Supporting Personal Trainers to succeed in

Supporting
Personal Trainers
to succeed in
business
l Personal Fitness Training l Nutrition & Weight Management
www.inspiringfitness.co.uk
Who We Are
& what we do...
Who we are
Inspiring Fitness® is a personal training organisation dedicated to putting our
personal trainers first. Through our franchise we provide the opportunity
for self employed personal trainers to join our team, gaining access to our
nationally recognised brand, all the marketing, personal training and
business support you need.
How we work
We support personal trainers to succeed in business by delivering the following:
• Guaranteed client enquiries for the your life of your business
• One to one personal & business support
• REP’s accredited CPD training every year
Our mission
By continually supporting, investing in and developing our personal trainers, we aim
to inspire a better way of life for clients and trainers alike across the UK.
Who we want
Whether you are newly qualified, gym based, employed in another industry or simply
feel held back from getting your personal training business off the ground don’t worry we can help!
“When you’re overweight and
feeling self-conscious the last
place you want to go is a gym.
I’ve lost 3 1/2 stone in 6 months.
My Inspiring Fitness personal
trainer made exercising so much
fun I actually looked forward to
my sessions”
Holly Young, featured on Ch4
documentary, The Hospital &
GMTV
Let’s start with
some honesty!
Whichever path you choose in personal training, if you are willing to work hard and put the
effort in, it can be a fantastic profession. The demand for personal training is there but you need
to develop a strong marketing strategy, excellent client relationship skills and have a passion for
providing outstanding service if you want to succeed.
The rewards that come with a successful personal training business are certainly there,
but they are for the earning, not the taking. We will set clear expectations with you at the start
of your business to ensure that you feel confident that you can become the most successful
personal trainer you deserve to be. We will then provide the necessary support to help you
achieve your ambitions.
“I have always kept myself fit and active and was previously working in managerial positions within the
leisure industry, particularly family orientated businesses. I thoroughly loved this line of work and welcomed
the varied and high workload and the freedom I had to run my own hours. However it was not my own and I
always wanted to be completely my own boss.
Having decided to train as a personal trainer and throughout my training I wondered what would be the
best way to deliver personal training to clients and be best for me. With a fair amount of research and after
speaking to one of the trainers delivering my course, where he mentioned he’d wished he’d gone solo from
day one, I found Inspiring Fitness and can honestly say I am proud to have been welcomed by an
organisation with such professionalism.
The support structure for you as your develop your franchise is just what I needed, guidance where required
with a culture of openness and total transparency. You are told what the organisation will deliver, it does and
more. You are guided to achieve bench marks that have been established over years and are proven to build
a successful mobile personal training business, with the knowledge of other great personal trainer’s in the
organization there to help and answer questions when required.
Starting up on my own was daunting before meeting and discovering the great team driving Inspiring
Fitness, and after 4 months I have enjoyed every minute with the organisation and will be enjoying many
more. Inspiring Fitness doesn’t do it all for you, but it gives , shares and provides all the necessary skills and
support to build your successful business.”
Dan Thomas Inspiring Fitness Personal Trainer, Gloucestershire.
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l Personal Fitness Training l Nutrition & Weight Management
What our personal
trainers say...
“I was so impressed with
inspiring fitness; after
being in and out of gyms,
struggling to settle and
finding something suitable.
I don’t have a boss or
manager continually calling
me. Instead, I’ve got a
business owner calling once
every week or two to see if
I’m happy, asking whether
I need any support or
if there is anything else
they can do to make my
business more successful.
I’ve even encouraged a
fellow colleague to join
Inspiring Fitness.”.
Louis Ras Joubert
London
Exercise and fitness have always been a big part of my life:
I spent years going to studio classes while working as a nurse.
But at the back of my mind, I felt that I could help people
improve their health as much through exercise as by nursing.
The problem was that i didn’t
know where to start.
Inspiring Fitness offered me the
support and training i needed.
I love being part of a team that
has the same values as me, and
I really enjoy my new career”.
Natasha Shoker
Midlands
I got qualified 18 months ago
and then hit a brick wall, it wouldn’t have been
financially viable to work in a gym and I had no
capital or know how to start my own business.
In july 2009, after a bad day at work, I stumbled
across Inspiring Fitness by chance and it has been
an incredible journey since! I was able to start my
business part time whilst I maintained a steady
employed income and have since left my full time
job and I am doing 24 sessions per week”.
John Hill
Birmingham
What support do
I get on an
ongoing basis?
At the start: the business and marketing support programme
• Franchise license
Provides the opportunity to operate as part of our national brand.
• Guaranteed client enquiries
Together we generate ongoing client enquiries.
• Your own website
Professionally designed for you to showcase your services.
• Branded performance clothing and marketing materials
Inspiring fitness clothing and professional business cards,
leaflets and stationery.
Ongoing support: marketing and business support
• Daily contact
Get support from senior team members every day.
• Marketing support and training
Constant feedback and training on marketing ideas and concepts
for you to implement.
• Quarterly events
Team events and rep’s accredited cpd workshops on a monthly basis.
Ongoing support and investment is made available to all franchise owners to ensure
continuous progress is made in both personal training and business. Franchise owners also
have the opportunity to develop and grow both internally & externally of the organisation.
• Progress review meetings
One to one reviews of your business performance on a regular basis. This also provides the opportunity
to discuss support and progress opportunities.
• Online community forum
The ability to engage with all other business owners to learn and share day to day pt experiences.
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What is the initial
and ongoing
investment?
Upon joining Inspiring Fitness® you would pay a fixed monthly fee.
What do I get for my investment in the franchise?
You will become part of our nationally recognised brand, and all the marketing, personal training
and business support you need, including;
• Guaranteed client enquiries for the your life of your business
• One to one personal & business support
• REP’s accredited CPD training every year
What can I expect to earn?
What you can earn as an Inspiring Fitness® franchise owner, is up to you; how hard
you work and your desire to succeed. Here is an illustration of what you could earn
once your business is established:
Inspiring Fitness® earning potential
National
Southern Counties
London
Monthly support fee
£420
£490
£520
Average personal training session price
£35
£45
£55
Earnings per month based on performing 20 sessions per week
£2,750
£3,500
£4,400
Estimated anual earnings
£33,000
£43,000
£53,000
Estimated annual profit
£25,800
£34,800
£43,880
Please note: These figures are based on a
personal training business that consistently
averages 20 personal training sessions
per week which for many of our personal
trainers is a realistic goal for the second
year of their business. A definitive earning
potential and monthly support fee will be
provided during the recruitment process.
“With Inspiring Fitness I was
operating at full capacity within
weeks and the excellent support
systems in place mean that there
is always someone to turn to
when I need advice. Leaving a full
time job and pursuing a career in
personal training was a decision
I took very seriously. Inspiring
Fitness have provided everything
I needed to make a secure and
successful transition”
Mike Radford
Hampshire
FAQ’s
What do I get for my investment in
the franchise?
You will become part of our
nationally recognised brand, and
all the marketing, personal training
and business support you need,
including;
• Garanteed client enquiries for
the your life of your business
• One to one personal
& business support
• REP’s accredited CPD training
every year
How much support do I get?
The organisation provides
unlimited individual and group
support. In the early stages of
setting up your business you will
be guided and supported very
closely until your business is
a success.
Can I do this part time?
Yes. There are a number of trainers
that operate part time - this can
provide great security as well as
diversity. The organisation invests
exactly the same in part time and
full time trainers with regards
marketing and generating client
enquiries, personal support,
ongoing training and
new qualifications.
What’s the catch?
There is no catch! As an
organisation we put our
personal trainers first because
it is only through their success
and fulfilment that the Inspiring
Fitness brand becomes
recognised for outstanding
personal training service.
Ongoing support is always
accessible through personal
meetings and mentoring,
telephone, email, forum
discussions and monthly
group events.
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l Personal Fitness Training l Nutrition & Weight Management
“I qualified as a personal trainer
in april 2009. Between then i had
attended a couple of interviews
with two big health centres but
didn’t like the thought of
paying expensive ground rent.
With Inspiring Fitness I was
achieving 20 sessions per week
and didn’t have the stress of
covering a massive rent each
month. The support is excellent
and the workshop weekends
that are offered for free gives you
time to talk to other trainers and
develop your skills further”
Phia Roddy
Coventry
6 Steps to personal
training success
The journey to becoming an Inspiring Fitness franchise
owner is a two way selection process.
Step 1: Telephone Call
We will typically be in contact
within 2 working days of you
receiving this information pack
to discuss your interest and
provide further information.
Step 2: 1st Meeting
The initial meeting will
provide the opportunity to
get to know one another
and identify our suitability
to work in partnership.
Step 3: Your Research
After the initial meeting we
will then ask you to complete
a simple business plan and
perform some further research
including: talking to our
personal trainers and asking
our recruitment team any
questions you may have.
Step 4: Joint Decision
This two way decision
provides the opportunity
to get the answers to
everything you need to
know. With careful
consideration we will
make sure we are right
for each other.
Step 5: Start Up Program
You will attend a two day
business launch course
where you will receive all the
marketing materials, training
& support required to ensure
that a solid foundation is built
for your business. You will
now start to receive client
enquiries for your personal
training services.
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l Personal Fitness Training l Nutrition & Weight Management
Step 6: Successful Client Base
Once you have a solid
foundation for your business,
this gives you the stability to
focus on the ongoing gaining
and retaining of clients.
We look forward to talking
to you soon.
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