Working Patient 2- BVS Stop
Publicis Communications Pvt. Ltd.
Bronze
10
Only Much Louder
Wasted Bin
Web chutney Studio Pvt.Ltd.
Silver
36
McDowell's No1 Soda
Boss Patrol
DDB Mudra Group
Bronze
Page 4 of 5
Creative ABBY Awards - 2014
RESULTS ARE EMBARGOED TILL END OF AWARD CEREMONY
Category
Sub Category
Digital
18K
Digital
18K
Digital
18K
Digital
18K
Digital
18N
Digital
18N
Digital
Digital
Digital
Digital
Digital
Digital
Digital
18P
18P
18P
18Q
18Q
18S
18S
Sub Category Description
Online Integrated Campaign Using At Least
Three of the Above Internet Media Eg. Banner,
Email, Website.
Online Integrated Campaign Using At Least
Three of the Above Internet Media Eg. Banner,
Email, Website.
Online Integrated Campaign Using At Least
Three of the Above Internet Media Eg. Banner,
Email, Website.
Online Integrated Campaign Using At Least
Three of the Above Internet Media Eg. Banner,
Email, Website.
Application for Mobile/Tool/Mash Up &
Branded Games
Application for Mobile/Tool/Mash Up &
Branded Games
Use of Design
Use of Design
Use of Design
Use of Animation
Use of Animation
Use of Video
Use of Video
Entry
Number
Brand
Title/Caption
Agency
Metal
1
Star Movies
Life of I – Reliving Life of Pi
Grey Digital
Bronze
15
Tata Capital Pvt. Ltd.
Half Stories - The Journey of Doing Right
Digital Law & Kenneth
Gold
19
Old Spice
Building a Mantastic brand online in less than 3 months
IBS
Bronze
26
Cadbury Celebrations
Songs for Sisters
Madison World
Bronze
25
HUL
Kaan Khajura Teshan
PHD India
Silver
27
Mukti Foundation
Truth Calling
JWT India
Bronze
2
8
9
2
3
1
3
Pastiwala
Snapdeal.com
Oreo
Pastiwala
MTV India
Star Movies
Puma
Re-create Our World
Gandhi
Dunkathon
Re-create Our World
Count Your Drinks
Life of I – Reliving Life of Pi
Gear up Buddies
Webmaffia
Draft FCB Ulka Advertising Pvt. Ltd.
Interface Communication
Webmaffia
MTV India
Grey Digital
Brand movers India
Bronze
Bronze
Silver
Bronze
Bronze
Silver
Bronze
Page 5 of 5