M E D I A I N FO R M AT I O N 2 0 14
www.nzfarmer.co.nz
Circulation 26,219* and
delivered FREE to dairy
farmers nationwide.
The Dairyman reaches
more dairy farmers
than any other dairy
magazine.
* ABC audit June 30, 2013
We
love
cows
Freephone: 0800 387 769
FRONT SECTION
NEWS | FARM MANAGEMENT | SPECIAL REPORTS
25x8
Double Page
Spread
25x2
25x4
Full Page
12x2
12x8
Double Half
Page
12x4
6x4
QUARTER PAGE
COLOUR
Casual
6 months
12 months
HALF PAGE
COLOUR
$900
$850
$800
Casual
6 months
12 months
FULL PAGE
COLOUR
$1550
$1500
$1450
PREMIER POSITIONS
Inside front double page spread (DPS)
Page 4 full page
Page 5 contents quarter page
Page 7 opinion quarter page
Page 8 full page
Page 9 news half page
Inside back cover full page
Outside back cover full page
Other preferred positions
$4235
$2850
$1035
$1035
$2850
$1750
$2500
$2850
Rate +10%
All rates include colour.
Rates effective from January 2014
and exclude GST.
AD SIZES
Casual
6 months
12 months
$2500
$2400
$2300
DOUBLE HALF PAGE
COLOUR
DOUBLE PAGE SPREAD
COLOUR
Casual
6 months
12 months
Casual
6 months
12 months
$2850
$2750
$2650
$3950
$3800
$3650
DAIRYMAN COLUMN WIDTHS
Cols
1
2
3
4
mm42 88 132 180
SPECIFICATIONS
Magazine: Full colour throughout
Page trim size: 205mm (w) x 275mm (d)
Page including 3mm bleed: 211mm (w) x 281mm (d)
DPS including 3mm bleed: 416mm (w) x 281mm (d)
No critical data within 7mm of edges.
SUPPLIED MATERIAL
AD SIZE
D x W (mm)
1/4 Landscape
Image size
1/4 Portrait
Image size
1/2 Landscape
Image size
1/2 Portrait
Image size
Full Page
Finished size
Bleed size
120 x 88
60 x 180
120 x 180
250 x 99
275 x 205
281 x 211
(3mm bleed - no critical data within 7mm of edge)
Double Half Page
Finished size
Bleed size
135 x 410
138 x 416
(3mm bleed - no critical data within 7mm of edge)
Double Page Spread Finished size
Bleed size
275 x 410
281 x 416
(3mm bleed - no critical data within 7mm of edge)
High resolution pdf without crop marks, with all fonts and graphics embedded.
All colours (including spot) and graphics to be CMYK.
All supplied ads: Web addresses will be hyperlinked in Realview as long as the
address is an embedded font (not outlined or rasterized).
Material can be email if file size is no larger than 9Mb.
INSERTS
Whole country 26,220
North Island 21,454
South Island 4,765
Price on application
MIDDLE SECTION
NEW PRODUCTS | DAIRY INNOVATIONS | FARM MACHINERY
Latest and greatest: showcasing your products and services!
25x8
Double Page
Spread
25x2
25x4
Full Page
12x2
12x8
Double Half
Page
12x4
6x4
QUARTER PAGE
COLOUR
Casual
6 months
12 months
HALF PAGE
COLOUR
$790
$740
$690
BACK SECTION
FULL PAGE
COLOUR
Casual
6 months
12 months
$1290
$1240
$1190
Casual
6 months
12 months
$2090
$1990
$1890
DOUBLE HALF PAGE
COLOUR
DOUBLE PAGE SPREAD
COLOUR
Casual
6 months
12 months
Casual
6 months
12 months
$2400
$2300
$2200
DAIRY DIRECTORY | CLASSIFIEDS | REAL ESTATE
Dairy directory: they all read it! Buy, sell and exchange here!
DAIRY DIRECTORY
COLOUR
6x1
6x3
6x2
6x2
6x4
6x2
18x2
12x4
12x2
6x1
6x1
24x1
12x1
24x2
Full Page
24x4
Advert size
6x1
6x2 (1/8 page)
6x3
6x4 (1/4 page)
12x1 (1/8 page)
12x2 (1/4 page)
12x3
12x4 (1/2 page)
18x1
18x2
18x3
18x4
24x1 (1/4 page)
24x2 (1/2 page)
24x4 (full page)
D x W (mm)
60 x 42
60 x 88
60 x 132
60 x 180
120 x 42
120 x 88
120 x 132
120 x 180
180 x 42
180 x 88
180 x 132
180 x 180
240 x 42
240 x 88
240 x 180
Price ($20/ccm)
$120
$240
$360
$480
$240
$480
$720
$960
$360
$720
$1080
$1440
$480
$960
$1440
$3600
$3450
$3300
THE DAIRYMAN
PREMIER POSITIONS GUIDE
2
1
3
DPS
$4325
4
5
6
Contents
Full Page
$2850
6x4 $1035
8
10
9
11
Full Page
$2850
16
6x4 $1035
1/4 DPS $1800
17
18
12
13
Half Page
$1550
Half Page
$1550
Double Half Page $2850
19
20
6x4 $1035
14
15
Full Page
$2500
6x4 $900
21
22
Inside back cover
Outside back cover
Open
Centre DPS
7
Preferred positions = rate + 10%
Try not to sell RHS after RHS.
We’re investing in content and
format.
More great stories and
better images = great value
throughout Dairyman!
DAIRYMAN RATES QUICK GUIDE
AD SIZE
TERM
FRONT SECTION
MIDDLE SECTION
BACK SECTION
1/4 page
1/4 page
1/4 page
1/2 page
1/2 page
1/2 page
Full page
Full page
Full page
Double 1/2 page
Double 1/2 page
Double 1/2 page
Double page spread
Double page spread
Double page spread
Casual
6 months
12 months
Casual
6 months
12 months
Casual
6 months
12 months
Casual
6 months
12 months
Casual
6 months
12 months
$900
$850
$800
$1550
$1500
$1450
$2500
$2450
$2400
$2850
$2800
$2750
$3950
$3900
$3850
$790
$740
$690
$1290
$1240
$1190
$2090
$2040
$1990
$2400
$2350
$2300
$3600
$3550
$3500
$480
$480
$480
$960
$960
$960
$1440
$1440
$1440
$1440
$1440
$1440
$2880
$2880
$2880
23...