magazine
media
kit
The quarterly Your Margaret River Region magazine gets picked
up by visitors and potential visitors just at the moment when they’re
looking for travel inspiration. It is our chance to let people know
what’s new, exciting and not to be missed during their stay. Filled with
quality journalism and beautiful destination imagery, it’s our most
engaging visitor publication yet.
~ MARGARET RIVER REGION BUSSELTON TOURISM ASSOCIATION
MEDIA KIT
YOUR FAVOURITE
DESTINATION
YOUR MARGARET
RIVER REGION
MAGAZINE THE NEW LOOK
MARGARET RIVER
BUSSELTON TOURISM
ASSOCIATION’S
(MRBTA) VISITORS’
MAGAZINE.
T
he ‘Your Margaret River Region
in WA’s south west. The magazine reflects
magazine is published seasonally
the special ‘fingerprint’ of the region with
with a print run of 25,000 copies
features about those who live and work
per issue and will showcase the region’s
in the area, from wine and wineries, to
extraordinary offerings.
art and wellbeing, outdoors activities and
Building on MRBTA’s Your Margaret
adventures, nature and food and drink.
River Region branding which was
The magazine is a full colour travel, culture,
launched in July, the magazine replaces the
food and drink and destination publication,
existing annual visitor guide.
encouraging people to visit the area for
Your Margaret River Region magazine is
a variety of leisure reasons, but all with
distributed from visitor centres in Busselton,
the intention of making their mark and
Dunsborough, Margaret River and Augusta,
creating memories.
as well as select venues throughout the
Be a part of this new marketing approach
region and is the perfect way to showcase
to reach visitors to our beautiful part of
the many qualities of this unique region
WA.
ADVERTISING SPACE IN THE
MAGAZINE IS LIMITED
so we urge you to talk to the
Premium Publishers sales team to
secure your spot by emailing Natalie at
[email protected] or
calling on 0426 752 352 or 08 9273 8933.
DON'T MISS
OUT ON:
100,000 print run per year, perfect bound;
4 issues per year;
Endorsed by the MRBTA;
I t’s the most widely read regional tourism magazine, a fantastic quality
magazine;
Content relevant to the region for first time or returning visitors;
Only 40% advertising, 60% content so an enjoyable and informative read;
apitalise on regional events, such as the Margaret River Gourmet Escape,
C
Surfers Pro events, Vintage, holiday periods with targeted advertising
campaigns in the ONLY MRBTA-endorsed publication for the region.
Directory Ads*
One
unit
Display Advertising
Two
units
Full
Page
Double Page
Spread (DPS)
Half
vertical
Half
horizontal
Third
vertical
Third
horizontal
Three units
Six
units
Directory Ad sizes
Display Ad Sizes
One unit Ad: 61.8mm x 80.5mm
Two unit Ad H: 128mm x 80.5mm
Two unit Ad V: 61.8mm x 165mm
Three unit Ad H: 194mm x 80.5mm
Three unit Ad V: 61.8mm x 250mm
Six unit Ad H: 194mm x 165mm
Six unit Ad V: 128mm x 250mm
Full page:
DPS:
1/2 vertical:
1/2 horiz:
1/3 vertical:
1/3 horiz:
Directory Ad Rates (per issue)*
One unit Ad: Two unit Ad:
Three unit Ad:
Six unit Ad:
$250 / issue
$450 / issue
$675 / issue
$1,250 / issue
230mm x 295mm + 3mm bleed
460mm x 295mm + 3mm bleed
(trim) 115mm x 295mm + 3mm bleed (text area) 81mm x 250mm
(trim) 230mm x 145.6mm + 3mm bleed (text area) 194mm x 125.6mm
(trim) 79.8mm x 295mm + 3mm bleed (text area) 61.8mm x 250mm
(trim) 230mm x 103.3mm + 3mm bleed (text) 194mm x 83.3mm
Display Ad Rates*
Ad size
1 issue
2 issues
3 issues
4 issues
(-10%) (-15%)(-20%)
DPS
$4,800$4,320 $4,080$3,840
IBC
$3,750$3,375 $3,185$3,000
OBC
$4,000$3,600 $3,400$3,200
Full Page $3,000$2,700 $2,550$2,400
PLEASE NOTE: Directory Ads are only
Half Page $2,400$2,160 $2,040$1,920
available for MRBTA members.
Third Page$1,320$1,188 $1,122$1,056
* A minimum of 4 issues must be booked if a
directory size ad is desired.
* Rates are quoted per issue and exclusive of gst
* Rates are exclusive of gst.
* Bookings cancelled within 30 days of publication will incur a 50% cancellation fee. Please notify
Premium Publishers of the cancellation by email to [email protected].
PLEASE NOTE:
All advertisements must be supplied in high resolution PDF or TIFF format, in CMYK, 300dpi with CROP MARKS and 3mm bleed.
Advertisements containing RGB or LAB colour or images below 300dpi are NOT acceptable.
Logos should be supplied as eps or .ai (vector) format
ad deadlines
SUMMER 2016
WINTER 2017
(Printed 1 December)
(Printed 1 June)
BOOKING DEADLINE 11 November
material deadline 16 November
BOOKING DEADLINE 17 May
Material Deadline 19 May
AUTUMN 2017
SPRING 2017
(Printed 1 March)
(Printed 1 September)
BOOKING DEADLINE 10 February
Material deadline 15 February
BOOKING DEADLINE 16 August
Material Deadline 18 August