BLANK2BRANDED powered by AXIS
One Agency. Infinite Power.
To serve our accounts more efficiently while maintaining our relationship-based client
focus, BLANK2BRANDED has partnered with Axis Promotions, one of the nation’s top
30 promotional marketing agencies based in NYC and operating globally.
BLANK2BRANDED’s collaboration with Axis aligns with our brand mission to focus on
solutions vs. sales. With Axis powering our operational excellence, BLANK2BRANDED
is able to serve our clients like never before.
The Care Factor of Blank2Branded
“It is not just about how we treat you when things are perfect, it is how we service you,
when they are not”……..by Marcia Tarnoff
BLANK2BRANDED is a passionate boutique agency that brings a fresh, on trend, on
time, on budget approach to our clients every day promotional needs. Charged by a
“think tank” of creative ideas to keep you coming back for more, we strive towards
excellence and continually prove why you selected us for the honor of your business.
We do not take any client opportunities for granted and because we are lean and
nimble, we are able to move quickly and procure the right fit for your project. This
means, if we need a 50,000 square foot facility to manage a project or a 300,000 square
foot facility, we have the best in class partners to make this happen.
BLANK2BRANDED is a service based agency that runs on solutions vs. products to fuel
our creative tank and deliver on the promises we keep. What we love most is when we
are able to create a product that is iconic to your brand. When we produce a product
that is born out of a creative think tank made up of our combined energies, the return on
your investment in time and money is priceless. Our services range from traditional
premium sourcing, to on demand variable print, to fulfillment and kitting while offering
white glove service along the way. Now with the strength of an industry leader to
complement our offerings, and round out our strengths, we bring the best of both worlds
and offer the “Axis Difference”.
The Axis Difference
A top 30 promotional marketing agency, Axis Promotions is an award-winning global
leader recognized for their creative marketing solutions and operational excellence.
BLANK2BRANDED’s partnership with Axis provides us with a vast amount of additional
resources in Production, Fulfillment, eCommerce, Product Safety, Compliance and
Supply Chains. While our clients continue to receive the personal touch of a boutique
agency, they now receive the operational muscle of an industry powerhouse. With a
minority interest in BLANK2BRANDED, Axis is a minority stakeholder in our nationally
certified, WBENC Women Owned Business.
Unsurpassed Price-to-Value
Axis’ PeerNet association, along with other nationwide preferred supplier agreements,
gives BLANK2BRANDED a $350 million buying leverage in the promotional products
industry. This purchasing power translates to aggressively competitive pricing and
exceptional service from carefully vetted supplier partners. This leverage brings
BLANK2BRANDED clients:
• Preferred lead times
• Continuous availability of products from PeerNet Suppliers
• Lower Prices
• Product Exclusives
Unrivaled Global Footprint
Axis’ global partnership with IGC Global Promotions adds an unrivaled procurement and
foreign/local service component for BLANK2BRANDED’s multi-national client needs.
IGC has 54 partners/shareholders in 48 countries around the world. If and when you
choose to expand your U.S. program globally, BLANK2BRANDED can arrange for a
local team in each country to select items that are culturally relevant and compliant with
the laws of the specific country. The ability to have boots on the ground worldwide and
to accept local currencies is unmatched by any other promotional products consortium.
Industry Leaders in Compliance and Brand Protection
Blank2Branded is accountable to our clients and to the consumer for the safety of the
product we provide and the environment of the manufacturers of that product. With the
system processes of Axis powering our organization, every Blank2Branded project
adheres to strict corporate, social, and product safety regulations. We are an industry
leader in the area of compliance as it relates to promotional items, and one of the first to
employ a full-time compliance officer, who is responsible for all testing and educating
our staff, clients and other industry members. We are recognized nationally on the
subject and serve on industry boards to help set guidelines for the overall industry. We
are a member of PRAG (Product Responsibility Action Group), which provides
oversight to Product Safety & Compliance for the promotional products industry. We
also organized a full day compliance summit in NYC for clients, where industry experts
addressed issues of compliance and best practices for minimizing risk. Product Safety &
Compliance laws change often and BLANK2BRANDED is committed to being on the
forefront to protect our clients’ brands.
Creative Excellence
Axis’ dedication to the creative process aligns with BLANK2BRANDED’s commitment to
strengthen your brand essence with innovative, 3-dimensional premium solutions that
will inspire, motivate and engage your core audience and employees. We work to
educate and promote an understanding of the creative process for our teams, to ensure
we represent your brand with a true understanding of the branding guidelines outlined.
Improving our ability to develop and source strategic solutions that are unique to our
clients’ specific needs is a high priority for our team, anyone can look in a catalogue,
we look to our think tank of creative individuals to find the find you didn’t know existed.
Additionally, Axis’ discipline to track trends across all key categories ensures that our
clients are exposed to new products and ideas. Unlike traditional promotional products
companies, we attend unique tradeshows and visit fashion-forward cities around the
globe. We subscribe to publications in all different product categories and our strategic
sourcing partners provide creative input. We do not rely solely on the standard premium
and promotional products trade resources. Incorporating new ideas from external
industries keeps our clients’ promotions unique and catered to their specific needs.
Award Winning
If our reason for choosing to partner with Axis is not clear enough by now, we let their
awards speak for themselves.
Axis holds nine PPAI Golden Pyramid Awards for outstanding promotional marketing
campaigns since 2005, and six consecutive Image Awards – the industry’s top honor for their annual self-promotional mail campaigns.
In 2015 Axis was identified as a “Greatest Company to Work For” by PPB Magazine and
named as a “Best Places to Work” for the past five years by Counselor Magazine, a
leading industry publication.