SAP Customer Success Story | Industrial Machinery and Components | Alfred Kärcher Picture Credit | Alfred Kärcher GmbH & Co. KG, Winnenden, Germany. Used with permission. © 2014 SAP SE or an SAP affiliate company. All rights reserved. Alfred Kärcher: Digital Transformation to Serve Future Growth via SAP® Landscape Transformation Software SAP Customer Success Story | Industrial Machinery and Components | Alfred Kärcher Executive overview Company Alfred Kärcher GmbH & Co. KG Company Industry Industrial machinery and components Vision Why SAP Products and Services Cleaning systems and products and services for recreation, household, trade, and industry Implementation Web Site www.kaercher.com Solution SAP® Solutions Services from the System Landscape Optimization group and SAP® Landscape Transformation software for merging charts of accounts as well as company codes in the SAP ERP and SAP Business Warehouse (SAP BW) applications Benefits Future plans Partner MHP Consulting To support business growth in North America, Alfred Kärcher GmbH & Co. KG (Kärcher) began a project to structure and harmonize the system landscape of its North American unit. Using SAP® Landscape Transformation software, the project merged three major systems and converted organizational structures such as company codes, controlling areas, and charts of depreciation. The project also renamed depreciation keys, accounting clerk numbers, and lockbox IDs for the ERP and BW systems in parallel. 2 / 9 © 2014 SAP SE or an SAP affiliate company. All rights reserved. SAP Customer Success Story | Industrial Machinery and Components | Alfred Kärcher Executive overview Company Alfred Kärcher’s motto: “makes a difference” Vision Why SAP Implementation Solution Benefits Future plans Kärcher, a family-owned enterprise, is the world’s leading provider of cleaning technology. The com pany offers a range of innovative problem solutions: pressure washers, vacuums and steam cleaners, home and garden pumps, sweepers and floor scrubbers, vehicle washes, cleaning agents, dry ice blasters, drinking and wastewater treatment plants, and water dispensers. These offerings include coordinated products, cleaning agents, and accessories, along with advice and service. Kärcher employs over 10,600 people in 60 countries. More than 50,000 worldwide service centers ensure continuous and comprehensive supplies to customers around the globe. Innovation is the company’s principal growth factor; over 87% of its products 50,000 Service centers operating in over 60 countries worldwide have been in existence for fewer than five years. Moreover, over 900 engineers and technicians are engaged in designing new problem solutions at the cleaning equipment manufacturer’s development centers. 3 / 9 © 2014 SAP SE or an SAP affiliate company. All rights reserved. SAP Customer Success Story | Industrial Machinery and Components | Alfred Kärcher Executive overview Enable growth through innovation Company Vision Why SAP Implementation Solution Benefits Future plans market Kärcher’s product portfolio across the globe, the firm decided to invest in the standardization and simplification of its IT tools – including its Web shop, image database, and spare parts catalog. For quality and technology, Kärcher is the world’s leading provider of cleaning systems, products, and services for recreation, households, trade, and industry. Kärcher products enable customers to solve their cleaning tasks in an economical and environmentally friendly manner. Innovation is the most important growth factor at Kärcher; since 2008, the firm has developed and marketed three globally successful innovations for consumer products in the pressure washer market. The global leader in cleaning technology distinguishes itself with its inventive spirit, top-class performance, and innovative solutions. Traditionally, Kärcher has grown organically. However, for U.S. operations, its goal is to expand business and ensure double-digit growth via mergers and acquisitions. Part of the company’s strategy is to integrate standard U.S. brands into Kärcher’s global landscape. To further In an earlier project, Kärcher migrated legacy systems to an SAP solution platform. Kärcher has further developed and streamlined the platform to accommodate all corporate activities, including rollout initiatives for all standard IT tools. Through this project, Kärcher is currently supporting more than 40 countries in successfully marketing company products, guaranteeing seamless business operations. Because Kärcher is constantly embracing future growth – and to ease and better sequence integration and rollout initiatives – the firm’s board decided to transform its existing system landscape through an in-depth consolidation. 4 / 9 © 2014 SAP SE or an SAP affiliate company. All rights reserved. SAP Customer Success Story | Industrial Machinery and Components | Alfred Kärcher Executive overview Company Engaging experts from the System Landscape Optimization group Vision Why SAP Implementation Solution Benefits Future plans During an extensive project-scoping phase, Kärcher carefully evaluated different transformation options to meet its consolidation requirements. The firm wanted to select the best partner to tackle this demanding change scenario. Based on past experiences and the fact that a software provider knows its products best, the firm opted for SAP. Kärcher was convinced that high-quality SAP Landscape Transformation software in combination with SAP expert services would fully meet its major decision drivers – data consistency and security – while ensuring an efficient and reliable execution. In January 2013 Kärcher asked the System Landscape Optimization group to carry out an analysis for merging company codes and controlling areas. The analysis results – presented during an on-site workshop at its headquarters – showcased the SAP software’s technology capabilities and its proven methodology. The software is designed to accelerate business and IT transformation and help better plan, analyze, sequence, and realize customer-specific business scenarios. This made the software ideal for handling Kärcher’s large data volume while minimizing system downtime. “The System Landscape Optimization group from SAP provided the best tools with minimum resources,” says Prof. Dr. Matthias Mehrtens, Vice President at Kärcher. “At the same time, they were able to handle our complex supply chain in a holistic fashion, while helping to ensure audit compliance.” 5 / 9 © 2014 SAP SE or an SAP affiliate company. All rights reserved. SAP Customer Success Story | Industrial Machinery and Components | Alfred Kärcher Executive overview Company Mastering complex transformation requirements Vision Why SAP Implementation Solution Benefits Future plans The project started in January 2013 with three separate kick-off workshops: one solely dedicated to enterprise resource planning (ERP), one for the business warehouse, and one focused on performance improvement measurements. The project scope encompassed merging the three existing controlling areas as well as merging the respective company codes into the newly set up single controlling area. In addition, the team merged the charts of depreciation and renamed the depreciation keys, accounting clerk numbers, and lockbox IDs. To ensure full data consistency, all changes and updates had to be applied simultaneously in the ERP and business warehouse environment. This synchronization effort proved to be key for numerous transformation activities, including the application of the renumbering logic. In order to streamline the entire testing schedule, accommodate all relevant application-specific testing activities, and help ensure accurate and highquality results, the project teams had to exercise intense and professional cooperation. After two full test cycles, the teams performed the production conversion in parallel for both ERP and the business warehouse. In reviewing the success of the initiative, Carola Weinmann – project manager for the Kärcher North America merger and the conversion of the ERP sales and distribution application – says, “The professionalism and great interaction of the System Landscape Optimization group from SAP, the consultants from MHP, and Kärcher North America’s designated merger team was an essential part of this successful project.” “The testing of interfaces to non-SAP applications was another great concern. In the end, all traffic lights were green and we had no real issues.” Prof. Dr. Matthias Mehrtens, Vice President, Alfred Kärcher GmbH & Co. KG 6 / 9 © 2014 SAP SE or an SAP affiliate company. All rights reserved. SAP Customer Success Story | Industrial Machinery and Components | Alfred Kärcher Executive overview Company Consistent and integrated SAP system landscape Vision Why SAP Implementation Solution Benefits Future plans The high complexity of the integrated SAP software system – comprising the entire palette of applications – posed numerous challenges to Kärcher’s functional areas and demanded extra care as well as a high level of sensitivity by the assigned trans formation team. The conversion of the productive system included the conversion of 3 company codes, 33 cost centers, and 3 consolidation units in the 1.2-terabyte database and 730 data tables in the 4.4-terabyte business warehouse. Kärcher, operating 24x7 worldwide, envisioned one downtime for all transformation steps. The company put full trust in the SAP experts from the System Landscape Optimization group to meet its critical system downtime requirements. Kärcher set a tightly defined timeline for the going-live weekend. By applying several runtime measurements and implementing performance improvements, the team was able to complete all conversion activities in less than 18 hours. “The complexity of the merger project, together with the simultaneous business warehouse transformation, created the need for a tightly synchronized production conversion schedule. SAP Landscape Transformation software helped us plan, conduct, and migrate on time and helped us to resume our business operations and present consistent and reliable management reports earlier than expected,” says Amber Tunseth of the project management office at Kärcher North America. Careful planning of the project avoided the use of Kärcher’s fallback strategy, which was initially set up to mitigate risk and keep the business running. Mehrtens points out, “The U.S. company’s merger was implemented very successfully in terms of budget and time. Even though we had planned a ‘hypercare’ phase in the project plan, there were absolutely no post-going-live activities necessary. Everything went smoothly and stayed under control thanks to the SAP team from the System Landscape Optimization group.” 7 / 9 © 2014 SAP SE or an SAP affiliate company. All rights reserved. SAP Customer Success Story | Industrial Machinery and Components | Alfred Kärcher Executive overview Company Unified and efficient corporate management Vision Why SAP Implementation Solution Benefits Future plans As a result of this successful conversion project, Kärcher now profits from several advantages. Mehrtens stresses two important improvements: “The alignment of our corporate structure at the system level and the simplification of our financial setup proved to be a great benefit and helped to heighten reporting transparency. Our management is excited to make full use of Kärcher’s integrated SAP solution landscape and leverage the improved forecasting functionality, based on a consistent data history.“ well-structured SAP Landscape Transformation software platform – enabled the migration of the entire database history and met Kärcher’s high expectations. Additional project highlights were a smooth implementation, good project atmosphere, precise planning, and no lack of resources – all resulting in a project delivery that was on time and within budget. The System Landscape Optimization group’s expert knowledge and professionalism – operating on the ”The merger proved to be a great pilot and an excellent example for preparing to expand our global business activities. Building up a solid, single system landscape with the help of SAP can be seen as an important milestone for our business growth in the United States,” adds Mehrtens. Weinmann emphasizes the smoothness of the entire project, “There were no surprises, no rescheduling, and even better, no need to postpone.” Weinmann says she welcomed the timely wrap-up of the project, and Kärcher will continue its transformation journey to support the physical and SAP software system– related move for a new plant in Arkansas. “At all times in the project, there was good communication and perfect teamwork between all partners.” Prof. Dr. Matthias Mehrtens, Vice President, Alfred Kärcher GmbH & Co. KG 8 / 9 © 2014 SAP SE or an SAP affiliate company. All rights reserved. Alfred Kärcher Executive overview Company Taking steps to support Kärcher’s vision Vision Implementation Solution Benefits Future plans Kärcher, as an innovation-driven company, is preparing to move its SAP system landscape to the SAP HANA® platform, taking advantage of a completely reimagined platform for real-time business and further supporting Kärcher’s initiative to simplify its system landscape. Kärcher’s motto – “makes a difference” – goes hand in hand with the company’s positive experience gathered throughout the transformation. “Everything is under control when we work with SAP,” adds Mehrtens. Studio SAP |32871enUS (14/10) © 2014 SAP SE or an SAP affiliate company. All rights reserved. 9 / 9 Picture Credit | Alfred Kärcher GmbH & Co. KG, Winnenden, Germany. Used with permission. Why SAP “Kärcher has now found a compatible partner for realizing mergers and acquisitions or restructuring attempts that also involve highly complex business scenarios affecting multiple IT solutions,” says Mehrtens. “We are proud to have had this merger experience, since we plan on addressing similar transformation projects in the years to come.” © 2014 SAP SE or an SAP affiliate company. All rights reserved. No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP SE or an SAP affiliate company. 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